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The Self Publishing Podcast

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Want to publish and sell more books? Want to get your writing into the world without contending with agents, publishers, or the other gatekeepers in traditional publishing? There's never been a better time to make money as a writer -- to take your books directly to readers and be in charge of your own business rather than jumping through hoops to please the Powers that Be. Full time authors Johnny B. Truant, David Wright, and Sean Platt (owners of the 2M+ words-per-year indie publishing company Sterling & Stone) explore everything related to getting your writing published ... and making money doing it ... in today's new DIY digital publishing frontier. This isn't artsy talk -- it's "authorpreneurial" business strategy that turns self-publishing from sideline into a rewarding career.

Want to publish and sell more books? Want to get your writing into the world without contending with agents, publishers, or the other gatekeepers in traditional publishing? There's never been a better time to make money as a writer -- to take your books directly to readers and be in charge of your own business rather than jumping through hoops to please the Powers that Be. Full time authors Johnny B. Truant, David Wright, and Sean Platt (owners of the 2M+ words-per-year indie publishing company Sterling & Stone) explore everything related to getting your writing published ... and making money doing it ... in today's new DIY digital publishing frontier. This isn't artsy talk -- it's "authorpreneurial" business strategy that turns self-publishing from sideline into a rewarding career.
More Information

Location:

United States

Description:

Want to publish and sell more books? Want to get your writing into the world without contending with agents, publishers, or the other gatekeepers in traditional publishing? There's never been a better time to make money as a writer -- to take your books directly to readers and be in charge of your own business rather than jumping through hoops to please the Powers that Be. Full time authors Johnny B. Truant, David Wright, and Sean Platt (owners of the 2M+ words-per-year indie publishing company Sterling & Stone) explore everything related to getting your writing published ... and making money doing it ... in today's new DIY digital publishing frontier. This isn't artsy talk -- it's "authorpreneurial" business strategy that turns self-publishing from sideline into a rewarding career.

Language:

English


Episodes

SSP037 The Real-Life Stories That Inform Our Fiction pt. 2

10/17/2018
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The seeds of stories are all around us. It’s our job as storytellers to acknowledge and nurture these seeds so that our novels and screenplays have life—a three-dimensionality that binds our audience to our characters. This is episode 2 of 2 of our discussion about how our real-life experiences have informed our fiction. — You're […] The post SSP037 The Real-Life Stories That Inform Our Fiction pt. 2 appeared first on Sterling & Stone.

Duration:00:35:13

SSP036 The Real-Life Stories That Inform Our Fiction pt. 1

10/10/2018
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The Story Studio Podcast is phoning it in for a couple episodes. But really, we’re expanding the scope of the show. The seeds of stories are all around us. It’s our job as storytellers to acknowledge and nurture these seeds so that our novels and screenplays have life—a three-dimensionality that binds our audience to our […] The post SSP036 The Real-Life Stories That Inform Our Fiction pt. 1 appeared first on Sterling & Stone.

Duration:00:38:51

SSP035 Newsletter Ninjitsu with Tammi Labrecque

10/3/2018
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No one knows author newsletters like Tammi Labrecque. She literally wrote the book on it. Lucky for us, she agreed to talk to us about what authors get wrong about their mailing lists and how you can use your list as your ultimate secret weapon. We Talk About: Why mailing lists are not optional. Why […] The post SSP035 Newsletter Ninjitsu with Tammi Labrecque appeared first on Sterling & Stone.

Duration:00:45:47

SSP034 Persuasion with Dave Lakhani

9/26/2018
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Dave Lakhani is a persuasion ninja. Driven by his need to understand why people believe what they believe, he’s built businesses using story to sell his ideas. Dave will be speaking at the 2019’s Smarter Artist Summit, but we wanted to give you a small taste of his expertise on today’s episode. We Talk About: Persuasion […] The post SSP034 Persuasion with Dave Lakhani appeared first on Sterling & Stone.

Duration:00:55:07

SSP033 Storytelling in Video Games

9/19/2018
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Over the past forty years, the video game industry has grown in ways most of us couldn’t predict. Video games have shifted from the idled-away time of children to one of the largest entertainment industries in the world, appealing to all ages. In today’s podcast, we talk a bit about how interactive storytelling is changing […] The post SSP033 Storytelling in Video Games appeared first on Sterling & Stone.

Duration:00:38:17

SSP032 Great Villains

9/12/2018
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A hero is only as great as the villains that oppose them. A great villain frames your hero, bringing life to your conflicts and depth to your themes. Stories like The Walking Dead, Breaking Bad, and Die Hard all have something to teach us about how to build a compelling villain. Today, we deconstruct villains […] The post SSP032 Great Villains appeared first on Sterling & Stone.

Duration:00:34:59

SSP031 Relearning Mindset and Craft Lessons

9/5/2018
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We want to take a moment to talk about our writer’s journey. It’s been a long seven years with many trials and individual trajectories. That said, this isn’t a review of our entire history. Instead, we want to talk about more recent lessons we’ve learned or relearned. We Talk About: Flow and confidence. The correlation […] The post SSP031 Relearning Mindset and Craft Lessons appeared first on Sterling & Stone.

