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Episodes

7 Steps Proven Framework For Service Providers Online Marketing Part 1 ๐Ÿš€

4/18/2018
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7 Steps Proven Framework For Online Marketing We apply these 7 steps everyday for 100+ local service based businesses in order to help them differentiate, grow and scale. Each step is very important!! We know that location no longer bring you customers. 8,600 brick-and-mortar stores will close their doors in 2017, which is a staggering figure. Follow this 7 step proven framework to avoid getting crushed by your competition. Show notes

Duration:00:12:45

Make It Easy For Your Customer So You Can Convert More Website Traffic Into Leads ๐Ÿ‘จโ€๐Ÿซ

4/17/2018
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Make The Default Choice Very Easy We are all followers and we love following. The moment we donโ€™t know what to do we get uncomfortable. When you donโ€™t make it easy for your customers, you tend to loose. Yesterday we talked about why service providers waste more than 70% of online leads because of not having a solid closing system in their business and they fail to get back to their potential leads right away. There is another major problem before even traffic turns into a lead. Service...

Duration:00:08:11

๐Ÿ“Š Why Service Providers Waste Over 70% Of Internet Leads

4/15/2018
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In alot of companies sales and marketing efforts don't align. You ask the marketing team, yes we are getting tons of leads and traffic. You ask the sales team, they have a very different picture of this whole situation. Harvard Business Review, 71% of qualified leads are never followed up with. Whatโ€™s more is, of the leads that are followed up on, theyโ€™re only touched an average of 1.3 times. What is the biggest problem you might be asking? Companies donโ€™t respond fast enough to leads. In...

Duration:00:10:57

Fix Your Second Most Visited Page On Your Website: About Us Page ๐Ÿ‘จโ€๐Ÿ’ผ

4/14/2018
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๐Ÿ“ฒ Fix Your Second Most Visited Page On Your Website: About Us Page ๐Ÿ‘จโ€๐Ÿ’ผ It is the second most visited page on service providers website after homepage. If potential customers and clients feel a personal connection to the company's story or founder and an emotional connection to the people behind it, consumers are likely to pursue the conversation further. Great About Us page can make โ€” or even break your website. Remember to apply this 10 Point Formula โ€“ First Fold (Most...

Duration:00:12:56

๐Ÿ“ˆ Spying On Your Competitors & Reverse Engineering Their Successful Campaigns ๐Ÿ“Š

4/12/2018
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Spying On Your Competition, Learning From Them & Reverse Engineering Their Successful Campaigns Show notes

Duration:00:08:17

Close More Deals When You Are Bidding Against Other Competitors

4/11/2018
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Close More Deals When You Are Bidding Against Other Competitors Service based businesses like Roofers, Plumbers, Electricians, IT Companies etc. often quote or bid on the big projects. It can get really really competitive. Here is an strategy to help you win those big deals and contracts. Using retargeting strategy allows you to zero in on those people who are decision makers and influence their decision especially when you know your competitors are also bidding on the same project....

Duration:00:08:53

Tried Everything But Traffic Is Not Converting

4/10/2018
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You Tried... Not sure why people are not converting...? Understand visitors' behavior and fix pain points with session replay, heatmaps, funnels, form analytics, and feedback campaigns Show notes

Duration:00:06:46

Do You Have a New Website? Here Is What To Do Next....

4/9/2018
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Did you spend your valuable time building a website only to have it go unseen? It's like having Porsche, but no tires or fuel to take it for a drive. Website without good traffic is nothing but a business card which no one pays attention to. Here is what to do post website launch: 1: Install Google Analytics To track, analyze and evaluate 2: Tell Search Engines You Have a New Website: Setup Google and Bing Webmaster Tools 3: Check For Broken Links as Visitors and Search engines Both...

Duration:00:09:17

๐Ÿ“ข Using Twitter Chat To Build Your Brand Locally

4/8/2018
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Twitter Chat Twitter chats are an excellent way to get the kind of traction most local service providers only dream of on Twitter, giving you a huge boost in engagement and traffic while generating conversations that center your business. Big brands have been using Twitter chat, but we don't see alot of local service providers taking advantage of that. Netflixโ€™s #DVDchat, for example, is their monthly Twitter chat. Netflixโ€™s account will post questions around a specific theme or genre,...

Duration:00:07:30

Lead Generation & Authority Building Using Virtual Summits For Service Providers

4/7/2018
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What is a Virtual Summit? A Virtual Summit is like an event or a conference where you have speakers, sponsors and thought leaders, but it is held entirely over the internet. Itโ€™s not a live event that is happening in a room or a hotel and then is live-streamed or broadcast via the web. Why Service Based Businesses Should Hold Them? And itโ€™s harder and harder for people to travel to events with family obligations, deadlines and natural weather patterns. So, virtual summits are...

Duration:00:07:34

๐Ÿ“ˆ ๐Ÿ“Š Get SEO Results Fast Using This Technique โžก๏ธ

4/6/2018
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Quick Wins in SEO (Results in 15 to 30 Days) Simple strategy to get quick organic traffic. Follow this technique step by step: Step # 1 Goto: Google Webmasters Step # 2 Goto search queries and look for keywords for which you are already ranking but not for top 5 positions. Here is an example of Rapid Boost Marketing website: We are already ranking for all these keywords on position 7. Because you are already ranking for these keywords it's very easy and fast to get them in...

