The Interior Collective-logo

The Interior Collective

Entrepreneurship

A podcast for the business of beautiful living presented by IDCO Studio. The Interior Collective is equal parts advisor, collaborator, and trusted friend to interior designers around the world. I’m your host, Anastasia Casey -- bringing in interior designers and industry tastemakers to provide you with actionable advice for your own practice from experts you already trust. Our star-studded lineup features industry-renowned names such as Amber Lewis, Heidi Callier, Shea McGee, Marie Flanigan, Jake Arnold, Clara Jung, Carley Summers, Gail Davis, Lindsey Borchard, Lauren Liess, Light & Dwell, Victoria Sass, Megan Grehl and so many more. We’ve assigned each guest a specific topic, for truly actionable, inspiring and strategic takeaways from each episode.

Location:

United States

Description:

A podcast for the business of beautiful living presented by IDCO Studio. The Interior Collective is equal parts advisor, collaborator, and trusted friend to interior designers around the world. I’m your host, Anastasia Casey -- bringing in interior designers and industry tastemakers to provide you with actionable advice for your own practice from experts you already trust. Our star-studded lineup features industry-renowned names such as Amber Lewis, Heidi Callier, Shea McGee, Marie Flanigan, Jake Arnold, Clara Jung, Carley Summers, Gail Davis, Lindsey Borchard, Lauren Liess, Light & Dwell, Victoria Sass, Megan Grehl and so many more. We’ve assigned each guest a specific topic, for truly actionable, inspiring and strategic takeaways from each episode.

Language:

English


Episodes
Ask host to enable sharing for playback control

Pricing Models for Interior Designers with Lindsey Borchard

6/7/2024
This episode of the Interior Collective podcast focuses on pricing as an interior designer, covering topics such as overhead expenses, time billing, flat rates, and procurement fees. Lindsay Borchard of Lindsay Brook Design shares insights and strategies for pricing services, including the importance of transparency and data-driven decision-making. The conversation delves into the details of pricing models, billing structures, and the impact of overhead expenses on pricing strategies. The conversation covers various aspects of interior design business operations, including procurement fees, receiving warehouse costs, project management billing, and increasing profitability. Lindsay shares insights on transitioning to flat rate pricing, managing client expectations, and optimizing business processes. She also discusses strategies for increasing revenue without raising hourly rates and emphasizes the importance of client experience and industry knowledge sharing. The Interior Collective Instagram IDCO Studio Instagram Shop Our Products at IDCO Studio For any custom projects, please inquire at Kwin Made Design Camp Lindsey Brooke Design Instagram Lindsey Brooke Design Website

Duration:01:14:16

Ask host to enable sharing for playback control

Working with Builders with Brad Leavitt

5/24/2024
Brad, the founder of AFT Construction, shares his journey in the construction industry and the importance of collaboration between designers and builders. He emphasizes the need for effective communication and alignment of vision between the two parties. Brad also discusses the role of a superintendent in ensuring the success of a project and the importance of proper supervision. He highlights the value of pre-construction meetings and page turns to ensure that everyone is on the same page. Brad also addresses the issue of budgeting and the division of responsibilities between designers and builders when it comes to purchasing materials and furnishings. In this conversation, Brad Leavitt, owner of AFT Construction, discusses the importance of technology in the construction industry and how it can improve communication and transparency between contractors, designers, and clients. He emphasizes the use of tools like Buildertrend and Bluebeam to streamline project management and collaboration. Brad also shares insights on maintaining budget discipline, providing accurate bids, and value engineering. He highlights the significance of strong leadership and company culture in maintaining high morale and expectations within the team. Lastly, he discusses the value of social media in marketing and building a brand. The Interior Collective Instagram IDCO Studio Instagram Shop Our Products at IDCO Studio For any custom projects, please inquire at Kwin Made Brad Leavitt Instagram Brad Leavitt Podcast AFT Construction Website

