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Music Marketing Manifesto

Entrepreneurship

Music Marketing Manifesto is a leading resource for today's DIY musicians and Music Business Professionals.

Music Marketing Manifesto is a leading resource for today's DIY musicians and Music Business Professionals.

Location:

Los Angeles, CA

Description:

Music Marketing Manifesto is a leading resource for today's DIY musicians and Music Business Professionals.

Twitter:

@johnoszajca

Language:

English

Contact:

5419 Hollywood Blvd., Suite C364 Los Angeles, CA 90027 800-296-1406


Episodes

Stepping Stones: What It Takes To Go From The Rehearsal Room To Performing In Arenas

2/6/2020
Niels Schroeter from NCS Entertainment and Blue Élan Records once introduced me to a very important concept: Not every marketing tactic is right for every artist, and the next step an artist should take is really determined by where their career is at, and where they want to take it. This is important because so […] The post Stepping Stones: What It Takes To Go From The Rehearsal Room To Performing In Arenas appeared first on Music Marketing Manifesto.

Duration:01:01:32

LIVE Music Marketing Q & A – Replay

12/3/2019
In episode #38 of the Music Marketing Manifesto Podcast we are going to be doing something a bit different… This episode consists of the audio taken from a LIVE Music Marketing Q & A that I held last week. During the Q & A, dozens of attendees sent in questions about the best way to […] The post LIVE Music Marketing Q & A – Replay appeared first on Music Marketing Manifesto.

Duration:02:18:16

Branding for Musicians: What It Is and Why It Matters…

11/26/2019
When a musician comes to me with a troubled marketing campaign, 9 times out of 10 the issue is in the branding… However, branding is one of those ambiguous words that most people think they understand but seldom truly do. Musicians tend to associate it more with the simpler concept of “image”, “genre”, or “niche”. […] The post Branding for Musicians: What It Is and Why It Matters… appeared first on Music Marketing Manifesto.

Duration:00:29:31

How To Get Your Music Licensed in Television and Film – With Karyn Rachtman

10/10/2019
One of the questions I receive most often from independent musicians is “how do I get my music licensed in television and films?” It’s easy to understand why licensing would be on the minds of so many musicians. A placement in the right television show or film can be incredibly lucrative, it can lead to […] The post How To Get Your Music Licensed in Television and Film – With Karyn Rachtman appeared first on Music Marketing Manifesto.

Duration:00:27:54

How To Report Sales From Your Own Website to Soundscan

6/9/2019
One of the benefits of following a marketing strategy like the one outlined in Music Marketing Manifesto is that, if done right, you stand a very good chance of charting on key sales charts such as those in Billboard Magazine. A chart position can be valuable to an up-and-coming artist because it helps to build […] The post How To Report Sales From Your Own Website to Soundscan appeared first on Music Marketing Manifesto.

Duration:00:51:52

Growing Your Fan Base With Free Social Media Strategies

3/31/2019
If you’ve ever gone through any of my training programs then you know that I’m a huge fan of paid advertising. I think that it’s an invaluable tool for musicians who want to get their music in front of a large number of people very quickly. Having said that, it’s not for everyone. Some musicians […] The post Growing Your Fan Base With Free Social Media Strategies appeared first on Music Marketing Manifesto.

Duration:00:44:37

What About Spotify?

3/13/2019
There is no question about it, streaming is here to stay. However, despite the industry shift towards streaming, we still see a landscape in which 99% of all Spotify streaming comes from just 10% of songs. This should cause independent artists to take pause and ask themselves if they are moving towards streaming because they […] The post What About Spotify? appeared first on Music Marketing Manifesto.

Duration:00:22:21

How to Grow Your Fan Base With Just $5/Day

11/21/2018
In Episode #32 of the Music Marketing Manifesto Podcast I am going to teach you how to grow your fan base using Facebook ads for just $5 a day. This strategy varies from many other strategies that I teach in that it is less focused on lead generation, and more focused on slow and steady […] The post How to Grow Your Fan Base With Just $5/Day appeared first on Music Marketing Manifesto.

Duration:00:49:19

L.A. Band, “Threatin”, Gets Exposed For Faking Their Following to Land European Tour – Podcast Episode #31

11/11/2018
UPDATE 11/14/2018: In an interesting development, early this morning Jared Threatin’s social media profiles came back online, revealing a post that simply states “Jared Threatin to make “fake” official statement tomorrow”. Have his accounts been hacked? Has this all been an elaborate ruse? Or is he simply attempting to make the best of a bad […] The post L.A. Band, “Threatin”, Gets Exposed For Faking Their Following to Land European Tour – Podcast Episode #31 appeared first on Music...

Duration:00:58:35

The Power of Words – Podcast Episode #30

6/30/2018
In Episode #30 of the Music Marketing Manifesto Podcast you will hear the audio replay taken from a music marketing webinar I held earlier this week. The focus of the webinar, and therefore this episode, is the power of words! Promoting your music online means creating content. That might be a Facebook ad, a social […] The post The Power of Words – Podcast Episode #30 appeared first on Music Marketing Manifesto.

