The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!-logo

The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!

Podcasts

The Bacon Podcast is part coaching that explains and educates you on various marketing tools, and expert interviews with successful people who share their knowledge and experience around their area of expertise!

The Bacon Podcast is part coaching that explains and educates you on various marketing tools, and expert interviews with successful people who share their knowledge and experience around their area of expertise!

Location:

United States

Genres:

Podcasts

Description:

The Bacon Podcast is part coaching that explains and educates you on various marketing tools, and expert interviews with successful people who share their knowledge and experience around their area of expertise!

Twitter:

@bbasilico

Language:

English

Contact:

630-692-1431


Episodes

Episode 684 – How Understanding Analytics Can Help You Manage Change Better with Jill Holtz

6/16/2021
Jill Holtz is co-founder of Mykidstime.com, an information website for parents, that has grown from a local West of Ireland listings directory to a global website, and a trusted online brand for parents. They have grown a large and engaged community through a targeted content and engagement strategy across their channels, website, email, and social media. Last year the company launched a new insights service further connecting parents with brands, called ParentsandBrands.com, running...

Duration:00:23:30

Episode 683 – Want To Improve Your Business? Here Is My Know-Like-Trust System!

6/14/2021
There have been a lot of people associated with the terms KNOW, LIKE, & TRUST! It has been attributed to Mark Twain, Stephen Covey, and past Bacon Podcast Guests Bob Burg and Chris Brogan. But what does it mean in terms of you, your business, and your network? I a previous podcast, I mention Dunbar's number and building your TRIBE. People tend to focus way too much on prospecting and finding new customers when they have all they need to be successful in their possession already? There are...

Duration:00:10:00

Episode 682 – Envisioning Better Social Media Interaction Using Planable with Xenia Muntean

6/9/2021
Xenia is the CEO and Co-Founder of Planable, a content review and marketing collaboration platform used by over 5,000 teams behind brands such as Hyundai, Christian Louboutin, Viber, and United Nations. Prior to launching Planable, at 20 y.o. she built a digital marketing agency and led social for clients such as Coca-Cola. Xenia has been recognized on the Forbes 30 Under 30 list and she spoke on the Innovation Stage at Cannes Lions in 2018. Xenia graduated Tim Draper's startup academy in...

Duration:00:18:40

Episode 681 – Exercise Your Business – Get A Running Start To Deliver On Your Goals

6/8/2021
What do running a business and running a 5K have in common? They both can feel like being on a treadmill, especially without having some Goals. I found some inspiration from a book I found on Blinkist by Haruki Murakami - "What I talk about When I talk about Running". Haruki went from being an owner of a jazz club in Tokyo (slowly killing himself) to a prolific and award-winning writer. He started to take his health seriously at age 35 and took up running for inspiration. Although running a...

Duration:00:10:00

Episode 680 – I Need To Know You & How to Meet Extraordinary People with Kymberli Speight

6/1/2021
Kymberli is an author, speaker, executive coach, and professional trainer. Currently, she serves as the president-elect for NSA-Austin. In addition to her love for speaking, she teaches executive transition courses for the USAF. Kymberli is an Air Force Academy graduate. She has jumped out of planes, soloed in a plane, and purchased 36 F-15E fighter jets when she was in the Air Force. In Feb. of 2020, Kymberli released her book: I Need To Know You: How to Meet Ordinary, Extraordinary People...

Duration:00:16:27

Episode 679 – Dunbar’s Number And Why It’s Better To Be Part Of A Tribe

5/31/2021
What's the difference between being an influencer and a good networker? Common wisdom says that you should try to build a huge following on LinkedIn (30,00 people) or a huge email list. If you can achieve that, the numbers will be in your favor to make more sales... but are they? Dunbar's number states that the average human can only maintain 150 active relationships. This is based on the fact that the human brain can only maintain an emotional connection with people whose faces they...

Duration:00:10:00

Episode 678 – The Science Of Networking with Frank Agin

5/25/2021
Frank Agin (http://frankagin.com) is president of AmSpirit Business Connection, an organization that empowers entrepreneurs, sales representatives, and professionals to become successful through networking. He is also the host of the Networking Rx podcast, a weekly short-form podcast with insights and interviews related to better business relationships. And he narrates the Networking Rx Minute, a micro podcast with daily ideas and inspiration. Finally, Frank is the author of several books,...

Duration:00:25:17

Episode 677 – You’ve Got Jail… How Facebook Is Getting Bad For Business

5/24/2021
I find that Facebook is becoming less and less of a platform where I think we can try to do business. It has not only become very divisive but their model of Community Standards is over-policed in some ways and under scrubbed in others. Their goal is to create a friendly environment for all, but a simple motivational, historical quote I shared two years ago... landed me in Facebook jail with no recourse for the third time. This not only affected my personal accounts but also my pages and...

Duration:00:10:00

Episode 676 – Bending Reality – Make The Impossible Probable with Victoria Song

5/18/2021
VICTORIA SONG is the Leadership Advisor to successful founders and CEOs of the fastest growing technology companies in Silicon Valley and celebrities with power, platform, and influence. Victoria began her career as a venture capitalist investing in technology startups, where she got to see first-hand what the most successful entrepreneurs did differently to win. She was featured on the Forbes 30 Under 30 list for her investment success. After studying economics at Yale University and...