Duration:00:49:54

Ask host to enable sharing for playback control

The Transformative Power of Pivoting with Tiffany Leigh

5/17/2024
Tiffany Piotrowski, owner of Tiffany Leigh Design, discusses the power of pivoting in business and the decisions that inform those pivots. She shares her journey as a business owner, including starting her own design blog, working for a well-known interior design firm, and eventually starting her own business. Tiffany talks about a pivotal moment when she realized she needed to shift her focus back to design and let go of her online shop. She emphasizes the importance of listening to your gut and being flexible in business. Tiffany also discusses how she communicates changes to her team and clients and the balance between growth and financial stability. The Interior Collective Instagram IDCO Studio Instagram Shop Our Products at IDCO Studio For any custom projects, please inquire at Kwin Made Book a consultation with Tiffany Tiffany Leigh Design Instagram Tiffany Leigh Design Website

Duration:00:55:56

Ask host to enable sharing for playback control

Strategic Brand Development with Lindye Galloway

5/10/2024
Access all bonus material now on Patreon at patreon.com/TheInteriorCollective incuding this week's New Project Marketing Plan download. This week on the Interior Collective Podcast, we sat down with Lindye Galloway, an Orange Country, California, designer and shop owner to talk about her strategies for setting her firm apart and developing a distinct point of view in an area that is super saturated with designers. Lindye walks us through her transition from wedding designer to interior designer as she and her husband embark on a renovation just weeks after the birth of their son, Theo, and how it works now that he has joined the business. She candidly shares how she pieced her business together, always keeping her vision in mind and maintaining a stylistic thread while designing homes around the country, and how innovation and competition can propel you forward. The Interior Collective Instagram IDCO Studio Instagram Shop Our Products at IDCO Studio For any custom projects, please inquire at Kwin Made Lindye Galloway

Duration:00:59:15

Ask host to enable sharing for playback control

Pricing Your Services with Hema Persad

5/3/2024
Download our guide to pricing your services as an interior designer now on Patreon at patreon.com/theinteriorcollective. Hema Persad, founder of Sagrada Studio, discusses her approach to billing as an interior designer. She explains the onboarding and design discovery phase, as well as the billing structure at each phase of her process. Hema emphasizes the importance of being clear about the fee structure and having expectations outlined in the contract. She also talks about the significance of tracking hours and project profitability. Hema believes in open discussions about money in the industry to set realistic and fair industry standards. In this conversation, Anastasia discusses various aspects of billing and client management in interior design, while Hema expands her approach to collecting funds for accessories and artwork, as well as how she handles retainer fees and invoices. Hema also shares her thoughts on hourly rates for install and project management, as well as the challenges of hiring and managing a team. She emphasizes the importance of tracking time and managing finances, and discusses the benefits of remote work. Additionally, she talks about the impact of visibility and recognition on billing and client acquisition, and shares her excitement about upcoming projects and collaborations. The Interior Collective Instagram IDCO Studio Instagram Shop Our Products at IDCO Studio For any custom projects, please inquire at Kwin Made Hema Persad Sagrada Studio Want to hear more from Hema Persad, listen to her episode on Design Perspectives with Gail M. Davis

Duration:01:00:00

Ask host to enable sharing for playback control

Creating a Lighting Plan with Brian Paquette

4/26/2024
Today, interior designer and 2 time author Brian Paquette is serving a masterclass in lighting design. Brian’s breaking down the concept of lighting plans, how to create one, and budget allocations. I find it particularly fascinating because of the importance of harnessing light in the Pacific Northwest where Brian’s based. Our conversation really emphasizes the importance of understanding clients' needs and preferences during initial conversations and tailoring the lighting plan accordingly, while balancing aesthetic and function when selecting light fixtures. Brian is also offering a peek into his latest book ‘Outside In’, which finds a deeper meaning in design. Find sample lighting plans from some of Brian Paquette’s portfolio of work in the bonus materials section of Patreon. Access them now at Patreon.com/TheInteriorCollective or book an Expert call with Brian directly. The Interior Collective Instagram IDCO Studio Instagram Shop Our Products at IDCO Studio For any custom projects, please inquire at Kwin Made Brian Paquette Outside In: Interiors Born from Nature Lighting Plan Reel