Duration:00:35:41

SSP030 Bending the Rules of Story Structure

8/29/2018
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Now that we’re pulling back on author events with the Smarter Artist, we’re able to use our time on what we refer to as a “No ROI event.” These are private events with small groups. The purpose is to learn something together rather than teaching. Our last event was a movie-watching marathon. We picked films […] The post SSP030 Bending the Rules of Story Structure appeared first on Sterling & Stone.

Duration:00:53:11

SSP029 Adapting a Story for Film and TV

8/22/2018
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It’s the dream of many authors to see their work translated into a movie or TV. But there are several considerations an author must make when deciding whether their work is ready for adaptation. We’ve been at the adaptation process for several of our stories, and, today, we share what we’ve learned and what to […] The post SSP029 Adapting a Story for Film and TV appeared first on Sterling & Stone.

Duration:00:40:07

SSP028 Great Storytelling in Modern Film and TV

8/15/2018
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We love film and Television. We’re lucky to be creators in an era when the visual medium has never been more instructive on storytelling via modern TV, and our ability to analyze film through the decades. Today, we wanted to talk about the stories we have and are currently appreciating from the big, small, and […] The post SSP028 Great Storytelling in Modern Film and TV appeared first on Sterling & Stone.

Duration:00:39:09

SSP027 Johnny Battles Creative Burnout

8/8/2018
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For a while now, Johnny has been feeling the malaise of low creative energy after the heavy demands on his time over the past few weeks. Now that he’s back to storytelling, he’s finding it hard to get back on the horse. In today’s episode, we talk about writer’s block, burnout, and how to recapture […] The post SSP027 Johnny Battles Creative Burnout appeared first on Sterling & Stone.

Duration:00:42:09

SSP026 The StoryJacket Process

8/1/2018
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We like to make up fun names for each step of our process at Sterling and Stone. Since we introduced the idea of StoryJackets, we’ve gotten many requests for us to talk more about what they are and how they work. That’s what this episode is all about. And because we couldn’t do the topic […] The post SSP026 The StoryJacket Process appeared first on Sterling & Stone.

Duration:00:44:21

SSP025 Plotting a Story

7/25/2018
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While we’ve always engaged in some level of story preproduction, Sterling and Stone has made plotting an integral part of our production cycle. We all differ in how much we plot ahead of time, but we’ve learned that plotting is an important part of our ability to tell a story that works every time. We […] The post SSP025 Plotting a Story appeared first on Sterling & Stone.

Duration:00:42:03

SSP024 Forging Character Arcs

7/18/2018
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Now, more than ever, character arc is a foundational concept at Sterling and Stone. When Bonnie joined us, she took our story development process and transformed it with her deep understanding and care for a character’s progression through their story. Today, Bonnie joins us again to talk about character arcs. We Talk About: The difference […] The post SSP024 Forging Character Arcs appeared first on Sterling & Stone.

Duration:00:45:59

SSP023 Setting as Character

7/11/2018
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Setting is often a throwaway idea for a lot of storytellers. Stories sometimes set in a particular place because “why not?” There’s no rhyme or reason. The story just needs a setting. And for many stories that’s okay. But being purposeful about your setting can enrich your world. Today, we talk about our experiences with […] The post SSP023 Setting as Character appeared first on Sterling & Stone.

Duration:00:33:17

SSP022 Crafting Compelling Characters

7/4/2018
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Here at Sterling & Stone, character is king. Great characters stick with us long after we close the book or walk out of the movie theater, and great characters will keep your audience coming back for more. Today’s podcast is a 201 flash course on characters. We discuss the characters we love, awesome characters we’ve […] The post SSP022 Crafting Compelling Characters appeared first on Sterling & Stone.

Duration:00:55:45

SSP021 Developing a Story Premise

6/27/2018
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A story’s premise is more than just a “what if” question. It’s the lifeblood of crafting a compelling plot, engaging character development, and an enthralling theme. At Sterling & Stone, Bonnie Johnston is our resident StoryJacket expert, and she’s agreed to do another show with us to help us explain what goes into creating a […] The post SSP021 Developing a Story Premise appeared first on Sterling & Stone.

Duration:00:39:41

SSP020 The Foundations of Story

6/20/2018
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Today we’re starting a new arc of podcasts that are all about story. And there’s no one better to do this with than our resident wizard: Bonnie. And, really, wizard might not be an apt enough descriptor. She has refined our StoryJacket process in a way that has changed the way Sterling and Stone tells […] The post SSP020 The Foundations of Story appeared first on Sterling & Stone.

Duration:00:45:35

SSP019 What Our Future Holds

6/13/2018
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Now that we’ve caught you up on what Sterling and Stone is, we want to tell you what we’re becoming. We’re an ambitious company with a dream to make stories in multiple forms of media, and we’re funneling all of our resources into achieving our goals. We talk about: The opportunities that Twisted […] The post SSP019 What Our Future Holds appeared first on Sterling & Stone.

Duration:00:48:49

SSP018 StoryShop and Twisted Stone

6/6/2018
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Today we get to talk about StoryShop and our new venture: Twisted Stone. We're not afraid of working hard, but it's important that we also work smarter so that we can reach our long-term goals. Using “module thinking,” We're building systems and relationships that will take care of our present while also safeguarding our future. […] The post SSP018 StoryShop and Twisted Stone appeared first on Sterling & Stone.

Duration:00:32:25