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The DisContent Show | Content Marketing Tips and Tricks

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Location:

United States

Twitter:

@joe_kuzma

Language:

English


Episodes

Separating your personal vs. professional lives on social media

11/14/2018
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While I’m usually giving everyone tips on how to build your social media audience in order to maximize your content marketing campaigns, today I want to touch on something I see frequently in the world of social media: mixing your personal and professional lives when posting as a brand or business. This episode focuses on […] The post Separating your personal vs. professional lives on social media appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:15:20

How to setup and run a contest on social media

11/7/2018
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Are your wheels spinning on how to grow your social media audience? Joe’s here to help! A commonly used strategy to build your Facebook, Twitter, or Instagram audience is to run a giveaway or contest on your page. The same concepts can also be used for building an email list, but this episode focuses primarily […] The post How to setup and run a contest on social media appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:24:21

It’s time for an update!

11/1/2018
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It’s time for an update! When’s the last time you checked your social media profiles for accuracy and up-to-date info? If your answer is “never”, or you just adorned your pages with pink for Breast Cancer Awareness month or last changed profiles pictures for a holiday that’s long gone, it may be time to freshen […] The post It’s time for an update! appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:15:24

How to find new ideas for blogs, podcasts, social media & more

10/24/2018
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Do you struggle to find new ideas when writing blogs, recording podcasts, posting to social media networks like Facebook and Twitter, or when updating your audience with an email? Look no further than today’s content marketing podcast as Joe gives you several quick tips on where to look for inspiration when the creativity well has […] The post How to find new ideas for blogs, podcasts, social media & more appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:14:40

A dozen answers for better social media marketing campaigns

10/17/2018
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You’ve got questions and Joe has answers! Joe answers a dozen frequently asked questions about posting to social media sites, including best practices for using Facebook and Twitter, as well as other networks. Now available on these services iTunes – https://itunes.apple.com/us/podcast/the-discontent-show-content-marketing-tips-and-tricks/id1402816839 Google Play Music – https://play.google.com/music/listen#/ps/Ii73nkp5nzxsmvks3qu52uo2oc4 Stitcher –...

Duration:00:23:41

When it’s good to be selfish on social media

10/10/2018
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Social media is very much a “me” platform – and that’s no different when taking a social media marketing approach for your business. Advertising is all about getting more eyeballs on your products or services. Naturally, promoting these things on a platform built for drawing attention to yourself should be easy, but there are a […] The post When it’s good to be selfish on social media appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:23:43

Three critical elements for making your website look more professional

10/3/2018
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Piggybacking on an article I wrote about the 3 Basic building blocks for any new website, on this episode of the DisContent Show I will cover those three elements in more detail and explain why these are critical for not only those starting out with a new website but others with an existing Internet presence. Now […] The post Three critical elements for making your website look more professional appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:21:38

Can your potential customers contact you? Easily?

9/26/2018
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In this edition of the DisContent show Joe covers a question that may appear to be a no-brainer on the surface: can your customers/client base contact you? And the more important question: how easily can they do it? The scope of this topic is an important one for content and social media marketing campaigns driving […] The post Can your potential customers contact you? Easily? appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:24:06

The differences between writing and blogging

9/19/2018
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On today’s episode Joe breaks down the difference between writing and blogging. Did you even know there was a difference? Well, there is! You may think of those words as interchangeable, but there are a number of variances in crafting a blog post that you will need to know if you want to successfully navigate […] The post The differences between writing and blogging appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:27:07

Finding, and properly using, photos for your blog and social media

9/12/2018
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Is your dream to have people stop scrolling through their social media feed when they see a link you shared? Well, there’s good news and bad news. The good news is that adding an eye-catching photo to your blog post will get the attention you want. The bad news is that you don’t want that […] The post Finding, and properly using, photos for your blog and social media appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:24:28

Don’t try to please everyone!

9/5/2018
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Sometimes when you try to please everyone you may end up pleasing no one. That’s the topic of today’s program where I go over different ways to attract and retain an audience. I’ll also commit some time to talk about avoiding pitfalls by catering to content that doesn’t fit your audience or could negatively impact […] The post Don’t try to please everyone! appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:22:16

Critical elements to make your website the best it can be

8/29/2018
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The latest episode of the DisContent show focuses on the primary hub for all of your content marketing methods: your website! I started learning how to create websites in the late 90’s. Unfortunately, there are still some businesses out there with outdate sites that look like they came from that era! If you’re in that […] The post Critical elements to make your website the best it can be appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:28:13

The dangers of only doing social media

8/22/2018
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Believe it or not, Facebook is the cure to your online marketing woes. In fact, if you’re only relying on social media platforms such as Facebook, Twitter, or Instagram to promote your brand or business, you could be in big trouble. Today’s episode expands on a previous blog entry about solely relying on social media. […] The post The dangers of only doing social media appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:24:34

Make eBooks a part of your content marketing toolkit

8/15/2018
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I’ve been known to say “Don’t put all of your eggs in one basket.” That may sound cliche, but it’s the reason I have five pillars of content marketing and not just one or two. The fifth and final pillar may seem like a daunting task for some, but if you’re already blogging or posting […] The post Make eBooks a part of your content marketing toolkit appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:24:20

A pair of three things you can do to improve your social media marketing

8/8/2018
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You know why you should be on social media: but do you know what you should be sharing and how? Today’s episode focuses on the nuts and bolts of two different sets of concepts. The first is what a Facebook post or Tweet should be made up of. This may seem like simple stuff, and […] The post A pair of three things you can do to improve your social media marketing appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:27:55

Why using email and building an email list is so important

8/2/2018
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Think email is an old dinosaur that’s gone extinct? Think again. One of my challenges with content marketing is convincing clients about the importance of email marketing. Email is still one of the most customizable and direct ways to reach your audience. Even with the advent of social media, people are still prone to checking […] The post Why using email and building an email list is so important appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:26:19

The tools I use to make social media marketing a lot less stressful

7/25/2018
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One of my goal in creating the DisContent series is to help each and everyone of you who want to build a successful digital marketing platform do so as easily and stress-free as possible. After covering reasons why you should have a blog or podcast, plus the benefits (and pitfalls) of having a social media […] The post The tools I use to make social media marketing a lot less stressful appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:29:58

Social Media: It’s where you need to be!

7/18/2018
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In the latest episode of the DisContent Show, we continue on our tour of my “five pillars” of content marketing, this time taking a stop with the Goliath we summarize as “social media”. Posting on Facebook, Twitter, Instagram and others can be fun, but challenges can arise if you let all of these different networks […] The post Social Media: It’s where you need to be! appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:23:56

The many benefits of having a podcast

7/13/2018
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Today’s podcast focuses on… podcasts! Have you ever wanted to start your own podcast but couldn’t decide if the medium is right for you? Or do you have a show that you periodically publish but are unsure if you should do more often? Well the answer to those questions is yes and yes! Podcasting may be […] The post The many benefits of having a podcast appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:29:01

Multiple reasons why having a blog is a MUST!

7/10/2018
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On today’s show I’m going to cover my number one pillar of content marketing: blogging. Listing a blog as my top pillar is no mistake. Blogs are often the most accessible and affordable means of content marketing which offers the biggest benefit. Among those reasons are connecting with an audience that wouldn’t have found you […] The post Multiple reasons why having a blog is a MUST! appeared first on The DisContent Podcast, Blog, and Book series with Joe Kuzma.

Duration:00:27:06