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UN-Market Your Business, The Podcast

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Quick and Dirty Guide to Social Media for Entrepreneurs

If you've been under a rock the last few years, you may not have realized how awesome social media can be for your business. I've used it since 2005 and have acquired clients, JV partners, referrals, contracts, and long-lasting friendships. You can have all that too, if you use it. How do you know which platforms to be on, what to post, where to start? Stop stressing, Tamay Shannon, the owner of W2S Marketing, offers specialized training, social media execution, and strategic planning. She's...


Next Level Your Marketing Using Networking

What is one of the best ways to get the word out about your business? Marketing through networking is imperative IF you want your business to be successful. Professional networker and super people-connector Rhonda Hudgins joins me today to share the truth about networking and marketing and explain how you can make this work for you and your business. It's going to be a great conversation and learning experience so don't miss it. Rhonda believes in networking so much that she created an event...


Forget Bliss- What You Don't Know About Profits is Hurting You

Isn't the feeling of bliss awesome? Not a care in the world about anything, just unending happiness and satisfaction. OK WAKE UP! Bliss is great, in it's place, but NOT when it comes to you and your business. On that note, what you don't know CAN and WILL hurt you, especially when it comes to your money-making efforts. Being in the know is where it's at. My guest today, Patricia Stallworth, MBA, CFP® , is a money coach and author and she's here to school ALL of us as to how we need to keep...


How to Choose the Right Organizations for Networking Success

I've used networking as part of my marketing success since I first started my business. And it has paid off immensely. Because of networking, I've gained clients, joint venture partners, mentors, friends, colleagues, you name it. BUT, and this is big, this is because I used the RIGHT to network in. Don't waste time with organizations that won't do anything for you and your business. Tune in today to discover how to choose the organizations that will add to your success instead of wasting...


Stay Stuck or Move Forward, Your Choice

It's almost 3rd Quarter for 2018, can you believe it? Time flies whether or not you're having fun OR making money. Let's turn the end of the year into the best Quarter Ever! Today, I'm talking about how to recognize when you are stuck and why that happens and then what you can do to get UN-Stuck. Simple to say and even easier to do. Tune in to get your plan of action! ------------------------- Today’s podcast was sponsored by The Closing Academy – now that you have marketed your business it...


Impact Your Business with a Community of Like-Minded Women

Being a business owner is NOT easy, sometimes the hardest thing can be getting the support you feel you need in order to succeed in business. You are NOT alone and you don't have to do it by yourself. I wrote about this in my book, UN-Market Your Business. And now we have my Biz BFF Nadine Mullings, the B.E.S.T. Marketing Strategist™, for her company, the Nadine Mullings Marketing Agency. Nadine and I have been business besties for a good while now and have collaborated on quite a few...


BLANK Permission, It's Go Time!

Remember when you were a child, you had to have permission to do pretty much anything at anytime. But you aren't a child anymore, you are grown and able to make your own decisions. However, that fact seems to be lost on some people because they are still waiting for permission to be awesome. Is that you? Well, I'm here to let you know that waiting on the sidelines is no longer an option, it's Go Time today, right now. In this episode, I'll show you the 5 steps you must take to get off the...


I Charge for That: Mastering the Mindset for Sales Success

When you're starting out in business or even wanting to next level what you are doing presently, you must sell. Without selling your products and services, you don't have a business. But what if you are known for the Freebies you give away? How do you go from "Freebie Sally" to charging what you need to make your business successful? WendyY Bailey has the answers, she even wrote a book about it, I Charge for That: Mastering the Mindset for Sales Success. Join us today as we explore the "I...


Boost Authority with Your Own TV Show

For years we've watched online TV and not thought that much about it except to think that we need to create a YouTube channel. But now you have so many choices, so many places you can be and show off your awesomeness, but are you taking advantage of them? Today, I'll show you how you can get your own TV show on any number of platforms, use your existing content and rock your authority with your target audience. Tune in and discover how....


How to Use Podcasting to Next-Level Your Marketing

Podcasting is all the rage now, celebrities and everyday people alike are creating podcasts. I've used podcasting as part of my marketing plan since 2009, so it isn't new to me, I'm in it to win it! However, I think that most business owners fail to realize how effective podcasting can be for their business to help them become relatable and get the word out about what they're doing and who they want to work with. Joining me today is an expert at helping companies and individuals reach their...


