The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!-logo

The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!

Podcasts

The Bacon Podcast is part coaching that explains and educates you on various marketing tools, and expert interviews with successful people who share their knowledge and experience around their area of expertise!

The Bacon Podcast is part coaching that explains and educates you on various marketing tools, and expert interviews with successful people who share their knowledge and experience around their area of expertise!

Location:

United States

Genres:

Podcasts

Description:

The Bacon Podcast is part coaching that explains and educates you on various marketing tools, and expert interviews with successful people who share their knowledge and experience around their area of expertise!

Twitter:

@bbasilico

Language:

English

Contact:

630-692-1431


Episodes

Episode 713 – Content Marketing Trends – Is Your Business Chasing The Wrong Ball?

9/27/2021
When you see everyone doing the same thing, human nature is to follow the crowd. Just because everyone is doing it, does that mean it's right for your business or your customers? Have you ever seen a kids' soccer game? All the kids follow the ball around the field until something happens. But what's the goal? In Business... the ultimate is profit. To achieve that you should work backward from that goal: Solve Your Customers Needs And Offer More Value Nurture Existing Relationships Nurture...

Duration:00:10:00

Episode 712 – Best Of – The 3 P’s of Increasing Your Sales with Phil Gerbyshak

9/23/2021
Phil Gerbyshak is a Sales trainer, a social media pioneer and a techno whiz kid who got his start delivering email by hand in the Navy. He’s the host of the show Conversations with Phil and is the co-host of the longest running social media marketing talk show #SocialChatter with Christian Karasiewicz. When he’s not doing live video you can find Phil training salespeople how to sell more by creating more valuable relationships with their prospects and customers by injecting the sales process...

Duration:00:22:50

Episode 711 – How Can A Great Marketing System Overcome Disruption In Business?

9/20/2021
When disruption strikes, businesses try to manage by finding new leads to sell to, but is that the best way to deal with it?. When disruption strikes, we tend to get bust, and if you are too busy to market, then you have a compounded problem. You have probably spent years trying to grow your client base and they are relying on you to be open, honest, and communicate the truth. Your business and their business is depending on it! You have to define the kind of leads you get and the ones you...

Duration:00:10:00

Episode 710 – A Business Ready To Sell… Is A GREAT Business with Mark SA Smith

9/15/2021
Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow and succeed. He is an electrical engineer, media technologist, computer programmer, hardware salesman, software marketer, and business owner who works with leaders who must develop the best way to bring in the right customers, fast! Mark wrote 13 books and sales guides targeting government,...

Duration:00:27:44

Episode 709 – Want To Sell Your Business? Use Marketing To Increase Your Valuation

9/13/2021
In an upcoming expert interview, Marks S A Smith tells us that "A Ready To Sell Business is a GREAT Business". What he means is, if you increase the sales by improving the processes, your business should be more profitable and better suited for suitors. If your marketing messaging is better, it will help you attract better employees and clients. It's all bout having messaging that promotes, your culture and quality product and service offerings. The is also the added benefit of increasing...

Duration:00:10:00

Episode 708 – Dealing With Change And Becoming Undisruptable with Aidan McCullen

9/8/2021
Deb Krier is a LinkedIn Strategist, social media advisor, and professional speaker. For more than 10 years, she has work with professionals to optimize their use of LinkedIn. As the founder of Wise Women Communications, a full-service marketing agency, she sees LinkedIn as a vital marketing tool for professionals at any level. Throughout her career, Deb has worked with corporations and nonprofit organizations developing and maximizing their marketing and public relations efforts. But, senior...

Duration:00:21:56

Episode 707 – What Is The Secret B2b Marketing Formula? (Math is Hard – Success Is Not)

9/6/2021
There is a secret in the banking industry - Savings accounts with restrictions make people save more... 80% more. There are two things that work, setting a minimum total or a set amount of time before the saver can make a withdrawal. Those are known as CDs or commitment devices. There are many reasons why companies keep searching for that magic pill that will increase sales. What eludes them is combining the three main components of a successful B2b marketing system. There is a secret...

Duration:00:10:00

Episode 706 – Best Of – Timbits Selling and Delivering Value with David Priemer

9/1/2021
Like most of us, David Priemer never thought he'd end up in sales! He started his career tinkering with test tubes and differential equations as an award-winning research scientist before spending the next 20 years leading top-performing sales teams at high-growth technology companies including Salesforce, where he was the Vice President of Commercial Sales and creator of the Sales Leadership Academy program. Today, as the Founder and Chief Sales Scientist of Cerebral Selling, David's unique...

Duration:00:25:26

Episode 705 – A Bolt Of Lightning – Inspiration vs Disruption?

8/30/2021
George Carlin once said, "Electricity is really just organized lightning". We think of lighting as a brilliant idea, but it's also a type of interface cable for computers? But when the kind from the sky hits your business... You may need both! Well, that happened last week and it was a direct hit on our house. Although there was no fire, there was plenty of damage to my business and its equipment! The lightning came through the cable model and toasted anything with an ethernet cable. This is...

Duration:00:10:00

Episode 704 – Trust Based Selling with Ari Galper

8/25/2021
Deb Krier is a LinkedIn Strategist, social media advisor, and professional speaker. For more than 10 years, she has work with professionals to optimize their use of LinkedIn. As the founder of Wise Women Communications, a full-service marketing agency, she sees LinkedIn as a vital marketing tool for professionals at any level. Throughout her career, Deb has worked with corporations and nonprofit organizations developing and maximizing their marketing and public relations efforts. But, senior...

