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The Self Publishing Podcast

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Want to publish and sell more books? Want to get your writing into the world without contending with agents, publishers, or the other gatekeepers in traditional publishing? There's never been a better time to make money as a writer -- to take your books directly to readers and be in charge of your own business rather than jumping through hoops to please the Powers that Be. Full time authors Johnny B. Truant, David Wright, and Sean Platt (owners of the 2M+ words-per-year indie publishing company Sterling & Stone) explore everything related to getting your writing published ... and making money doing it ... in today's new DIY digital publishing frontier. This isn't artsy talk -- it's "authorpreneurial" business strategy that turns self-publishing from sideline into a rewarding career.

Want to publish and sell more books? Want to get your writing into the world without contending with agents, publishers, or the other gatekeepers in traditional publishing? There's never been a better time to make money as a writer -- to take your books directly to readers and be in charge of your own business rather than jumping through hoops to please the Powers that Be. Full time authors Johnny B. Truant, David Wright, and Sean Platt (owners of the 2M+ words-per-year indie publishing company Sterling & Stone) explore everything related to getting your writing published ... and making money doing it ... in today's new DIY digital publishing frontier. This isn't artsy talk -- it's "authorpreneurial" business strategy that turns self-publishing from sideline into a rewarding career.
More Information

Location:

United States

Description:

Want to publish and sell more books? Want to get your writing into the world without contending with agents, publishers, or the other gatekeepers in traditional publishing? There's never been a better time to make money as a writer -- to take your books directly to readers and be in charge of your own business rather than jumping through hoops to please the Powers that Be. Full time authors Johnny B. Truant, David Wright, and Sean Platt (owners of the 2M+ words-per-year indie publishing company Sterling & Stone) explore everything related to getting your writing published ... and making money doing it ... in today's new DIY digital publishing frontier. This isn't artsy talk -- it's "authorpreneurial" business strategy that turns self-publishing from sideline into a rewarding career.

Language:

English


Episodes

SSP028 Great Storytelling in Modern Film and TV

8/15/2018
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We love film and Television. We’re lucky to be creators in an era when the visual medium has never been more instructive on storytelling via modern TV, and our ability to analyze film through the decades. Today, we wanted to talk about the stories we have and are currently appreciating from the big, small, and […] The post SSP028 Great Storytelling in Modern Film and TV appeared first on Sterling & Stone.

Duration:00:39:09

SSP027 Johnny Battles Creative Burnout

8/8/2018
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For a while now, Johnny has been feeling the malaise of low creative energy after the heavy demands on his time over the past few weeks. Now that he’s back to storytelling, he’s finding it hard to get back on the horse. In today’s episode, we talk about writer’s block, burnout, and how to recapture […] The post SSP027 Johnny Battles Creative Burnout appeared first on Sterling & Stone.

Duration:00:42:09

SSP026 The StoryJacket Process

8/1/2018
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We like to make up fun names for each step of our process at Sterling and Stone. Since we introduced the idea of StoryJackets, we’ve gotten many requests for us to talk more about what they are and how they work. That’s what this episode is all about. And because we couldn’t do the topic […] The post SSP026 The StoryJacket Process appeared first on Sterling & Stone.

Duration:00:44:21

SSP025 Plotting a Story

7/25/2018
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While we’ve always engaged in some level of story preproduction, Sterling and Stone has made plotting an integral part of our production cycle. We all differ in how much we plot ahead of time, but we’ve learned that plotting is an important part of our ability to tell a story that works every time. We […] The post SSP025 Plotting a Story appeared first on Sterling & Stone.

Duration:00:42:03

SSP024 Forging Character Arcs

7/18/2018
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Now, more than ever, character arc is a foundational concept at Sterling and Stone. When Bonnie joined us, she took our story development process and transformed it with her deep understanding and care for a character’s progression through their story. Today, Bonnie joins us again to talk about character arcs. We Talk About: The difference […] The post SSP024 Forging Character Arcs appeared first on Sterling & Stone.

Duration:00:45:59

SSP023 Setting as Character

7/11/2018
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Setting is often a throwaway idea for a lot of storytellers. Stories sometimes set in a particular place because “why not?” There’s no rhyme or reason. The story just needs a setting. And for many stories that’s okay. But being purposeful about your setting can enrich your world. Today, we talk about our experiences with […] The post SSP023 Setting as Character appeared first on Sterling & Stone.

Duration:00:33:17

SSP022 Crafting Compelling Characters

7/4/2018
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Here at Sterling & Stone, character is king. Great characters stick with us long after we close the book or walk out of the movie theater, and great characters will keep your audience coming back for more. Today’s podcast is a 201 flash course on characters. We discuss the characters we love, awesome characters we’ve […] The post SSP022 Crafting Compelling Characters appeared first on Sterling & Stone.

Duration:00:55:45

SSP021 Developing a Story Premise

6/27/2018
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A story’s premise is more than just a “what if” question. It’s the lifeblood of crafting a compelling plot, engaging character development, and an enthralling theme. At Sterling & Stone, Bonnie Johnston is our resident StoryJacket expert, and she’s agreed to do another show with us to help us explain what goes into creating a […] The post SSP021 Developing a Story Premise appeared first on Sterling & Stone.

