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80: Ford Van Fossan, Conservationist with First Lite

"[Conservation advocacy] is just the right thing to do. It's only benefited the brand through and through. Not that people don't disagree with us, but we've become known as a brand with a focus on conservation."— Ford Van Fossan, First Lite Conservation, Content And Digital Merchandising Manager Ford Van Fossan is a Conservation, Content And Digital Merchandising Manager with the technical hunting clothing company, First Lite. You all may recall my conversation with First Lite cofounder...


79: Buck Robinson, Outdoor Access Cofounder, Entrepreneur & Hunter

“We’re changing the mindset that if I have a honey hole, I’m not going to tell anyone about it. There’s no Jedi mind trick. That’s a scarcity mentality. If someone might take something from me, I keep it to myself. When scarcity isn’t part of the equation, that goes away.”— Buck Robinson, Outdoor Access How long was it after the first cars showed up on the muddy roads that buggy whip and carriage manufacturers started to sweat? Probably too long. What killed the buggy whip manufacturer...


78: The Modernist

Teaching is at the core of being human. So is hunting. This is who we are. It’s who we have always been, but just because it’s always been there for us, doesn’t mean it always will be. We are entering the most significant fight in the history of hunting. If we don’t take the recruitment challenge seriously, the “mutualists” and city dwellers are going to continue to chip away at our lifestyle. — Brad Luttrell Back in April I read a piece of my writing, a submission to Houston Safari Club...


77: Sam Ayres, Podcaster, Marketer & Hunter

"I'm at a low point. I'm in a significant amount of pain with two torn knees, I had just spent six or eight months solely dedicated to this endeavor that effectively ended in abject misery."— Sam Ayres You may know today's guest better by his social handle or his podcast name, "Living Country in the City." That was how I got to know him. Today, those of you who know Sam will be surprised to get to know him a much deeper level and to hear that his journey has been more than learning to hunt....


76: Charles Merritt, Outdoorsman, Entrepreneur & Insurance Guy (Seriously, Don’t Judge)

“When something really matters in my life, I’ve come to the realization that you either have to be willing to do nothing about it, and ignore it, and let it fester. Or, you have to be willing to be wrong about it and take actions that may fail. It may result in unintended consequences. It’s be wrong, or do nothing. If you’re willing to try something and be wrong, that’s always better than doing nothing.”— Charles Merritt, Buddy Insurance Today, we talk bed bugs, crossbow accidents, mountain...


Team First Lite Talks About the Sweepstakes

This is an interview with your host, Bad Luttrell, on the Lone Star Outdoor Show. First Lite's Ross Copperman joins, as well as the guide from the sweepstakes, Jordan Budd. We'll outline what's up for grabs, what we're all chasing this hunting season and Brad and Ross share how First Lite and GoWild started working together. Enjoy! WIN A WESTERN HUNT WITH TEAM FIRST LITESponsored by First Lite and GoWild GoWild has partnered with First Lite to offer a sweepstakes for a premium western...


Bonus: Brad on Nine Finger Chronicles

Today is a bonus show from an interview with me (ah hem, that's Brad) on Dan Johnson’s podcast. You all may recall Dan Johnson from joining me on Restless Native. I was also on his show a while back, and that’s what you’ll hear today. Before we dive into that, I wanted to tell you about a couple of things. First, we have a deal with Houston Safari Club Foundation going on where you can get a digital membership. Remember, Houston Safari Club Foundation is not a Texas organization, it’s a...


75: Fighter, Filmmaker & Hunter, Andy Tran

"I was going to be the one to change my destiny. No one was going to do it for me."— Andy Tran, Muddy Shutter Media Today is a story about transformation. And punching people in the face. Career changes take a great amount of effort. Today’s guest has had many transformations in his life. I am excited to hear what you all thought of this story. It’s really such a fascinating journey to me, I decided I needed to let him tell it. So that’s it for the teaser. This is the final in my series from...


Behind the Scenes: First Lite Sweeps, National Conservation Week & Other Announcements

"It's the biggest pitch of my life."— Brad Luttrell Surprise! It's a bonus episode of Restless Native. We have a behind the scenes look at what's happening at GoWild. Restless Native is Sponsored by Houston Safari Club Foundation Restless Native is brought to you by Houston Safari Club Foundation. This organization is a great supporter of hunters and conservation, and I am proud to partner with them. Hunting and conservation, what’s not to like, right? If you agree, great. Then I want you to...


74: Gabriella Hoffman, Writer, Political Reporter & Conservationist

"I see so much dereliction of journalistic duty among reporters. You see these people in DC who have disdain for the hunting and fishing way of life, and it's really sad. I strive to help people get connected to see what this industry does."– Gabriella Hoffman It takes courage to admit you’re new at something. And today’s guest is someone who doesn’t back down from being new at something she actually speaks about as an authority. Wait, what? Seriously. Gabriella Hoffman has worked her way up...


