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Music Growth Talks: Podcast for Musicpreneurs

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MGT144: Meet Beatchain, a One-Stop Platform for Indie Artist’s Marketing Needs – Steve Jones

Steve Jones is a musician and co-founder of Beatchain, an online music marketing platform that offers guidance and growth tools to up-and-coming musicians. Several years ago Steve became interested in creating a platform where his band could advertise their content without the help of a record label. This later turned into a bigger project that now helps other artists grow their careers online. On this Music Growth Talks, Steve explains how a combination of music and tech backgrounds of its...


MGT143: The Power of “Being Solid” – D Grant Smith

D Grant Smith is a syndicated radio host, personal development coach and speaker. He has two decades of experience guiding artists and creatives to become the best version of themselves. D’s latest venture is the exciting world of publishing, and in his latest book, Be Solid: How To Go Through Hell & Come Out Whole, he shares tried and true advice on how artists can overcome hardship, trial, challenge and difficulty for greater personal and professional success. According to research from...


MGT142: Your Guide To Music PR And Spotify With The Indie Bible – David Wimble

David Wimble started The Indie Bible over 20 years ago as a way to help independent artists across genres get their music reviewed and promoted. Finding receptive resources and contacts that will actually make a difference for your music and give you the exposure you need can be tricky. The Indie Bible has your back with the directory of over 7,000 radio stations and music blogs, as well as 3,000 Spotify Playlists and 2,400 booking agents. In this episode of Music Growth Talks, David goes...


MGT141: Musician? Make Money With An Online Course – Jordan Valeriote

Jordan Valeriote is a music producer and engineer who started selling online courses around 3 years ago. Since then, he's generated over $1.5M with his courses, and now teaches other musicpreneurs how to do the same thing. On this Music Growth Talks episode Jordan talks about the opportunity musicians have to supplement their income by teaching and selling their own online courses. He answered the questions you may have if you're new to the idea, such as the costs involved, how to find out...


MGT140: Mental Wellness & Coping Techniques For The Music Industry – Katie Zaccardi

Katie Zaccardi is a wellness and career coach for women in music, as well as host of The Out to Be podcast, focused around mental health & self-care in the music industry. She's also a songwriter, artist, and certified yoga instructor. On this Music Growth Talks episode, Katie shares her personal journey after being diagnosed with anxiety, and explains why we have to change our mindset around the "starving musician" stereotype and the misconception that in order to be successful you must...


MGT139: The Artists Who Make It In The New Music Business – Ari Herstand

Ari Herstand is a musician and the man behind Ari's Take, a music business blog which became the go-to resource for independent musicians on how to run a successful music career. He's also the author of "How To Make It in the New Music Business," originally released in 2016. The second edition of the best-selling book is out this week, and Ari shares what was changed and added with the Music Growth Talks listeners. Listen to the episode in full for Ari's practical tips on building...


MGT138: Tips From An Indie Artist And Entrepreneur On Songwriting, Essentialism And Life – Steve Welty

Steve Welty is a successful entrepreneur and singer-songwriter, who, as many of you, has to juggle a lot on a daily basis: from running a business and spending time with family to creating and promoting his music. The San Diego-based artist doesn't only practice healthy approach to living a balanced and fruitful life, he also shares his ongoing experiments and insights with others on Instagram and in the "Lit Up Life" video series on YouTube. On this Music Growth Talks episode, Steve talked...


MGT137: Save Your Rage For The Stage – Bif Naked

Bif Naked, called the “Princess of Punk” and the “Rock Goddess”, is a Canadian recording artist and author. Her career heights have taken her around the world on tour for twenty years, with numerous hits in 90s and 2000s, and, quite recently, her candid memoir called “I, Bificus”. On this Music Growth Talks episode, Bif talked about everything... from social media to activism, vulnerability, veganism, embracing limitations, straight edge being a true representation of the DIY ethic, and...


MGT136: An Ethical Way To Spotify Promotion – Michael Sloane (Streaming Promotions)

Michael Sloane is the CEO of Nashville-based Streaming Promotions, a company specializing in music placement in streaming platforms. They primarily focus on Spotify, which gives artists more ways to market their music than any other competitor on the streaming market as of today. On this Music Growth Talks episode, Michael covered some of the most common topics surrounding the Spotify promotion. From avoiding companies who offer "guaranteed" streams and the differences between third-party...


MGT135: Your Shopify Music Store On Steroids – Tommy Stalknecht (Single Music)

Tommy Stalknecht is the founder of Single Music, a Nashville-based company offering a music distribution component to Shopify. Over the years Tommy has overseen the development and management of many high-profile websites, including Sam Hunt, Kenny Rogers, Josh Turner, Larry The Cable Guy, and The Americana Music Association, among others. On this Music Growth Talks episode, Tommy explains how they help record labels and artists to sell directly via their official web sites with instant...