Duration:00:28:04

Episode 675 – To Achieve Your BHAG… You Need to SHAG to become a BFD

5/17/2021
How do you eat an elephant? The traditional answer is - One bite at a time! But I consider you do it with SHAG. Eating an elephant is a Big Hairy Audacious Goal (BHAG). SHAg is a Small Hairy Audacious Goal. Taking BHAGs and breaking them into SHAGs, helps you achieve your goals in smaller chunks. But even the small goals can be audacious and hairy. Big small steps leads to fantastic results. I recently set a goal to scale my business. This is a BHAG. In order to achieve it, I had to break...

Duration:00:10:00

Episode 674 – The Last Law of Attraction with Andrew Kap

5/12/2021
“The Last Law of Attraction Book You’ll Ever Need To Read” offers readers a never-before-seen understanding of the topic — that no other “LOA” book has ever been able to do — by going the extra mile of finally addressing WHY people who get excited about trying it still can’t manage to get in the habit of using these methods for just five minutes a day. The book has enjoyed continued success, including over 1,000 five-star rave reviews, #1 Best Seller status in multiple categories on Amazon,...

Duration:00:14:46

Episode 673 – How Using Mixed Emotions Can Emotionally Charge Your Marketing Messages?

5/10/2021
Literary theorist Christopher Booker adheres to the school of thought that there are 7 basic plots to all stories including movies, play, sitcoms, and more. They all tend to cycle the viewer through a range of emotions. But in our daily business marketing, we don't have the time or attention span to develop a plot or characters. So you can take an abbreviated mix of emotions to lead people through a journey, and get them to take action. You first have to know your audience, and what...

Duration:00:10:00

Episode 672 – The Role of Creativity Plays In Enhancing Innovation with David Nayer

5/5/2021
I've been on every side of innovation: discovering, creating, building, operating, partnering, and exiting. I'm vetted in public companies, a serial entrepreneur, an advisor and partner for venture, and a fund builder and operator. My 40 years of experience includes business and technical leadership in public companies, start-ups, and turnarounds. I have also worked in venture, management consulting, and counseling. I most enjoy collaborative and complex technology and the integration of...

Duration:00:32:22

Episode 671 – Why You Should Treat Your Marketing Like Choosing A Winning Stock?

5/3/2021
At one point, I thought it would be a good idea to try day trading... BOY was I wrong? I did not understand the basic concepts of how good stock purchases take targeted research. There are some key factors like Earnings Growth Trends, Price Earning Ratio, and Long Term Stability (which to this day I could not pick out of a stock trade line-up). Those are just a few of the KPIs professionals use to evaluate potential winners and losers. What I do understand is that we can use research to help...

Duration:00:10:00

Episode 669 – Vanity Fair, Unfair Vanity, and Vanity Metrics

4/27/2021
I had a meeting with someone on Lunchlub named Holly. She works at Vanderbilt Medical Center in Media. We discussed how they are changing their methodologies to an email newsletter, educational content, and even Podcast to communicate with patients, doctors, and staff. It makes me think of how the communication industry has changed with newspapers and magazines all having an online model. They now have to compete with headlines that act as clickbait to get readers' attention. Speaking of...

Duration:00:10:00

Episode 668 – INTERVIEW SPECIAL – Life Lessons For Success with Tag Team Member DC Glenn

4/22/2021
DC Glenn was born in Chicago, Illinois, and Steve Gibson was born in Omaha, Nebraska. Both moved to Denver, Colorado, as young children. They met at Manual High School in 1982, where both pursued their musical interests. Gibson played drums in the jazz band and attended audio engineering classes at an early college education program, while Glenn sang as a tenor in Manual High School's Bolt Vibrations Chorus. In August 1992, Tag Team recorded "Whoomp! (There It Is)". At that time, Glenn was...

Duration:00:36:00

Episode 667 – The History of CRMs and Why People Don’t Use Them Enough with Jon Ferrara

4/20/2021
Jon is a SaaS entrepreneur and a CRM pioneer. He’s mostly known for founding one of the first CRMs, GoldMine. After selling his first company and retiring for 10 years, he decided to get back in the business because he saw that contact management was broken with no CRMs offering business owners an entire view into the relationships with their customers. He founded Nimble, an easy-to-use CRM that works for you everywhere you work. Jon often speaks about social media’s effects on sales and...

Duration:00:24:40

Episode 666 – 6 Myths of Business I Created To Confuse You with Special Guest Lucifer

4/19/2021
Lucifer is the world-renowned GREED coach and business consultant and also known as Coyote, Dracula, Beelzebub (he prefers Bubba), and the Prince of Darkness, He does not disclose clients, but you would recognize many of them from ancient mythology and current news headlines. He is proud of his book, "The 7 Deadly Sins For Successful Grifters" which eluded the New York Times Best Seller List. He is a mythological and religious figure associated with the planet Venus. He was also honored to...

Duration:00:10:00

Episode 665 – Do You Have An Addiction To Average with Kellan Fluckiger

4/14/2021
Ultimate Catalyst for personal transformation. Creator of the ultimate life formula. Author of 13 books and “your ultimate life“ podcast. 30-year executive experience in the energy industry. Survived a near-death experience and committed to those ending addiction to average. Coming through decades of depression, addictions, life-threatening illness and a near-death experience, Kellan has become the ultimate catalyst to help motivated people melt barriers, move mountains and mobilize...

Duration:00:22:35

Episode 664 – Why Online Ads Can Be More Of A Gamble Like A Slot Machine?

4/12/2021
Gambling can be a fun personal activity but has perils when it comes to business. But all too often, businesses use advertising as a way to attract customers without realizing the full concept that they may be gambling with their profits. Slot machines are the most common casino game played because they are easy and make fun sounds (especially when you win). Scratch-off lottery tickets are readily available and can often seem like easy money. Did you know that the basic odds on a slot...

Duration:00:10:00