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Episodes

#065 - Designing a Winning Cold Email Campaign for Framer

9/19/2018
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Hey folks, in this episode we are showing you how to create a winning cold email strategy from scratch. You’ll find out who to target and what to write in your emails in order to maximize your reply rates and profits. We are using a company called Framer (Framer.com) as our example for today’s “strategy walkthrough.” Enjoy! HERE’S WHAT WE COVER IN THIS EPISODE: Starting point - how to decide who to go after and find the most profitable customersHow to identify people you should...

Duration:00:24:25

#064 - These GMail Updates Just Changed Cold Email... Again

9/12/2018
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Hey cold emailers! If you are Gmail users, you have probably noticed the change in how your reply drafts look like. In this cast, you’ll hear about 2 new GMail features that could change the way you cold email in 2018 and beyond. Coming up, you’ll see why this update matters and how it can impact your overall reply rate. You will discover a new way to proofread your cold emails from now on, and find out hidden costs that come from easy-to-reply emails. Tune in! HERE’S WHAT WE COVER IN THIS...

Duration:00:18:05

#063 - Rapid Fire: Landing a Dream Job, Mastering Outreach & Finding Mentors

9/5/2018
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Hey folks, today is rapid fire, we have new questions and answers, all about cold email, so let’s dive right into it! Rapid Fire Questions: What is the most challenging part of identifying potential sales prospects?What advice would you give to a new STR that is in charge of cold email when they first got hired?Should you talk about pricing in your cold email?What is the most embarrassing cold email mistake you have ever made?Should I ever give up on a cold prospect?How much time per week...

Duration:00:23:07

#062 - Cold Email Pro Advice for Beginners

8/29/2018
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Hey cold emailers! Today’s topic is what advice we could give to newbies to cold email. This cast is covering baby steps towards quickly setting up a very well thought up and productive campaign, in an early stage when you are testing the waters to see if cold email is a viable channel for your business. If you are already up and running you might want to pass this by, although there are takeaways that are always going to be helpful. Let’s start! HERE’S WHAT WE COVER IN THIS...

Duration:00:25:01

#061 - 4-part Email Teardown: How to Get a Reply from Jeremy

8/22/2018
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Hey folks, today Jeremy is sharing a whole cold email sequence of four parts that he received recently. We are going through the email, follow ups and share what worked and what could have been improved. Let’s dive in! Make sure to check out the Fox and the Crow episode and the one about reciprocity that we mention here, and feel free to send us your own cold emails if you’d like to hear them teared down in one of our next episodes. Happy cold emailing! Jeremy and Jack OTHER TEARDOWN...

Duration:00:24:59

#060 - Are You Making These 5 Cold Email Mistakes?

8/15/2018
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Hey cold emailers, today we’ll share our top 5 cold email mistakes. These mistakes can change what could have been a successful campaign into a complete dud. Listen carefully to find out how to avoid this common pitfalls and be on your way to have a successful growth channel. Let’s dive in! JEREMY’S TOP 5 LIST: Trying to close the sale too quick instead of opening a conversationWriting essays when you haven’t yet earned the right to grab minutes of your prospect’s attention Fancy fonts and...

Duration:00:23:01

#059 - Build Your Network of High Profile VIP’s With Minimal Effort

8/8/2018
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Hey folks, if you hate networking, but want to make meaningful connections with influencers, this cast is for you. Today we are going to highlight what it takes to email and get replies from VIP people like high profile founders, bestselling authors and keynote speakers. This cast is full of actionable advice and templates, so pay attention as this may land you a meeting with the door opener you need most right now. Tune in! HERE’S WHAT WE COVER IN THIS EPISODE: Who are these VIP people...

Duration:00:23:37

#058 - The Secret Behind 100% Automated Email Outreach

8/1/2018
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Hey cold emailers, in this episode we’re covering outsourcing and automation. It’s the perfect cast if you want fresh leads in your inbox, without doing any of the work. Throughout the episode, you’ll notice how some of the most time consuming, challenging parts of cold email are actually the easiest to automate. Stay tuned for tips on automating your prospecting, reply handling and entire outbound effort. WHAT WE COVER IN THIS EPISODE: Steps included in cold email process that can...

Duration:00:22:14

#057 - Teardown: Monkeylearn

7/25/2018
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Hey folks, this time we are tearing down a special email, because it actually got Jeremy to reply with interest, and we all know by now he has high standards when it comes to cold email. So today you will hear a very good cold email that uses a few interesting tactics, and you’re going to get a lot out of it. We also have a surprise for you in the second part of this cast! For anyone looking to get a deeper insight into proper cold email research, customization and a great approach to...

Duration:00:34:11

#056 - Our Most Downloaded Episode to Date? (Using Social Proof)

7/18/2018
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By now you are familiar with our fascination with weapons of influence, as described in Robert Cialdini’s book “Influence.” In this episode, Jack and I are going to look at the last influence factor called social proof. You'll learn what it is, plenty of examples of how to use it successfully in a cold email campaign and what to do if you just started and have nothing to rely on just yet. Enjoy! WHAT WE COVER IN THIS EPISODE: What is social proof and how is it different from using...

