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UN-Market Your Business, The Podcast

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How to Position Yourself as an Expert – Even if You Don’t Feel Like One

The secret to positioning yourself as an expert isn’t possessing a certain degree or writing a book. Everyone is an expert on their own experience, and publicist Kristi Dosh shares how to use your personal and professional experience to position yourself in your niche in a way that attracts not only publicity but also your ideal client or customer. Learn more about Kristi: Kristi Dosh is a publicist who founded Guide My Brand to work with entrepreneurs and nonfiction authors to establish...


How to Market Your Business Using Live Events

I love going to live events, you can connect with people, learn alot and have a great time. But what about using LIVE, in-person events to market your business? Today, I'm sharing with you 4 ways you can use live, in-person events to market your business successfully. No, it doesn't mean that you walk around with a sign on your body saying "Buy my products!" You can do this in a fun way that leaves an impression on the people you meet, tune in today to discover how.


Renew and Refresh Your Marketing Approach for Better Results

Everything old is. . .well old. Things can be new again or they can just be new. What am I talking about? Your marketing, of course. Things that you did before, last month, last year, or even yesterday may not be working today. But we can change all of that, in an instant. Join me on a reflective journey of what I've been doing in my marketing, and how things have changed in the last year, along with what I plan to do differently. I don't have ALL the answers, but I have a lot of them, and I...


Change your LinkedIn Profile, Change your Life

I thought my LinkedIn profile was "the bomb diggity," but it wasn't, as I learned from the LinkedIn Professor, Tajuana Ross. I learned of her from another colleague and guest of the show Bernadette L. Harris, and boy was she on point. After scheduling my session with the LinkedIn Professor, I knew I had to make some changes and I did. Afterward, I invited Tajuana to come on the podcast and share with you what we talked about in our session so you can benefit as well. If you think your...


Your Blog, Your Client-Getting Machine

Nothing works better than your website to bring in a steady flow of clients and cash for your business, but lately, I’ve met several entrepreneurs that say they’ve ditched their website in favor of using their Facebook or Instagram account. Wait, WHAT? Obviously, those entrepreneurs are misinformed and being led down a path that’ll eventually cause heartache and headache. Let’s get real, social media is a wonderful and awesome part of your marketing toolkit, but that’s it, only a part of...


Save Time and Money and Look Fabulous Every Day

Do you have a closet full of clothes and nothing to wear? Do you waste precious time each morning trying to decide what to wear? My guest today Beryl Pleasants, Chief Image Consultant with her company, Style with Aplomb has the answer for you. Beryl is passionate about helping entrepreneurs, business professionals, and people in transition who use their image to further their success. Today, she will help you with the most pressing problems entrepreneurs face today: Why so many people find...


UN-Marketing Ways to Create Your Podcast

If you are ready to create and manage your business-building podcast, you are in the right place. I've been talking about podcasting specifically for the last couple weeks, but in general for the last 10 years. Podcasting is awesome and the way that I have built 3 businesses to date. But who says there is only one way to do it? Today, we'll talk about the different ways to create your podcast and make it work as part of your UN-Marketing Toolkit. And if you are ready to learn how to do...


How to Market Your Business using Podcasting

You don't have to be a well-known authority to start a podcast. Neither do you have to spend thousands of dollars, but what you do need is the need to get more clients. The kind of clients that not only want to buy your products and services but want to buy from you over and over again. Getting going with your new podcast isn't hard or expensive and I'll tell you all about it today.


Purposeful Marketing: Creating Marketing Strategies that Work For YOU

"The better job we do at getting clear on who we are, what our gifts are, who our ideal customers are, what our offerings are, the better job we can do creating marketing strategies that actually WORK (and don’t waste time with all the ones that don’t)." That quote comes straight from my guest today, Katie Krimitsos is the Creator of Biz Women Rock. Katie and I will be chatting about how to do something awesome that catapults your business waaaay ahead of the others and that's...


How to Build Business Relationships that Convert

Everyone wants more clients, right? but what if I told you that you can have more than clients, you can build relationships that convert to more than clients. What's that all about? Building relationships trumps getting more clients. Join me today as I share with you 5 steps to creating relationships that convert into more than just a client paying you once. You, and your client, can get so much more out of your work together. After you listen to this episode, you will be empowered to...