Challenges and Success in Marketing Service-based Businesses

Coaches, consultants, stylists, and chefs, to name a few service-based professionals all market intangible products. You can't touch the products or hold what they give you in your hand, but you can get results. That's actually what you are selling, results. Every magazine or self-help book tells you that, but what does that really mean and how do you get people to open up their wallet/purse to actually purchase? My guests Cal and Renee Coakley, owners of Coakley Financial Group join me...


Are you a Watcher on Facebook?

Facebook was in the hot seat in April and sitting before Congress explaining why they allowed our privacy to be compromised, but now they are in the "IN" with their new add-on Watch. If you don't know what that is, have you seen Jada Pinkett-Smith's new show Red Table Talk? It's on Facebook's Watch and it's causing quite a stir. But that's Jada, how can you harness this power and utilize it for yourself and your brand? Glad you asked, because we are talking about that today! I'll go through...


Grinding, Hustling, and Profiting

It can be hard to be an entrepreneur, actually, it's pretty tough every, single, day. That is until you "make it." But until you make it, you are wandering and wondering when it will all happen. You grind every, single day. You hustle every single day, but you aren't making the strides you need to. Why is that? Today, I'm talking real talk about what it takes to be an entrepreneur and how you can come out on top. Sponsored by: Style With Aplomb Find your unique style and you will never again...


Get Clarity by Dressing Happy

"Fashion is an outward manifestation of our personality and beliefs," says my guest Erin Keam, of the Happy Wadrobe. Erin’s always been fascinated with fashion, she’s also been fascinated with people. She’s worked in creative, people focused fields such as marketing and media, which required her talents in visualization, analysis, interpretation and presentation. Meanwhile, behind the scenes, Erin spent 20 years in guiding personal development, helping others to find patterns and meaning in...


Relationship Marketing-Your Key to Successful Business-building

"You are not an island, but you probably feel that way. It seems that everything that needs to be done to bring in more business has to be done by you, all by your lonesome. That's a myth." That's a quote from my book, "UN-Market Your Business: 10 Ways for Savvy Entrepreneurs to Stand Out, Stop Struggling, and Start Profiting." That is the start of chapter 10, "Collaborate." Well, you can't collaborate with yourself, sometimes you can, but if you want to grow your business, you really need...


How Alicia Couri Stands Out Above the Crowd with Authority

We've been talking about how to stand out and get more clients, so I figured that I would bring a guest on who is actually walking the talk. Alicia Couri, a Personal Branding Expert with a mission to create an elevated platform for her clients to stand out and “be seen and heard” as industry leaders. She helps her clients show up powerfully and gain visibility so they can attract more clients and increase profitability. I met Alicia on LinkedIN, a result of some research and networking, and...


You are Who You Think You Are

Are you allowing your thinking to stop you or propel you forward? Today, I'm sharing my thoughts on how you can use your mind to get you the success you desire and always knew you should have. I'll share how one of my clients was able to meet someone she has admired for so long along with how my book tour is falling into place with the help of Divine Intervention. It's going to be awesome, so tune in. Sponsored by: Style With Aplomb Find your unique style and you will never again agonize...


How to Position Yourself as an Expert – Even if You Don’t Feel Like One

The secret to positioning yourself as an expert isn’t possessing a certain degree or writing a book. Everyone is an expert on their own experience, and publicist Kristi Dosh shares how to use your personal and professional experience to position yourself in your niche in a way that attracts not only publicity but also your ideal client or customer. Learn more about Kristi: Kristi Dosh is a publicist who founded Guide My Brand to work with entrepreneurs and nonfiction authors to establish...


How to Market Your Business Using Live Events

I love going to live events, you can connect with people, learn alot and have a great time. But what about using LIVE, in-person events to market your business? Today, I'm sharing with you 4 ways you can use live, in-person events to market your business successfully. No, it doesn't mean that you walk around with a sign on your body saying "Buy my products!" You can do this in a fun way that leaves an impression on the people you meet, tune in today to discover how. Sponsored by: Style With...


Renew and Refresh Your Marketing Approach for Better Results

Everything old is. . .well old. Things can be new again or they can just be new. What am I talking about? Your marketing, of course. Things that you did before, last month, last year, or even yesterday may not be working today. But we can change all of that, in an instant. Join me on a reflective journey of what I've been doing in my marketing, and how things have changed in the last year, along with what I plan to do differently. I don't have ALL the answers, but I have a lot of them, and I...