Digital to Foot Traffic - Online Marketing Guide for Retail Stores-logo

Digital to Foot Traffic - Online Marketing Guide for Retail Stores

Business News >

Explore the latest digital marketing trends and uncover strategies from the best in the industry. Hosted by Kevin She and Scott Jensen, featuring experts in the digital community, this show will help you build marketing plans that will massively impact your business. Kevin is the owner of the biggest self-storage chain in Hong Kong and Macau with over 65 locations. Scott is a Senior Marketing and Business Strategies who utilizes an analytical and calculated approach to ensure business growth. Digital to Foot Traffic brings you into the digital world where you discover new ideas that will bring success to your brick and mortar business!

Explore the latest digital marketing trends and uncover strategies from the best in the industry. Hosted by Kevin She and Scott Jensen, featuring experts in the digital community, this show will help you build marketing plans that will massively impact your business. Kevin is the owner of the biggest self-storage chain in Hong Kong and Macau with over 65 locations. Scott is a Senior Marketing and Business Strategies who utilizes an analytical and calculated approach to ensure business growth. Digital to Foot Traffic brings you into the digital world where you discover new ideas that will bring success to your brick and mortar business!
More Information

Location:

Hong Kong

Description:

Explore the latest digital marketing trends and uncover strategies from the best in the industry. Hosted by Kevin She and Scott Jensen, featuring experts in the digital community, this show will help you build marketing plans that will massively impact your business. Kevin is the owner of the biggest self-storage chain in Hong Kong and Macau with over 65 locations. Scott is a Senior Marketing and Business Strategies who utilizes an analytical and calculated approach to ensure business growth. Digital to Foot Traffic brings you into the digital world where you discover new ideas that will bring success to your brick and mortar business!

Language:

English


Episodes

DTFT 14: Marketing Management for Local Stores with Anne Ballard

5/22/2018
More
Anne Ballard is the president of Universal Storage Group, a third-party management group for self-storage across America with 38 stores. She has been in the industry for over 20 years and is a veteran in marketing and management of storages. During the episode, Anne instills several strategies that will definitely be useful for store owners of local businesses. She reveals ideas on how to promote your brand using very simple and expense-free ways that would surely increase traffic to your...

Duration:00:34:00

DTFT 13: SEO Online Education with Tommy Griffith

5/3/2018
More
Tommy Griffith is the Head of Learning and Development at Clickminded, an online education support which provides digital marketing training for startups and agencies. He has been doing digital marketing for 10 years and had been an SEO manager for both Airbnb and Paypal. He discovered the tweaks in SEO when he was able to sell his ebook to 250 people by increasing the price from $5 to $47. How did he do it? During the episode, Tommy allows you to take a glimpse inside the digital world...

Duration:00:37:22

DTFT 12: Amazon Marketing with Antoni Watt

4/11/2018
More
Antoni Watt is a digital nomad who moved to Hong Kong 12 years ago to do export and trading out of China. He is one of the creators of CASHCOWPRO, an Amazon software tool which includes all the features you need to grow your Amazon business. He is an Amazon expert with software experience background who will give light to our Amazon questions. During the episode, Antoni gives tips and strategies on how to convert traffic to your retail stores using Amazon. He gives us a better...

Duration:00:29:57

DTFT 11: Building Coworking Spaces with Sam Marks

4/6/2018
More
Sam Marks is the co-host of Invest Like A Boss Podcast and co-founder of Coworker which connects the global coworking industry. He is an entrepreneur and investor who concentrates on scalable start-ups. He is always updated with new trends which makes him a huge success in starting up a business. During the episode, Sam reveals strategies in starting up a coworking business. Since remote workers have grown vastly over the past few years, coworking businesses have also been developing. He...

Duration:00:34:49

DTFT 10: Google vs. Facebook Ads with Tina Goguia

3/7/2018
More
Tina Goguia is the founder of Pandasia Digital, a performance and data-driven Digital Marketing agency based in Hong Kong helping companies grow online. She is a former Google and Facebook employee with seven years of experience in Digital Marketing. On this episode, Tina explains the basic functions of digital marketing agencies. She discusses the difference between Google and Facebook Ads in effectively converting digital customers to retail stores. She also gives tips for...

