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Building a Story Brand

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Donald Miller's 7 memoirs have collectively spent more than a year on the New York Times best-sellers list. But recently he's found a new passion; helping other people tell the story of what they are passionate about. Through his company StoryBrand, he has helped over a thousand businesses, non-profits and personal brands clarify their message to create better websites, email blasts and marketing material. He's convinced most people and brands have NO IDEA how to talk about themselves. Every episode is designed to help you think and communicate clearly so you can have a greater impact.

Donald Miller's 7 memoirs have collectively spent more than a year on the New York Times best-sellers list. But recently he's found a new passion; helping other people tell the story of what they are passionate about. Through his company StoryBrand, he has helped over a thousand businesses, non-profits and personal brands clarify their message to create better websites, email blasts and marketing material. He's convinced most people and brands have NO IDEA how to talk about themselves. Every episode is designed to help you think and communicate clearly so you can have a greater impact.
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Location:

United States

Description:

Donald Miller's 7 memoirs have collectively spent more than a year on the New York Times best-sellers list. But recently he's found a new passion; helping other people tell the story of what they are passionate about. Through his company StoryBrand, he has helped over a thousand businesses, non-profits and personal brands clarify their message to create better websites, email blasts and marketing material. He's convinced most people and brands have NO IDEA how to talk about themselves. Every episode is designed to help you think and communicate clearly so you can have a greater impact.

Twitter:

@storybrand

Language:

English

Contact:

6154104010


Episodes

#170: Pat Flynn—Practical Tips that Will Help You Grow a List of Super Fans

10/14/2019
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What can you do in your business to turn casual customers into super fans? On this episode of the podcast, Donald Miller talks with online marketing expert Pat Flynn about how to interrupt customers’ routines, delight them with exclusive experiences, and more. Why? Because if your customers are succeeding because of your product or service, then you are, too. Whether you have an email list of 26 or run an enterprise, this super practical episode has a tip you can start using today.

Duration:00:36:21

#169: Rebekah Lyons—The Magic of “Less” to Manage Stress

10/7/2019
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You may not even realize it, but you’re stressed out. Today’s modern world is undermining all our efforts to live a full and productive life. In this episode, Rebekah Lyons will help you identify and manage anxiety so you can prevent burnout and actually improve your productivity. If you think you’ve heard it all before, this tender yet powerful conversation will open your mind to new possibilities.

Duration:00:53:54

#168: Claire Díaz-Ortiz—5 Ways to Become a Social Media Master

9/30/2019
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If you lead a business, you’re in the public eye. That means people are talking about you and your brand on social media – even if you don’t realize it. Today’s guest, former Twitter executive Claire Díaz-Ortiz, shares a model for how to succeed at social media for your company. This episode, and StoryBrand's new free online course (at www.SocialMediaMadeSimple.com), is going to give you the confidence to know if you’re using the correct platform for your brand and creating the right content.

Duration:00:40:18

#167: Nancy Duarte—How to Craft a More Powerful Story Using Data

9/23/2019
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Our cups overfloweth with data. But creating a story with data can feel like drinking from a firehose. These days, powerful presentations are less about stand-and-deliver presenting. It’s more about crafting an explanation that can spread online. That’s why we’re so excited to have Nancy Duarte on the podcast. Author of Data Story, she’s the world's leading expert on how to create a compelling keynote. Learn how you can apply her powerful four-part strategy to your own brand to create...

Duration:00:25:38

#166: Ambassador John Cotton Richmond—How to Frame a Mission to Get Maximum Buy-In

9/16/2019
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How do you frame a mission, get buy-in for it, and then make it work? That’s what we’re discussing in this episode with U.S. Ambassador-at-Large for Trafficking in Persons John Cotton Richmond. When we need to make sure wrong things are being made right, it takes maximum engagement around a clear mission. Ambassador Richmond shares brilliant insight on how to build a team around a mission and help people understand their role – and that the mission is doable. Whether you’re saving lives or...

Duration:00:41:32

#165: Gary Haugen—What Can Business Leaders Do About Human Trafficking?

9/9/2019
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It’s time for corporations, businesses, and consumers to wise up about how supply chains play a role in human trafficking around the world. While there are more slaves today than ever, Gary Haugen, CEO and founder of International Justice Mission, shares a game plan to stop it. In this critical interview, hear how IJM is partnering with giants like Walmart and Target to clean up supply chains so they don’t facilitate human trafficking. You’ll also hear how “story” is fueling those efforts....

Duration:00:32:28

#164: Brooke Allison—Practical Tips That Will Help You Play the Guide

9/2/2019
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Local businesses are the heartbeat of a local economy. But to succeed, they have to play the guide. In this episode, our own Koula Callahan interviews Brooke Allison, co-owner of Scout's Barbershop, about the grassroots strategies they’ve employed to grow to 6 neighborhood-based locations. Whether you’re marketing, hiring, learning your customer, or giving back to the community, you need to understand your role in the process. Don’t miss this super practical, local-business focused episode!

Duration:00:40:10

#163: Marissa Orr—Rethinking Power in the Workplace

8/26/2019
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Marissa Orr, a former executive at Google and Facebook, is a self-proclaimed Corporate Rebel, and in her new book, Lean Out, she challenges the notion that women have to change in order to succeed in corporate business. In this episode of the podcast, she and Don discuss the myths that prevail about the wage gap and unpack how we got to where only 5 percent of CEOs in the Fortune 500 are women. This is a fascinating discussion you won’t want to miss.

