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Financially Simple

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Location:

United States

Language:

English

Contact:

865-690-1155


Episodes

Ep. 108: 12 Ways to Grow Your Employee Team

11/15/2018
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In episode 108 of Financially Simple, Justin examines 12 ways to grow your Employee Team. As your business grows, and you expand your team of employees, it’s important to consider make sure that they’re the right fit for the company, and that they will have the right opportunities to develop themselves within the company too - as they grow, so too will the company. Justin looks at 12 different methods that will help overall growth of your employees, and business. TIME INDEX: 00:35 - 12...

Duration:00:21:08

Ep. 107: How to Affect Cultural Change

11/12/2018
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In episode 107 of Financially Simple, Justin looks at ways to affect cultural change within a business. Changing the the culture and values of an established business can be difficult, and can take a while to fully realise, but the potential benefits can lead to a significant increase in the value of a business. Justin considers the steps to take as a business owner to affect cultural change, and also looks at potential roadblocks to overcome. TIME INDEX: 00:50 - How to Affect Cultural...

Duration:00:18:02

Ep. 106: The Three Key Areas to Address for Maximum Value Alignment

11/8/2018
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In episode 106 of Financially Simple, Justin looks at maximising the Value Alignment of a business. Sharing the same values throughout the different operational levels of your business is important in achieving harmony within the business as well as enhancing production. Justin goes over the three key areas to consider when aligning a businesses values. TIME INDEX: 00:26 - The Three Key Areas to Address for Maximum Value Alignment 01:08 - Personal Values 04:07 - Align the Team 05:58 -...

Duration:00:09:36

Ep. 105: How to Build the Best Company to Work For: Part 2

11/5/2018
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In episode 105 of Financially Simple, Justin continues his examination of Company Culture. Sometimes the leaders at the top are unaware of issues in the lower tiers of the company, and lower the tier level, the less those at the top know. Justin takes a look at the seven levels of Organisational Awareness, from Survival to Service, and explains how critical good cultural values within a company are in making a best in class business. TIME INDEX: 00:26 - How to Build the Best Company to...

Duration:00:16:20

Ep. 104: How to Build the Best Company to Work For

11/1/2018
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In episode 104 of Financially Simple, Justin looks at Company Culture. The culture of a company will determine whether people want to work there, shop there, or use the company’s services. Justin considers the importance of having good cultural values for your business, and how necessary culture can be. TIME INDEX: 00:29 - How to Build the Best Company to Work For 02:15 - The Culture of the Company 03:29 - Basic Needs & Growth Needs 05:08 - Measuring Culture 06:50 - Good Company...

Duration:00:19:22

Ep. 103: How to Build a Great Team

10/29/2018
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In episode 103 of Financially Simple, Justin begins to look at how to build a great Team. There are a number of factors to consider when building your business’s Team of players. Justin goes over his 14 main considerations that business owners should bear in mind. TIME INDEX: 00:39 - How to Build a Great Team 04:00 - What exactly makes a Great Team? 04:16 - A Common Goal 05:14 - Culture and Values 06:41 - Have Diversity 08:31 - Every Player must have the right skills for their...

Duration:00:26:39

Ep. 102: Is Marketing worth it?

10/25/2018
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In episode 102 of Financially Simple, Justin considers the merits of having a Marketing strategy for your Business. Figuring out a Marketing plan for your Business is complicated and can cost a fair amount to implement - is all of that effort and money worth it? Justin goes over the process of evaluating and refining your Business’s Marketing strategy so that you will reap the profits. TIME INDEX: 00:45 - Is Marketing worth it? 01:08 - The Parable of the Hotdog Vendor 04:18 - Is it...

Duration:00:24:20

Ep. 101: Branding

10/22/2018
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In episode 101 of Financially Simple, Justin looks at Branding as part of a Business’s Marketing Strategy. The Branding of your business makes it clear to identify, recognisable, and conveys a message. Justin defines Branding, and explains the Four Cs to consider when setting up your business Brand. TIME INDEX: 00:27 - Branding 01:44 - Branding in Business 04:00 - What exactly is Branding 05:57 - Branding sets expectations 07:06 - How to Brand your Business - the Four Cs 13:49 - So,...

Duration:00:16:56

Ep. 100: One Hundred Episodes!

10/18/2018
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In episode 100 of Financially Simple, Justin looks back on the last 99 episodes and gives a teaser of what’s still to come. Episode 100!!! Justin gives a short retrospective of the podcast, listing some of his favourite episodes and moments, as well as talking about what topics he’s planning on covering next. TIME INDEX: 00:26 - 100 Episodes! 01:26 - 002: Planning the Sale of Your Business by starting at the end 03:23 - 004: The Mastery of Competitive Advantage 03:36 - 015: Don’t share...

Duration:00:14:12

Ep. 099: Market Positioning

10/15/2018
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In episode 99 of Financially Simple, Justin goes over the Market Positioning of your Business. Where does your Business stand in the market that it works in? What do your customers and potential customers think of the business? What do your competitors think? Justin considers these questions and asks, How is your Business positioned in the market? TIME INDEX: 00:28 - Market Positioning 04:46 - How is the Business Positioned? 06:51 - Surveying the Market 08:08 - Internal Survey 09:36 -...

