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Real Estate Investing Mastery Podcast


On the Real Estate Investing Mastery Podcast, Joe McCall will share with you the real world secrets on how to make a full-time income through investing in real estate – with a special emphasis on fast cash strategies like Wholesaling and Lease Options. You will learn how to escape the 9-5 through hearing the stories of other successful investors, and discovering strategies that Joe has implemented in their businesses to obtain the freedom many only dream of.


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On the Real Estate Investing Mastery Podcast, Joe McCall will share with you the real world secrets on how to make a full-time income through investing in real estate – with a special emphasis on fast cash strategies like Wholesaling and Lease Options. You will learn how to escape the 9-5 through hearing the stories of other successful investors, and discovering strategies that Joe has implemented in their businesses to obtain the freedom many only dream of.




3 Steps To Overcome Objections in Sales » 1236

Today’s episode is short and sweet for your daily cup of Joe. I want to give you 3 simple steps to overcome any objection when you’re trying to close a sale. You ready? Call them by name.Agree with them. Ask them a question. Simple but powerful. I share some examples and scenarios implementing these 3 steps…and bonus tip: do this with a smile on your face. So I guess number 4 would be, BE FRIENDLY. That’s it. What’s Inside: 3 quick steps to overcome objections in sales.


Busting The Top Myths Of Land Investing Part 2 » 1235

I’ve been flipping land for a very, very long time and there are some really stupid myths out there. The truth is, flipping land is a lot of fun and in the last couple of weeks, we made over $50,000 in net profit. Here, I walk through the most common land investing myths and show you why they’re false. The first one is that you need a lot of money to get started in the business. You can wholesale or flip vacant land and sell it without ever buying it. You can also use private money to fund deals. Another myth is that you need to have a lot of time, which I know firsthand isn’t true. My sons and I have done a ton of deals and only work on our land business part time. You also don’t have to talk to a ton of sellers. You can use a direct mail strategy and send out cheap postcards or letters directing folks to a recorded voicemail. You can actually wind up getting more calls this way and I’ll show you why. Other myths I bust include that selling land is complicated and that you have to do something to the land before you sell it. If you want more information on how to set up a winning vacant land strategy, head to to get my free nine-page strategy PDF. It’s a step-by-step guide on how to find deals, pick the right markets, and more. What’s Inside: —Why you don’t need a ton of time and money to start flipping land. —Why you don’t need to talk to a ton of sellers to do deals. —Info on my free strategy PDF.


Busting the Top Myths of Land Investing Part 1 » REI In Your Car » 1234

There are a ton of myths about land selling and here, I’m going to try my best to debunk them. The first one is that you need a bunch of money to get started, which simply isn’t true. You can buy properties really cheap and fund deals with private money. Another myth is that you need to do something to the land to sell it. You can if you want to, but it’s not necessary. You don’t even need to visit it; you can sell it as-is. Other myths include that you can’t get cash flow from land, it’s hard to sell, and you need to spend a ton of time in the business. I spend about five hours a week and outsource tasks, and my sons and I have done over $150K in deals on a part-time basis. Gavin and I just hosted an implementation workshop, and if you want information on the next one, go to What’s Inside: —Top myths about land selling and why they’re not true. —Why selling land is easier than you think. —Info on our implementation workshop.


Raising Private Money & Building Credibility With Private Investors » 1233

A lot of you how to find deals and buyers, but sometimes you need some private money to close on the deal. When I was getting started, having some money behind me gave me confidence when talking to sellers. Without it, you’re faking it until you make it, which means you’re playing a game and the buyer could wind up backing out. Here, Rick Howell joins me to talk about raising private money and how to build some credibility behind you. Rick got started in the middle of the housing crisis and finding private money was the key to success in his house flip business. Rick and I talk about how to raise private money when you’re just starting out and how you can use it to build and grow your own business. Rick shares how he sets up his deals and how he structures his paperwork. We also talk about mistakes to avoid when dealing with private money, rules for lending on a deal, and regulations you need to know. We wrap up by walking through Rick’s credibility kit which you can use to make your deals a success. To grab your copy, head to What’s Inside: —How private money helps you close deals. —Mistakes to avoid with private money deals. —A walk through of Rick’s credibility map.


