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64: Janette Sherman on Bikes, Women on Bikes and Marketing to Women on Bikes

I wanted to have Janette on the show because she has come up in conversation about three previous episodes, all by guests mentioning Janette as a huge influence on them. For example, that's Ash Bocast of Roam Events in the teaser quote at the top of the episode. Before even talking to her, it was clear she subscribes to the idea of women supporting each other and lifting each other up. Although we look at this through the lens of the mountain bike industry, it’s a great metaphor for life in...


63: Rene Unser and the Allure of the Gore-Tex Trans Alpine Race

Rene is an awesome and inspirational woman. She is a running coach, a race director for a fantastic race series in Western Canada. She is now on the communications team for the Gore-Tex Trans Alpine Race, a race she has been chronicling via Instagram for as long as I’ve known her. It has, in turn, intrigued me because of my love for Europe. Trail running, the Alps, eating, drinking… what more is there? The Gore-Tex Trans Alpine Race, an eight day stage race from Germany to Italy, passing...


62: Brendan Leonard on The Joy of Making it Small

A huge reason I do this podcast is that I get to speak to people who are living their version of success; defining how we want to do life. Brendan Leonard embodies this perfectly. His message is a reminder to each and every one of us pushing ourselves each day to be better and to do better, that there is joy in every day. That morning trail run before a day sitting in front of the computer. An afternoon dog walk, a glass of wine with a good friend that you kinda sorta didn’t want to go do...


61: Kikkan Randall on Big Battles: Olympic Gold and Breast Cancer

Kikkan Randall is an Olympic champion cross-country skier. She has won 17 U.S. National titles, taken home 17 U.S. Championships, made 16 podiums in the Stage World Cup, made five trips to the Winter Olympic Games and had the highest finish by an individual U.S. woman at the World Championships (2nd in the Sprint FS at Liberec, CZE in 2009). She was the first American female cross-country skier to take a top ten finish in World Cup competition, to win a World Cup race and to win a World Cup...


60: Amanda Batty: The ROI of Mountain Bike Racing vs. Giving Shit Away

“I took risks because progression requires risk and because risk is the price of admission to the only game I ever cared about: improvement.” - Amanda Batty Amanda is a former professional mountain bike racer, Bike giver-away-er, firestarter, former pastry chef, current industry troublemaker and forever interested in good business. Today we’re going to talk about ego and what fills that ego. For some it’s mountain bike racing, and for Amanda, it was. for a while, until it wasn’t. And then,...


59: Elinor Fish on Mindful Running

Elinor Fish is the former editor of Trail Runner Magazine. She made the leap in 2010 from her career to start Wild Run Retreats with the mission to help people reduce stress and live a healthier life through mindful running. To do this, her business model was tweaked over time, and we’ll talk about that. She eventually found the sweet spot and is now offering retreats to fantastic destinations such as Iceland, the Dolomites and coast of Spain where she coaches the mindful running practice....


58: Katie Adams' Dream Trip to Norway with Salomon TV

Salomon asked runners from around the world to share their #runningdreamtrip. Over 3000 people applied but only one was chosen. Katie Adams, of Sandpoint, Idaho. Katie took the trip with Emelie Forsberg and Ida Nilsson. They explored the Norwegian fjords and mountains by boat before setting off on foot and spending their days running from hut to hut. Katie joins us today to tell us how, encouraged by her husband Gwen LeTutour, she applied for a won, and what it was like to go on the trip...


57: David Victorson on Re-Entering Life After Cancer Treatment

It can take young adult cancer survivors a decade to get back into life after treatment. David Victorson is the founder of True North Treks. He, along with his family members and team at TNT want to help young adults reconnect not only with themselves but also with nature after the most unnatural of treatments. David is an associate professor at the Department of Medical Social Sciences at Northwestern University in Chicago. He is licensed in clinical psychology and a PhD. One area of his...


56: Mark Gibson on Pursuing Curiosity

There has to be a certain kind of crazy to do some of the things Mark Gibson has taken on. He’s done things like skateboarded from capital to capital (Washington DC to Ottawa, Canada) with his son. He ran 276 miles across the state of Pennsylvania from Pittsburgh to Philadelphia in (ten days - averaging over a marathon a day). He’s run the rim to rim to rim in the Grand Canyon and a 100-mile run along the entire length of the Florida Keys from Key Largo to Key West straight through) to...