Duration:00:21:35

Ep. 098: The Marketing Plan

10/11/2018
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In episode 98 of Financially Simple, Justin looks at the basics of a Marketing Plan. A good Marketing Plan that is well executed will increase the profitability of your business, recoup any expenses, improve your clientele, and make your business more attractive to potential buyers down the line. Justin goes over the basics of a Marketing Plan, looking at each aspect of the plan that you should consider. TIME INDEX: 00:35 - The Marketing Plan 01:10 - Example: The Dentist 04:20 - The...

Duration:00:22:54

Ep. 097: The Many P's of Marketing

10/8/2018
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In episode 97 of Financially Simple, Justin begins looking at Marketing. Understanding the principles of Marketing is fundamental to making sales, and growing your business. Justin goes over what Marketing is, and the 8-9 P’s that need to be considered when getting started. TIME INDEX: 01:08 - The Many P’s of Marketing 02:01 - Where Marketing starts 03:10 - Definition of Marketing 04:51 - The Four P’s 10:28 - The Extended Marketing Mix 14:10 - The Ninth P: Profitability 16:15 -...

Duration:00:19:34

Ep. 096: Managing Your Sales Team

10/4/2018
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In episode 96 of Financially Simple, Justin considers how to best manage your Sales Team. Once you have put together your Best in Class Sales Team, and have ascertained how to make the team productive, it’s important to keep them focused. Justin looks at how to keep the team on the straight and narrow, and how to make sure that they are improving. TIME INDEX: 00:24 - Managing Your Sales Team 01:45 - What is Effective Sales Management? 01:51 - Goals 02:39 - Planning 03:18 -...

Duration:00:10:37

Ep. 095: Growing Sales through a Best in Class Compensation Plan

10/1/2018
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In episode 95 of Financially Simple, Justin looks at developing Compensation Plans for a Best in Class Sales Team. If you’ve done a great job and hit all your targets, it’s satisfying - even more so if you’re well rewarded for your efforts! Justin goes over the fundamentals of putting together a suitable Compensation scheme for the outstanding work done by your Sales Team to keep them motivated and hungry for more. TIME INDEX: 00:28 - Growing Sales through a Best in Class Compensation...

Duration:00:17:11

Ep. 094: Building a Best in Class Sales Team

9/27/2018
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In episode 94 of Financially Simple, Justin looks at 5 steps to take when hiring members for a Best in Class Sales Team. When you are putting together your Best in Class Sales Team, there are some specific steps that you should follow when hiring members for the Team. Justin outlines the 5 steps to take, and what is involved at each step. TIME INDEX: 00:26 - Building a Best in Class Sales Team 01:39 - Sales People must fit the culture of the Company 04:05 - Screening 07:24 - Initial...

Duration:00:16:07

Ep. 093: What is a Best in Class Sales Team?

9/24/2018
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In episode 93 of Financially Simple, Justin looks at what it takes to have a Best in Class Sales Team. A Best in Class Sales Team should have a number of qualities to help drive your business’s sales and growth. Justin goes over the acronym T.E.A.M. looking at these qualities. TIME INDEX: 00:25 - What is a Best in Class Sales Team? 03:42 - T.E.A.M. 03:52 - Tasks 06:19 - Expertise 09:15 - Attitude 14:16 - Managing their Business 16:45 - Summary USEFUL LINKS: Financially...

Duration:00:19:00

Ep. 092: What is a Best in Class Sales Funnel?

9/20/2018
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In episode 92 of Financially Simple, Justin takes a look at the Sales Funnel process. Effectively converting client’s interests in to sales is a priority for any business. Justin goes over the Sales Funnel process, comparing traditional techniques to Best in Class techniques. TIME INDEX: 00:26 - What is a Best in Class Sales Funnel? 02:51 - The Sales Funnel begins with Marketing 03:45 - Most Buyers decide before reaching Sales 05:46 - A few Customers are looking for alternatives 06:17...

Duration:00:23:17

Ep. 091: What is Best in Class Sales?

9/17/2018
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In episode 91 of Financially Simple, Justin talks Best in Class Sales. One of the ways to efficiently improve your business’s value with minimal costs, is to be the best in class in Sales - stand out from the crowd! Justin goes over the fundamentals of what it takes to be best in class. TIME INDEX: 01:04 - What is Best in Class Sales? 01:14 - What is Sales? 01:59 - Do you have a Sales Process? 05:03 - Approach #1 06:38 - Approach #2 10:00 - What does it mean to have a Best in Class...

Duration:00:22:47

Ep. 090: Using Leadership to drive the value of Your Company

9/13/2018
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In episode 90 of Financially Simple, Justin wraps up the series on Leadership by explaining how good leadership adds value to your company. Having good leadership within your company will help drive the business towards your vision, and in doing so will increase the value of the business. Justin looks at how an effective leader does this, as well as the difference between leaders and managers. TIME INDEX: 00:25 - Using Leadership to drive the value of Your Company 01:11 - How does...

Duration:00:13:05

Ep. 089: How to Train Leaders in All Areas of Your Business

9/10/2018
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In episode 89 of Financially Simple, Justin talks about developing leadership within the business. When it comes time to sell your business, you and the buyer will want to know that the team you have in place will be able to continue to work effectively without you in charge. Justin considers the ways that a business owner can develop leadership within their team and employees, so that should the owner be absent the business will continue to grow. TIME INDEX: 00:24 - How to train Leaders...

Duration:00:19:11