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The Accord Mortgages Growth Series Podcast

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Location:

United Kingdom

Language:

English


Episodes

#8 - The importance of getting your client onboarding experience right

11/8/2018
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In episode 8 of the Accord Mortgages Growth Series Podcast, Jeremy Duncombe, Director of Intermediary Distribution at Accord Mortgages is joined by Greg Cunnington, Director of Lender Relationships and New Homes at Alexander Hall. Together they discuss the importance of the client onboarding process and how mortgage brokers can start to develop a cohesive client onboarding strategy. In mortgage broking, first impressions count. With a strong onboarding strategy, your business has the best...

Duration:00:24:50

#7 - How to use LinkedIn as a recruitment tool and source the best broker candidates

10/23/2018
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In episode 7 of the Accord Mortgages podcast, Jeremy Duncombe, Director of Intermediary Distribution at Accord Mortgages, is joined by Mark Edeson, Talent Acquisition Specialist at Yorkshire Building Society, to discuss Mortgage Broker recruitment, specifically using LinkedIn. Mark explains how LinkedIn allows employers to advertise jobs like a “job board” and then interact with applicants through its direct messaging feature. This can save recruiters valuable time and prevent you from...

Duration:00:19:08

#6 - How to build, maintain and grow a successful blog for your business

10/2/2018
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In episode 6 of the Accord Growth Series podcast, Jeremy Duncombe, Director of Intermediary Distribution at Accord Mortgages is joined by Andrew Montlake, Director of Brand, Marketing & Communications at Coreco and mortgage blogger, for a discussion about how mortgage brokers can use blogging as part of their marketing strategy. Modern consumers rely on the internet to research information about products before they decide whether or not to buy. Andrew outlines what blogs are before...

Duration:00:15:28

#5 - The future of the Buy to Let market and how brokers can leverage its opportunities

9/17/2018
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In episode 5 of the Accord Growth Series podcast, John Brenan, Media relations manager at Accord Mortgages, is joined by Jane Simpson, Managing Director at BTL mortgage specialists TBMC, for a discussion about what the future holds for the BTL market and what this could mean for mortgage brokers. Jane outlines how, in the long run, changes to Stamp Duty, new ICR (Interest Cover Ratio) rules, as well as the phasing in of new Tax Relief could cause a general shift towards more professional...

Duration:00:20:00

#4 How to implement small SEO changes which make a big difference - Part 2

9/13/2018
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In part two of episode four of the Accord Growth Series podcast, John Brenan, Media Relations Manager at Yorkshire Building Society, is joined by Liz Robinson, Client Services Director at Digital Consortium, to discuss how small search engine optimisation (SEO) changes can have a profound impact on where your website appears in Google searches. During the second part of this episode, Liz explains how you can adapt your website over time to stay in touch with Google’s ever-changing...

Duration:00:28:15

#4 How to implement small SEO changes which make a big difference - Part 1

8/31/2018
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In part one out of two of the fourth episode of the Accord Growth Series podcast, John Brenan, Media relations manager at Accord Mortgages, is joined by Liz Robinson, Client Services Director at Digital Consortium, to discuss the small search engine optimisation (SEO) changes that can have a profound impact on where your website appears in Google searches. Smaller Mortgage Brokers especially can struggle to compete with larger national companies to appear in the first page for relevant...

Duration:00:27:04

#3 How brokers can use PR to increase their reach

8/17/2018
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In the third episode of the Accord Growth Series Podcast, John Brenan, Media Relations Manager at Yorkshire Building Society, talks to David Hollingworth, Associate Director of Communications at London and Country. PR can be an incredibly powerful tool for mortgage brokers, both on a national and local level. David has spent his entire career in the PR world and is an award-winning commentator in the mortgage market. In this podcast, he shares some of his expert knowledge and actionable...

Duration:00:32:50

#2 Effective marketing - how to generate a constant flow of new enquiries

8/1/2018
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In this episode of the Accord Growth Series podcast, Jeremy Duncombe, Director of Intermediary Distribution at Accord Mortgages, chats with Jon Pittham, Managing Director of ClientsFirst, a Growth Marketing Agency that specialise in professional services marketing. Generating a flow of quality new leads and enquiries is often a big problem for mortgage brokers, especially for smaller firms with little or no marketing budget. In this podcast, Jon gives some great hints and tips that brokers...

Duration:00:17:46

#1 How social media helped to grow my brokerage from £0 to £2.5 million turnover

7/18/2018
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Welcome to the first episode of the Accord Mortgages Growth Series Podcast. The Growth Series is a dedicated resource that aims to help mortgage broker firms grow their business using digital and communications marketing techniques. Should brokers be doing social? 100%! The first episode features Richard Bassinder, Social Media Manager at Accord Mortgages, chatting with Chris Schutrups, Managing Director at The Mortgage Hut. Chris has grown his mortgage brokerage from £0 to over £2...

Duration:00:30:14