Duration:00:42:14

DTFT 9: Review on Google AdWords 2017 Updates Part 1

2/5/2018
More
Google AdWords is an online advertising service developed by Google for businesses wanting to display their ads on Google and its advertising network. Google, being one of the largest online platforms used by people, is a perfect place for your ads. With this, Google has been updating AdWords in order to provide the most effective advertising service. This episode is a review on 14 out of 27 different updates of Google AdWords based on an article published in The WordStream Blog, “The...

Duration:00:37:04

DTFT 8: Selecting the Right Digital Agency with Andy Ann

1/22/2018
More
Andy Ann is the CEO and founder of NDN Group, a digital media and advertising firm, which provides clients expertise in new media, digital advertising, and marketing solutions that would bring their brand to a whole new level. Andy also founded Hot Mob, one of the leading mobile advertising companies in Hong Kong. He is also the man behind Darizi.com, a Web 2.0 Wedding Portal for China. Andy is certainly at the top of his game in digital marketing. On this episode, he reveals the secret...

Duration:00:47:26

DTFT 7: Social Media Marketing with Douglas White

1/18/2018
More
Douglas White is a digital marketing strategist, particularly in social media marketing. He has over 25 years of experience and has lived and worked in 23 different countries. He is a University lecturer, experienced speaker, trainer, and most importantly, a social media marketing expert. This episode talks about digital marketing strategies using one of the biggest online platforms that people use - and that is social media. Doug explains how social media, especially Facebook, helps...

Duration:00:31:24

DTFT 6: Local SEO with Cameron Urry

12/19/2017
More
Cameron Urry is a Multi-year Marketing Expert with over 15 years of experience in the industry. He joins this episode to talk about Search Engine Optimization (SEO) which is one of the key elements in digital marketing. SEO is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. To give a better understanding of how SEO works and how it helps increase traffic to your business, Cameron shares his expertise on the process. He...

Duration:00:46:15

DTFT 5: Paid Social with Jon Quinton

12/13/2017
More
Jon Quinton is a Digital Marketing Consultant at Overdrive Digital, a company that helps businesses grow through digital marketing, including support with paid social and SEO campaigns. He has several experiences in online marketing for over 10 years and has speaking engagements at several conferences relative to the industry. We have discussed paid search campaign in our previous episodes; and on this one, we talk about paid social campaigns primarily on Facebook, which is one of the...

Duration:00:40:45

DTFT 4: Local Paid Search Strategies for Retailers with Gabe Thayn of Adigma Part 2

11/20/2017
More
Gabe Thayn joins us again this week for another episode on local paid search strategies that will help retailers increase their traffic and grow their businesses. He has worked for paid search marketing technology for most of his career and has expanded his knowledge and expertise on the subject. This is the second part of the conversation where Gabe shares unique insights and useful information on effectively using paid search to gain more customers. These include stirring traffic,...

Duration:00:22:31

DTFT 3: Local Paid Search Strategies for Retailers with Gabe Thayn of Adigma

11/13/2017
More
Gabe Thayn is a paid search genius with a vast experience in paid search campaigns for over 8-10 years. He is the man behind Adigma, a data-driven, innovative marketing technology company which uses custom built, data-driven paid search marketing structure to create an individualized toolset for businesses. This is the first part of a very informative episode on paid search campaigns. Gabe discusses the beauty of paid search and how it improves traffic for retail stores. He shares...

Duration:00:26:36

DTFT 2: Building an Awesome Website for Brick and Mortar Stores

10/30/2017
More
What makes a good website? Websites are like the online voice of your businesses. It plays an important role in advertising your store so that more people learn about your business and potentially become customers. More and more businesses, be it online or retail, use websites to market their products and services. On this episode, Kevin She and Scott Jensen reveal what a good website is and what to consider in creating one. Kevin and Scott are entrepreneurs whose successes are greatly...

Duration:00:31:42

DTFT 1: Show Introduction

10/22/2017
More
Welcome to the first episode of Digital to Foot Traffic! This show explores the latest digital marketing trends and uncovers strategies from the best in the industry. Hosted by Kevin She and Scott Jensen, featuring experts in the digital community, this show will help you build marketing plans that will massively impact your business. Kevin is the owner of the biggest self-storage chain in Hong Kong and Macau with over 65 locations. Scott is a Senior Marketing and Business Strategies who...

Duration:00:49:31

Try Premium for 30 days

Live games for all NFL, MLB, NBA, & NHL teams
Commercial-Free Music
No Display Ads