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The Food Blogger Pro Podcast

Food

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

Location:

United States

Description:

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

Language:

English


Episodes

301: Less Work, More Traffic - A Free Workshop (+ 7 Ways to Strategically Use Google Search Console!)

4/20/2021
Details about a free workshop to help you get more blog traffic and how to use Google Search Console to optimize your site for search traffic. ----- Welcome to episode 301 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about using Google Search Console and talks about our free workshop happening next week! Less Work, More Traffic We’re holding a FREE event next week on Tuesday, April 27 at 1pm ET / 12pm CT called Less Work, More Traffic. In this workshop, we’ll...

Duration:00:23:05

300: Core Values - Who We Are and Why We Do What We Do with Bjork Ostrom

4/13/2021
How we're going to start incorporating video into our podcast episodes and the five TinyBit core values with Bjork Ostrom. ----- Welcome to episode 300 of The Food Blogger Pro Podcast! This week on the podcast, we’re celebrating our 300th episode and talking about what you can expect in future podcast episodes. Core Values It’s a milestone episode today, and we’re celebrating by talking about our core values as a company and how they impact what we do each and every day. Thank you for...

Duration:00:15:17

299: Product Management - Building the Right Things for the Right People with Ben Holland

4/6/2021
Interviewing your audience, understanding your customer's problems, and product management tools with Ben Holland. ----- Welcome to episode 299 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ben Holland about the process of product management and understanding your customers. Building the Right Things for the Right People When you’re building a product or creating content, it’s sometimes easy to forget that you’re ultimately building or creating to benefit...

Duration:00:56:44

298: Book Nook - Six Takeaways from The E Myth Revisited with Bjork Ostrom

3/30/2021
Why you are not the product of your business, how to work on and in your business, and other key takeaways from The E Myth Revisited. ----- Welcome to episode 298 of The Food Blogger Pro Podcast! This week on the podcast, we’re starting a new series called Book Nook! In this episode, Bjork identifies six different takeaways from the book, “The E Myth Revisited.” Six Takeaways from The E Myth Revisited Welcome to our first episode of our new Book Nook series! In this series, Bjork will...

Duration:00:25:37

297: Blog Flipping - Developing, Monetizing, and Selling Websites with Chelsea Clarke

3/23/2021
Why people sell websites, how the website buying and selling process works, and the characteristics that make a site more valuable with Chelsea Clarke. ----- Welcome to episode 297 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chelsea Clarke about buying and selling websites. Blog Flipping Starting and growing your own blog is an exciting and fulfilling process, but it can also be a difficult and time-consuming. And if you want to grow your own business,...

Duration:00:49:38

296: Web Stories - An Informal, Intentional Way to Engage Your Audience and Reach New People with Kingston Duffie

3/16/2021
Repurposing your content for Google Web Stories, the elements of a successful Web Story, and how Google Web Stories translate to traffic for your site with Kingston Duffie. ----- Welcome to episode 296 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Kingston Duffie from Slickstream about Google Web Stories. Web Stories Have you heard of Google Web Stories? Are you creating them for your content right now? Do you know how they work? Slickstream’s Kingston...

Duration:00:57:32

295: Writing and Developing Recipes - From Culinary School to Working in a Restaurant to Blogging with Leslie Jeon

3/9/2021
How to test recipes, communicate the important features of a recipe, and standardize the recipes on your blog with Leslie Jeon. ----- Welcome to episode 295 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews our Member Success Manager, Leslie Jeon, about developing consistent, standardized recipes for your food blog. Writing and Developing Recipes As food bloggers, we sometimes get caught up in the importance of photography, SEO, and monetization, but we forget...

Duration:00:47:46

294: Bake Offs – Producing a Different Kind of Recipe Content for a Food Blog with Erika Kwee

3/2/2021
How to create unique recipe content, balance a blog and a full-time job, and produce content your readers will love with Erika Kwee. ----- Welcome to episode 294 of The Food Blogger Pro Podcast! This week on the podcast, Alexa interviews Erika Kwee from The Pancake Princess about the Bake Off series on her blog. Bake Offs Erika has a food blog, The Pancake Princess, but her most popular posts aren’t about recipes that she has developed herself. Instead, her most popular posts are from...

Duration:00:44:08

293: A $100k Side Hustle - How to Balance a Full-Time Job and a Profitable Side Hustle with Brett Lindenberg

2/23/2021
Keyword research and content types and the decisions that helped increase Food Truck Empire's income with Brett Lindenberg. ----- Welcome to episode 293 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Brett Lindenberg about growing his site, Food Truck Empire, alongside working a full-time job. A $100k Side Hustle It can be tough building and growing a side hustle like a blog alongside working a 9–5 full-time job. So when we heard that Food Blogger Pro Member,...

Duration:00:58:17

292: Life Profitability - Building a Business that Can Serve Your Life with Adii Pienaar

2/16/2021
How to measure Life Profitability, practicing mindfulness, and how your personal values can connect to your brand's values with Adii Pienaar. ----- Welcome to episode 292 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Adii Pienaar about his new book, “Life Profitability.” Life Profitability When starting and building your own business, it’s easy to get “tunnel vision” and put all of your time, effort, and thoughts into making it succeed. But will all of that...

