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Social Tea

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Social Tea is a new podcast from IBM where we take a look at some of our own content and talk about external content that inspires us.

Social Tea is a new podcast from IBM where we take a look at some of our own content and talk about external content that inspires us.
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Location:

United States

Genres:

Podcasts

Description:

Social Tea is a new podcast from IBM where we take a look at some of our own content and talk about external content that inspires us.

Language:

English


Episodes

Holiday Tea

11/11/2019
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The holiday season is upon us! On this week's episode of Social Tea, we 're taking a look at seasonal social media marketing. We discuss the rise and success of consumer holidays, how brands make emotional connections to audiences during this sentimental time of year, and the importance of social listening.

Duration:00:35:04

Election Tea

10/28/2019
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With the list of potential Democratic presidential candidates narrowing, this episode of Social Tea takes a look at the role that social media has in political campaigning. We take a look at the conversations and tactics that candidates are leveraging to make an impact, the role of paid social campaigns, and what the social media might look like in the future of politics.

Duration:00:30:45

Football Tea

10/14/2019
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This week on Social Tea we're taking an in-depth look at the changing social media landscape of Premiere League Football. In this episode we discuss how to be successful when establishing your brand, habits of the fan, and the importance of audience engagement on social.

Duration:00:30:51

Swift Tea

9/30/2019
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In honor of her recent album release, this month's Social Tea focuses on the undeniable success of Taylor Swift's marketing campaigns over the years. We discuss tactics Taylor's used in social that have been a success, mishaps she's made on social that we can avoid, the art of making audiences feel like they're a part of something bigger, and so much more. Take a listen and let us know what you think!

Duration:00:36:00

Welcome to Social Tea!

9/29/2019
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Welcome to Social Tea, the newest podcast from IBM! On Social Tea we'll take a look at some of our own content and talk about external content that inspires us.

Duration:00:00:12