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GLCast

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Location:

United Kingdom

Twitter:

@GLProUK

Language:

English

Contact:

020 89799174


Episodes

Ep 31: Why Your Business Should Have a Podcast

8/12/2019
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Welcome to episode 31 of GLCast, the official podcast of GLProUK. After going over our services here at GLProUK we once again turn our focus to podcasting. This is a special episode, last month this podcast turned one year old. So to celebrate we revisit one of our early episodes based on the blog 'Five Reasons Your Business Should Have a Podcast', but not only with GLProUK Head of Digital Marketing, Greg Armstrong and Managing Director, Jay Ludgrove but also with Creative Director, Tony...

Duration:00:23:39

Audio Blog: Social Media For Small Businesses, Where Do We Start?

7/12/2019
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Welcome to GLCast Audio Blog. After going over our services here at GLProUK we once again turn our focus to social media. GLProUK head of digital marketing talks you through the process he takes when bringing a new social media client to manage onboard. Mainly focusing on small local businesses. From the initial review, meeting the client, building a plan, creating the content and posting, followed by the big question of "what happens next?". For help with your content creation and digital...

Duration:00:03:29

Ep 30: Organic Instagram Reach

7/8/2019
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Welcome to episode 30 of GLCast, the official podcast of GLProUK. After going over our services here at GLProUK we once again turn our focus to social media. For previous years, we’ve watched our organic reach rapidly recede. Social channels keep beefing up their algorithms to encourage your content to live on their platforms and our reach diminished. But organic isn’t out of the newsfeed just yet, and it shouldn’t be left out of your content strategy. GLProUK Head of Digital Marketing Greg...

Duration:00:17:02

Audio Blog: Organic Instagram Reach

7/1/2019
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Welcome to GLCast Audio Blog. After going over our services here at GLProUK we once again turn our focus to social media. For previous years, we’ve watched our organic reach rapidly recede. Social channels keep beefing up their algorithms to encourage your content to live on their platforms and our reach diminished.But organic isn’t out of the newsfeed just yet, and it shouldn’t be left out of your content strategy. This blog shares a few tips to make the most out the organic reach on...

Duration:00:03:24

Ep 29: Social Selling Mini Series Part 3: Jay talks at MG Connect

6/24/2019
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Welcome to episode 28 of GLCast, the official podcast from GLProUK. Over the past couple of weeks we've been focusing on Social Selling. On Wednesday 19th of June 2019, GLProUK Managing Director Jay Ludgrove was invited by MG Sales Performance to talk at their MG Connect event in London on Social Selling. We recorded Jays talk where he covered the topics of 'what is social selling?', debunked some myths and talked about how marketing and sales can work together to create content to enable...

Duration:00:14:22

Ep 28: Social Selling Mini Series Part 2: Consuming, Sharing and Posting Content

6/17/2019
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Welcome to episode 28 of GLCast, the official podcast from GLProUK. With GLProUK managing director Jay Ludgrove talking about social selling at the MG Connect from MG Sales Performance on the 19th of June we thought we'd do mini series about social selling. Jay Ludgrove joins GLProUK Head of Digital Marketing Greg Armstrong to discuss the three pillars of being seen through how you engage with content. How you consume content, which content you are sharing and what content you post. For...

Duration:00:20:46

Ep 27: Traditional Selling vs Social Selling

6/10/2019
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Welcome to episode 27 of GLCast, the official podcast from GLProUK. With GLProUK managing director Jay Ludgrove talking about social selling at the MG Connect from MG Sales Performance on the 19th of June we thought we'd do mini series about social selling. Jay Ludgrove joins GLProUK Head of Digital Marketing Greg Armstrong to discuss the differences in traditional selling compared to social selling. Looking at how you approach prospects, investigate leads, deal with data, gatekeepers and...

Duration:00:28:13

Episode 26: Re-Branding Do’s and Don’ts

6/3/2019
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Welcome to episode 26 of GLCast the official podcast from GLProUK. After looking at podcasting, digital marketing management and video production we move onto design. GLProUK Head of Digital Marketing Greg Armstrong and Managing Director Jay Ludgrove discuss re-branding your business. Re-branding can be essential to a company’s growth, it can also be damaging to a company if not executed correctly. Here are some of our do’s and don’ts to keep in mind before getting the bulldozer out. For...

Duration:00:14:32

Audio Blog: Re-Branding Do’s and Don’ts

5/27/2019
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Welcome to GLCast Audio Blog. After looking at podcasting, digital marketing management and video production we move onto design. We recently looked at branding, this time we look at re-branding starting with this blog. Re-branding can be essential to a company’s growth, it can also be damaging to a company if not executed correctly. Here are some of our do’s and don’ts to keep in mind before getting the bulldozer out. For help with your content creation and digital marketing needs get in...

Duration:00:03:46

Episode 25: 4 Quick Tips for Building your Brand

5/20/2019
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Welcome to GLCast Episode 25. After looking at podcasting, digital marketing management and video production we move onto design. GLProUK Head of Digital Marketing Greg Armstrong and Managing Director Jay Ludgrove discuss branding your business, when it comes to making great first impressions, a business primarily needs great branding. Your brand is the foundation of your business. It is on this very foundation where you build your client relationships, sales and reputation. For help with...