Duration:01:43:27

What Does It Take To Make The Charts?

6/8/2018
In Episode #29 of the Music Marketing Manifesto Podcast we’re going to be talking about what it takes to get your music on to the Billboard Charts. Not so much from a numbers perspective (although we will address that as well), but instead we’re going to look at how an independent artist can take sales that […] The post What Does It Take To Make The Charts? appeared first on Music Marketing Manifesto.

Duration:00:31:25

On Getting Dropped By Your Record Label…

5/8/2018
In Part 2 of the “On Getting Signed” interview I talk about what happened after I landed my deal with Interscope Records and how things eventually took a turn for the worse and I was dropped by the label. In the interview you’ll hear what that’s like, and how I eventually turned things around. To […] The post On Getting Dropped By Your Record Label… appeared first on Music Marketing Manifesto.

Duration:00:57:36

On Getting Signed…

4/30/2018
If you’ve ever heard me talk about music marketing then you’ve heard me mention the fact that I was once signed to Interscope Records when I landed what the trade papers called, “the largest new artist record deal in history”. While I’ve certainly mentioned that deal, I’ve never really told the story of how I […] The post On Getting Signed… appeared first on Music Marketing Manifesto.

Duration:00:46:08

Marketing Music Outside of the United States…

4/5/2018
When it comes to building your fan base, it’s not just about the U.S.. You have millions of potential fans and music buyers spread out around the world and they shouldn’t be neglected. But many international musicians have felt that while one thing might work in the United States, it doesn’t always work in other […] The post Marketing Music Outside of the United States… appeared first on Music Marketing Manifesto.

Duration:00:19:15

iTunes and the Future of Downloads – Podcast Episode #25

3/28/2018
Episode #25 of the Music Marketing Manifesto Podcast marks the beginning of a a bit of a “reboot” for the show. The format is changing, and episodes will be released far more frequently. In this episode we discuss iTunes and the future of downloads. It’s been rumored for some time now that iTunes would be […] The post iTunes and the Future of Downloads – Podcast Episode #25 appeared first on Music Marketing Manifesto.

Duration:00:25:39

Ariel Hyatt on Developing Your Brand – Podcast Episode #24

11/29/2017
In episode #24 of the Music Marketing Manifesto Podcast Ariel Hyatt from Cyber PR joins us to discuss the impact that a well developed brand can have on your music career. Because without a well developed brand… the marketing just isn’t going to work. In this interview Ariel lays out a few simple steps that any artist can take […] The post Ariel Hyatt on Developing Your Brand – Podcast Episode #24 appeared first on Music Marketing Manifesto.

Duration:00:42:17

Music Marketing Q & A – Podcast Episode #23

7/30/2017
As you may already know, Registration for Music Marketing Manifesto 4.0 went live a few days ago. Hundreds of musicians have already signed up and the members area is buzzing. Well, yesterday I held a fairly impromptu LIVE Q & A call to just chat about marketing music the MMM way, and to address the […] The post Music Marketing Q & A – Podcast Episode #23 appeared first on Music Marketing Manifesto.

Duration:02:37:48

9 Billboard Chart Positions, 30,000 Email Subscribers, and 9000 Albums Sold Using MMM – Podcast Episode #22

7/5/2017
In episode #22 of the Music Marketing Manifesto Podcast we are going to speak with Josh Solomon of The Empty Pockets. Josh is a Music Marketing Manifesto member who used what he learned in the course to transform his band’s last album release from a “flop” into an ENORMOUS indie success story. When the band’s […] The post 9 Billboard Chart Positions, 30,000 Email Subscribers, and 9000 Albums Sold Using MMM – Podcast Episode #22 appeared first on Music Marketing Manifesto.

Duration:01:25:41

Chicago Vocalist and Bassist, Jason Scheff, on Marketing Music – Podcast Episode #21

4/30/2017
In episode #21 of the Music Marketing Manifesto Podcast we are going to speak with Jason Scheff – the long-time vocalist and bassist of the world famous rock/pop band, Chicago – about thriving in the new music business. If by some chance you have been living under a rock for the last few decades and […] The post Chicago Vocalist and Bassist, Jason Scheff, on Marketing Music – Podcast Episode #21 appeared first on Music Marketing Manifesto.

Duration:00:59:20

How to Get Nominated For a Grammy – Podcast Episode #20

2/7/2017
In episode #20 of the Music Marketing Manifesto Podcast we are going to talk with blues artist, Janiva Magness, about her recent Grammy nomination for Best Contemporary Blues Album of 2016. I take particular pride in sharing her story as I had the good fortune of being part of it. Early in 2016 I was […] The post How to Get Nominated For a Grammy – Podcast Episode #20 appeared first on Music Marketing Manifesto.

Duration:00:49:22