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We're launching a digital marketing podcast for home builders, remodelers, and contractors - excited to get going! It's a 25-35 minute show and we bring on guests frequently. We already have our first 5 episodes ready to launch.

We're launching a digital marketing podcast for home builders, remodelers, and contractors - excited to get going! It's a 25-35 minute show and we bring on guests frequently. We already have our first 5 episodes ready to launch.
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We're launching a digital marketing podcast for home builders, remodelers, and contractors - excited to get going! It's a 25-35 minute show and we bring on guests frequently. We already have our first 5 episodes ready to launch.






Episode 34 - Why Your Construction Business Needs a CRM w/ Bobby Darnell

In this week's episode, Spencer hosts Bobby Darnell of Construction Market Consultants. Bobby has over 30 years of experience in the construction industry, and is an expert in the CRM set-up and sales process. Bobby helps companies implement CRM software processes, and helps refine their sales strategies as well. If your company relies on sales (which we imagine it does) then this episode is for you. Check it out and see how Bobby's tips can help you measure your companies success and...


Episode 33 - Ethan Beute

In this week's episode we have Ethan Beute from BombBomb back in the studio, but this time Ethan takes the reigns and hosts Spencer as a guest on his own podcast. Ethan talks to Spencer about how the podcast got started and who it's good for. We talk about some mistakes companies make with their marketing, we talk about how to read 50 books a year...we get into a little bit of everything on this episode. If you're an avid listener to our podcast and you want to get to know a little more...


Episode 32 - Estimating for Remodelers Decoded w/ Michael Stone

In this week's episode Spencer hosts Michael Stone of Michael is a business coach in the construction industry, and he has over 58 years of experience. We don't mean to date you Michael, but that's an impressive feat! Michael shares some absolute GEMS in this episode that you cannot afford to miss. We mean that literally. Michael talks us through his strategies for getting your Estimate Error factor to 2%, he talks about how to structure your payments to keep cash flow...


Episode 31 - Social Media Decoded w/ Spencer Powell

In this week's episode, Spencer runs solo and talks to about social media. Social media can be somewhat of an enigma. There are so many different viable strategies you can implement to grow your business, it's hard to pick just one. In this week's episode, Spencer talks about which social channels are best for your construction business, how much you should be posting, where you should be using hashtags, and Spencer even has a great solution for those of you out there that don't have time to...


Episode 30 - The Art of Negotiation w/ Mark Raffan

In this week's episode, Spencer hosts Mark Rafan of Negotiations Ninja. Mark is a seasoned sales professional who fell in love with the procurement process and by doing so, became an expert in the art of negotiation. He now coaches others in the art of negotiation and runs a great podcast where you can learn his ways. On our episode this week, Mark takes us through how to navigate the negotiation process from beginning to end. Mark talks to us about how to prep for your negotiation by doing...


Episode 29 - New Home Sales Management with Kathy Tucker

In this week's episode, Spencer hosts Kathy Tucker from New Homes Solutions. Kathy has been in corporate home sales for 30 years now and she knows a thing or two. Kathy started out as a Saleswoman and worked her way to Sales Manager and beyond. She shares some of her knowledge about the difference between sales and sales management, how to give great feedback that inspires your sales team, how to best use your time as a sales manager and even her favorite parts of sales. Plus, she shares how...


Episode 28 - Q&A around Driving Website Traffic and Leads

Spencer breaks down a few key elements of inbound, from creating content that drives traffic, nurturing leads and building trust, to using inbound to compound your marketing efforts over time. Spencer is the President of Builder Funnel, a team of eight marketers built from the ground up - now boasting the title of Hubspot Platinum Partner. This week's episode isn't just relevant to the builders out there, but to anyone who's business relies on marketing. If marketing would help grow your...


Episode 27 - Recruit & Train Incredible Employees for Your Construction Business w/ Shawn Van Dyke

In this week's episode Spencer hosts Shawn Van Dyke for a second time! Shawn's previous episode is our most popular yet and so we thought we would bring him back on the show to share more of his knowledge and tips. Shawn is a construction industry business coach, and this time around he gives us the run down on some ways to find and train good employees, as well as how to build from scratch - or even identify your current company culture. Shawn has a wealth of knowledge around the...


Episode 26 - Why Email is the Best Way to Reach Your Audience w/ Ethan Beute

In this week's episode Spencer hosts Ethan Beute from BombBomb - an email video platform. Ethan has been doing email marketing for almost 10 years now, and he knows a thing or two. Ethan shares with us some of his tips and tricks for crafting effective email campaigns, how to not annoy your readers, and how to increase open and click rates. Ethan is a goldmine of good practices, and his stats on how video can improve your email campaigns are pretty impressive. So sit back and enjoy episode...


