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Digital Opps

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United States

Twitter:

@DigitalWINN

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English

Contact:

850-386-9100


Episodes

What are the two must-have elements for attracting attention and explosive brand growth?

9/13/2019
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When it comes to garnering attention for your brand there are two must-have elements in order to build explosive growth. These two elements are often overlooked or pushed aside for product and price. Don't make the that mistake. Tune in to learn more. For more digital marketing strategies and tactics, visit https://rboa.com/blog

Duration:00:18:32

Why your brand and business growth has plateaued and how to escape the status quo trap

9/12/2019
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In a recent visit to speak in a graphic design class at FAMU University, Michael shared insights into the how many businesses have failed to make the shift from TV commercial single creative to the Internet contextual creative at scale model. Tune in. For more digital marketing strategies and tactics, visit https://rboa.com/blog

Duration:00:17:56

How to Build Your Business Growth Dashboard

9/9/2019
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Imagine driving down the road and your vehicle dashboard lights go out. How would you know how fast you are driving, how much fuel you have, what gear you are in or what direction you are headed? A business growth dashboard can provide you with the ability to measure productivity, identify current problems as well as predict future opportunities. Tune in. For more digital marketing strategies and tactics, visit https://rboa.com/blog

Duration:00:10:41

The 20-for-20 LinkedIn Challenge - Supercharging Your Brand Reach by 2020

9/4/2019
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How can you gain maximum brand reach and develop a strong business development network to help grow your business? Take the 20-for-20 LinkedIn Challenge. Tune in to learn more. For more digital marketing strategies and tactics, visit https://rboa.com/blog

Duration:00:10:15

How Your Brand Can Score Big by Unlocking the Collegiate and Professional Football Fan-base

9/3/2019
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The fan-base of college and professional football teams is one of the most passionate communities a brand can engage and when done correctly can produce not just a BIG win but potentially a championship. Tune in. For more digital marketing strategies and tactics, visit https://rboa.com/blog

Duration:00:14:51

How to Create Your Hurricane Digital Communications Plan

8/29/2019
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As we are right in the center of hurricane season and Hurricane Dorian is heading toward the Florida coast, it is not too late to quickly run through your communications plan. In this episode, we will talk about the various channels and resources needed for creating and executing an effective communications plan. For more digital marketing strategies and tactics, visit https://rboa.com/blog

Duration:00:10:20

How to integrate voice search in your business growth and marketing plans for 2020

8/28/2019
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The wave of voice search and voice-assisted devices continues to grow exponentially. Voice search shopping in 2018 resulted in $2 billion in revenue and it is expected to reach $40 billion by 2022. How can your integrated voice search in your business growth and marketing plans for 2020? Tune in. For more digital marketing strategies and tactics, visit https://rboa.com/blog

Duration:00:17:23

Power Charging Your SMS (Text) Marketing Strategy

8/27/2019
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If your brand has not begun to integrate SMS (text messaging) marketing in your overall communications plan, you are falling behind. Did you know that 95% of all text messages are read within 5 minutes! In this episode, we discuss the keys to power charging your SMS marketing strategy. Tune in. For more digital marketing strategies and tactics to help grow your business, visit https://rboa.com/blog

Duration:00:15:12

7 Must-Have Tactics of a Highly Successful Digital Marketing Campaign

8/26/2019
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As we look forward, 2020 is just around the corner. Now is the time to evaluate your digital marketing strategies and tactics for next year. Inside this episode, we discuss the seven must-have tactics to help grow your business in the months ahead. Tune in. For more digital marketing strategies and tactics, visit https://rboa.com/blog/

Duration:00:17:33

A Comprehensive Guide to Local SEO + Content Marketing for Maximizing Brand Reach & Influence

8/23/2019
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Many local, regional and national brands overlook the impact of local SEO content marketing and its direct correlation to brand reach and influence. In today's episode, we discuss several ways brands can maximize local content marketing. Tune in to learn more. For more digital marketing strategies to help grow your business, visit https://rboa.com/blog

Duration:00:22:05

Modern Business Growth Hacks Gleaned from Ancient Legends and Myths #toothfairyconfessions

