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The New Marketing Podcast

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This is not another marketing show that discusses tools, tactics and tricks. The New Marketing Show talks about how effective marketing solves business problems.

This is not another marketing show that discusses tools, tactics and tricks. The New Marketing Show talks about how effective marketing solves business problems.
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Location:

United States

Description:

This is not another marketing show that discusses tools, tactics and tricks. The New Marketing Show talks about how effective marketing solves business problems.

Language:

English

Contact:

6196748240


Episodes

#23 Creating, Recognizing and Handling Opportunities

6/19/2018
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For businesses opportunities are the name of the game. This week on The New Marketing Show we dive into the world of opportunities. Kevin and Greg discuss how to create, tecognize and handle opportunity — including missed opportunities. Key Takeaways • Opportunities are created when you listen and are in tune with your business • Not all businesses have the same problems and the same opportunities • Solve problems first, recognize the opportunities and let the revenue follow • Build a...

Duration:00:18:01

BONUS CONTENT: Evergreen Content Opportunities

6/16/2018
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It’s important to recognize when to publish evergreen content. Also, just as important is knowing what topics lend better to evergreen cornerstone content vs. other content opportunities. Greg Taylor discusses this topic on another BONUS Episode of The New Marketing Show.

Duration:00:01:23

BONUS CONTENT: Adapt or Fail Fast

6/14/2018
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This Bonus Episode of The New Marketing Show revolves around a conversation Trinity Web Media Founders overhead while out to dinner. A local business owner was complainging that the Internet killed his business — but is that really true? Did the Internet kill his business or did his lack of adapting to the times hurt his business. Listen and find out more.

Duration:00:10:13

#22 Promoting and Marketing Your Event

6/12/2018
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Marketing your Event properly is essential to the success of your events. There are many channels where you can market events, but which ones are right for you? Facebook, Instagram, Twitter, Linkedin and other social platforms are just the beginning to getting the word out and filling your event’s capacity (and meeting the event’s goals.) This week on The New Marketing Show by Trinity Web Media, Kevin & Greg discuss how to promote and market your event. Key Takeaways • Use...

Duration:00:33:03

BONUS CONTENT: Event Marketing Tips

6/9/2018
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In this bonus edition of The New Marketing Show Greg Taylor discusses some simple tips to market your upcoming events.

Duration:00:01:23

BONUS CONTENT: Three Ways To Keep Customers Loyal

6/7/2018
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Customer Loyalty is the lifeblood of all sustainable businesses. Greg Taylor from Trinity Web Media discusses Customer Loyalty as he’s grabbing a cup of coffee at his favorite San Diego coffee location Better Buzz.

Duration:00:01:23

#21 Website Usability: How to Make Your Site More Logical

6/5/2018
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On this week’s New Marking Show hosts Kevin and Greg of Trinity Web Media discuss the finer points of website usability. Nothing is worse than someone not oknowing how to inuitively navigate your site to find the information they need. The duo give out simple tips to make your site more user friendly and more logical for everyone.

Duration:00:33:06

BONUS CONTENT: Is Your Content Helping or Hurting You?

6/2/2018
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This is a special BONUS Episode recorded from WordCamp Orange County 2016. The message is as relevant today as it was on that day. Greg Taylor discusses the traits of content: The Good, The Bad, The Ugly & The Superb. Recorded on location at UC Irvine / Irvine, CA. For a video version of this talk please visit: https://wordpress.tv/2016/08/17/greg-taylor-content-development

Duration:00:38:27

BONUS CONTENT: What We Learned Having A Podcast

5/31/2018
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Kevin & Greg are back at it again in this BONUS Episode of The New Marketing Show talking about what they have learned from producing the first 20 episodes of The New Marketing Show.

Duration:00:11:45

#20 Solving Problems With Content

5/29/2018
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This weel Kevin & Greg discuss how effective content addresses and solves client’s problems. If your content marketing only addresses selling your marketing strategy is falling short. Revamp your content strategy by placing an emphasis on what problems you can solve or what problems you can help your customers solve. Key Takeaways: Content creators who try to sell with every social media post are the sign spinners of the Internet. Listen to your customers and the questions they ask you....

Duration:00:25:23

BONUS CONTENT: Our 10/10/10 Instagram Strategy

5/25/2018
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In this special Bonus Episode of The New Marketing Show. Greg Taylor speaks with Trinity’s Director of Social Media Tami Harvey about their 10/10/10 Instagram strategy. For complete show notes and more Instagram strategy tips please visit http://trinitywebmedia.com/trinity-web-minute/instagram-strategy/ – Thank you for listening!

Duration:00:10:56

BONUS CONTENT: Marketing Audit

5/24/2018
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How often do you do a deep dive and look at how your marketing is performing. Doing internal and client marketing audits are phase two of the Review, Refine, Repeat process Trinity Web Media lives by. Greg Taylor talks about how we do it.

Duration:00:01:27

#19 Scaling Your Small Business

5/22/2018
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Scaling a business is always on every business owner’s mind. While this episode does not discuss marketing problem solving per se, it does dig into how the hosts Kevin & Greg run Trinity Web Media and scale the business accordingly. One key thing to remember is scaling a business is very different than growing a business. Growth is usually definted by hard metrics like revenue or number of emplyees and scaling a business deals more with systems and repeitive processes. Take a listen and...

Duration:00:27:59

BONUS CONTENT: Finding Good Business Leads

5/19/2018
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If you are struggling to find business leads this BONUS epside is for you. Greg Taylor teaches you about the best way for you to network to find great leads for your business.

Duration:00:01:24

BONUS CONTENT: Three Tips To Help You With Local Search

5/17/2018
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Local search is everything to a small business. Greg Taylor talks about his three favorite factors when it comes to dialing in your local SEO. Check it out.

Duration:00:01:17

#18 Building Your Own Website

5/15/2018
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WordPress was created to democratize publishing but is it always smart for you to take your web development into your own hands. Like other things in business, just because you can, it does not mean it is always a wise idea. On this episode of The New Marketing Show, Kevin & Greg discuss the pros and cons of developing your web presence including the learning curve, the cost of your time and having realistic expectations.

Duration:00:24:11

BONUS CONTENT: Using Google Trends

5/12/2018
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Today let’s talk about how Trinity Web Media uses Google Trends to make sure our headlines, topics and content gets the proper visibility.

Duration:00:01:14

BONUS CONTENT: Q&A From Listeners

5/10/2018
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In this bonus episode of The New Marketing Show, Greg & Kevin answer questions submitted via email from listeners. Submissions range from domain purchasing to marketing budgets to whether or not it’s a good idea to build your WordPress site. Thank you, everyone, for submitting such great questions, we hope we get you the answers you need.

Duration:00:13:56

#17 The Importance of Owning Your Name

5/8/2018
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We see this often…people think of a brilliant company name only to find out the hard way that the domain name is not available. This is a sticky situation that you need to navigate carefully. This week Kevin & Greg talk about the business naming process and why it is important to own your own name on the web. Key Takeaways: Whenever possible work with professionals to help you with naming and securing social media handles and domains. Purchase a domain for the longest term you can...

Duration:00:22:45

BONUS CONTENT: Lead Magnets and Helping First

5/5/2018
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This week we discuss lead magnets, what they are and how they can help your business. We also recap The New Marketing Show Episode #5 with Chris Lee and the theory of giving to your audience before expecting anything in return. If you like what you hear, please subscribe, rate and review! Thanks!

Duration:00:01:24