Duration:00:56:46

291: Going Live - How to Inspire Your Audience Through Live Events with Angel Marie

2/9/2021
Inspiring your audience, how to confidently host a live event, and communication before and after an event with Angel Marie. ----- Welcome to episode 291 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Angel Marie about planning and hosting webinars. Going Live Webinars or live events can be a great way to communicate with your audience, sell a product or service, or switch up the way you produce content online. That said, presenting information to your...

Duration:00:46:41

290: Blogger Burnout - Ways to Strengthen Your Relationship with Your Work with Bjork Ostrom

2/1/2021
How to track user-controlled analytics, what a mental activity monitor is, and how to align with your journey with Bjork Ostrom. ----- Welcome to episode 290 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about blogger burnout and how you can improve the relationship you have with your work. Blogger Burnout When you’re living that solopreneur life, the process of starting and growing your blog can get overwhelming. The countless tasks, to-dos, and responsibilities...

Duration:00:34:22

289: The Rise - How the COVID-19 Pandemic Has Affected the Restaurant Industry and Celebrating Black Culture in American Food with Marcus Samuelsson

1/26/2021
A conversation about running a restaurant during a pandemic, writing a book about Black food in America, and how to understand Black culture through food with Chef Marcus Samuelsson. ----- Welcome to episode 289 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chef Marcus Samuelsson about his experience in the restaurant industry during the COVID–19 pandemic and how he is celebrating Black culture through food. How the COVID–19 Pandemic Has Affected the...

Duration:00:38:42

288: Email for Bloggers - Maximizing the Value of Your Email List with Allea Grummert

1/19/2021
Setting up a welcome sequence, how to segment your email subscribers, and gaining new subscribers with Allea Grummert. ----- Welcome to episode 288 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Allea Grummert about marketing your blog to your email list. Last week on the podcast, Bjork chatted with Russ and Natalie Monson about building online businesses. To go back and listen to that episode, click here. Email for Bloggers How would you describe your email...

Duration:00:50:37

287: Entrepreneurial Balance - An Honest Conversation about Life and Business with Russ and Natalie Monson

1/12/2021
How outside funding affects a business, running a business with your significant other, and maintaining a healthy work-life balance with Russ and Natalie Monson. ----- Welcome to episode 287 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Russ and Natalie Monson about building online businesses. Entrepreneurial Balance As entrepreneurs, business owners, and bloggers, we know that it’s sometimes tough to find balance between life and work. That’s what we’re...

Duration:01:15:38

286: Build Your Team - How to Write an Eye-Catching Job Listing and Hire the Right People with Emily Perron

1/5/2021
Screening applicants, knowing you're ready to hire, and the best questions to ask in an interview with Emily Perron. ----- Welcome to episode 286 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Emily Perron about hiring freelance help. Build Your Team One of the inevitable truths of running and growing your own business is that you’ll need to hire some help at some point. But how do you make sure that your job listing is as eye-catching and descriptive as it...

Duration:00:48:49

285: FBP Rewind - Feeling Stuck - What To Do When You Feel Like You’ve Done Everything with Bjork Ostrom

12/29/2020
How to pay attention to when you feel tension, focusing on your craft, and serving your audience as a blogger with Bjork Ostrom. ----- Welcome to episode 285 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to an episode we shared earlier this year about what to do when you feel like you’ve done everything. What To Do When You Feel Like You’ve Done Everything I’m sure there has been a time in all of our blogging journeys where we feel like we’re doing...

Duration:00:40:58

284: FBP Rewind - Income - Making More Money Without Doing More Work with Bjork Ostrom

12/22/2020
How to understand small business taxes, what S-Corp elections are, and how to review your blogging expenses every quarter with Bjork Ostrom. ----- Welcome to episode 284 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to an episode that will help you optimize your income and make more money from blogging. Making More Money Without Doing More Work Welcome to our first FBP Rewind episode in this two-part series! Today, we’re rewinding back to a solo episode...

Duration:00:34:21

283: Looking Forward - How to Make 2021 a TinyBit Better with Bjork Ostrom

12/15/2020
The value of offering help, utilizing processes to make decisions, and reserving some unstructured time for yourself with Bjork Ostrom. ----- Welcome to episode 283 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about five different ways that you can try to make 2021 better than this year. Last week on the podcast, Bjork chatted about some of the positive takeaways he has from 2020. To go back and listen to that episode, click here. Looking Forward We’re all...

Duration:00:28:46

282: 9 Things - Helpful, Impactful Takeaways from This Year with Bjork Ostrom

12/8/2020
How to use a framework to accomplish a goal, asking for help, evaluating your needs, and thinking about your legacy with Bjork Ostrom. ----- Welcome to episode 282 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about some of the positive takeaways he has from 2020. Helpful, Impactful Takeaways from This Year This year has been a bit of a doozy, hasn’t it? Even with it being an eventful year, we still have some positive takeaways that we’re planning on bringing...

Duration:00:34:41