8/22/2019
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With today's Twitter trending topic of National Tooth Fairy Day, what might we as modern day business owners learn from ancient cultures from across the globe about the symbolic act of loosing a tooth? You might be surprised. Tune in to find out! For more digital marketing strategies and tactics to help grow your business, visit https://rboa.com/blog

Duration:00:12:10

Publishing Ruthlessly - The Magical Elixor for The Wounded Creative

8/21/2019
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While the majority of our episodes are focused on digital marketing strategies and tactics, today's episode is slightly different, but connected deeply to those individuals who are literally the walking wounded creatives. There is a magical elixor and it is at your finger tips. You just have to tune out the ones who say you can't and turn up the voice inside that says go for it! For more digital marketing strategies and tactics, visit https://rboa.com/blog/

Duration:00:15:59

Emotions & Emojis - The Viral Gasoline of Digital Marketing

8/20/2019
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When developing content for a digital marketing campaign it is important to consider the emotional state of your audience as it relates to your product or service. Deploying contextual creative at scale in your campaign will allow you to connect on a variety of emotional levels. When the market responds to your content on the social web, often it is the emojis that signal the viral potential of the creative. Tune in to learn more. For more digital marketing strategies and tactics, visit...

Duration:00:10:17

Day Trading Attention & Garage Sales That Rake in BIG Cash

8/19/2019
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What do garage sale signs and day trading attention across the social web have in common? Tune in as we explore the balance of art and math as it relates to managing successful digital marketing campaigns. For more digital marketing strategies and tactics, visit https://rboa.com/blog

Duration:00:12:56

The Halo Effect of Influencer Marketing with Morgan Kling from CloutHQ

8/16/2019
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Influencer marketing is often a misunderstood marketing channel in a space dominated by direct marketing tactics. In this episode, Morgan Kling from CloutHQ, joins in to discuss how brands can maximize influencer marketing and how the halo effect can catapult brand awareness. For more digital marketing strategies and tactics, visit https://rboa.com/blog/

Duration:00:22:24

How to Flip Your Business Growing Pains into Momentum Mojo to Fuel Your Entire Team

8/13/2019
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When your business is going through a growth phase that is the time to capture the mojo and reinvest in the nuts and bolts that keep your business together. Leveraging the right technology for automation and empowering your team to take action can help fuel your company for sustained growth for the future. Tune in. For more digital marketing strategies and tactics, visit https://rboa.com/blog

Duration:00:14:07

8 Ways to Amplify Your Brand and Assemble Your Dream Team through Paid LinkedIn Content Marketing

8/12/2019
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If you are looking to amplify your brand reach and growth your team, it is critical to understand how to navigate the LinkedIn Campaign Manager as it offers a powerful solution to deliver segmented ad creative to reach specific audiences by industry skill or by company name. Tune in. For more digital marketing strategies and tactics, visit https://rboa.com/blog

Duration:00:21:40

The Business Growth Amplifier Effect - How to Avoid the "Too Big, Too Fast" Trap

8/9/2019
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There is nothing more exciting than to be in the midst of a business growth curve. Here are 5 tips to help you avoid the "too big, too fast" trap which can derail your plan and kill your momentum. Tune in. For more digital marketing strategies and tactics, visit rboa.com/blog

Duration:00:21:10

7 Takeaways from the FedEx and Amazon Breakup and Why Your Business Should Care

8/8/2019
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In today's consumer-driven world, no market or industry is immune to disruption. Whether your business is in healthcare, education, transportation, banking or real estate everything is on the table and is subject to change. Inside this episode, we discuss seven insights to be gleaned from the break up of these two global giants. Tune in. You might just unlock the key to innovation for your company. For more digital marketing strategies and tactics, visit rboa.com/blog

Duration:00:16:41

Protecting the Brand You Love: Strong Legal Meets Killer Bee Marketing featuring Michele Berdinis from BeelineLegal.com

8/8/2019
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Tired of your 9 to 5 gig? Thinking about starting up a new company? This episode is 100% for you. Make sure your business is built on a strong legal foundation when it comes to your brand. BeelineLegal.com will provide you the confidence to successfully navigate the legal formation process. It's simple. It's online and packages for suited to fit your budget. Listen in! For marketing strategies and tactics, visit rboa.com/blog

Duration:00:25:08