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EP55: How To Craft Your Brand Message

9/20/2018
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How do you talk about your business? Maybe you’ve never thought about it before, and if that’s the case this episode will hopefully change that. Every word you use in and about your business is part of your brand. It’s part of how the story and feelings that are elicited when people think about you and your business are crafted. Your brand message is SO important and it’s often a step people skip until they’re months (or years deep) into a mediocre business. We’re helping you craft your...

Duration:00:39:46

EP54: The Launch Mode Self-Care Plan

9/17/2018
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In this episode I’m talking about launching, but not in the way you might think. I’m going to talk about how to not get burned out by launching, especially if you are an introvert and a highly sensitive person like myself. I’m going back to my roots and will talk a little bit about nutrition and health as part of my self-care launch plan. I’m also going to share a couple of tips and some insider info that I do to protect and guard my energy. Launching is a BIG part of my business and I love...

Duration:00:52:57

EP53: The Must Dos To Legally Protect Your Business with Sam Vander Wielen

9/13/2018
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Do you have a little voice nagging at you, wondering if you’re doing the right thing? Wondering if you’re covered should something legal come up? You probably know how to legally cover yourself for your in person clients and working in clinic, but what about online? What about working with clients from other countries? One of the most important things you can do for yourself and your business, is to make sure it’s legally legit. You need to have the proper legalities in place to not only...

Duration:00:45:28

EP52: 5 Tips to Maximize Launch Sales

9/10/2018
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I still remember my first real online program launch like it was yesterday. At the end of 2012, I was on my couch just after Christmas getting ready to press send on my first ever sales conversion email; I ended up making a little over $13K from an 800 person list, and that was all the proof I needed that this whole online business thing was in fact a real thing. From there, I became obsessed. I’ve since ran dozens of my own program launches and I’ve planned literally hundreds of launches...

Duration:01:04:18

EP51: The Do's & Don'ts Of Copywriting with Jennifer Hudye

9/6/2018
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Words are a very powerful tool, and how you use them can affect both your personal life and business. It can be absolutely vital in your business to master the right way to use words to motivate others. That’s why I invited Jennifer Hudye to join me for a conversation about using words in your business, specifically the dos and don'ts of copywriting. Jennifer talks about the difference between copy and “conscious copy” (which just so happens to be the name of her business). She explains how...

Duration:00:50:35

EP50: Your Health Business Questions Answered

8/30/2018
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This is episode number 50! Yup! The BIG 5-0, and I couldn’t be happier about it! To mark the 50th episode, I wanted to do something a little bit different, so this episode is an Ask Me Anything Solo Round. I polled my community and they submitted some really thoughtful and quality questions, and I chose to answer 3 for this episode. I will definitely be doing more Ask Me Anythings in the future! The 3 Asks that I’m answering today are all different. One is about creating content and...

Duration:00:42:00

EP49: How Passion & Purpose Can Build A Business with Abigail Hopkins

8/23/2018
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As entrepreneurs we are all very passionate about our businesses and how we want to serve our communities. Abigail Hopkins joins me this week to share her story about how having passion and purpose helped her to transition out of her previous career and to building her own online health business. We all have passions and desires in life, let yours help you build the business of your dreams. Abigail and I dive right in to the good stuff when it comes to following your passions, stepping away...

Duration:00:38:44

EP48: The 1% Rule with Tommy Baker

8/16/2018
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This was SUCH a fun conversation to have. When I heard about Tommy Baker and his 1% rule I knew I had to have him on the show. If you’ve followed me for any length of time you’ll know that I believe the work we do on ourselves is booth neverending and imperative to build the business and life we desire. And because it’s never ending, it can feel totally overwhelming. Which is why I love the idea of the 1% - creating a little progress each and every day. We talk about the idea of creating...

Duration:00:46:51

EP47: The Evolution Of A Career In Health with Lianne Phillipson

8/9/2018
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What do you wish someone would have told you about starting your business and life as a health entrepreneur before you began? Let me ask you something else….would you have believed them even if they did give it to you straight? I’ve known this week’s guest for many years and I was excited to speak to her the evolution of her career in the health field and how it’s changed and evolved. Lianne and I dive deep into some of the challenges that entrepreneurs face when starting a business - and...

Duration:00:48:56

EP46: Life & Business Aren't Mutually Exclusive With Marni Wasserman

8/2/2018
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I have to admit I was having a fangirl moment when I connected with this week’s guest. I was so excited to be able to chat with Marni about all of the big changes in her personal life and business and how those intersect. When you become an entrepreneur, life and business are no longer mutually exclusive and I know this is can be tricky to navigate for many. I invited Marni Wasserman to join me to talk about how the lines between your business and your personal life can and do blend. Manri...