Duration:00:12:03

Audio Blog: 4 Quick Tips for Building your Brand

5/13/2019
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Welcome to GLCast Audio Blog. After looking at podcasting, digital marketing management and video production we move onto design. This blog looks at branding, when it comes to making great first impressions, a business primarily needs great branding. Your brand is the foundation of your business. It is on this very foundation where you build your client relationships, sales and reputation. Here are four quick tips to help you with building your brand. For help with your content creation...

Duration:00:03:14

Episode 24: Still Unsure About Video? Here’s Some Reasons To Use Video Marketing with Jay Ludgrove

5/6/2019
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Welcome to episode 24 of GLCast, the official podcast from GLProUK. After looking at reasons for why video could be beneficial for your business and how to go about it, GLProUK Head of Digital Marketing Greg Armstrong and Managing Director Jay Ludgrove finish up the video production series with an overview of the last few weeks to help those of you who still aren't sure if video is right for their business. Looking at the reasons why, how to go about it, how much you need to be spending and...

Duration:00:14:01

Audio Blog: Still Unsure About Video? Here’s Some Reasons To Use Video Marketing

4/29/2019
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Welcome to GLCast Audio Blog. After looking at podcasting and digital marketing management we moved on to video production. After looking at reasons for why video could be beneficial for your business and how to go about it, we finish up our video production series with an overview of the last few weeks to help those of you who still aren't sure if video is right for your business. Looking at reasons why, how to go about it, how much you need to be spending and much more. For help with...

Duration:00:04:21

Audio Blog: Lush UK Abandons Social Media

4/15/2019
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Welcome to GLCast Audio Blog. After looking at Podcasting and Digital Marketing Management we moved on to Video Production. However, I wanted to address last weeks news in the Social Media spectrum of Digital Marketing, that ethical cosmetics retailer, Lush, announced they are closing their social media channels. Last week Lush said they would shut down its entire UK social media channels because they are “tired of fighting with algorithms” and doesn’t want to “pay to appear” in customers’...

Duration:00:03:56

Episode 23: Tips on Getting the Right Production House First Time

4/8/2019
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Welcome to Episode 23 of GLCast. After looking at podcasting and digital marketing management we are moving on to video production. GLProUK managing director, Jay Ludgrove returns to the show to discuss GLProUKs recent blog release on finding the right production house to make it. What to look for, the questions you should get confirmed a head of time, budget, looking at recent work not just the show reel and more. For help with your content creation and digital marketing needs get in...

Duration:00:19:05

Audio Blog: Tips on Getting the Right Production House First Time

4/1/2019
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Welcome to GLCast Audio Blog. After looking at podcasting and digital marketing management we are moving on to video production. This blog follows on from why your business should use video in their marketing to finding the right production house to make it. What to look for, the questions you should get confirmed a head of time, budget, looking at recent work not just the show reel and more. For help with your content creation and digital marketing needs get in touch with us to see how we...

Duration:00:04:13

Episode 22: 4 Ways to Harness Video for Your Small Business with Jay Ludgrove

3/25/2019
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Welcome to GLCast. After looking at podcasting and digital marketing management we are moving on to video production. GLProUK managing director, Jay Ludgrove returns to the show to discuss GLProUKs recent blog release on how to harness video for your small business. Video is very important in getting your name, brand and message out there. Countless small businesses are embracing video but it needs to be thought out beforehand and utilised correctly. Greg and Jay break down various types of...

Duration:00:15:59

Audio Blog: 4 Ways to Harness Video for Your Small Business

3/18/2019
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Welcome to GLCast Audio Blog. After looking at podcasting and digital marketing management we are moving on to video production. This blog helps with a very important message, how to harness video for your small business. Video is very important in getting your name, brand and message out there. Countless small businesses are embracing video but it needs to be thought out beforehand and utilised correctly. This blog breaks down various types of video you could make for your business. For...

Duration:00:03:08

Episode 21: Building your Video Strategy with Simon Watson

3/11/2019
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Welcome to GLCast episode 21. After looking at podcasting and digital marketing management we are moving on to video production, with Simon Watson, the Head of Production at GLProUK joining Greg Armstrong for this episode. We will be discussing the blog we released last week written by Simon which outlines what you need to consider before you go a head with making a video, who's your audience? what is the purpose of the video? What are you trying to convey? Breaking down all the points you...

Duration:00:16:51

Audio Blog: Building your Video Strategy

3/4/2019
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Welcome to GLCast Audio Blog. After looking at podcasting and digital marketing management we are moving on to video production, starting with a blog written by Head of Production at GLProUK. This blog outlines what you need to consider before you go a head with making a video, who's your audience? what is the purpose of the video? What are you trying to convey? This blog breaks down all the points you need to build your video strategy. Next week I'm joined by Simon Watson who wrote the...

Duration:00:02:52