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The Self Publishing Podcast

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Want to publish and sell more books? Want to get your writing into the world without contending with agents, publishers, or the other gatekeepers in traditional publishing? There's never been a better time to make money as a writer -- to take your books directly to readers and be in charge of your own business rather than jumping through hoops to please the Powers that Be. Full time authors Johnny B. Truant, David Wright, and Sean Platt (owners of the 2M+ words-per-year indie publishing company Sterling & Stone) explore everything related to getting your writing published ... and making money doing it ... in today's new DIY digital publishing frontier. This isn't artsy talk -- it's "authorpreneurial" business strategy that turns self-publishing from sideline into a rewarding career.

Want to publish and sell more books? Want to get your writing into the world without contending with agents, publishers, or the other gatekeepers in traditional publishing? There's never been a better time to make money as a writer -- to take your books directly to readers and be in charge of your own business rather than jumping through hoops to please the Powers that Be. Full time authors Johnny B. Truant, David Wright, and Sean Platt (owners of the 2M+ words-per-year indie publishing company Sterling & Stone) explore everything related to getting your writing published ... and making money doing it ... in today's new DIY digital publishing frontier. This isn't artsy talk -- it's "authorpreneurial" business strategy that turns self-publishing from sideline into a rewarding career.
More Information

Location:

United States

Description:

Want to publish and sell more books? Want to get your writing into the world without contending with agents, publishers, or the other gatekeepers in traditional publishing? There's never been a better time to make money as a writer -- to take your books directly to readers and be in charge of your own business rather than jumping through hoops to please the Powers that Be. Full time authors Johnny B. Truant, David Wright, and Sean Platt (owners of the 2M+ words-per-year indie publishing company Sterling & Stone) explore everything related to getting your writing published ... and making money doing it ... in today's new DIY digital publishing frontier. This isn't artsy talk -- it's "authorpreneurial" business strategy that turns self-publishing from sideline into a rewarding career.

Language:

English


Episodes

SSP044 Making a Bad Premise Awesome

12/12/2018
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“If you give a good idea to a mediocre team, they will screw it up. If you give a mediocre idea to a brilliant team, they will either fix it or throw it away and come up with something better.” ― Ed Catmull Some stories shouldn’t work based on their description. We’ve either seen it […] The post SSP044 Making a Bad Premise Awesome appeared first on Sterling & Stone.

Duration:00:37:51

SSP043 Analyzing The Haunting of Hill House (SPOILERS!)

12/5/2018
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SPOILER ALERT! In this episode, we spoil the fuck out of the Netflix adaptation of The Haunting of Hill House (https://www.netflix.com/title/80189221) and discuss why it resonated so much for us as artists and fans of good storytelling. So before you listen, go watch it! We'll be here when you get back. — You're invited to […] The post SSP043 Analyzing The Haunting of Hill House (SPOILERS!) appeared first on Sterling & Stone.

Duration:00:42:57

SSP042 Adapting a Story for Film and TV pt. 2

11/21/2018
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Several episodes ago, we talked about film and TV adaptation and how we're approaching the process as we work to move into new formats of storytelling. Today, we continue the conversation by looking at adaptations you may be familiar with and discussing how they differ from their source material. We Talk About: Stephen King's Adaptations. […] The post SSP042 Adapting a Story for Film and TV pt. 2 appeared first on Sterling & Stone.

Duration:00:33:49

SSP041 Characters: What Doesn’t Work

11/14/2018
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If you read enough books or watch enough films, you’ll eventually find a character or cast of characters that “doesn’t work.” When characters fail to meet their true potential, the story can flop faster than you can say “cardboard cut-out.” Today, we discuss some “failed” characters from stories you may be familiar with and talk […] The post SSP041 Characters: What Doesn’t Work appeared first on Sterling & Stone.

Duration:00:33:03

SSP040 How Our Childhoods Informed Our Storytelling

11/7/2018
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Being aware of who you are is important if you want optimal results in your life and storytelling. Hardship has shaped our worldview and the kinds of stories we yearn to tell. In today’s episode, we discuss how we—like our characters—carry the baggage of histories. — You're invited to join us at the final Smarter […] The post SSP040 How Our Childhoods Informed Our Storytelling appeared first on Sterling & Stone.

Duration:00:41:27

SSP039 Creative Expression

10/31/2018
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We recently held a small genre therapy event where we talked to authors that were motivated by a wide range of forces. During our meet-up, we asked: “how many of you feel like you can’t not write?” This is a question that authors can easily take for granted. In today’s episode, we explore our “why” […] The post SSP039 Creative Expression appeared first on Sterling & Stone.

Duration:00:30:13

SSP038 2018 Q4 Story Studio Check-in

10/24/2018
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We’ve all taken on new adventures and challenges in our writing, and we’ve learned a lot over the past year. Committing to the vision of the Story Studio has meant channeling our energy into producing fiction in ways that are unprecedented for Sterling and Stone. Today, we’re doing a quick check-in on our progress towards […] The post SSP038 2018 Q4 Story Studio Check-in appeared first on Sterling & Stone.

Duration:00:39:29

SSP037 The Real-Life Stories That Inform Our Fiction pt. 2

10/17/2018
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The seeds of stories are all around us. It’s our job as storytellers to acknowledge and nurture these seeds so that our novels and screenplays have life—a three-dimensionality that binds our audience to our characters. This is episode 2 of 2 of our discussion about how our real-life experiences have informed our fiction. — You're […] The post SSP037 The Real-Life Stories That Inform Our Fiction pt. 2 appeared first on Sterling & Stone.