Keep Your Pipeline Full! » REI In Your Car » 1232

I’ve been doing some direct mail and cold calling in a competitive county, and I’m excited because it’s been going really well. With just the initial marketing we did and the deals that came from it, we’ve already covered all of our marketing expenses, paid our VAs, and covered any overhead we need for the business. You can never have too many leads, and you always want to keep your pipeline full. Whether you’re using direct mail or cold calling, you have to keep your marketing strategy going. You’re the one in control, and when you have a full pipeline, you can be more selective with your deals and make a much larger profit. Head to to grab my new nine-page strategy PDF and to find out more about an implementation workshop I’m doing with my coaching business partner, Gavin, go to What’s Inside: —How I’m doing vacant land deals in a competitive county. —Why you need to keep your pipeline full. —Info on my new strategy PDF and an upcoming workshop.


Getting More Free Leads From Realtors Than You Can Handle » 1231

There are many things that have been working really well in my vacant land business, and one of them is working with realtors. I’ve been in real estate for 14 years, and I don’t know why I haven’t leaned on them more. Whether you’re selling houses or vacant land, realtors are huge and very important to your business. Leads from realtors cost nothing, and there are hundreds of thousands of vacant land listings out there today. Here, I’ll show you how to find the best realtors to work with and how to set up a deal so it’s worth their while. I also talk about how to get them to give you their vacant land listings. If you want to learn more about calling sellers and realtors, making offers, getting leads, and setting up your systems, head to the link below to get information on our upcoming workshop. What’s Inside: —How to work with realtors to get more leads than you can handle. —How to find the best realtors to work with. —Info on our upcoming implementation workshop.


Learn How New Land Flipping Students Chris & Ryan Have Done 8+ Deals In The Last 3 Months » 1230

Chris and Ryan are students of mine who are on to share how well they’ve been doing since taking my vacant land course. They just started getting traction over the last three to four months and have done eight deals with three more on the way in escrow. Six months from now, they’re going to be making so much money doing vacant land deals that they could likely quit their jobs and do it full time. Here, Chris and Ryan share how they partnered up and got started. Like many others, Chris says he was a full-time student and things didn’t start to change until he started taking action, regardless of whether or not he had everything in place. I talk to Chris and Ryan about how they use the MLS to list their properties and how they use realtors and creative strategies to close deals. We talk about the California market and how they draw up contracts to stay compliant. Chris and Ryan also share how they target properties and which ones they’re currently chasing. I challenge them to raise their minimum to get more profit and we spend some time talking about the lists they use, pricing strategies, realtor commissions, and more. What’s Inside: —How Chris and Ryan close eight vacant land deals in the last three months. —How Chris and Ryan target properties. —How to work with realtors to close deals.


Biggest Mistakes To Avoid In A Brand New $100,000 Coaching Business » 1229

In our upcoming coach marketing workshop in Orlando, Tom Krol and I are going to show students how to achieve leapfrog success and avoid some of the most common mistakes. We’re going to talk about getting your revenue in the first position and not focusing on the stuff a lot of other coaches teach, like too much setup. We’re getting right to the meat and potatoes. Tom and I have collectively sold over $30 million worth of coaching products and services. We’re very passionate about what we do, and we want to change people’s lives by showing them how to do it themselves. A lot of you out there tuning in might have success selling real estate, software, or something else, and you’re ready to share your secrets with others. At our workshop, Tom and I will tell you how to make a coaching business work without losing your weekends, without the fancy sales funnels, and without spending 80+ hours a week on it. Here, Tom and I talk about being a generous expert, why you need to sell it before you build it, and how Tom built Wholesaling Inc. The coach marketing workshop is on May 18th and 19th in Orlando. Grab your spot by going to What’s Inside: —What to focus on when building a coaching business and what to avoid. —How Tom built Wholesaling Inc. —Info on the upcoming coach marketing workshop.


