Content Marketing for PR
Trevor Young
Are you struggling to cut through the noise and convey your message to the marketplace?
We live in a fast-paced, digital-first world cluttered with brands and individuals telling the world how great they are. It’s no wonder consumers are so cynical and distrustful. They resent being interrupted with meaningless ads, pitches and promotional messages. They simply don’t care about you or your business—because you haven’t given them a reason to.
Meanwhile, marketers and PR pros are beginning to accept that many of the methods they’ve been using to reach potential customers and influencers simply don’t work anymore.
Bottom line: Standing out, getting noticed and resonating is a growing challenge for businesses and organizations, large and small.
Trust and reputation have never been more important in business
Learn how to harness the power of both public relations and content marketing to build visibility, influence, trust, and credibility for your business, organization or personal brand.
In this book, veteran public relations consultant and marketing speaker Trevor Young—aka “The PR Warrior”—shows you how to strategically use content marketing for PR to:
Content Marketing for PR is your essential guide to building a visible brand that’s recognized, respected and relevant in today’s noisy social world.
Author - Trevor Young.
Narrator - Trevor Young.
Published Date - Sunday, 22 January 2023.
Copyright - © 2019 Trevor Young ©.
Location:
United States
Description:
Are you struggling to cut through the noise and convey your message to the marketplace? We live in a fast-paced, digital-first world cluttered with brands and individuals telling the world how great they are. It’s no wonder consumers are so cynical and distrustful. They resent being interrupted with meaningless ads, pitches and promotional messages. They simply don’t care about you or your business—because you haven’t given them a reason to. Meanwhile, marketers and PR pros are beginning to accept that many of the methods they’ve been using to reach potential customers and influencers simply don’t work anymore. Bottom line: Standing out, getting noticed and resonating is a growing challenge for businesses and organizations, large and small. Trust and reputation have never been more important in business Learn how to harness the power of both public relations and content marketing to build visibility, influence, trust, and credibility for your business, organization or personal brand. In this book, veteran public relations consultant and marketing speaker Trevor Young—aka “The PR Warrior”—shows you how to strategically use content marketing for PR to: Content Marketing for PR is your essential guide to building a visible brand that’s recognized, respected and relevant in today’s noisy social world. Author - Trevor Young. Narrator - Trevor Young. Published Date - Sunday, 22 January 2023. Copyright - © 2019 Trevor Young ©.
Language:
English
Chapter 1
Duration:00:00:14
Chapter 2
Duration:00:00:50
Chapter 3
Duration:00:06:24
Chapter 4
Duration:00:10:00
Chapter 5
Duration:00:17:39
Chapter 6
Duration:00:12:23
Chapter 7
Duration:00:21:27
Chapter 8
Duration:00:19:08
Chapter 9
Duration:00:46:15
Chapter 10
Duration:00:06:06
Chapter 11
Duration:00:21:33
Chapter 12
Duration:00:58:51
Chapter 13
Duration:00:33:54
Chapter 14
Duration:00:35:38
Chapter 15
Duration:00:25:24
Chapter 16
Duration:00:15:35
Chapter 17
Duration:00:24:33
Chapter 18
Duration:00:10:27
Chapter 19
Duration:00:07:52
Chapter 20
Duration:00:19:55
Chapter 21
Duration:00:08:10
Chapter 22
Duration:00:17:35
Chapter 23
Duration:00:17:09
Chapter 24
Duration:00:08:35
Chapter 25
Duration:00:18:57
Chapter 26
Duration:00:21:16
Chapter 27
Duration:00:08:22
Chapter 28
Duration:00:07:42
Chapter 29
Duration:00:10:12
Chapter 30
Duration:00:10:10
Chapter 31
Duration:00:11:33
Chapter 32
Duration:00:02:23
Chapter 33
Duration:00:00:03