Duration:00:07:51

Growth Hack: Getting Leads From Kijiji & Craigslist ๐Ÿš€

4/4/2018
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Kijiji & Craigslist = Leads On Auto-pilot Kijiji and Craigslist are one of the most visited websites in alot of countries. We know that in North America they have a solid presence. Thousands of people goto the marketplace in order to look for services. The beauty is, they have budget and needโ€ฆ after all they are looking to hire someone consultant, part-time or full-time employee for this role. Go to Kijiji and Craigslist and look at the โ€œJobsโ€ and โ€œGigsโ€ sections. There are a few...

Duration:00:07:43

What Service Based Businesses Can Learn From Chinese Firms ๐Ÿ‡จ๐Ÿ‡ณ

4/3/2018
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BYD Example (Reverse Engineering Toyota) The Chinese firm, whose name stands for โ€œBuild Your Dreams,โ€ was founded as a battery and electronics manufacturer in 1995 and in 2002 they decided to expand into the automotive sector. They are regarded as one of the biggest manufacturers in China. It has even attracted investments from Warren Buffett (who in 2008 bought a 10% stake in the firm and upped it in August 2009). So, what does BYD do and how they have been able to grow this...

Duration:00:10:30

โšก How To Differentiate From Your Competitor

4/2/2018
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You can differentiate your service based business by following this 2 step process: value chain audit Step # 1: First perform value chain audit Value chain audit (VCA) is a process where a firm identifies its primary and support activities that add value to its final product and then analyze these activities to reduce costs or increase differentiation. Value Chain Audit walks you through the major areas of your business and help you understand where you deliver value and can...

Duration:00:10:16

Creating Custom Audiences on Facebook 101

4/1/2018
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How to Create Custom Audiences on Facebook & Types of Custom Audiences: Customer List (a.k.a. Standard) Custom Audiences App Activity Custom Audiences Engagement Custom Audiences Website Traffic Offline Activity (Stores, Phones etc.) Lookalike Audiences Free Download: Facebook Ads Authority Here is step by step process to create custom audience on Facebook: Show notes

Duration:00:08:25

Stop Before You Hit That Publish Button: Blogging Checklist

3/31/2018
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Blogging Checklist (Before & After Publishing) Before you hit that publish button go over this checklist to make sure you have all the critical elements of a successful blog post. You have already put alot of time and energy into creating a blog, follow this checklist to get the maximum return on investment Other related podcasts: How to Convert Blog Traffic Into Leads & Write Content Which Potential Customers Want To Consume How To Make Your Content Super Addictive For Your...

Duration:00:07:21

โžก๏ธ What Is Stopping You From Growing & Scaling Your Service Based Business

3/30/2018
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Overflow Model vs Production Model I was in a meeting with a big grocery chain and while talking to them I found out that they plan their marketing activities 1 year in advance. All the promotions, deals, specials etc. are planned and also what media will be used for what campaigns. But I find service based businesses like Lawyers, Dentists, Accountants etc. don't practice this religiously. Alot of service based businesses approach marketing with Overflow Model, which means they react...

Duration:00:08:08

๐ŸŽฐ How To Make Your Content Super Addictive For Your Audience Using EECU formula ๐Ÿš€

3/29/2018
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Season # 2 Ep 172 of Business Growth School for service providers Welcome to daily 5-minute Business Growth lessons for service providers. Are you a Dentist, Realtor, Lawyer, Accountant, Plumber, Consultant or Contractor....If you provide services locally than this podcast is for you. Here we share strategies, tricks, techniques on how to generate leads, grow your revenue and sales. Join us every day for 5 minutes and take away strategies which you can apply in your business.

Duration:00:08:20

๐Ÿ ๐Ÿ“ฒ How to Convert Blog Traffic Into Leads & Write Content Which Potential Customers Want To Consume

3/28/2018
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Ep 171 of Business Growth School for service providers Welcome to daily 5-minute Business Growth lessons for service providers. Are you a Dentist, Realtor, Lawyer, Accountant, Plumber, Consultant or Contractor....If you provide services locally than this podcast is for you. Here we share strategies, tricks, techniques on how to generate leads, grow your revenue and sales. Join us every day for 5 minutes and take away strategies which you can apply in your business.

Duration:00:09:22

Service Providers Can Increase Their Revenue By Offering This Service

3/26/2018
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Last Episode # 169 ๐Ÿ‘ฉโ€๐Ÿ’ป Google & Bing Ranking Factor You Don't Know About Season # 2 Ep 170 of Business Growth School for service providers Welcome to daily 5-minute Business Growth lessons for service providers. Are you a Dentist, Realtor, Lawyer, Accountant, Plumber, Consultant or Contractor....If you provide services locally than this podcast is for you. Here we share strategies, tricks, techniques on how to generate leads, grow your revenue and sales. Join us every day for 5...

Duration:00:09:55

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