73: Nick Hoffman, Famous Fiddler, Television Personality & Hunter

"I think your luck is created. Your success is directly related to the amount of work you put in."— Nick Hoffman Today’s show is with a fiddle player, pilot, television host, hunter, producer, conservationist, POMA board member and so on and so on. Nick Hoffman is a lot of things. I’d venture to say he and I have become friends over this last year, from meeting up at tradeshows and POMA this summer. I really like the guy. And I love what he’s all about. He’s got a really interesting story...


72: Tom Opre, Filmmaker, Documentarian & Conservationist

“Don’t post grip and grin pictures. Especially of predators and iconic African zoo animals. I get it. People say ‘screw you’ and I get hate mail. But you have to understand, if we are going to change the hearts and minds of the people, we can’t go out and say ‘screw you.’ We have to say, there is a great story to be told about your deer. You don’t have to take your broadheads and put the logo out there, and chest bump and high five. Just don’t post those pictures.”— Tom Opre Today’s guest...


71: Brandon Butler, Outdoor Author & Conservationist

When I was working in the capital, it was heartbreaking to see how agriculture, conservation and environmental issues worked against each other. It doesn’t matter what industry you’re in, you have opportunities to make an impact for conservation. Don't just be a consumer. Make sure you're giving back. — Brandon Butler We have a problem on our hands, in that the volume of hunters is shrinking overall. We pay for conservation through hunting, fishing and firearms dollars. And we have movements...


Announcements & Bonus Show with Hunt Domain

"Today is a milestone. Some of our goals at GoWild have not been met. We missed them. You might call them failures. I call those lessons. Some goals were met sooner than we ever thought possible. I call those risks paying rewards."— Brad Luttrell If you're at all a weekly listener to Restless Native, you're going to want to check this show out. We have a very important announcement in the beginning. Then we have a bonus show—I (Brad Luttrell) joins Glendon Allwood on the Hunt Domain podcast...


70: Sportsmen’s Alliance’s Brian Lynn & Evan Heusinkveld

"As an organization, we don’t care if you have an R or D after your name. If you’re introducing something that’s going to impact hunting, fishing or trapping, we’re going to fight it.”– Brian Lynn, Vice President of Communications and Marketing , Sportsmen's Alliance If I told you, you could give me $35, and I would do everything in my power this year to keep your hunting rights from being taken away, would you do it? Probably not. And you probably shouldn’t. While I work in the outdoor...


69: Capturing Outdoor Data with Zack Grimes

"When we look at the outdoor space, we're on the verge of a data revolution. That is, using data to get better at what we do. Hunting and the outdoors is still this experimental thing, it's something your dad taught you. It's a generational transfer. But now, technology is teaching you to be a better outdoorsman."— Zack Grimes, GoWild Cofounder & Chief Analytics Officer I have spent an insane amount of time in the car with my good friend, cofounder and the Chief Analytics Officer of GoWild...


68: Find Your Drive

"Don’t stick with something because it’s easy, or already in motion. If you have a passion, do something with that, and do it now. It will not get easier tomorrow. Tomorrow is unknown, not just because it’s not promised, but because someone else will beat you to it, or you will lose your nerve to try it."— Brad Luttrell Restless Native was founded to look at what it takes to be successful. Most of the time that means interviewing people who have been there, done that. And it’s usually...


67: Nicole Qualtieri, Gear Junkie’s Hunt & Fish Editor

“Rural America’s population has been shrinking and getting older for decades. People are just starting to move back to rural America because they’re getting priced out of urban America. We’re in a transition point right now, as people are either pushed to the edges or out of cities.” — Nicole Qualtieri Nicole Qualtieri got her start working alongside Janis Putelis and Steven Rinella at MeatEater. She moved on to Backcountry Hunters and Anglers. And today, she serves as the Hunt Fish Editor...


66: Dan Johnson, Bowhunter & Outdoor Podcaster

“Hunters, we take from something. We take the animal that lives in this environment. I know life is busy, but often times we forget to give back, whether that is a conservation effort that is animal or environment specific. If this thing is going to continue for the next 50 years, we need to focus on the environment, and take our eyes off the score and antler size if we want to bring more people into hunting.”— Dan Johnson Today, we’re going to talk about how my guest got into hunting,...


65: GoWild Survey & Q&A with Co-Founders

"I want GoWild community members to know who I am if they have issues, and that somebody actually cares. I want to be able to fix it for you. I want to help you." — Chris Gleim, Co-Founder of GoWild Spoiler alert: There are GoWild spoilers. GoWild is in the process of completing a survey for research. The answers outline GoWild criticisms, and there are compliments of the platform. We don't hide from any of it. We hit each concern or outlying comment head on. My cofounder, Chris Gleim,...