Duration:00:15:37

#055 - Rapid Fire: How to Email Top CEO’s, Find Investors and More

7/11/2018
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Hey folks, here’s another rapid fire episode where we answer the most interesting questions about cold email. This week we talk about the most successful cold email tactics and how to apply them for the best results. Let’s get into it! Rapid Fire Questions: Have you ever cold emailed the CEO of a big company?Are cold emails becoming less effective?How do I write a cold email for a summer internship at a tech company in Silicon Valley that would generate a response?Does cold emailing VC...

Duration:00:18:30

#054 - Today’s Best Email Service Provider for Cold Email?

7/4/2018
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What are you using to send your cold emails today? GSuite? Outlook? Something else? In this slightly technical, yet helpful episode, we talk about the best tools to send cold emails. We cover the most popular email senders and email service providers (ESP), give pros and cons, and also share some stats to inform you before making a decision which tool to use. Let’s dive in! HERE’S WHAT WE COVER IN THIS EPISODE: What is the difference between email senders and email service providers?Is...

Duration:00:25:09

#053 - Teardown: Contact Form Outreach

6/27/2018
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Hey folks, here’s another teardown episode! Usually we tear down emails that are sent to one of our email addresses, but this time we are doing a slightly different spin. We are analyzing, line by line, two emails that were sent using the contact form on Jack’s website. As you will find out, submitting a cold email through contact form is not necessarily always a bad thing. So we are looking at pros and cons, as well as sharing some valuable email content advice. To learn more, check out...

Duration:00:22:14

#052 - Getting The Most Out Of Your Next Conference With Cold Email

6/20/2018
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Hey cold emailers, Jeremy is heading off to a conference next week, so we asked ourselves “How can someone use cold email to connect with conference attendees?” In this cast you’ll learn ways to get the most out of any event and start conversations with almost anyone attending with a few carefully crafted emails. Tune in! HERE’S WHAT WE COVER IN THIS EPISODE: Where to find a list of conference attendeesWhen before the event you should start cold emailing the attendees you want to connect...

Duration:00:17:26

#051 - Cold Email Personalization Breakdown Part 2

6/13/2018
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Hey folks, welcome back to part 2 of the personalization cast. This week we cover how to identify the best custom attributes to use in your email, the fastest way to personalize cold email at scale, and step by step guide to outsource your entire personalization effort. If you haven’t heard Part 1 of this episode check it out before we dive in. HERE’S WHAT WE COVER IN THIS EPISODE: How to start with personalizing your cold emails?How much time should you invest in personalization?Which...

Duration:00:18:19

#050 - Cold Email Personalization Breakdown Part 1

6/6/2018
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When we receive emails in our inbox, the very first question that comes mind is: is this email for me? Personalization can definitely help make a difference here, but does it really work? Does more personalization actually lead to more replies? And if so, is there a right way of doing it at scale? We answer all those questions and even more as we dive into the data behind over 75 million emails sent with QuickMail. This is a big topic so we split the cast in two parts, tune in to Part...

Duration:00:14:22

#049 - What to Do When You're Not Getting Enough Replies?

5/30/2018
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If you are not getting enough replies, this is probably a cast you don't want to miss. Tune in and you’ll get plenty of concrete ideas and suggestions you can follow today to fix dud campaigns and start getting some replies to your cold emails. HERE’S WHAT WE COVER IN THIS EPISODE: - How much time and how many prospects your campaign should have before calling it a failure - Deliverability check-points and minimal open rate to look at to make sure your emails are inboxing properly - How...

Duration:00:18:12

#048 - Teardown: Wins, Missed Opportunities and Pitfalls to Avoid

5/23/2018
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Hey folks, it’s time for a new teardown episode, and today we’re analyzing two emails that landed to Jack’s inbox. You’ll hear our thoughts on connecting with somebody on LinkedIn before you send them a cold email, on language used in cold emails, subject lines, CTAs and other important elements that will decide whether you will start or kill a conversation with your prospect. Make sure to check out the Copy Vs. List episode and the interview with Dan Martell that we mention here, and feel...

Duration:00:22:26

#047 - The One Thing You Can't Ignore With Cold Emails

5/16/2018
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Hey folks, in today’s episode, we’re covering the #1 most common copywriting mistake found in cold emails. In short, it’s not about you, it’s about the prospect. We’ll give you examples, advice and resources so you can transition from writing self-centered cold emails to writing “prospect centered” cold emails. Tune in! HERE’S WHAT WE COVER IN THIS EPISODE: - How to simply reword any sentence in your email and start leading with the reader - Why you should review and segment your prospect...

Duration:00:18:38

#046 - Can AI Impact Your Sales Outreach Campaign?

5/9/2018
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Will artificial intelligence be able to handle your cold email replies? In this episode we are discussing the future of cold email reply handling and how AI will impact the role of the modern sales person.We're sharing our take on AI already available, and the tradeoff between teaching AI and benefiting from AI. Tune in! HERE’S WHAT WE COVER: We might be years or just months away from robots that can follow-up on our cold email replies. But even today, you may be able to highlight or hide...

Duration:00:25:58