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Join ad agency maverick and your host, Wágner dos Santos, as he debates a new trending topic in business, advertising, marketing, media, and technology.

Join ad agency maverick and your host, Wágner dos Santos, as he debates a new trending topic in business, advertising, marketing, media, and technology.
More Information

Location:

United States

Description:

Join ad agency maverick and your host, Wágner dos Santos, as he debates a new trending topic in business, advertising, marketing, media, and technology.

Language:

English

Contact:

407-541-0523


Episodes

Episode 50: You May Be Talking About Yourself Too Much

12/5/2017
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In this episode, Wágner discusses how brands often get stuck on the "me me me" syndrome and forget that it’s not all about them. In fact very little of it should be.

Duration:00:17:00

Episode 49: Free Wi-Fi is Good For Business

11/28/2017
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Join ad agency maverick and your host, Wágner dos Santos, as he debates a new trending topic in business, advertising, marketing, media, and technology. In this episode, Wágner shares the value in businesses offering free Wi-Fi to their customers. Some of the benefits may not seem as obvious as one may think.

Duration:00:11:50

Episode 47: The Danger For Women in Creative Jobs

11/7/2017
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In this episode, Wágner discusses how women in creative jobs are often victims of sexual harassment, sexism, demoralization, and sexual assault. The Harvey Weinstein scandal has reopened a very sad yet important dialogue regarding how women are victimized in the workplace by men. Wágner examines the problem as it specifically relates to the creative industry and what can be done to make it stop.

Duration:00:31:33

Episode 46: The Reality of Virtual Offices

10/31/2017
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In this episode, Wágner discusses how offices have evolved from the traditional models to fully functional mobile offices and coworking spaces. What's the future of the office and should you even consider one?

Duration:00:20:13

Episode 44: Meet Your New Consumer - Generation Z

9/26/2017
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In this episode, Wágner dos Santos introduces the newest and most complex generation of consumers - Generation Z. Are you prepared to communicate and capture the attention of Gen Z? The more you know about them, the greater your chances of success.

Duration:00:17:06

Episode 43: Hustle is a Dirty Word

9/19/2017
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In this episode, Wágner dos Santos discusses a word that has arguably taken on a new meaning over the last couple of years - hustle. Do you do the hustle or should you be a hustler? What does it all mean and should you even care?

Duration:00:10:48

Episode 42: Five Steps Toward Launching a Successful Startup

8/22/2017
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In this episode, Wágner dos Santos shares five important steps to follow if you wish to launch a successful startup.

Duration:00:16:09

Episode 40: Youth Versus Experience in the Workforce

7/29/2017
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In this episode, Wágner dos Santos talks about the some of the differences between younger and older workers. Have you often wondered which is better or are you in one of the categories and looking for work?

Duration:00:15:22

Episode 39: Consumer Engagement is the New Marketing

7/18/2017
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In this episode, Wágner dos Santos uncovers the growing importance of consumer engagement and how an engaged consumer can be a brand’s most powerful ally.

Duration:00:16:43

Episode 38: Is Everyone An Entrepreneur Now?

6/13/2017
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In this episode, Wágner dos Santos uncovers the differences between being an entrepreneur versus a small business owner.

Duration:00:11:42

Episode 37: The Biggest Social Media Marketing Mistake Businesses Make

5/23/2017
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In this episode, Wágner dos Santos discusses the biggest mistake businesses are making with social media marketing and what they should be doing instead.

Duration:00:13:14

Episode 36: Stereotyping and Profiling in Marketing

5/16/2017
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In this episode, Wágner dos Santos discusses how stereotyping and profiling can be used in marketing despite its negative association.

Duration:00:13:25

Episode 34: Harnessing New Tech When Marketing Your Biz

3/4/2017
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In this episode, Wágner dos Santos reviews the recent history of technology and innovations and tells you not to be afraid. Instead, he describes how they can be valuable to efficiency and productivity if you take the time to harness their potential.

Duration:00:16:44

Episode 35: Content Creator vs. Creator of Content

3/4/2017
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In this episode, Wágner dos Santos reveals the difference between content creators and being a creator of content.

Duration:00:14:58

Episode 33: Best Practices in Client Onboarding

2/21/2017
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In this episode, Wágner dos Santos offers his tips for effective client onboarding and describes their mutual benefits.

Duration:00:10:43

Episode 32: Most Ad Agencies Don't Have a Clue

2/20/2017
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In this episode, Wágner dos Santos puts ad agencies in the hot seat in order to be held accountable for the level of service they provide to their clients and because businesses need to know how to select the right agency to suit their needs.

Duration:00:16:18

Episode 31: Today's Top Advertising News

2/9/2017
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In this episode, Wágner dos Santos reviews some of the top news happening in advertising right now.

Duration:00:11:26

Episode 30: The Importance of a CRM

2/9/2017
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In this episode, Wágner dos Santos discusses the value of customer relationship management (CRM) systems and why every business should have one.

Duration:00:17:31

Episode 29: Beware of False Teachers

2/9/2017
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In this episode, Wágner dos Santos blows the lid off of the fakes and imitators that pollute social media with teachings despite their lack of experience.

Duration:00:25:48

Episode 28: Your Marketing Needs a Reboot

2/9/2017
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In this episode, Wágner dos Santos discusses how technology and evolved human communications is shaping the future of marketing.

Duration:00:20:54

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