Duration:00:25:23

Episode 703 – Life Just Happens… While You’re Running Your Business

8/23/2021
A lot has changed since 2001 when I started my business. Technology has been on a roll with the inventions of HDTV, camera phones, flash drives, and Bluetooth! Who could have imagined the invention of the iPod and iPhone, Kindle, and the Blackberry? Now add in Facebook, LinkedIn, Twitter, and YouTube. A lot of stuff ended up in my basement. It was a graveyard of old tech and the boxes they came with. Not to mention old gear (dead and alive) and tons of tapes, and paper records... It was a...

Duration:00:10:00

Episode 702 – Beacons Of Leadership with Chris Voss

8/18/2021
Deb Krier is a LinkedIn Strategist, social media advisor, and professional speaker. For more than 10 years, she has work with professionals to optimize their use of LinkedIn. As the founder of Wise Women Communications, a full-service marketing agency, she sees LinkedIn as a vital marketing tool for professionals at any level. Throughout her career, Deb has worked with corporations and nonprofit organizations developing and maximizing their marketing and public relations efforts. But, senior...

Duration:00:19:55

Episode 701 – What Do Your Customers REALLY Want? Advertising, Marketing, and Relationship Marketing?

8/16/2021
Website designer working with the new computer interface as design concept Don't you just hate all the junk mail you get ( and have to delete) every day? You never signed up for that list? You have no interest in that product or service because it has NOTHING to do with YOUR business? So why would you want to do that to others? If it does not work then why would people keep doing it? RIGHT? But do you want others to have a negative opinion about your company or brand? In the B2b world -...

Duration:00:10:00

Episode 700 – Best Of – Lay Off The Rah-Rah Or BSOS & Get Back To Business Basics with Chris Voss

8/12/2021
Chris Voss has been a CEO and Serial Entrepreneur for over 31 years, building and managing a multitude of corporations in differing fields of industry. He's a Forbes Top 50 Social Media Influencer, Top Retweeted influencer by other social media influencers, Consultant, Trainer, Speaker, Photographer, Travel Blogger, Seen on Forbes, CNN, Huff Po, Alltop, etc.

Duration:00:30:17

Episode 699 – Are Your Marketing Systems Not Working? Stop Gambling & Start Winning

8/9/2021
I am not sure if you have ever been inside a casino, but it's noisy with lots of flashing lights. Those are usually the sights and sounds of slot machines all around you. Slots are a simple and very popular game where acasino pull of an arm (better know as One-Armed-Bandits), or the push of a button, spins the wheels inside the machine. If the symbols align in the right combination, YOU WIN. The odds are stacked against you since the casino normally takes 5-10% of every penny pumped into a...

Duration:00:10:00

Episode 698 – Best Of – Business Success Strategies with Cathy Demers

8/4/2021
Founder of BusinessSuccess.com and Host of the popular Business Success Cafe, Cathy Demers is not a “wanna be” when it comes to proven business success. In fact, she co-founded a company with a tiny $10K investment and turned it into a company worth over 20 million dollars! She's amassed over 25 years in business development, with companies such as Microsoft and IBM, she successfully took her own company public while serving as President and CEO. Cathy is a sought-after expert and has...

Duration:00:23:40

Episode 697 – How Utilizing Consumer Marketing Methods May Undermine Your Business Sales?

8/2/2021
Did you know that Sears started as an entrepreneur who resold a batch of watches to railroad employees? He parlayed that into one of the biggest mail-order companies in the world. It was the Amazon of its time! Joseph Pulitzer funded the building of the Statue Of Liberty through citizen donations raised through his newspaper? He raised over $100,000 (3 Million in today's money) based on the Go-Fund-Me concept! Businesses constantly try to incorporate consumer-based marketing methodologies in...

Duration:00:10:00

Episode 696 – Best Of – How To Join The Conversation In Your Customer’s Mind with David Garfinkel

7/29/2021
David Garfinkel is author of "Breakthrough Copywriting" and known among insiders as "The World's Greatest Copywriting Coach." He's worked with direct-marketing-oriented business owners in dozens of industries, and is currently a copywriting consultant to the largest direct-response-driven business in America, Agora Financial. He's also host of the Copywriters Podcast, and a big fan of bacon for breakfast. David is also a podcaster with his weekly show - The Copywriter's Podcast - CLICK HERE...

Duration:00:29:09

Episode 695 – How Can The Right Business Tools Help You Solve Business Problems Better?

7/26/2021
It's enticing to find a Swiss Army Knife or suite of tools to manage our business and sales. Often we want to find an integration of a CRM, Email Marketing, Social Media, Project Manager, and more! I have taken a different approach. I have found the right single tool for my needs and find a way to integrate them so they can share and manage my data as a system. There is no perfect solution for everyone, but one thing I can tell you with confidence: If a tool does not get used or has...

Duration:00:10:00

Episode 694 – Optimizing Your LinkedIn Profile with Deb Krier

7/21/2021
Deb Krier is a LinkedIn Strategist, social media advisor, and professional speaker. For more than 10 years, she has work with professionals to optimize their use of LinkedIn. As the founder of Wise Women Communications, a full-service marketing agency, she sees LinkedIn as a vital marketing tool for professionals at any level. Throughout her career, Deb has worked with corporations and nonprofit organizations developing and maximizing their marketing and public relations efforts. But, senior...

Duration:00:17:41