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Social Media Marketing Podcast

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The Social Media Marketing podcast is a show to help busy marketers and business owners discover what works with social media marketing.

The Social Media Marketing podcast is a show to help busy marketers and business owners discover what works with social media marketing.
More Information

Location:

United States

Description:

The Social Media Marketing podcast is a show to help busy marketers and business owners discover what works with social media marketing.

Language:

English


Episodes

How to Use IGTV for Marketers - 354

5/17/2019
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Wondering how to use IGTV (Instagram TV) for marketing? Looking for a successful use case? To explore IGTV and how it can help your business, I interview Jasmine Star, Instagram expert, professional photographer, and business strategist. Show notes: https://www.socialmediaexaminer.com/354

Duration:00:47:28

Facebook Declining for Marketers: New Report

5/11/2019
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Hey there, Michael Stelzner coming to you with an important bonus episode. I want to talk about some important new research that was just released. Here’s what we’ll cover: The decline of Facebook for marketing, use of live video, Messenger bots, Instagram, and YouTube. Check out the report at https://www.socialmediaexaminer.com/report2019/

Duration:00:31:54

How Local Businesses Can Drive More Foot Traffic - 353

5/10/2019
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Do you want to drive more foot traffic into your local business? Wondering how social media marketing can help? To explore how local businesses can drive more foot traffic, I interview Stacy Tuschl, a local business marketing expert and owner of two performing arts studios. Show notes: https://www.socialmediaexaminer.com/353

Duration:00:47:54

How to Test Your Facebook Ads for Optimal Results - 352

5/3/2019
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Do you want to optimize your Facebook ads? Wondering what the best audience, creative, and placement are to use for your message? To explore how to test your Facebook ads for optimal results, I interview Andrea Vahl, Facebook ads expert and author of Facebook Ads Made Simple. Show notes: https://www.socialmediaexaminer.com/352

Duration:00:45:41

Advanced Facebook Retargeting: How to Up Your Ads Game - 351

4/26/2019
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Do you want to run successful Facebook retargeting ads? Wondering what tactics could improve your Facebook campaign performance? To explore advanced Facebook retargeting, I interview Susan Wenograd, a Facebook ads expert. Show notes: https://www.socialmediaexaminer.com/351

Duration:00:45:59

How to Develop a Thriving Community - 350

4/19/2019
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Is community important to your business? Wondering where you should build your community? To explore how to develop a thriving community beyond Facebook Groups, I interview Cate Stillman, an expert in developing communities. Sponsored by the Social Media Marketing Society: http://www.smmarketingsociety.com Show notes: https://www.socialmediaexaminer.com/350

Duration:00:45:46

Facebook Groups: New Features for Businesses - 349

4/12/2019
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Do you want to do more with Facebook Groups? Wondering how to use the newest Facebook Groups features? To explore what’s new with Facebook Groups and how the changes benefit marketers, I interview Bella Vasta, a Facebook Groups expert. Show notes: https://www.socialmediaexaminer.com/349

Duration:00:45:45

How to Create Video Ad Funnels That Work - 348

4/5/2019
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Thinking about creating more video ads? Wondering how to produce more effective social media video ads? To explore how to create video ad funnels that work, I interview video ads expert Travis Chambers. Show notes: https://www.socialmediaexaminer.com/348

Duration:00:49:39

Is Facebook Organic Marketing Dead? - 347

3/29/2019
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Have recent changes to Facebook impacted your marketing? Wondering what you should and shouldn’t be doing with your organic Facebook marketing? To explore Facebook organic marketing, I interview Mari Smith, a consultant for Facebook, and the leading expert on Facebook marketing. Show notes: https://www.socialmediaexaminer.com/347

Duration:00:48:17

How to Avoid Distraction as a Marketer - 346

3/22/2019
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Does social media distract you from work and life? Wondering how to stay focused despite online interruptions? To explore how to avoid distraction as a marketer and as a human, I interview Brian Solis, a digital analyst and futurist at the Altimeter Group. What do you think? Find show notes and share your comments and questions at http://www.socialmediaexaminer.com/346

