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Unemployable: Advice for Freelancers and Entrepreneurs

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Unemployable provides actionable strategies for thousands of freelancers, consultants, coaches, and entrepreneurs. Brian Clark is an entrepreneur who has started eight successful businesses, and he draws upon his own evolution from solo to CEO to deliver valuable lessons and impactful interviews. Notable guests include Seth Godin, Dan Pink, Jenny Blake, Tim Ferriss, Henry Rollins, Laura Roeder, Michael Stelzner, Chris Brogan, Emily Thompson, Darren Rowse, Andrew Warner, John Lee Dumas, Kathleen Shannon, and Gary Vaynerchuk.

Unemployable provides actionable strategies for thousands of freelancers, consultants, coaches, and entrepreneurs. Brian Clark is an entrepreneur who has started eight successful businesses, and he draws upon his own evolution from solo to CEO to deliver valuable lessons and impactful interviews. Notable guests include Seth Godin, Dan Pink, Jenny Blake, Tim Ferriss, Henry Rollins, Laura Roeder, Michael Stelzner, Chris Brogan, Emily Thompson, Darren Rowse, Andrew Warner, John Lee Dumas, Kathleen Shannon, and Gary Vaynerchuk.
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Location:

United States

Description:

Unemployable provides actionable strategies for thousands of freelancers, consultants, coaches, and entrepreneurs. Brian Clark is an entrepreneur who has started eight successful businesses, and he draws upon his own evolution from solo to CEO to deliver valuable lessons and impactful interviews. Notable guests include Seth Godin, Dan Pink, Jenny Blake, Tim Ferriss, Henry Rollins, Laura Roeder, Michael Stelzner, Chris Brogan, Emily Thompson, Darren Rowse, Andrew Warner, John Lee Dumas, Kathleen Shannon, and Gary Vaynerchuk.

Language:

English


Episodes

Introducing the Unemployable Initiative

8/21/2019
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Today is the big day that we've been alluding to now for a few weeks here on the Unemployable podcast. The Unemployable Initiative is open, and accepting applications. In this edition of the podcast, Brian Clark and Jerod Morris explain the big idea behind the Unemployable Initiative, discuss how it will leverage the many features of Mighty Networks, and peel back the curtain a bit on why we decided to make it free but with an application process for joining. Once you listen to the...

Duration:00:26:41

The Essential Photo and Video Tools For Freelancers

8/16/2019
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No matter what type of services you offer as a freelancer, having an arsenal of photo and video tools that can help you create high-quality graphics, images, and media is always a good idea. Even if you might not need them for client work, you can use these tools for your own marketing and business needs. Here are a few things you can do with photo and video tools: • Create quality, visually engaging graphics, videos, and other media on a budget. • Add value to your services without a...

Duration:00:11:00

The Human Brand in an Age of Algorithms

8/14/2019
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We’ve talked a lot about curation this season on Unemployable. And with good reason: a curation marketing strategy has proven to be an effective way to build a successful online audience and business in an age of content overload. But we also know that many of you are wondering just how viable it is for someone who is just now getting started. Aren’t big companies like Amazon, Facebook, and Apple at a major advantage because of their audience and reach? And haven’t many of the best niches...

Duration:00:30:01

Leverage Powerful and Affordable Software to Build a Community-Based Brand

7/31/2019
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“Don’t build on someone else’s land,” you’ve heard me say many times over the years. Especially with a company with a horrible track record like Facebook. And for your own website, there’s really no need. With powerful platforms that allow you control as a customer like WordPress and Squarespace, you can build whatever you need. Frankly, you can’t build a 7-Figure Small business without utilizing powerful technology platforms — it’s a big part of the reason for the growth of so many...

Duration:01:00:12

The Essential Conference Call Systems For Freelancers

7/26/2019
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Having a conference call system not only makes you look professional, but they tend to make client calls run easier and more efficiently. Not to mention, if you’re full-on digital-nomad-ing, it may make more sense to run a call through a conference call system if you don’t have the best reception or a limited international phone plan. In addition to that, there are so many added benefits to using a conference call system. Whether you use them regularly or once in a Super Blood Wolf Moon,...

Duration:00:10:13

Why Connection is the New Content Marketing

7/24/2019
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The paradigm for how to build sustainable success online has shifted in some important ways, and a key to building a 7-Figure Small business is understanding these shifts and being prepared to capitalize on them. One of the biggest shifts is what Brian Clark was alluding to when he stated on a previous episode of Unemployable that “people are still teaching content marketing like it’s 2010.” Listeners keyed in on that quote and have let us know that they want to know more about what Brian...

Duration:01:12:43

The Essential Project Management Tools For Freelancers

7/12/2019
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As a freelancer, you’re juggling a lot of things at once on a regular basis. From managing client work to making sure you pay your quarterly taxes on time, you’ve got quite a bit to remember and get done. It goes without saying that managing your workload, client relationships, and administrative tasks come with the freelancer territory. What’s more — being able to do all three efficiently while simultaneously producing your best work will be what sets you apart from others. Project...

Duration:00:11:24

The Art of Conversational Copywriting

7/10/2019
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At the heart of any successful small business is a creative human being. And it’s important that we remember to put our very human voice out there to connect with our preferred clients and customers. And yet, when it comes to writing copy or content, we often stiffen up. Being an authentic human being should be the most natural thing ever -- so why does it often feel so unnatural when we try? Plus, authenticity is determined by the audience, not by whatever pops in your head to say. And...