Duration:00:39:55

#162: Scott Miller—A Crash Course on Management

8/19/2019
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Leaders are the lynchpin in company culture. So how do you identify and develop great ones within your business? Today on the podcast, we talk to management expert Scott Miller, an Executive VP at FranklinCovey, on why management takes a complete shift in mindset – one that’s counterintuitive to your top producers. You owe it to your company to build a culture where people choose to stay and give their all. This episode will help you do that.

Duration:00:43:47

#161: Lindsey Pollak—How to Create a Thriving Workplace Culture

8/12/2019
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Millennials want to work from home or a totally open office space – and have unlimited time off – right? Wrong. On today’s podcast, Lindsey Pollak, a leading expert on Millennials and author of the book The Remix: How to Lead and Succeed in the Multigenerational Workplace, debunks modern workplace myths. She offers insight into what Millennials want instead, and why many companies are re-thinking that age group for the primary talent pool. Discover how you can create a thriving culture that...

Duration:00:39:59

#160: Cal Newport—How to Digitally Declutter Your Life

8/5/2019
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Most of us have a love-hate relationship with our smartphones and digital media. The technology is here to stay, so how can we keep social media and apps like Slack from killing our productivity? Marie Kondo may have helped us declutter our homes, but on today’s podcast, Cal Newport, a professor of computer science at Georgetown University and author of the book Digital Minimalism, shows you how to digitally declutter. Discover how to harness your tech and keep it from sabotaging your...

Duration:00:36:39

#159: Keith Cunningham—5 Simple Ideas That Will Help You Avoid Dumb Business Mistakes

7/29/2019
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Captain Obvious here: Successful businesses don’t do stupid stuff. Of course we all know that, but running a business is hard! And that means we all make dumb (and costly) mistakes along the way. Today’s guest, Keith Cunningham, teaches 5 key disciplines that will help you avoid those common business mistakes. Today’s episode could save you a TON of wasted money and effort. It’s like free consulting. Listen now!

Duration:00:42:38

#158: Adam Savage—7 Eye-Opening Ways To Be More Creative

7/22/2019
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“Well, I’m not really a creative type.” Today on the podcast, Adam Savage (host of the popular show Mythbusters) is going to bust THAT myth for us. We’re all creative -- whether we build model cars or entire organizations. But we don’t always know how to tap into that part of ourselves. When you listen to this episode, you’ll hear Adam’s practical advice to add more creativity to your life. You’ll learn why it matters. Best of all, you’ll give yourself permission to be more curious...

Duration:00:36:59

#157: Dr. John Townsend—Energize Your Life With These 7 Key Relationships

7/15/2019
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If you’re a leader, you need energy. But if you don’t have the right people in your life, you’ll always feel drained. On today’s podcast, Dr. John Townsend shares the 7 types of relationships -- which ones we need, which ones we don’t, and how to balance them so the people in your world keep you focused, creative, and fueled u

Duration:00:33:47

#156: Craig Detweiler—3 Practical Ways to Tell a Compelling Brand Story on Social Media

7/8/2019
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We all know we’re supposed to be using social media to build our brands. But how can we do it in a way that truly serves our customers, too? Craig Detweiler is a film and media commentator, and he joins our own Dr. J.J. Peterson to show us how. If you want to actually connect on social media (instead of just wasting time pretending to), then you want to listen to this episode.

Duration:00:26:43

#155: David Epstein—Why You Don’t Need to Specialize in Order to Succeed

7/1/2019
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If you manage a team, you may think you need a collection of top-notch specialists. But you’ll second-guess that strategy after you listen to today’s podcast. David Epstein joins us to show the power of having range -- broad, generalized knowledge that helps us see hidden patterns and solve big problems. He’s turned swaths of data into compelling case studies that will shift the way you think about your team (and your own career

Duration:00:41:15

#154: Alden Mills—4 Leadership Lessons from a Navy SEAL Commander

6/24/2019
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Leadership is tough enough from your comfy cubicle. Now, imagine doing it on the front lines as a Navy SEAL. That’s exactly what today’s podcast guest has done. Former Navy SEAL Commander Alden Mills joins us to share four powerful (and surprisingly heartfelt) leadership principles. This is hard-won wisdom, and he’s found a way to make it practical for us. If you want to build up a daring team that knows how to win, then you want to listen to this episode

Duration:00:45:57

#153: Ken Coleman—The 5 Types of People Who Can Skyrocket Your Success

6/17/2019
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What’s the biggest factor in our success? It’s not what we do. It’s who we’re in proximity to. Today on the podcast, Ken Coleman tells us how to surround ourselves with influential people and put ourselves in intentional places. Listen now, and you just might discover how to change careers, land your next big client, or finally launch that side hustle.

Duration:00:41:49

#152: Dr. Wanda Wallace—Do You Have to “Know It All” to Be a Good Leader?

6/10/2019
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If you’re a leader, you probably got your role by being an expert in your field. So what happens when you need to broaden your leadership role and oversee people whose field you aren’t an expert in? Today’s guest, Dr. Wanda Wallace, shows us three practical ways we can “span” our leadership into new areas by adding unexpected value. It’s a paradigm shift you don’t want to miss -- listen now!

Duration:00:34:36

#151: Kevin Kruse—7 Old-School Leadership Principles You Need to Ditch ASAP

6/3/2019
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You may not even realize it, but a lot of our “traditional” principles of leadership don’t fit today’s modern world. In this episode, Kevin Kruse will help you ditch outdated leadership ideas so you can strengthen your team and improve your company.

Duration:00:44:26