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The Daily Livestream Update

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Also see twitter.com/iRossBrand

Also see twitter.com/iRossBrand
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United States

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Also see twitter.com/iRossBrand

Language:

English


Episodes

#SMWL18 Live Video Panel: Building Your Brand & Inspiring Community

6/20/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, June 20th, 2018. The Midwest’s largest Social Media Conference kicks off today. Social Media Week Lima, Ohio is a two-day event with today featuring conference-style speakers and panels while sessions tomorrow take the form of workshops. At 1pm ET, I’ll be talking about Building Your Brand & Inspiring Community Through Video alongside Mia Voss, Brian Fanzo and moderator Kate Volman. Look for livestreams from...

Duration:00:01:51

Livestreaming QVC-Style Links US Fashion Boutiques to Chinese Market

6/19/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, June 19th, 2018. QVC-style livestreams are helping US fashion boutiques reach customers in China. The interactive nature of live streaming adds a more personal touch as viewers can ask questions in the chat and receive answers from hosts. E-commerce and live streaming are enormously popular in China. The LA Times cites the Boston Consulting Group in reporting that Chinese customers in 2016 spent more money online...

Duration:00:01:03

Musical.ly Adds Live Video Streaming Features from Live.ly

6/18/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, June 18th, 2018. Say good-bye to live streaming app live.ly. musical.ly is killing off the app that it launched two years ago. It will incorporate the live streaming features of live.ly into the lip-syncing musical.ly app. Users of musical.ly can expect access to the live video streaming features in the next few weeks. Episode 002 of the LivestreamDeals podcast features Jessika Phillips, founder and organizer of...

Duration:00:01:13

Social Media Week Lima, Ohio: The Midwest’s Largest Social Media Conference #SMWL18

6/15/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 15th, 2018. The Midwest’s largest social media conference is taking place next week. Social Media Week Lima, Ohio is June 20th and 21st. This year’s theme is The Human Experience, taking emerging technologies and pairing them with relationship marketing. Jessika Phillips is the founder and organizer of Social Media Week Lima. On the upcoming podcast episode of LivestreamDeals, I ask Jessika, “What’s on this...

Duration:00:03:15

Instagram Takes On YouTube & Snapchat Discover with Long-Form Video

6/14/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, June 14th, 2018. Tech Crunch is reporting that Instagram will announce the launch of a long-form video hub next week. This looks to be an attempt by Facebook to challenge both YouTube and Snapchat’s Discover feature. Instagram is planning to open the doors for creators to upload 4k, full-screen, vertical videos. Tech Crunch reports Instagram has been working to bring social media stars and content publishers...

Duration:00:02:03

Livestream Deals Podcast Episode One Features LiveU Solo

6/12/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, June 13th, 2018. The Live U Solo is the first product featured on the brand new Livestream Deals podcast. The monthly livestream show covering four products each broadcast is adding a podcast which will focus on one product per episode, but release content more frequently. Guests Claudia Barbiero and Dan Pisarski talked about the Solo’s new cloud graphics for live streaming. Claudia also shared advice for...

Duration:00:02:06

Livestreaming Hosts: How to Recover When Things Go Wrong

6/12/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, June 12th, 2018. Even the best prepared hosts sometimes confront situations where things don’t go as planned. What do you do when tech issues strike? How do you handle it when your guest doesn’t show? What if trolls attack? At 8pm ET tonight, on Best of BeLive, Rachel Moore and I will share tips on how to handle some of the worst scenarios hosts can face. We’ll have solutions for all these situations so you are...

Duration:00:01:23

Switcher Studio Launches Switcher for Brands

6/11/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, June 11th, 2018. Marc Gawith spearheaded the growth of .LIVE domains into popular branding assets for live streamers during his time at Rightside. Five months ago, Marc joined Switcher Studio. On LivestreamDeals, he talked about his new role with the iOS live video production app. Why has Switcher Studio become the choice for so many mobile live streamers? You can hear the entire interview with Marc Gawith on...

Duration:00:01:51

LiveU Solo Adds Cloud Graphics

6/8/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 8th, 2018. LiveU Solo users can now add live graphics to their videos from the Solo portal. Last night on #LivestreamDeals, Claudia Barbiero — LiveU’s VP of Marketing & Live Events Production — said it’s easy to add visual elements to your livestreams. Dan Pisarski is LiveU’s VP of Engineering for North America. He talked about the advantages of cloud-based graphics for live streamers. You can view the full...

Duration:00:03:03

Livestream Like a Pro with LiveU, Wirecast, Switcher Studio and Madalyn Sklar

6/7/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, June 7th, 2018. When building a brand for your business and yourself, how you come across on video can go along way toward creating a lasting impression. Of course there is a time and place for real and raw unpolished videos. To set yourself apart as a professional, however, you need the right production tools and broadcasting skills. Today at 7pm ET on #LivestreamDeals, we feature the leading desktop and...