Duration:00:49:54

Ask host to enable sharing for playback control

Scaling a Studio with Low Overhead with Alyssa Kapito

4/19/2024
Download this week's bonus content including an itemized overhead budget download and join the private community on Patreon at Patreon.com/theinteriorcollective. In this episode, Alyssa Kapito delves into managing overhead costs in interior design. Transitioning from art history to this field, she shares insights on scaling a business while controlling expenses. Alyssa discusses strategies for handling multiple projects and highlights the benefits of a home office for cost efficiency. Drawing from her internship experiences, she emphasizes the importance of networking. Additionally, Alyssa's ventures in writing a book and launching Gallery Alyssa Kapito underscore her entrepreneurial approach. Through her experiences, listeners gain valuable insights into maintaining financial health and work-life balance in interior design. The Interior Collective Instagram IDCO Studio Instagram Shop Our Products at IDCO Studio For any custom projects, please inquire at Kwin Made Alyssa Kapito

Duration:00:55:13

Ask host to enable sharing for playback control

Influencing Design Through Social Media with Drew Michael Scott

4/12/2024
Download this week's exclusive content now on Patreon: Interactive Editorial Calendar and Monthly Content Planner Get Our Editorial Strategy Workbook Here In this week’s episode of The Interior Collective podcast, Anastasia welcomes Drew Michael Scott, design influencer and founder of Lone Fox. Drew's career was born on YouTube and has thrived across various design channels as he has built his brand and honed his aesthetic. Through years of consistency and resourcefulness, he has earned an audience that includes millions of online followers—in addition to the trust and collaboration of dozens of top-tier brands. Drew is an incredible representation of a new kind of designer—an industry tastemaker who inspires and educates without taking on clients of his own. Even for designers taking a more traditional route, Drew offers valuable insight into building and monetizing an online brand. The Interior Collective Instagram IDCO Studio Instagram Shop Our Products at IDCO Studio For any custom projects, please inquire at Kwin Made Lone Fox Home Lone Fox Youtube Shop Lone Fox

Duration:00:54:58

Ask host to enable sharing for playback control

Construction Documentation with Tess Twiehaus

4/5/2024
Get sample constrution documents, FF&E Schedules, and construction drawing disclaimers now on Patreon. Tess Twiehouse, founder of Tess Interiors, discusses the importance of comprehensive construction documentation in interior design projects. She shares insights into managing construction documents and communication with contractors. Tess explains the process of creating bid sets and construction documents, including file storage and regular communication with contractors and trades. She also discusses the team structure at Tess Interiors and the number of projects they handle simultaneously. The conversation highlights the significance of revisions during the construction phase and the documentation and communication process followed by Tess's team. In this conversation, Tess dissects the process of creating construction documents and the importance of clear communication with contractors and trades. She explains how the furniture budget is determined and how materials, finishes, and cabinet details are applied to the construction documents. Tess emphasizes the need for detailed schedules, including materials, appliances, plumbing, and lighting. She also discusses the use of concept decks and the importance of revisions and communication throughout the project. Anastasia shares insights into the software and tools she uses to keep organized, including Google Drive and Dropbox. She concludes with expanding on meeting note documentation to maximize searchability and minimize any miscommunication. The Interior Collective Instagram IDCO Studio Instagram IDCO Spec Book + FFE Schedule IDCO Meeting Notes For any custom projects, please inquire at Kwin Made Tess Interiors Instagram

Duration:01:04:35

Ask host to enable sharing for playback control

Mandy Cheng: Install Logistics

3/29/2024
Get full access to bonus material, downloadable worksheets, and in-depth analysis now on Patreon. In this episode of The Interior Collective, delve into the intricacies of interior design logistics with Mandy Cheng as she reflects on the transformative impact of earning a spot on the AD100 list, three years running. Tune in as Mandy dissects the nuts and bolts of her design process, drawing from her background in set design and seamlessly transitioning into interiors. Discover Mandy's fluid approach to installation, always putting her client’s comfort first. Gain insights into managing logistics with a small team and the crucial role photography plays in showcasing her work. Join us for a conversation packed with thought provoking sound bites and practical advice for interior designers, covering everything from smooth installations to the art of booking photographers and exciting updates on future projects.

