Structural Shifts, by aperture-logo

Structural Shifts, by aperture

Business & Economics Podcasts

A podcast discussing the structural shifts in Technology, Strategy, the nature of Work and the dynamics of the Platform Economy.

A podcast discussing the structural shifts in Technology, Strategy, the nature of Work and the dynamics of the Platform Economy.




A podcast discussing the structural shifts in Technology, Strategy, the nature of Work and the dynamics of the Platform Economy.






Transitioning to a Multi-polar World, w/ Michael O'SULLIVAN

Your host, Ben Robinson, is joined by Michael O’Sullivan, author of ‘The Levelling: What’s Next After Globalization’ and former CIO of the International Wealth Management Division at Credit Suisse. Michael currently serves on the World Economic Forum’s Global Future Council on the New Economy. In this episode, Ben and Michael discuss what is the role central banks will play in the transition period to a post-globalization, multi-polar world; what international organizations should be...


When Software Has Eaten The World, w/ Belén ROMANA

There is a lot of anguish over what’s happening online these days from the rise of hate groups to media manipulation, the propaganda to interference with elections — are the positives of our digital world even worth it? Well, today, your host, Ben Robinson, digs into this question with Belén Romana García — Spain’s former head of Treasury, and an economist who has worked in both the public and private sectors. Belén is also a board member for several public companies and foundations. She...


Igniting Entrepreneurial Sparks, w/ Michel JORDI

When it comes to business, are you all about market research or do you go with your gut? For Michel Jordi it’s the latter — and following his intuition led him to start five groundbreaking watch companies. Michel is known for shaking things up in a traditional industry through innovative design and enviable marketing. Andy Warhol came to his New York launch party, People Magazine featured Michel on its cover and the event marketing strategies that Michel used for his launch publicity are...


Brand Conversations and Creativity at Scale, w/ Youri SAWERSCHEL

We’re discussing with Youri Sawerschel, CEO of Creative Supply and Visiting Lecturer at EPFL EMBA and ESSEC Business School. Youri founded the Creative Supply agency in Zurich in 2015 to be the next generation of branding companies. We talk about the problems with the traditional branding agencies and how his switching things up through a distributed, networked workforce. In addition, we discuss why branding is the cause and the solution to so many of the world’s biggest crises, how brand...


Debunking Innovation Myths, w/ Gary PISANO

Today, your host, Ben Robinson, is sitting down with Gary Pisano, professor at Harvard Business School and author of “Creative Construction: The DNA of Sustained Innovation” — a book about how large companies can construct a strategy, system, and a culture of innovation that creates sustained growth. We discuss how organizations learn, innovate, and compete — and these are fundamental questions that Gary has been exploring throughout his career. Today, you will learn the four archetypes of...


Mimetic Theory And The Future Of E-commerce, w/ Julian LEHR

Today, your host, Ben Robinson, is virtually sitting down with Julian Lehr, an ex-Googler, startup founder, and current startup partnerships lead at Stripe. Julian and Ben get into all sorts of interesting behavioral psychology related to buying and how digital companies can use physical elements to take advantage of signaling. You will also learn Julian's tactics for staying productive, why advertising budgets are shifting from celebrities to micro-influencers, why the Berlin startup scene...


Aligning the Stock Market with the Planet, w/ Luciano DIANA

Your host Ben Robinson, is speaking with Luciano Diana, Senior Investment Manager at Pictet Asset Management—one of the leading independent wealth and asset managers — where he is running the Pictet Global Environmental Opportunities Fund. In this episode we cover: should government stimulus packages be conditional on companies investing in energy efficiency? Why plant-based products are a space that you need to be paying attention to? Why we should be bullish about the ability for market...


The Craft Movement: Swiss Maker Edition w/ Marc MAURER (On) and Arthur VIAUD (La Nébuleuse)

This episode focuses on two Swiss companies rising in the maker movement. First we interview Marc Maurer, COO, and co-owner of the sports shoemaker, On. On is a brand preferred by Roger Federer which taking on Nike and Adidas with a high-end, high-tech trainer — also known as sneaker — that is so lightweight that ‘it feels like you are walking on clouds’. After Marc, you will hear from Arthur Viaud, co-founder and CEO of La Nebuleuse — a craft brewery that is taking on the giants in...


From Scalable Efficiency to Scalable Learning, w/ John HAGEL

We are speaking with John Hagel, who has been working with the most successful companies in Silicon Valley for 40 years (also a startup founder of his own). John is the author of several books — including The Power of Pull he co-chairs Deloitte Center for the Edge, which is a Silicon Valley research center. In this episode, John joins Ben Robinson for a very comprehensive discussion on the zoom in — zoom out approach to strategy; why the advertise-based business model is unsustainable and...