Duration:00:02:11

Facebook Rolls Out Lip Sync Live; Messenger Bots for Livestreaming

6/6/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, June 6th, 2018. Facebook is now letting live streamers add recorded music to their personal videos. ‘Lip Sync Live’ is Facebook’s answer to music.ly and a move to become more relevant with younger viewers. Facebook has signed deals with leading music companies and began testing this new feature yesterday in certain markets. Users can select Lip Sync Live at the start of their live videos, while viewers will...

Duration:00:02:07

Promoting Livestreaming Shows on Social Media

6/5/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, June 5th, 2018. Building an audience for your live streaming content often means promoting shows on social media. There are opportunities to promote before, during and after you go live. At 8pm ET tonight, on Best of BeLive, Rachel Moore and I will share the most effective promotional tactics for gaining more viewers. Bring your questions about growing your audience. That’s on the BeLive TV Facebook page. On a...

Duration:00:01:36

Chris Strub Spotlights Nonprofits Using Live Streaming; Mari Smith Teaches Monetizing Facebook Live

6/4/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, June 4th, 2018. Chris Strub is the first person to livestream and snapchat in all 50 states, supporting nonprofits along the way. This afternoon Chris launches a new live streaming show. Chris’ first guest is Cara Baribeau, VP of Marketing and Communications at the Community Foundation of Louisville. You can view #NonprofitSpotlight at 4pm ET on Instagram. The account is @ChrisStrub. From the must-see replay...

Duration:00:01:52

Storytelling with Twitter Video; Multi-Camera Production with Switcher Studio

6/1/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 1st, 2018. A couple of must-see replays: Stephanie Liu shared how she put together an 8-camera livestream produced with Switcher Studio. Along with her guest Jenn Baker of Vernon Mack, Stephanie takes you behind the scenes, sharing the planning, execution and promotion of the multi-camera shoot. That’s on the Hey Stephanie Liu Facebook page. On the #TwitterSmarter After-chat livestream, guest Blake Croft...

Duration:00:01:49

Summit.Live Tackles Tech and Business; Dave Jackson to Enter Podcasting Hall of Fame

5/30/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, May 30th, 2018. Today’s theme is tech and business as Summit Live holds the first of four one-day events. This one is in San Francisco with upcoming summits in LA, New York and Las Vegas. You can view the livestream of today’s sessions at Summit.Live. Speakers include Eddie Vaca of AmpLive, Ryan Bell of NASA, Rudy J Ellis of Switchboard Live, Nick Mattingly and Marc Gawith of Switcher Studio, Dave Basulto of...

Duration:00:01:49

Facebook Selects BeLive TV as Facebook Live Video Solutions Partner

5/29/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, May 29th, 2018. BeLive.tv is now a Facebook Live Video Solutions partner. FB Live Video Solutions partners provide Facebook Live tools and solutions used by top media companies worldwide. Since BeLive.tv was launched in October 2016, more than 300 million viewers who have engaged in a Facebook Live broadcast done via the platform. BeLive.TV is mostly used by SMBs (Small & Midsize Businesses) in the U.S. to...

Duration:00:01:58

Content Marketing with Live Streaming Video

5/25/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, May 25th, 2018. Thanks to Jim Katzaman for capturing my thoughts on #livestreaming from last week’s #SocialROI Twitter chat. Jim wrote the blog post and published it on Medium and LinkedIn. Madalyn Sklar and Manage Flitter asked questions about how to add live video to your content mix and the future of live streaming. You can see my answers on Jim’s Medium profile at @JKatzaman. On the viewing schedule for...

Duration:00:01:36

Turn LinkedIn Connections into Clients; GDPR Compliance

5/24/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, May 24th, 2018. Melanie Dodaro is one of the world’s leading LinkedIn experts and the author of the number 1 international best-seller “LinkedIn Unlocked.” She is offering a free live masterclass at 1pm ET today entitled “LinkedIn Unlocked: How to Turn Cold Connections into Clients.” A link to register will be in the show notes at LivestreamUniverse.com. On the viewing schedule: At 12:30pm ET, it’s Coach...

Duration:00:01:44

Podcast Hosting on WordPress.com

5/23/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, May 23rd, 2018. Are you a live streamer considering starting a new podcast? You probably already know about some of the great options for hosting you media files: Spreaker, Libsyn, Blubrry and more. One host you may not be aware of is WordPress.com. Mike Murphy has a new ebook available on Amazon that covers why WordPress.com is a viable option and how to set up your podcast on the platform. The title is “How...

Duration:00:01:44

Audio and Video Gear for Live Streaming on Facebook Live

5/22/2018
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Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, May 22nd, 2018. How to pick out the right gear for your livestreams remains one of the most challenging issues for people who are new to live video. As live streamers become more experienced, they look for ways to improve both the audio and video quality of their broadcasts. How can you do that without spending large amounts of cash? Tonight at 8pm ET, we tackle theses topics and much more on Best of BeLive...

Duration:00:01:25