The One Belief Every Female Entrepreneur Must Master For Success

Does marketing your business using the ever-changing digital landscape of social media, social marketing, changing algorithms and permissions freak you out, just a little? I'm here to share with you that you can do it and you can market yourself confidently and create a business that shines a light on your gifts, talents, and abilities. Ready? Tune in and listen to Tracy Neely as she shares with us how mastering this one belief is the key to your success. More about Tracy: Tracy Neely is...


Experience Wins Every Time

You have a zillion ideas. How do you know which one works and which one needs more work? Experience is the key. But where do you find this "experience?" Today, I'll share with you exactly how you can find the experience you need and how to take advantage of it so you come out on top everytime. Tune in to discover the shortcuts to success that really work.


How to Make self-care part of your daily business

It's almost the end of January and one of the most popular New Year's resolutions may be in jeopardy. If you resolved to improve your health, lose weight, or take better care of yourself in 2018, you aren't alone. But have you thought about how self-care figures into the health of your business? It's true, taking care of you is, in fact, taking care of your business also. My guest today, Lynnis Woods-Mullings knows all about incorporating self-care into your daily routine and she's here to...


Why Marketing with Webinars Works

Engagement, Engagement, Engagement is the name of the game for 2018. I've always said that marketing is all about focusing in on the KNOW, LIKE, TRUST factor, because that is the way your ideal prospects find you, follow you, and start buying from you. The best way to get your audience to know you, the real you, is to create and host webinars. Webinars shouldn't be scary or hard because they are doable and necessary, especially in light of the new engagement rules for 2018. Today, we'll...


Your Content Empire - Your Way

I totally love creating content to get out to the masses, but I dare say that most people do not. I know you don't hate it, but its one of those things you could probably not do, right? Wrong! What if I were to show you how to do content marketing your way; in a way that finds your joy, lights you up, delights your customers, and still grows your bottom line while delighting yourself as well? Hailey Dale, MA a certified content strategist and founder of Your Content Empire, says that when...


Single Biggest Mistake You Make Working for Yourself

You did it! You went out on your own! Now you are the boss. All that time spent wishing and wondering what it would be like and now you can feel it for yourself. But wait. . . there's one thing that even savvy women entrepreneurs forget about or really don't even know about when they start working for themselves and we're discussing it today. Join in on our first show of 2018 to see how to crush your goals and come out on top of your competition faster than you ever thought possible. And...


How to Market Your New Business Using Social Media

Do you have a new business and contemplating how to market it? Are you thinking that using social media would be a good way to start? Yes, I agree, but how do you get started with it? My guest, Ramona Yancy, Inspirational Speaker, Coach, and Entrepreneur has the answers for you. She knows the best social media strategies for marketing your business so people will buy from you. Ramona provides her clients with effective inexpensive tools that you can start using right NOW and start seeing...


YES You Can Get Clients Everywhere

Join us for a motivating discussion of how to get clients everywhere with my special guest Marie Fratoni. If you are ready to become confident with your approach to getting clients. Create a plan of action for what to do and what not to do when searching for clients. Then you need to join Marie and I to learn exactly how to search for and secure clients everywhere. Join in, it will be fun and results-driven. As the CEO of Get Clients Everywhere, Marie Fratoni works globally to help...


Uncommon Ways to Market Your Poetry Book

Poetry is awesome, writing a book about it is even better. But how do you market not only your book but your poetry book when you live in a foreign country? Tacoma Anderson drops by to tell us how she's doing it successfully. It's pretty early (or late) depending on where you live, but she is determined to get the word out. Listen in to her story. Find out more about the book, The Deepest Part of me. . .Echoes of my Soul by clicking this link to check it out. About the book: This book is...


Strategies for Living the Successful Life You Want

Have you thought about what the best strategies are that you need in order to live a successful life, whatever that looks like to you? Today, my guest LaChelle Adkins unveils what you need to do and how to do it to live your best, most successful life. LaChelle knows about living your best life, she enjoys accomplishing impossible feats because she believes that it is evidence of God working in her life. She creates momentum in her life when she is faced with challenges, including raising...


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