Hitting Internet Escape Velocity, w/ Brett BIVENS

Our guest today is Brett Bivens— a venture investor at TechNexus Venture Collaborative, an early-stage venture capital firm — and he is going to talk about why he is so optimistic about Spotify and how the future of audio will be a social experience with different network effects. One of the core investment areas for TechNexus is audio and media. And so, in this episode, you’ll hear Brett talking about that, with your host, Ben Robinson, as well as talk about the various concepts that Brett...


Post-pandemic Wealth Management, w/ Anna ZAKRZEWSKI, Christine SCHMID, Laurence MANDRILE-AGUIRRE

Your host, Ben Robinson, sits down with Anna Zakrzewski who leads Wealth Management globally, for Boston Consulting Group; Christine Schmid who heads up Strategy at additiv, and Laurence Mandrile-Aguirre — who heads up Switzerland & Monaco for Citi Private Bank. We cover the opportunities around Digital Wealth Management and what that truly means, how ready are wealth managers to take advantage of the shift to Assets under Intelligence, where new entrants fit into the market and what the...


Seeing Around Corners, w/ Rita Gunther McGRATH

On this week’s Structural Shifts podcast, we talk to the brilliant Rita Gunther McGrath, author of "The End of Competitive Advantage". In this bestseller, she talks about how the world is moving from one dominated by organizational systems and hierarchies to one of individual superstars where a stable career means a series of gigs. Hosted by Ben Robinson, they discuss strategy, the benefits / limitations of network effects, Facebook’s failures, and more.


Previewing post-Pandemic Finance, w/ David GALBRAITH, Martin McCANN, Thierry ZOIS

For this episode we are discussing the structural shifts created or accelerated by Covid-19 with regards to finance, its relationship with technology and venture capital and the nature of globalisation. We are together with David GALBRAITH - partner at Anthemis; Martin McCANN - CEO of Trade Ledger; Thierry ZOIS - VC at Finch Capital


Previewing The post-Pandemic World, w/ Nicolas COLIN, Laetitia VITAUD, Ian Charles STEWART

Today, we have a special episode for you on how the post-pandemic world would look like. We are bringing back three of our favorite guests: Nicolas Colin — Co-founder and Director of The Family, which is a platform for European entrepreneurs; Laetitia Vitaud— renowned writer and speaker on The Future of Work; and Ian Stewart — Executive in Residence at IMD Business School (an co-founder of WIRED).


Jumping S-Curves and Inventing the Future, w/ Bill FISCHER and Ian STEWART

How reliable will strategy be in the future? What if tactics were more important than strategy? Are firms obsolete? What about nation states? Can the future of companies be a model for the future of countries? How is the nature of competitive advantage changing? How are we redefining quality to meet the needs of consumers and the marketplace? In this episode, Ben Robinson is in conversation with Bill Fischer and Ian Stewart from the International Institute for Management Development — IMD....


Smart Focus Or Pivot Later? w/ Marc GRUBER

According to our guest, Dr. Marc Gruber, Vice President for Innovation at the Swiss Federal Institute of Technology — EPFL — you can’t win if you don’t know where to play. Instead of a just-do-it mentality and pivot later if it doesn’t work, Marc speaks with our host, Ben Robinson, about how true entrepreneurs and innovators are reflective and flexible and how they think about what they’re doing and in what market to play in. By the end of this episode, you are also going to understand...


Putting Marketing Strategy Above Tactics, w/ Paul MELLOR

How often does advertising motivate you to buy? According to our guest, ad and branding expert, Paul Mellor, advertising fails 89% of the time. Hosted by Ben Robinson, this episode unpacks what has gone wrong with advertising and what companies must do to turn things around. Don’t be a bland advertising wallpaper! If you like swearing, then you’re in for a treat. Fair warning.


Europe is a Developing Economy. But so is the U.S., w/ Nicolas COLIN

For this episode, Ben Robinson is joined into the conversation by Nicolas Colin — Co-founder of The Family — and we argue that developed economies are defined by two major characteristics: they are able to create and accumulate wealth via large, global tech companies and they are able to re-distribute that wealth to benefit their entire society. Through this lens, neither Europe, nor the U.S. are developed economies in the current techno-economic paradigm — and we assess whether the current...


Changing the Business Model of the Internet, w/ Andy YEN

This podcast was recorded at Fongit — Switzerland’s premier innovation incubator. Ben Robinson is joined into the conversation by Andy Yen — Founder and CEO of ProtonMail — and we discuss the inherent trade-offs that the current Internet presents to the users, the importance of privacy and security but also how to compete against Google head-on via business model innovation.


Future of Work: From GRAFT to CRAFT, w/ Laetitia VITAUD

This podcast is part of our Future of Work series, brought to you in collaboration with Trezeo. Ben Robinson is joined into the conversation by Laetitia Vitaud — renowned author and researcher on the topic — and we explore the role of platforms, individuals, policymakers and startups in enabling a future of work that works for everyone. We also discuss the changing nature of the firm in a world where inside/outside boundaries get blurred by the rise of freelancing and self-employment.