This is a “Jen on the street” type episode from her mastermind meet up in NYC. She asked 12 of the most successful business owners and online marketers to share the best advice they’ve received. You’re going to love it because they don’t just tell us what the advice was, but why it was so powerful and helpful.
In this podcast Jen outlines the benefits of the membership model. Recurring revenue is
key for the life of a successful business. Brendan Burchard told her (and 100’s of others
at the Kajabi conference) that if you can’t go away for 3 weeks and still generate
income, you don’t really have a business.
He’s kinda right. Jen breaks down the membership model as she’s learned it. You’ll
want to take notes. She’s also going to share the transcript, and a handy guide as well
so you can...
Tarzan is a launch strategist, copywriter and educator on all things money. Earning it,
growing it, and helping others get more of it. She’s worked with Amy Porterfield, Ingrid
Arna, Copyhackers and more.
You’ve heard the money is in the list right?
Well, Tarzan shatters that myth and explains that it’s much more than that. Your list is
just the starting line.
Get the 5 tips she shares for personalizing to increases engagement. You’ll love how
this makes your emails matter!
I met Teresa on the front row (literally) and we hit it off right away. Among the laughs and shared awkward email sign-off’s she drops a ton of great info to grow and cultivate an email list.
Think email doesn’t work? When you hear Teresa’s strategies, you’ll see how to serve an audience who will be happy to see you in their in-box.
If it’s your best stuff, that’s why you have to give it away. Teresa explains how she did just that and grew her list by 800 subscribers in just a few...
Today’s guest is a New York based confidence coach and author. She’s been featured everywhere (really) and figured out how to get all that media attention without a degree or a PR machine behind her. She teaches others how to pitch and “guest post” at outlets that will get you noticed!
She’s on a mission to help all of us be more confident in life so we can be more visible. It’s time to be seen and heard more fully and Susie Moore is here to share how she’s done this for herself and how she...
Seth Godin talks about his new book, "This is Marketing" and a whole lot more:
Does marketing really matter?
Why we don't need a giant audience.
The magic of "good enough"
Why "authenticity" is a distraction.
How culture beats strategy so much that culture is strategy.
Why price is a story.
The difference between entrepreneurs and freelancers.
Why is asking “how do I get the word out” the wrong question.
The best advice Seth ever received!
How he writes the blog...
In this episode we talk about how Alexa Flash Briefings can grow your audience and your sales fast! We discuss how this amazing new platform allows you to reach a whole new audience that you would have never been able to reach before. We outline all sorts of use case scenarios and ways to market and repurpose your Alexa Flash Briefing.
Today’s guest, Whitney Johnson, is recognized as one of the 50 leading business thinkers in the world. She is an expert on disruptive innovation and personal disruption; specifically, a framework which she codifies in the critically acclaimed book Disrupt Yourself: Putting the Power of Disruptive Innovation to Work and in her new book Build an “A” Team: Play To Their Strengths and Lead Them Up the Learning Curve.
She developed her proprietary framework and diagnostics after having cofounded...
We are talking about live events. We talk about the benefits of being part of them, and why it’s helpful to host your own. Rich has great tips for anyone who is thinking about doing live events (of any size) as a part of their marketing.
You've gone to a lot of trouble to attend that conference. You've paid a lot of money, too. Might as well get all you can out of it! PR expert, Niyaz Pirani shares his best tips and strategies for what to do before, during and after a conference. You will definitely want to hear about his "brain room" and his note taking strategies!
Marketing is taking a big turn, small is the new big and authentic is the new black. Going the extra mile to surprise and delight your audience is plant seeds of goodness that you will be harvesting for years to come. In this episode, I share some of the ways I surprise and delight my clients, and I also call up my old college roommates.
Heather Teysko shares with us, step by step how she took a very niche topic and turned it into a blog, a podcast, a virtual summit, an ecommerce site, and now a subscription box service. Heather shares the step by step process of growing her business and introducing physical products into the mix. She also shares a long list of resources. This is an amazing story of how one woman followed her passion and love of something "creative" that most people would not consider a "cash cow" and turned...
You may not be getting much engagement on your Facebook business page, but Facebook groups are on fire! In this episode I share with you my best strategies to create, grow, engage and monetize your Facebook group.
You might think your business is too small to hire someone to help you, or that you aren't making enough money yet. In this episode I show you how you can not only afford to do it, but how you can't afford not to. I give you my exact system for hiring a VA: what to say, where to look, how much to pay. I also share my exact, automated onboarding process, training system, and all the tools I use to make this a successful part of growing your business. I also include a helpful workbook.