Episode 25 - Level Up Your Construction Business w/ Dominic Rubino

In this week's episode Spencer hosts Dominic Rubino of the Cabinet Maker Profit System Podcast. Dominic is a long time professional business coach. Dominic himself has built and sold multiple businesses, and draws upon those experiences to help construction business owners level up their operations. Dominic shares a ton of great tips that range from which kind of meetings you should be having, how to delegate responsibility and tasks, and even gives some insight into selling your business....


Episode 24 - Website Design vs. Website Performance

In this week's episode I fly solo on the mic and talk about websites. I talk about whether or not you should focus on the design of your site or its functionality. These insights come from years and years of inbound marketing experience and from personally having my hands on client websites. I have seen first hand ugly websites that convert like crazy, as well as beautiful websites that turned out to be duds. You can learn some of my tips and tricks here on Builder Funnel Radio.


Episode 23 - Grow Smarter with Business Analytics w/ Jason Adams & Frank Patka

In this week's episode we talk to Jason Adams and Frank Patka from Build Intelligence. They take us into the world of business automation and analytics. We talk about everything from why you should be using analytics and automation, to how to get everything started and set up. Their solutions make home builder businesses easier to run. Listen in here to learn all of their tips and tricks on Builder Funnel Radio.


Episode 22 - Network Your Way to Growth w/ Blair Kaplan

In this week's episode we talk to Blair Kaplan of Blair Kaplan Communications. Blair is a Marketer and PR Expert of over ten years now. Blair talks to us about the importance of networking, and how to make the most of it. She talks about how to get started, how to network if you are an introvert, how to stay in touch with the new people you meet, and a few tricks about how to turn your networking efforts into referrals. Learn all of Blair's tips and tricks here on Builder Funnel Radio.


Episode 21 - Grow Your Construction Business w/ Graeme Owen

In this week's episode we talk to Graeme Owen of Graeme is a professional business coach in the construction industry. He talks to us about everything from getting your business started, to attracting quality staff, to "getting off the tools" so that you can grow your business. If you are a construction company owner, or have dreams of owning your own construction business, then this podcast is for you.


Episode 20 - Leveraging Live Chat to Grow Your Business w/ Jonathan Scott

In this weeks episode we talk to Jonathan Scott from Apex Chat. Jon talks us through all things live chat related. He talks about everything from how to get started implementing live chat, training your chat sales team, to the three things you must nail to be successful at live chat. If your business generates leads using live chat, or you could benefit from live chat then this is a must listen.


Episode 19 - Leveraging Customer Feedback to Grow Your Business w/ Laura Summerlin

In this weeks episode we talk to Laura Summerlin from Guild Quality. Laura talks us through all things customer feedback. She talks about how to get started collecting feedback, how to deal with negative feedback, implementing systems based on customer feedback, and even how to fuel business growth by leveraging feedback. If you are a builder who's trying to grow or improve their business, you need to listen to this episode.


Episode 18 - An Expert Guide to Public Relations w/ Carol Morgan

In this weeks episode we talk to Carol Morgan of Denim Marketing. Carol focuses on marketing strategy and integrating public relations, social media, content and creative to tell engaging stories for clients that garner measurable traffic and show ROI. She gives relevant PR tips that can increase traffic to your business. So if your business is ready for the next stage of growth, this podcast is a must listen.


Episode 17 - 7 Tips to Grow Your Business by 61% with Tim Musch

In this week's episode, I chat with Tim Musch. Tim has spent the last 25 years developing and refining CRM systems for contractors in the remodeling industry. Prior to that, Tim spent 15 years gaining experience with a family owned remodeling company in Wisconsin. Tim developed MarketSharp CRM that has supplied computerized marketing solutions to over 4000 of the countries most successful remodeling companies including over 40% of Qualified Remodeler Magazine's top 500. Tim shares some great...


Episode 16 - Episode 16: How to Create a Killer Home Sales Process w/ Debra Bernard

In this week's episode, we talk to Debra Bernard of the Bernard Partnership. Debra takes us through the home sales process step by step. She talks about what your sales team should look like, how to research the right home product for your market, and even takes us step by step through the model home set-up and how to use it as a closing tool. Debra got her start in the home building business in 1979, she has picked up a lot of cool tips and tricks along the way. You can learn them here on...


Episode 15 - Close 50 Sales a Year w/ Kimberly Mackey

Welcome to Builder Funnel Radio, episode 15! Spencer Powell hosts Kimberly Mackey and talks about how Home Sales Managers and Salespeople can close 50 sales per year before walk-in traffic. We take a deeper dive into the sales process and talk about the habits and processes you should utilize.