Duration:00:47:43

How to Scale Your Business Without Sacrificing Freedom

7/3/2019
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No matter what your idea of freedom is — whether it’s maximizing earnings or maximizing lifestyle — you will have to find reliable ways to earn more money in less time to achieve it. Otherwise, you just end up sacrificing the freedom that drew you to becoming a freelancer or entrepreneur in the first place. Ed Gandia has spent the last decade living on the margins of his business and finding ways to scale it without adding the freedom-robbing complexity that we all want to avoid. And now...

Duration:00:51:07

Mailbag: Here's What's Replaced "Know, Like, and Trust"

6/26/2019
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This week’s episode of Unemployable is dedicated to you and your questions. Brian Clark put out a call for questions in the most recent edition of the Unemployable newsletter, and you responded with a number of good ones. Brian, Jerod Morris, and Kat Ambrose answer them all in this week’s episode. Note: if you want to submit questions in the future or have comments about the show, use the hashtag #unemployable on Twitter. We’ll be tracking it, and we look forward to interacting with...

Duration:00:51:56

Build a Business That Powers Your Lifestyle

6/19/2019
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It’s a pretty common dream. Start a business, work hard, and someday you’ll get to travel the world. But what if you started a business so you could travel the world right away? These days, it’s completely doable if you set things up intentionally to become a digital nomad. That’s what Camille Holden and her husband did when they started their PowerPoint focused business. And it powered them for four years of world travel! Now, the couple has settled in Bali and are focused on growing the...

Duration:00:33:03

A Four-Phase Approach for Creative Entrepreneurs

6/12/2019
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When you think of the entrepreneurial hustle, filmmakers are not the first to come to mind. But they are a really good example of the mindset and drive that are required of a 7-Figure Small startup. The broader world of business is moving more toward the Hollywood model of work: forming teams of talent based on what needs to be done, not the illusion of permanent employment. Studios and indie filmmakers have been operating this way since … always. Zeke Zelker is not only an entrepreneurial...

Duration:00:46:31

The Essential Social Media Marketing Tools For Freelancers

6/7/2019
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Whether you’re managing social media for a client or need a better way to manage your channels, using a reliable social media marketing tool could save you tons of time. With features like post scheduling, social listening, content composers, and more, these tools are crucial for anyone managing social media accounts. Setting aside time each week or month to tend to your social channels will ensure it gets done and that you see a return. Social media management tools have excellent...

Duration:00:10:41

How a One-Time VC Darling Learned to Love His ‘Measly Lifestyle Business’

6/5/2019
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What is it like going from the heights of running a company that is growing fast and attracting gobs of VC money ... to being on your own and running a "measly lifestyle business"? Not too many people can answer that question based on experience. Sahil Lavingia of Gumroad is one of them. Sahil recently published an article titled Reflecting on My Failure to Build a Billion-Dollar Company, and this week on Unemployable we extract some important lessons from this article, as well as a couple...

Duration:00:44:45

The Essential Accounting Software For Freelancers

5/31/2019
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As freelancers, there is no accounting department to keep track of this side of the business for us. Here’s a little dose of healthy reality: YOU are your accounting department. But you’re a freelancer — your craft is what you really do. Whatever that is, the world of accounting is not your specialty. Plus, let’s face it. Accounting work can be tedious, and tedium was not what you were looking for when you went out on your own. And yet, without properly handling the money that comes into...

Duration:00:08:37

Stay Small and Succeed Fully

5/29/2019
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In the realm of starting and running your own business, “success” has often been defined by how much your business grows. More clients, more money, more employees. Of course, that’s a fallacy. At some point the returns of growth diminish, and you’re working harder, you’re less happy, and actually making less due to an increase in overhead and stress. Wisdom in the realm of the 7-Figure Small approach is truly knowing what you want out of your business and your life. Plus, you need to...

Duration:00:46:03

Freelancers: Create a 7-Figure Small Business With This Approach

5/22/2019
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When we talk about powerful yet tiny businesses making 7 figures in revenue without employees, freelancers may feel left out. After all, you’re just one person serving clients, and unless you’re perhaps an attorney or financial advisor, it’s tough to get to that level alone. And starting an agency or larger firm doesn’t seem like a dream business for a lot of people. But there is a way to turn a client service business into a high impact 7-figure small business. It’s called productizing,...

Duration:00:50:48

The Essential Email Marketing Software Providers For Freelancers

5/21/2019
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Email marketing is (still!) a powerful tool that can help you launch your next product or find your next big client. Whatever your goals are, having a solid email strategy is a worthwhile investment and can make a positive impact on your business. Why? Because email provides you the most direct line of communication with prospective clients. That makes it crucial for converting prospects into clients, which is why savvy freelancers have no intention of giving it up any time soon. In this...

Duration:00:11:27

The Essential Website Providers For Freelancers

5/17/2019
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Today we’re discussing the “Great Website Debate.” Do you need one as a freelancer? Is it worth the investment of time and money? Actually, the reality is: there’s actually no debate at all for savvy freelancers. A sustainable and lucrative freelance career involves intentionally attracting your perfect clients with your own targeted marketing efforts — and building an asset that keeps bringing you those clients, year after year. That’s why you want — and need — your own website. In this...

Duration:00:16:28

How to Succeed When Facing Exponential Technological Change

5/15/2019
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Technology and the internet are changing at an exponential pace. You can either approach the future with eyes wide open and a plan for how to adapt, or you can stick your head in the stand and be passed by ... or run over. This week, we discuss an article with a clear-eyed, sobering view of what work will be like in future -- and the ironic truth it lays bare about how to prepare for a career with this future hurtling toward us like a freight train. We also discuss an article that reminds...

Duration:00:53:48