Duration:00:35:13

SSP036 The Real-Life Stories That Inform Our Fiction pt. 1

10/10/2018
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The Story Studio Podcast is phoning it in for a couple episodes. But really, we’re expanding the scope of the show. The seeds of stories are all around us. It’s our job as storytellers to acknowledge and nurture these seeds so that our novels and screenplays have life—a three-dimensionality that binds our audience to our […] The post SSP036 The Real-Life Stories That Inform Our Fiction pt. 1 appeared first on Sterling & Stone.

Duration:00:38:51

SSP035 Newsletter Ninjitsu with Tammi Labrecque

10/3/2018
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No one knows author newsletters like Tammi Labrecque. She literally wrote the book on it. Lucky for us, she agreed to talk to us about what authors get wrong about their mailing lists and how you can use your list as your ultimate secret weapon. We Talk About: Why mailing lists are not optional. Why […] The post SSP035 Newsletter Ninjitsu with Tammi Labrecque appeared first on Sterling & Stone.

Duration:00:45:47

SSP034 Persuasion with Dave Lakhani

9/26/2018
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Dave Lakhani is a persuasion ninja. Driven by his need to understand why people believe what they believe, he’s built businesses using story to sell his ideas. Dave will be speaking at the 2019’s Smarter Artist Summit, but we wanted to give you a small taste of his expertise on today’s episode. We Talk About: Persuasion […] The post SSP034 Persuasion with Dave Lakhani appeared first on Sterling & Stone.

Duration:00:55:07

SSP033 Storytelling in Video Games

9/19/2018
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Over the past forty years, the video game industry has grown in ways most of us couldn’t predict. Video games have shifted from the idled-away time of children to one of the largest entertainment industries in the world, appealing to all ages. In today’s podcast, we talk a bit about how interactive storytelling is changing […] The post SSP033 Storytelling in Video Games appeared first on Sterling & Stone.

Duration:00:38:17

SSP032 Great Villains

9/12/2018
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A hero is only as great as the villains that oppose them. A great villain frames your hero, bringing life to your conflicts and depth to your themes. Stories like The Walking Dead, Breaking Bad, and Die Hard all have something to teach us about how to build a compelling villain. Today, we deconstruct villains […] The post SSP032 Great Villains appeared first on Sterling & Stone.

Duration:00:34:59

SSP031 Relearning Mindset and Craft Lessons

9/5/2018
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We want to take a moment to talk about our writer’s journey. It’s been a long seven years with many trials and individual trajectories. That said, this isn’t a review of our entire history. Instead, we want to talk about more recent lessons we’ve learned or relearned. We Talk About: Flow and confidence. The correlation […] The post SSP031 Relearning Mindset and Craft Lessons appeared first on Sterling & Stone.

Duration:00:35:41

SSP030 Bending the Rules of Story Structure

8/29/2018
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Now that we’re pulling back on author events with the Smarter Artist, we’re able to use our time on what we refer to as a “No ROI event.” These are private events with small groups. The purpose is to learn something together rather than teaching. Our last event was a movie-watching marathon. We picked films […] The post SSP030 Bending the Rules of Story Structure appeared first on Sterling & Stone.

Duration:00:53:11

SSP029 Adapting a Story for Film and TV

8/22/2018
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It’s the dream of many authors to see their work translated into a movie or TV. But there are several considerations an author must make when deciding whether their work is ready for adaptation. We’ve been at the adaptation process for several of our stories, and, today, we share what we’ve learned and what to […] The post SSP029 Adapting a Story for Film and TV appeared first on Sterling & Stone.

Duration:00:40:07

SSP028 Great Storytelling in Modern Film and TV

8/15/2018
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We love film and Television. We’re lucky to be creators in an era when the visual medium has never been more instructive on storytelling via modern TV, and our ability to analyze film through the decades. Today, we wanted to talk about the stories we have and are currently appreciating from the big, small, and […] The post SSP028 Great Storytelling in Modern Film and TV appeared first on Sterling & Stone.

Duration:00:39:09

SSP027 Johnny Battles Creative Burnout

8/8/2018
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For a while now, Johnny has been feeling the malaise of low creative energy after the heavy demands on his time over the past few weeks. Now that he’s back to storytelling, he’s finding it hard to get back on the horse. In today’s episode, we talk about writer’s block, burnout, and how to recapture […] The post SSP027 Johnny Battles Creative Burnout appeared first on Sterling & Stone.

Duration:00:42:09

SSP026 The StoryJacket Process

8/1/2018
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We like to make up fun names for each step of our process at Sterling and Stone. Since we introduced the idea of StoryJackets, we’ve gotten many requests for us to talk more about what they are and how they work. That’s what this episode is all about. And because we couldn’t do the topic […] The post SSP026 The StoryJacket Process appeared first on Sterling & Stone.

Duration:00:44:21

SSP025 Plotting a Story

7/25/2018
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While we’ve always engaged in some level of story preproduction, Sterling and Stone has made plotting an integral part of our production cycle. We all differ in how much we plot ahead of time, but we’ve learned that plotting is an important part of our ability to tell a story that works every time. We […] The post SSP025 Plotting a Story appeared first on Sterling & Stone.

Duration:00:42:03