MGT134: Vevo's Emerging Artist Program & Music Video Optimization Tips – JP Evangelista

JP Evangelista is Vevo’s Senior Vice President of Content, Programming & Marketing. His teams work with artists, managers, and record labels to secure and promote music videos, exclusive premieres, and live events across the Vevo platform. Over the course of the last 18 months, Vevo has been pushing original content creation and promotional strategies to support emerging artists, championing acts like Billie Eilish and Alessia Cara. On this Music Growth Talks episode, JP explained how their...


MGT133: Measure The True Reach Of Your Music – Amadea Choplin (Pex)

Amadea is the COO of Pex, an LA-based video and music search engine with a fingerprinting technology that identifies reused content – even if it's a half-second sample in a remix, a GIF, or your song's melody in a cover video – across the whole web. This enables rights holders to understand the virality of their content, and claim copyrighted material at scale. On this Music Growth Talks episode, Amadea explained how Pex works, why their solution is more precise than YouTube's Content ID,...


MGT132: Your AI Songwriting Assistant – Taishi Fukuyama (Amadeus Code)

Taishi Fukuyama is a co-founder and COO of Amadeus Code, an AI-powered songwriting assistant. The technology behind this mobile app breaks "centuries of melodies" down into constituent parts and transforms them into data, allowing the tool to generate an endless stream of melody. On this Music Growth Talks episode, Taishi, who's also a contributing writer at WIRED Japan, shared his thoughts on the current state of artificial intelligence in music and explained how his team aims to help...


MGT131: Defining Your Music Brand – Greg Wilnau

Greg Wilnau is the founder of Musician Monster, where he teaches independent artists to succeed in the music business, with the focus on branding and earning sustainable income through live shows. In his second appearance on Music Growth Talks, Greg focused exclusively on branding. He listed three steps to defining a music brand, explained the importance of understanding how you want to impact others and why traditional branding doesn't work well for music, and showed how artists can...


MGT130: How To Register Your .MUSIC Domain Name – Constantine Roussos (DotMusic)

After a decade of fighting for the rights to the .MUSIC top-level domain, alongside other applicants like Google and Amazon, DotMusic's application for the registry prevailed in April 2019. .MUSIC is now a community-based domain name extension, supported by thousands of the most influential music organizations worldwide, representing over 95% of global music (probably including yours). Constantine Roussos, the founder and CEO of DotMusic, shared with us the complicated history of the...


MGT129: AI Generative Music And Producers' Future – Alex Kochetkov (Mubert)

Alexey Kochetkov is the CEO and founder of Mubert, an AI generative music app. Mubert's algorithm creates unique audio streams from samples and loops uploaded by various electronic music producers. Each such stream is an infinite 'live' track that is constantly changing in real time. Listeners of the mobile app can choose from channels based on genres (e.g. Chill, Dub Techno, Hip Hop, House) and actions (e.g. Focus, Work, Sleep, Relax). On this Music Growth Talks episode, Alex talked about...


MGT128: Fake It Till You Make It, Or How Not To Become A Con Artist – Aaron Bethune

Aaron Bethune, the author of “Musicpreneur: The Creative Approach to Making Money in Music” and founder of Play It Loud Music, Above the Noise and JAM, is back to Music Growth Talks. Listen to episodes #29 and #80 for more on Aaron. This episode starts with the discussion of a blog post Aaron wrote about last year's scandal around the LA metal band Threatin, who faked their whole online presence to land a European tour no one attended, which led to the promoters exposing the band...


MGT127: Getting A Second Pair Of Ears For Your Music – Matty Harris

Matty Harris is a music producer, mixing and mastering engineer from Boston, now based in LA. After touring with bands as a drummer as early as at the age of 14, he studied Music Production and Engineering at Berklee College of Music. Since then, he has worked on numerous records for Atlantic, RCA, WB, Sammy Adams, A$AP Rocky, and many more. He worked on the Grammy Award-winning song “Stronger” by Kelly Clarkson and won the 2008 Boston Music Award for Best Hip-Hop Engineer and Producer. On...


MGT126: Getting Work As A Freelance Musician – Elmo Lovano (Jammcard)

Elmo Lovano is a professional drummer, musical director, producer and founder of Jammcard, the invite-only music professionals network. Dubbed a "LinkedIn for musicians" by Forbes, Jammcard is currently available in Los Angeles, Nashville and Atlanta. Even if you don't have an account on the platform, there is a lot to learn from the educational content Elmo has been putting out on Jammcard. He interviews some of the world's most successful freelance musicians for backstage stories, gear...


MGT125: Make Money And Reach New Fans Through Your Lyrics – Darryl Ballantyne (LyricFind)

Darryl Ballantyne is the founder and CEO of LyricFind, the global leader in lyric licensing. The Toronto-based company handles the vetting, licensing, and royalty splits and payments when lyrics are displayed in Google Search, Apple Music, Amazon, Shazam, Pandora, Deezer, and many more platforms and services. LyricFind works with over 5,000 publishers around the world to ensure that songwriters and rights holders are paid when their lyrics are shown. On this Music Growth Talks episode,...