Duration:00:52:53

Ask host to enable sharing for playback control

Zoë Feldman: A 6 Step Design Process

3/22/2024
Full Analysis, Transcript and Bonus Download Worksheets Now Available on Patreon. This week, coveted Washington DC designer Zoe Feldman breaks down her well-established six-part design process as she shares her journey into interior design and the importance of scaling her business. The conversation covers the six phases of her design process, including programming, schematic design, design development, construction documents, construction administration, and installation and styling. Zoë also discusses her Expert sessions and the different tiers of design services she offers. She shares her experience of investing in process improvement and the challenges and benefits of offering full service design and design anywhere services. In this conversation, Zoë discusses her approach to budget-friendly design with Design Anywhere. She breaks down the six-phase process of interior design, including programming, schematic design, design development, and installation. Anastasia also shares upcoming projects and collaborations, including a lighting collection with Mitzi that just launched and a kitchen design for fashion designer Jessie Randall. The Interior Collective Instagram IDCO Studio Instagram Shop Our Products at IDCO Studio For any custom projects, please inquire at Kwin Made Zoe Feldman Zoe Feldman x Mitzi

Duration:00:54:01

Ask host to enable sharing for playback control

Cortney Bishop: Entrepreneurship in Design

3/15/2024
Full analysis, transcript, and bonus materials available on Patreon. In this episode of The Interior Collective, special guest Cortney Bishop offers an insightful perspective on her innovative approach to interior design, harmoniously combining her extensive background in marketing and business with her dedication to crafting spaces of significance. We delve into the foundational elements of Cortney's design firm, highlighting her unique approach to integrating residential and boutique commercial projects. This episode sheds light on how Cortney and her team skillfully navigate the complexities of design, merging creativity with strategic planning. Join us as we explore the intricacies of both commercial and residential ventures, the dynamic evolution of Cortney's firm, and the inspiring journey of entrepreneurship that transcends the traditional boundaries of interior design. The Interior Collective Instagram IDCO Studio Instagram Shop Our Products at IDCO Studio For any custom projects, please inquire at Kwin Made Cortney Bishop Design Album By CB

Duration:01:02:45

Ask host to enable sharing for playback control

Jeremiah Brent: Finding Ritual in Design

3/8/2024
In the season 4 premiere episode of The Interior Collective, special guest Jeremiah Brent expounds on the intimate connection between personal rituals and interior design. In his new book, "The Space That Keeps You," Jeremiah explores how the spaces we inhabit are deeply intertwined with our daily practices and the essence of what makes a house a home. This episode not only sheds light on Jeremiah's transition from fashion to establishing a successful design firm but also emphasizes the significance of rituals in shaping our living environments. Jeremiah's insight into the transformative power of design, coupled with the anticipation of Jeremiah joining the cast of "Queer Eye," provides a compelling narrative on the importance of creating spaces that reflect and accommodate the rituals that enrich our lives. Access guided worksheets, exclusive content, and a private community of interior designers and industry experts on Patreon. The Interior Collective Instagram IDCO Studio Instagram Shop Our Products at IDCO Studio For any custom projects, please inquire at Kwin Made Jeremiah Brent "The Space That Keeps You"

Duration:01:00:12

Ask host to enable sharing for playback control

Rebecca Goldberg: The Future of PR & Marketing for Interior Designers

11/10/2023
When did “enough” become no longer enough when it comes to PR and marketing as an interior designer? 10 years ago, a single press feature was a pinnacle to a designer’s career, but nowadays, growth feels reliant on the frequency and the caliber of press features. Today, we’re chatting with PR veteran and co-founder of Dada Goldberg, the top Public Relations agency in the shelter industry. Rebecca’s guiding us through the changes we’re seeing in traditional press, the next wave of good PR, and how getting great press is absolutely something you can do on your own as an interior designer. CONNECT Dada Goldberg Website Rebecca Goldberg Instagram Dada Goldberg Instagram