Duration:00:39:41

SSP020 The Foundations of Story

6/20/2018
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Today we’re starting a new arc of podcasts that are all about story. And there’s no one better to do this with than our resident wizard: Bonnie. And, really, wizard might not be an apt enough descriptor. She has refined our StoryJacket process in a way that has changed the way Sterling and Stone tells […] The post SSP020 The Foundations of Story appeared first on Sterling & Stone.

Duration:00:45:35

SSP019 What Our Future Holds

6/13/2018
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Now that we’ve caught you up on what Sterling and Stone is, we want to tell you what we’re becoming. We’re an ambitious company with a dream to make stories in multiple forms of media, and we’re funneling all of our resources into achieving our goals. We talk about: The opportunities that Twisted […] The post SSP019 What Our Future Holds appeared first on Sterling & Stone.

Duration:00:48:49

SSP018 StoryShop and Twisted Stone

6/6/2018
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Today we get to talk about StoryShop and our new venture: Twisted Stone. We're not afraid of working hard, but it's important that we also work smarter so that we can reach our long-term goals. Using “module thinking,” We're building systems and relationships that will take care of our present while also safeguarding our future. […] The post SSP018 StoryShop and Twisted Stone appeared first on Sterling & Stone.

Duration:00:32:25

SSP017 Planning for the Long Haul

5/30/2018
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It took us years to find our footing at Sterling & Stone, and once we decided to go all in on our story studio vision, our trajectory solidified. But narrowing our focus still leaves us with many difficult decisions to make. We talk about: Making smart decisions about the long-term without hurting the […] The post SSP017 Planning for the Long Haul appeared first on Sterling & Stone.

Duration:00:33:47

SSP016 Getting Our Shit Together

5/23/2018
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It’s taken us forever, but we’re finally getting our shit together. We did so much so fast over the past few years, and last year it caught up to us. Creation often leaves a mess behind and, eventually, you have to clean it up. We talk about: The fuel you need most: momentum. […] The post SSP016 Getting Our Shit Together appeared first on Sterling & Stone.

Duration:00:43:27

SSP015 Focus Is Power

5/16/2018
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We'd gotten our hedgehog concept wrong for a while, but we want to perform our best for each other and for our audience. By establishing fences, we've really crystalized what Sterling & Stone stands for and our trajectory going forward. We’ll talk about: How we got the Hedgehog Concept wrong. Blinds in Manila. How we […] The post SSP015 Focus Is Power appeared first on Sterling & Stone.

Duration:00:43:41

SSP014 What It Means to Be a Story Studio

5/9/2018
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Sterling & Stone as we know it has existed for about seven years, but we've been on this journey together for ten years. We all started within months of each other, giving us a collection of thirty years of experience between the three of us (Johnny, Sean, and Dave). This is the first episode in […] The post SSP014 What It Means to Be a Story Studio appeared first on Sterling & Stone.

Duration:00:33:55

SSP013 Lessons Learned and a Small Pivot

5/2/2018
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Sterling and Stone has only been doing The Story Studio Podcast for twelve episodes, and they’ve already learned a lot about the best direction for the show. In this episode, Johnny, Sean, and Dave give an introduction to a few changes in direction that the podcast will take. Don’t worry! The Story Studio Podcast isn’t […] The post SSP013 Lessons Learned and a Small Pivot appeared first on Sterling & Stone.

Duration:00:37:47

SSP012 What Makes a Story Sell

4/25/2018
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Contrary to popular belief, there is no vault in Hollywood holding the secret that turns a story into a commercial success. In this episode, Johnny, Sean, and Dave share how a story can be crafted to appeal to a wider audience and reach beyond the established boundaries of genre. You’ll learn: How a commercial […] The post SSP012 What Makes a Story Sell appeared first on Sterling & Stone.

Duration:00:43:27

SSP011 How to Know When to Give Up on a Story

4/18/2018
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If you spend a significant amount of time storytelling, you’ll eventually face a project that you’ll either need to shelve or scrap. There are times when it comes as a great relief, but other times it can be very painful. In this episode, Johnny, Sean, and Dave share their experiences with scrapping projects and teach […] The post SSP011 How to Know When to Give Up on a Story appeared first on Sterling & Stone.

Duration:00:36:21

SSP010 Why You Can’t Always Be the Hero of Your Own Story

4/11/2018
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A good piece of writing advice for a character is to understand that a character is the center of his own world. Often even your worst characters are doing what makes sense to them. We, as creatives and business owners, function similarly, operating with a myopic viewpoint within our own frame. In order to get […] The post SSP010 Why You Can’t Always Be the Hero of Your Own Story appeared first on Sterling & Stone.

Duration:00:45:01

SSP009 Dissecting 3 of our Successes and Failures

4/4/2018
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After writing millions of words together, Johnny, Sean, and Dave share their greatest successes and failures, and how they used those lessons to build their vision of a story studio. Are you wondering what the ever-growing demand for superb storytelling skills means for your future? Check out our latest interview as Johnny and Sean dive […] The post SSP009 Dissecting 3 of our Successes and Failures appeared first on Sterling & Stone.

Duration:00:40:03