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SW 380 FBF - "Second Chances" with Chuck Gallagher

11/30/2018
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Today's Flash Back Friday comes from Episode 130, originally published in December 2013. Chuck Gallagher is the Chief Operating Officer at American Funeral Financial and Founder and CEO at Ethics Resource Group. He's the author of "SECOND CHANCES: Transforming Adversity into Opportunity." Chuck is a Prostate Cancer Survivor. He discusses the emotional journey from diagnosis to treatment and what happens after the treatment is over and how the side effects changed his...

Duration:00:27:49

SW 379 - Creating the Right Company Culture with Steven Blue

11/29/2018
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Jason Hartman talks with Steven Blue, author of Metamorphosis, about changing your business in today's economic environment. Steven explains what's happening in the Rust Belt, the impact tariffs are having, and the state of manufacturing in the United States. Key Takeaways: [2:06] What's going on in the Rust Belt? [4:45] Even with even tariffs, the circumstances each country allows their companies to have makes trade unequal [9:39] The mainstay of the US is still manufacturing, but...

Duration:00:27:15

SW 378 FBF - Brand Yourself with Patrick Ambron

11/23/2018
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Today's Flash Back Friday comes from Episode 84, originally published in August 2013. Patrick Ambron is Co-founder & CEO of Brand Yourself, which helps shape online profiles for people, companies and brands. Ambron explains how people can brand themselves better online. He believes there is significant room for the online reputation management industry to grow. Ambron is still in his mid-20's. He explains how he got involved with this business while still in college at Syracuse...

Duration:00:20:32

SW 377 FBF - "The Naked Scientists" Podcast with Dr. Chris Smith

11/16/2018
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Today's Flash Back Friday comes from Episode 56, originally published in April 2012. Joining Jason Hartman from Barrington, England, is Dr. Chris Smith, creator of the popular podcast, “The Naked Scientists.” Dr. Smith shares the fascinating tale of how he and his colleagues began their radio show in 2000, which then led to creating one of the world’s first podcasts. They were one of the first podcasts listed on iTunes when it first launched in 2005. Adding their podcast to iTunes...

Duration:00:41:02

SW 376 FBF - 'Big Data' Marketing with Scott Petinga

11/9/2018
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Today's Flash Back Friday comes from Episode 159, originally published in July 2014. Scott Petinga is the Founder of Akquracy, which specializes in data driven marketing to better optimize leads and existing contacts. Petinga joins the show to explain how to better segment lists and use marketing correlations to boost revenue. Petinga discusses why most "marketers" completely miss the mark, so he lists some things that great marketers get that failing ones don't. He also shares modern...

Duration:00:12:46

SW 375 - The Innovation Blind Spot with Ross Baird

11/7/2018
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Jason Hartman talks with Ross Baird, President at Village Capital Group and author of The Innovation Blind Spot, about where all the startup money is going these days. Venture capital is flowing to tech and everyone's trying to hit a home run, not a bunch of singles. Ross discusses the danger of our current "winner take all" mentality, some options for what to do with the big companies like Google and Facebook, and why sometimes looking in your back yard for an investment is the way to...

Duration:00:22:44

SW 374 FBF - Organic SEO with Adam Dince

11/2/2018
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Today's Flash Back Friday comes from Episode 126, originally published in December 2013. Adam Dince is the Head of Organic Search (SEO) at Deluxe Corp. He joins the show to discuss what small online businesses can offer that big businesses can't and how to better optimize keyword search. He also explains what teenagers can teach businesses about social media and why young shoppers are flocking to boutiques. Dince thinks Millennials are extremely important demographics for all businesses....

Duration:00:21:41

SW 373 FBF - Hypnotic Marketing with Paul Tobey

10/26/2018
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Today's Flash Back Friday comes from Episode 132, originally published in January 2014. Paul Tobey is a digital marketing, data mining, SEO and social media expert. He's the CEO of Training Business Pros, which coaches executives in public speaking and consultation marketing. He's also a renowned jazz pianist, producer, arranger, composer, and director. Tobey discusses his key hypnotic marketing concepts that will increase online conversions. He explains how people can leverage the...

Duration:00:32:53

SW 372 FBF - Beer Business with Julia Herz

10/19/2018
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Today's Flash Back Friday comes from Episode 133, originally published in February 2014. Julia Herz is Publisher of CraftBeer.com and the Craft Beer Program Director at the Brewers Association. She joins the show to discuss an array of topics dealing with beer. The fourth quarter been the biggest annual sales period for the craft beer market over the last five years, largely because of the holidays. Herz explains the correlation. Herz also discusses some of the best "hometown" beers...

Duration:00:20:59

SW 371 FBF - Entrepreneurship, and How to Start a Movement with Jason Drohn

10/12/2018
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Today's Flash Back Friday comes from Episode 112, originally published in November 2013. Jason Drohn is an American marketing expert, author, entrepreneur, and ex-truck driver for Pepsi Bottling Group in Erie, Pennsylvania. His is a genuine story of overcoming adversity. Alongside his wife Chelsey, he has gone from living too broke to buy spaghetti noodles to leaving his truck driving job in 2006 because of the successful business he built with the power of digital marketing. Even while...