Duration:00:58:17

Ask host to enable sharing for playback control

Samantha Struck: Design Documentation

11/3/2023
Construction documentation is the most critical piece to executing designs of the highest caliber. We searched far and wide for examples of the very best in construction documentation and were wowed when we saw the materials presented by Sam Struck at StruckSured Design. In today’s episode, we’re chatting with the mastermind behind the documentation, principal and lead designer of the Hood River based design studio. From initial client education documents all the way through to Construction packages and everything in between, you’ll want to listen to this episode in entirety first, then come back a second time to take thorough notes. CONNECT: StruckSured Interiors Instagram Facebook MENTIONED IN THIS EPISODE: Investment Guide Template Client Process Bundle Contractor Welcome Kit 62 Email Template Bundle

Duration:01:00:20

Ask host to enable sharing for playback control

Katie Hodges: The Logistics of Construction Oversight

10/20/2023
When the design phase is completed, an interior designer’s job is just beginning. As you head into the construction phase of a project - whether new construction or renovation, the logistics can get tricky. Most states won’t let you “Project Manage” your contractors, so “Construction Oversight” is the new industry standard. Today, Los Angeles based interior designer Katie Hodges walks us through the logistics of bringing your designs to life through overseeing construction. LINKS MENTIONED Katie Hodges Design Instagram The Expert

Duration:00:47:37

Ask host to enable sharing for playback control

Lauren Nelson: Business Operations at a Boutique Studio

10/13/2023
There are so many paths to interior design as a career, but it seems very few of them offer experience in actually running an interior design business. Today, San Francisco Bay Area award winning designer Lauren Nelson walks us through navigating the business side of a beautiful design business. From pricing strategies to her experience in corporate design public relations, Lauren's coveted expertise has proven that every path to design offers unique wisdom. LINKS MENTIONED: Lauren Nelson Design Instagram The Expert Design Camp

Duration:00:53:16

Ask host to enable sharing for playback control

Stefani Stein: Growing a Design Studio While Maintaining a Small Team

10/6/2023
While we often have guests on this show with large teams and multiple departments, the reality is, not every interior designer wants to have a large studio. Remaining small and nimble allows for more creativity as the principal designer, less people management, and a more flexible schedule. Today, we welcome award winning Los Angeles based multidisciplinary designer, Stefani Stein, as we explore the logistics and intentions behind scaling a design studio while maintaining a small team. LINKS Stefani Stein Website Instagram The Expert August Abode Design Defined

Duration:00:55:49

Ask host to enable sharing for playback control

Studio DB: Elevating Kids Spaces with Color and Pattern

9/28/2023
Often overlooked, children’s bedrooms and play spaces are a pivotal, foundational part of their development. Architect and interior design duo Damian and Britt Zunino, principals of Studio DB, a multi-disciplinary firm in Manhattan are experts at crafting colorful, whimsical family homes that invite both refuge and wonder. Today, Britt and Damian walk us through the fundamentals of elevated kid’s spaces. We’ll take it to a deeper level as we discuss incorporating color and pattern throughout a home as well. Prepare to take notes in this masterclass of comprehensive, intuitive, and joy provoking design.

Duration:00:50:57

Ask host to enable sharing for playback control

Prospect Refuge: Process Breakdown - Extensive Renovations

9/22/2023
Every interior designer’s process is so distinctly unique. While designing new construction projects can be a bit more straightforward, renovation projects require a unique level of experience and planning to both bid and execute effectively. Today, Victoria Sass - principal designer and founder of award winning Minneapolis based studio, Prospect Refuge, walks us through her noteworthy renovation process. Specializing in historic and architecturally significant properties, Prospect Refuge projects evoke quiet luxury in a joyfully unassuming way. Links Mentioned in This Episode: Prospect Refuge Book Victoria on The Expert Ontologia Collection Instagram Kwin Made IDCO Studio

Duration:01:00:03