In many cases, you wont get the best ideas first time around, if you have had a number of failed innovation programs in the past. You may need to innovate, rinse and repeat.[...]
In 1983, Robert Cialdini outlined 6 principles of influence salespeople and marketers use to this day. With the advent of the internet and social media, humans can no longer be influenced in the same way.[...]
If people are uncomfortable in your innovation session, if you hear the words creepy and maybe we shouldnt go there, then maybe you are on to something innovative and disruptive[...]
Today we delve deep into data, how data can give you insights you never new, how the human touch is still important, and if massive data can answer every question[...]