Marketing Study Lab - Actionable Marketing Knowledge-logo

Marketing Study Lab - Actionable Marketing Knowledge

Markets and Investing

Giving you the actionable knowledge you need to succeed in Marketing. Created for those with a Passion for Marketing, but specifically aimed at anyone that wants to get to grips with life in the Marketing industry and apply the Marketing knowledge they need to succeed in this industry. I try to bring as much help and practical guidance within Marketing and the skills and knowledge that will be essential during your career, alongside interviews to inspire and motivate with superstars from different industries and specialisms, offering you an incredible insight into their specific field of expertise, with practical, applicable advice you can action now. Then we can all take a deep breath and get on with some Happy Marketing. Enjoy.

Giving you the actionable knowledge you need to succeed in Marketing. Created for those with a Passion for Marketing, but specifically aimed at anyone that wants to get to grips with life in the Marketing industry and apply the Marketing knowledge they need to succeed in this industry. I try to bring as much help and practical guidance within Marketing and the skills and knowledge that will be essential during your career, alongside interviews to inspire and motivate with superstars from different industries and specialisms, offering you an incredible insight into their specific field of expertise, with practical, applicable advice you can action now. Then we can all take a deep breath and get on with some Happy Marketing. Enjoy.

Location:

United Kingdom

Description:

Giving you the actionable knowledge you need to succeed in Marketing. Created for those with a Passion for Marketing, but specifically aimed at anyone that wants to get to grips with life in the Marketing industry and apply the Marketing knowledge they need to succeed in this industry. I try to bring as much help and practical guidance within Marketing and the skills and knowledge that will be essential during your career, alongside interviews to inspire and motivate with superstars from different industries and specialisms, offering you an incredible insight into their specific field of expertise, with practical, applicable advice you can action now. Then we can all take a deep breath and get on with some Happy Marketing. Enjoy.

Twitter:

@mktstudylab

Language:

English


Episodes

The Customer Journey - The LMS Lounge Live - Episode 154

5/4/2021
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Enjoy the Episode - Happy Marketing! Website Thingy: www.marketingstudylab.co.uk The Professional Bit: https://www.linkedin.com/in/petersumpton/ Facebook Community:...

Duration:00:55:48

B2B Marketing with Doug Marshall the MD of Achieve B2B Marketing – Episode 153

4/27/2021
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest and Episode Links Doug Marshall Website: https://www.achieveb2bmarketing.com/ Twitter: https://twitter.com/dougsmarshall LinkedIn: https://www.linkedin.com/in/dougmarshalllinkedin/ Enjoy the Episode -...

Duration:00:41:05

SOSTAC Recap with PR Smith - Episode 152

2/23/2021
This is a recap episode with one of my first ever guests, but an important one - PR Smith, creator of the SOSTAC Marketing Planning System. Why so important? SOSTAC is one of the most important and fundamental models that I promote and actively use. Basically, if you are in Marketing and don't know or use this model.... are you REALLY in Marketing? No. The answer to this is NO. For further information on this episode, check out the show...

Duration:00:50:42

Mastering The Sales Process with Richard Moore - Part 2 of 2 - Episode 151

2/16/2021
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest and Episode Links Richard Moore https://therichardmoore.com/ https://www.linkedin.com/in/richardjamesmoore/ richard@therichardmoore.com/ Enjoy the Episode - Happy Marketing! Website Thingy:...

Duration:00:27:54

Mastering The Sales Process with Richard Moore - Part 1 of 2 - Episode 150

2/9/2021
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest and Episode Links Richard Moore https://therichardmoore.com/ https://www.linkedin.com/in/richardjamesmoore/ richard@therichardmoore.com/ Enjoy the Episode - Happy Marketing! Website Thingy:...

Duration:00:29:03

Referrals through the Referral Ninja Master Framework with Stacey Brown Randall Chief Referral Ninja Master - Episode 149

2/2/2021
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest and Episode Links Stacey Brown Randall https://www.staceybrownrandall.com/ Take the Ninja Quiz: https://www.staceybrownrandall.com/quiz Enjoy the Episode - Happy Marketing! Website Thingy:...

Duration:00:43:17

Master Your Mental Fitness with Marc Champagne - Episode 148

1/26/2021
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest and Episode Links Marc Champagne Website: https://www.behindthehuman.com Book: https://www.baronfig.com/personal-socrates Behind The Human Podcast: Apple: https://apple.co/2qX2YfS) Spotify: ...