55: Bonnie McDonald on Giving Purpose to Tragedy

Backcountry Lifeline was founded in August 2015, following a crash on Stage 3 of the Big Mountain Enduro Series and Enduro World Series in Crested Butte, CO, in which 40-year old Will Olson died. Will was an expert rider favored to win the series, and to those who founded backcountry lifeline, he was a respected fellow rider, friend, and beloved fiancé. His death rocked the bike community, and support poured in from around the globe. Today, his fiancé Bonnie McDonald joins the show to...


54: Randy Milanovic on Solving Problems, Not Checking Boxes

When you get a new lease on life, you stop checking boxes and do things differently. Randy Milanovic is the CEO and founder of Kayak Online Marketing. In 2009, a tough year for most of us, he had an even tougher year. He was diagnosed with cancer and I don’t mean to spoil the story but he’s here to tell us about it and how it changed the way he does business and does life. We’ll learn how he reinvented his business on the heels of an economic downturn with a fresh outlook on life and …...


53: Sarah Yancey on the Practicalities of Living the Dream

Sarah and Mark Yancey bought Boulder Hut Adventures, a remote backcountry ski hut in the stunning Purcell Mountains in Southeast British Columbia, Canada. During the ski season, they and their two kids live there hosting guests for a week of powder ski touring. The kids are homeschooled and Adventure Journal called Mark and Sarah "the most awesome parents in the history of parenting.” It sounds like a dream come true, doesn’t it? Today I talk to Sarah and she shared with us how the vision...


51: Lindsey Richter: Mountain Biking is Life

Lindsey Richter is the director of inspiration (and co-creator) of Liv Ladies Allride, Her company is a by-product of a very difficult time in her own life after she was on Season 3 of Survivor. If nothing else, this episode will give you a new perspective on reality shows. Basically, Survivor creates a recipe to bring out the worst in people. That’s how they get the drama, and the eyeballs. Well, it caused a great deal of angst for Lindsey but of course, she turned that around for the...


50: Christian Little on Turning Suffering into Growth

Christian Little had a mountain biking accident that would change her life forever. Honestly, it was a miracle she survived. Out of difficult times, comes a new trajectory for growth. It took physical, mental and mountain biking therapy as well as a lot of time for Christian to heal but out of that, her company Leap 2 Fly was born. Christian and her team of collaborators want to use the mountain bike to encourage and inspire others to live life to fullest on and off the bike by way of MTB...


49: Hilary Oliver on Giving Women in the Outdoors Voice Through Filmmaking

Hilary Oliver is a writer, editor and filmmaker. She makes outdoor films for brands such as REI, Outdoor Research and Yeti Cycles. Her mission is to give voice to women in the outdoors - to showcase a perspective deeper than physical achievement alone. Her work includes Above the Fray with Beth Rodden and How to Run 100 miles with Brandon Leonard for REI. She loves filmmaking and is driven to do it but the thing is, it doesn’t pay the bills. Don’t get me wrong, she makes money but it’s not...


48: Brian Harder on ACL Injury: Advice from an Impatient Patient

We don’t want to think about it but I’m sure lots of us do. What happens if/when we blow our knee? what does it mean when that happens, what are the mechanics that contribute to it; what choices need to be made for treatment and recovery? There are many things today to consider, and today, Brian Harder, a frequent guest and good friend of mine shares his philosophy, sadly, from personal experience. Earlier this year, Brian had an ACL injury in the backcountry. Being an orthopedic physician...


47: What To Pack For Summer Camping

I have one more rerun this week and return to original interviews next week starting with Brian Harder on ACL injuries; turning suffering into growth with Christian Little, and some insight into making outdoor adventure films from filmmaker Hilary Oliver so stick with me! But first - today, since, for many of us, summer is just beginning, I want to make sure you have what you need in your backpack. If you are type A, you are going to love the way Jeff Thompson plans his summer camping...


46: Mike Ehredt on Trail Running and Treating Yo-self - To Nice Running Shoes

Today, we talk with USATF Certified running coach, author, and speaker, Mike Ehredt about trail running, shoes, socks, and being pragmatic in competition. No shoe is made for all runners. We have to take things like running conditions, the terrain you're running on and your own biomechanics to choose the right shoe for you. And remember, just like the best marketing can't fix product or business problems, the best shoe alone will not fix your biomechanics, or take you to first place. If...


45: René Unser on Trail Running, Pushing Through Suffering and Achieving “Elephant Moments”

I have a rerun for you this week but we have lots of new listeners since this episode ran originally last year so I think it won’t feel like a rerun to most of you. This was one of the most popular episodes from last summer: Rene Unser, trail runner, coach and founder of Pace Sport Fitness, race director of a fantastically challenging but fun series of Canadian trail races - whose mission is to motivate others to be better runners. Sometimes we get pulled into trying something. But we suck...