Duration:00:35:59

EP45: 7 Big Lessons in My 37th Year

7/26/2018
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I’m guessing I’m not the only one that finds birthdays a good time to reflect on the year that has passed? A time to take stock and remind yourself of lessons learned and remembered. It’s becoming kind of a ritual for me as I shared some deeply personal lessons last year too, which you can check out here. And because the Business of Becoming is about so much more than sales funnels and signature programs, I thought I’d share some of the biggest lessons I’ve learned that I hope will provide...

Duration:00:57:45

EP44: The Power Of A High-Converting Webinar with Karen Pattock

7/19/2018
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I’m so excited to introduce you to this week’s guest if you don’t know her already, she is rounding out the interviews I’ve done with my business besties and peer run Mastermind that we’ve done weekly for more than 3 years now. Karen and myself, along with Kathleen, Dawn and Alicia hold each other accountable, provide support and laugh a lot! Karen Pattock is the webinar queen and it was such a fun conversation for us to have because this is a topic that I could nerd out about for days!...

Duration:00:43:56

EP43: How To Have Impact Without Working 1:1 With Clients with Natalie Garcia

7/12/2018
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If you’re anything like me, one of the things you really want to accomplish as a health entrepreneur is to have massive impact and change the lives of those you serve for the better. And, if you’re anything like me when you went to school for your health designation you were taught to work 1:1 with clients. One at a time, creating extremely personalized and new protocols or workouts each time (which actually means overwhelm for the client and tons f unpaid homework time on your part!) So...

Duration:00:33:46

EP42: The Secrets To High Ticket Selling with Sterling Griffin

7/5/2018
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I hope that you are ready for a serious knowledge drop, because my guest Sterling Griffin is a genius when it comes to high-ticket selling and changing your own selling mindset. My team and I have worked with Sterling on our own sales process and it’s changed our world forever. He’s high energy and has massive passion for the subject, so buckle up and enjoy! Sterling breaks down the mindset blocks that many can typically have towards sales. He reminds us that just about everything positive...

Duration:00:33:32

EP41: Where to Invest Your Money to Grow Your Business

6/28/2018
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This is an episode I’m hoping you bookmark and come back to again and again because it’s full of information that I wish I had when I began my own business. The idea that you need to invest in your business even before you are making money seems to come as a surprise to many when they are looking at the online space. It’s true that your start-up costs are going to be way lower than say opening a brick and mortar clinic or retail store, but there are still costs associated and you need to be...

Duration:00:43:58

EP40: Case Studies: Stories From The Trenches

6/21/2018
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This episode was SUCH a pleasure for me to record and I’m SO excited for you to listen to it. It’s a bit different than the regular interviews or solo episodes I normally do, this is a roundtable discussion with 4 amazing Wellness Business Academy students sharing their real-life experiences - stories from the trenches if you will. It’s very important to me that I represent the reality of what it’s REALLY like to build your business from scratch, the highs, lows and everything in between....

Duration:00:53:25

EP39: Live Coaching: How to Know What Sells

6/14/2018
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I’ve got something different (and awesome) this week on the podcast. This episode comes from a recent Facebook Live coaching session I did in my free online community - Take Your Health Practice Online. I regularly do live training and coaching in that group to support the more than 8000 alternative health practitioners in that group that are learning to grow and build their business online and I thought it was time to share some of that goodness with you! In this episode I put 2 business...

Duration:00:38:52

EP38: 3 Keys to Getting Out of Overwhelm

6/7/2018
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We’re getting personal again this week! The word overwhelm is a word that I see on the regular in my online communities, and while I totally understand I also know this to be true - Overwhelm is a choice. Did that trigger you a little bit? I get it, but it’s still true. Remember, we get to choose how we feel. While we can’t always control what is happening around us, we get to choose how we feel and react to it. When you’re feeling overwhelmed you’re not taking massive, imperfect...

Duration:00:40:27

EP37: Turning Disordered Eatng Into A Business with Samantha Skelly

5/31/2018
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For many, sharing your own very personal and private experiences can feel super vulnerable and confronting. Or maybe you don’t feel as though you are “perfect” yet, so how could you possibly offer value or experience to others? Yet as I remind you time and time again, it’s your personal story and experience that your ideal client will resonate and connect with. It’s your story that will make people choose you over the many other health practitioners out there. But how do you actually turn...

Duration:00:42:20

EP36: Removing The Mompreneur Shame & Secrets with Sara Dean

5/24/2018
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What does the term “mompreneur” mean to you? If thoughts of doing ALL. THE. THINGS. and running a badass, successful business while also keeping a pinterest worthy home, spending quality time with the kids, cooking from scratch, maintaining deep, fulfilling relationships, working out regularly and doing it all with a smile….then you’re in the wrong place. Because, for this episode my guest Sara Dean is joining me to dispel the myths and shame of what it means to be a “mompreneur”. I...

Duration:00:37:47