Duration:00:46:48

How to Create a Great Blog Michelle Gately from The Unfinished Bookshelf - Episode 147

1/19/2021
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest and Episode Links Michelle Gately https://theunfinishedbookshelf.com/ https://www.instagram.com/unfinishedbookshelf/ Analysing Headings: https://coschedule.com/headline-analyzer Enjoy the Episode - Happy...

Duration:00:52:47

Customer Persona Fact or Fiction Part 2 of 2 - Episode 146

1/12/2021
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Enjoy the Episode - Happy Marketing! Website Thingy: www.marketingstudylab.co.uk The Professional Bit: https://www.linkedin.com/in/petersumpton/ Facebook Community:...

Duration:00:34:29

Customer Persona Fact or Fiction Part 1 of 2 - Episode 145

1/5/2021
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Enjoy the Episode - Happy Marketing! Website Thingy: www.marketingstudylab.co.uk The Professional Bit: https://www.linkedin.com/in/petersumpton/ Facebook Community:...

Duration:00:30:19

A Look Back at Marketing Study Lab in 2020 - Christmas Special - Episode 144

12/29/2020
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) What Episode Snippets are in this look back of Marketing Study Lab 2020: Communicating Effectively and Saying Things Better with Lila Smith founder of Say Things Better – Episode...

Duration:00:24:34

Marketing Money Wasters with Estie Rand founder of Strand Consulting – Episode 143

12/22/2020
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest and Episode Links Estie Rand https://www.linkedin.com/in/estierand/ https://www.estierand.com/ https://www.estierand.com/freegift Enjoy the Episode - Happy Marketing! Website Thingy:...

Duration:01:01:35

Marketing and Books – Live Episode 9

12/17/2020
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest: Douglas Burdett Topic: Marketing Books Discussion Points • Themes and main takeaways from 2020 • The book you’ve learnt the most from • The best marketing books to read right now • What to look out for...

Duration:00:40:49

Content Marketing Method with Lucy Mowatt Content Marketing Consultant from Method Marketing - Episode 142

12/15/2020
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest and Episode Links Lucy Mowatt https://www.linkedin.com/in/lucymowatt/ https://www.methodmarketing.org/ Enjoy the Episode - Happy Marketing! Website Thingy: www.marketingstudylab.co.uk The Professional...

Duration:00:42:03

Communicating Effectively and Saying Things Better with Lila Smith founder of Say Things Better - Episode 141

12/8/2020
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest and Episode Links Lila Smith https://saythingsbetter.com/ https://www.linkedin.com/in/lilasmith/ lila@saythingsbetter.com Enjoy the Episode - Happy Marketing! Website Thingy:...

Duration:00:53:15

Strategic Marketing Theories Explained – Balanced Scorecard (6 of 6) - Episode 140

12/1/2020
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Marketing Theories Explained Series Link: https://bit.ly/3mi35di Enjoy the Episode - Happy Marketing! Website Thingy: www.marketingstudylab.co.uk The Professional Bit:...

Duration:00:30:08

Strategic Marketing Theories Explained – Ansoff's Matrix (5 of 6) - Episode 139

11/24/2020
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Marketing Theories Explained Series Link: https://bit.ly/3mi35di Enjoy the Episode - Happy Marketing! Website Thingy: www.marketingstudylab.co.uk The Professional Bit:...

Duration:00:26:19

Marketing and Bad Practices (Social Media) – Live Episode 8

11/19/2020
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest: John Espirian Topic: Marketing and Bad Practices (Social Media) Discussion Points • Automation • Communicating • Being generic • PODS! • And a bit of footi Enjoy the Episode - Happy...

Duration:00:43:02

Strategic Marketing Theories Explained - STP and Personas (4 of 6) - Episode 138

11/17/2020
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Marketing Theories Explained Series Link: https://bit.ly/3mi35di Enjoy the Episode - Happy Marketing! Website Thingy: www.marketingstudylab.co.uk The Professional Bit:...

Duration:00:35:18

Marketing and Social Media Events – Live Episode 7

11/12/2020
Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962 (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest: Lenka Koppova Topic: Marketing and Social Media Events Discussion Points • What does it take in 2020 to coordinate an event? • What is different from previous years? • What is the best thing about...

Duration:00:44:05