Duration:00:28:50

SW 370 FBF - Izabela Russell: Audio Branding Fundamentals

10/5/2018
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Today's Flash Back Friday comes from Episode 166, originally published in September 2014. Izabela Russell is the Managing Director at Music Radio Creative. She joins the show to give insight into the field of audio branding and the effects high quality audio has on a podcast. Izabela Russell is an entrepreneur - Managing Director of Music Radio Creative - an audio production company that works with DJs, podcasters, radio stations and businesses on their audio image. Izabela's personal...

Duration:00:23:35

SOW 369 FBF - Search Engine Optimization & Website Marketing with Rich Brooks

9/28/2018
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Today's Flash Back Friday comes from Episode 105, originally published in October 2013. Rich Brooks is founder and president of Flyte New Media, a web design and marketing firm in Portland, Maine. He is a nationally recognized speaker on entrepreneurship, Internet marketing and social media. He presents and blogs at www.FlyteBlog.com on web marketing topics such as social media, search engine optimization, email marketing, blogs and building websites that sell. He is currently an Expert...

Duration:00:26:24

SW 368 FBF - "Choose Yourself: Be Happy, Make Millions, and Live the Dream" with James Altucher

9/21/2018
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Today's Flash Back Friday comes from Episode 86, originally published in August 2013. James Altucher is the Managing Director of Formula Capital and Founder of Stockpickr. He writes the popular blog, "Altucher Confidential." He is also the author of the new book, "Choose Yourself: Be Happy, Make Millions, Live the Dream." James first first went through big publishers to get your investing-related books out, but you now self-publish everything. James explains how viable self-publishing is...

Duration:00:29:26

SW 367 FBF - "Do It Marketing" with David Newman

9/14/2018
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Today's Flash Back Friday comes from Episode 116, originally published in November 2013. David Newman is the Founder of Do It! Marketing. He's a prolific marketing speaker and author of the #1 Amazon Bestseller: "Do It! Marketing: 77 Instant-Action Ideas to Boost Sales, Maximize Profits and Crush Your Competition." Newman discusses the services he offers professional speakers, authors and consultants to maximize their income. He also shares some tips for speaking more profitably. The...

Duration:00:36:02

SW 366 FBF - The System is the Secret with James Karl Butler

9/7/2018
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Today's Flash Back Friday comes from Episode 207, originally published in June 2015. James Karl Butler is a serial entrepreneur who has built four companies from the startup phase into a million dollar business. He is the author of seven books and talks about his most recent book, The System is the Secret. He tells Jason why it's important to have a good system in place and how strong systems are the key to business growth in any industry you are in. Key Takeaways: [2:05] Good systems...

Duration:00:27:29

SW 365 FBF - Start Your Own Mastermind Group with Kathleen Gage

8/31/2018
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Today's Flash Back Friday comes from Episode 203, originally published in May 2015. Kathleen Gage has been successfully self-employed for the past 20 years and has developed quite a track record. She helps entrepreneurs make money online and has a no-nonsense approach to business. Kathleen is also the author of Power Up for Profits. Jason and Kathleen talk about mastermind groups, how to start one, and why making that big investment is worth it. Key Takeaways: [2:30] What has Kathleen...

Duration:00:27:45

SW 364 - The Art of SEO, Mastering Search Engine Optimization by Stephan Spencer, Netconcepts

8/30/2018
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Jason Hartman talks with Stephan Spencer, founder of Netconcepts and host of Marketing Speak and The Optimized Geek podcasts and author of The Art of SEO: Mastering Search Engine Optimization, about how to get to the top of the Google rankings. Stephan discusses how to get quality links in today's online world, how to avoid getting banned by Google (and other search engines), and the main pillars of the SEO community. Key Takeaways: [2:12] Paying a random company who contacts you in a spam...

Duration:00:23:55

SW 363 FBF - "Gamers with Jobs" with Shawn Andrich

8/24/2018
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Today's Flash Back Friday comes from Episode 55, originally published in July 2012. Shawn Andrich, host of Gamers with Jobs Podcast, began podcasting before iTunes existed, when podcasts were only MP3s available on websites. Jason Hartman and Shawn walk through the changes in podcasting and talk about the current format of the show. They discuss the conversation of the show, which has four hosts and covers a range of topics related to gaming and gamers. One of the techniques Shawn and his...

Duration:00:38:40

SW 362 FBF - The AdSense Code with Joel Comm

8/17/2018
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Today's Flash Back Friday comes from Episode 147, originally published in June 2014. Joel Comm is the New York Times best-selling author of, "The AdSense Code: What Google Never Told You about Making Money with AdSense." He's also the author of the new, "So What Do YOU Do: Discovering the Genius Next Door with One Simple Question," and former host and Executive Producer of "The Next Internet Millionaire." Comm has been doing business online since the beginning of the world wide web. He...

Duration:00:28:22

SW 361 FBF - Sales Commando: Unleash Your Potential with Doug Tucker

8/10/2018
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Today's Flash Back Friday comes from Episode 164, originally published in September 2014. Doug Tucker is the Managing Director of the leading international sales training organization, Sales Commando and author of the new book, ‘Sales Commando: Unleash Your Potential.’ He joins the podcast to discuss how important old selling is versus digital and online marketing and selling. Tucker shares tips for finding prospects, engaging clients and getting referrals. He talks about why the word...

Duration:00:20:27