Duration:00:51:44

Daily Vlogging: How to Tell Video Stories - 345

3/15/2019
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Wondering how to tell better stories with video? Wondering how to create interesting stories from mundane events or topics? To explore how to tell fascinating stories with video, I interview Cody Wanner, a classically trained filmmaker who specializes in telling compelling video stories. Sponsored by Social Media Marketing World: http://www.socialmediaworld19.com Show notes: https://www.socialmediaexaminer.com/345

Duration:00:43:52

How to Become a Powerful Influencer: The Nathan Latka Story - 344

3/8/2019
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Are you wondering how to grow your social influence? Do you have big dreams but need direction? To explore how to build powerful influence, I interview Nathan Latka, who hosts The Top Entrepreneurs podcast. Sponsored by Social Media Marketing World: http://www.socialmediaworld19.com Show notes: https://www.socialmediaexaminer.com/344

Duration:00:51:15

Creating Instagram Stories People Love to Watch - 343

3/1/2019
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Want more people to watch your Instagram stories? Wondering how to create amazing video stories from everyday events? To explore how to create short-form Instagram stories people love to watch, I interview filmmaker, photographer, and video influencer Jesse Driftwood. Sponsored by Social Media Marketing World: http://www.socialmediaworld19.com Show notes: https://www.socialmediaexaminer.com/343

Duration:00:51:02

How to Create Long-Form Videos That Sell - 342

2/22/2019
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Want to improve your video marketing? Wondering how to make marketing videos that people enjoy watching? To explore how to create long-form video that sells, I interview Daniel Harmon, the chief creative officer at Harmon Brothers, a business that specializes in using video to brand and sell with humor. Sponsored by Social Media Marketing World: http://www.socialmediaworld19.com Show notes: https://www.socialmediaexaminer.com/342

Duration:00:49:58

How to Become Iconic: Succeeding by Standing Apart - 341

2/15/2019
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Want to set yourself apart from others in your industry? Wondering how you can stay top of mind with your customers? To explore how to make your brand iconic in today’s world, I interview Scott McKain. Scott is a professional speaker and author of the book Create Distinction. Sponsored by Social Media Marketing World: http://www.socialmediaworld19.com Show notes: https://www.socialmediaexaminer.com/341

Duration:00:45:54

Marketing Reimagined: Why Marketers Must Change Now - 340

2/8/2019
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Is your marketing working as well as it used to? Have you noticed that consumers and customers are behaving differently online? To explore how marketing has shifted recently, I interview social media strategist Mark Schaefer. His most recent book is Marketing Rebellion: The Most Human Company Wins. Sponsored by Social Media Marketing World: http://www.socialmediaworld19.com Show notes: https://www.socialmediaexaminer.com/340

Duration:00:46:17

Facebook Ad Sequences: A Better Way to Acquire Customers - 339

2/1/2019
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Want to lower the cost of your Facebook ads? Curious how connecting with your customers can help? To explore Facebook ad sequences that cost less and improve results, I interview Amanda Bond, a leading Facebook ads expert. Sponsored by Social Media Marketing World: http://www.socialmediaworld19.com Show notes: https://www.socialmediaexaminer.com/339

Duration:00:50:55

Google Data Studio: How Marketers Can Build Powerful Dashboards - 338

1/25/2019
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Want an easy way to interpret your analytics? Wondering how to create dashboards? To explore how to create dashboards with Google Data Studio, I interview Chris Mercer, a measurement marketing expert. Sponsored by Social Media Marketing World: http://www.socialmediaworld19.com Show notes: https://www.socialmediaexaminer.com/338

Duration:00:46:31

Phrases That Sell: 8 Copywriting Tips - 337

1/18/2019
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Want to write marketing copy that moves people to take action? Looking for tips from an expert copywriter? To explore how to create phrases that sell, I interview Ray Edwards, one of the world’s leading copywriters. Sponsored by Social Media Marketing World: http://www.socialmediaworld19.com Show notes: https://www.socialmediaexaminer.com/337

Duration:00:46:32

Narrative Storytelling: How to Weave Stories Into Your Marketing - 336

1/11/2019
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Wondering how storytelling can help you better connect with your fans and customers? Looking for ways to tell more interesting marketing stories? In this episode, I interview Melissa Cassera, a storytelling expert and screenwriter for television and movies. Sponsored by Social Media Marketing World: http://www.socialmediaworld19.com Show notes: https://www.socialmediaexaminer.com/336

Duration:00:59:27