How To Wholesale Deals without a License? » REI In Your Car » 1228

Every now and then, the question of whether or not you can wholesale without a license comes up. Several states have laws around wholesaling, contracts, and options, and people go into hysterics over them. The truth is that these rules are nothing new and have been around a long time, so take a deep breath. I never tell my students to trick the system or try to get around the rules. There’s nothing illegal or immoral about wholesaling; you just have to know how to play. While it’s true that you need a license when you get into brokering activity, there is a way around it, and that’s to use realtors. You either become one or pay one to help. Here, I talk about how to work with realtors and why you can’t afford not to have one sell your deals. Using a realtor often pays for itself, and you’re most likely to get a higher price for your property than if you were to sell it without one. I also talk about how to use realtors with both houses and land and the two things you need when you come into a deal. What’s Inside: —Why you should use realtors to wholesale deals. —How to use realtors to wholesale land and houses. —The two most important things you need when you come into deal.


The Ultimate Blueprint for Earning $100K a Year with Coaching » 1227

I’m back with Tom Krol, and we’re talking about the fastest way to get to $100K per year with coaching. It’s a lot easier than you think. Some people do coaching part-time as a side hustle and bring in $2,000 to $3,000 a month, which is phenomenal. We’re also going to be talking about this in our upcoming Coach Marketing Workshop in Orlando on May 18th and 19th. Check out the link below for more information. We’re doing it live and keeping it small, and we’ll even show you how to get to $100K per month! The number one reason why Tom has such a high success rate with his students is because his business wasn’t made in coaching coaches. He was an actual coach, and there’s a huge difference. People want to learn from others who are doing exactly what they want to do, not from a person who just read all the books and teaches techniques. Tom and I dive into what makes a great coach and how to get your business off the ground. We also talk about why you need to dial in your messaging, know your customer, and position yourself as the solution to your target audience’s problem. What’s Inside: —How to get to 100K in a year through coaching. —How to position yourself as a problem solver. —Information on the upcoming Coach Marketing Workshop (Orlando, May 18th & 19th).


Brand New Coach Marketing Workshop with Tom Krol & Joe McCall » 1226

Tom Krol and I have been friends for years. He’s seen massive success in the real estate business, and now he’s experiencing tremendous success with coaching. One of the things I appreciate about Tom is how much effort he puts into making sure his students succeed, and he cares more than anybody else I know in the industry. We did a workshop together last May, and we’re getting ready to hold another one. Our upcoming Coach Marketing Workshop will be held in Orlando on May 18th and 19th, and you can get all the details through the links below. Our workshop is more like a mastermind where you’ll be able to get granular about your specific business. It’s a great time to become a coach, regardless of what industry you’re in. In our workshop, we’ll be diving deep into real tactical and practical stuff, and then we’ll show you how to implement it all. If you really want to master your topic, you attract apprentices and teach them. It’s in those trainings where you’re humbled and relearn some of the basics yourself, and that’s how you master your craft in real estate or whatever you’re doing. What’s Inside: —Information on the upcoming Coach Marketing Workshop (Orlando, May 18th & 19th)


How The Rich Think About Money! THIS Money Mindset Hack Makes You WEALTHY! 🤑 » 1225

How you think about money is one of the most important lessons you’ll learn as an entrepreneur or business owner. Here, I dive into how the rich, middle-class, and poor think about money and hopefully challenge some of your assumptions on how you view wealth. A lot of people think wealth and riches are determined by how much cash is in your bank account or your net worth, but it goes a lot further. How you think about money influences your financial status, and your perspective is mission-critical. I walk through the three psychological approaches to money and why rich people see it as a tool for creating even more wealth. Poor and middle-class people believe money controls them, which can be a major roadblock. As a wealthy person, you know you’re in control of your money, which is why it’s important to create the right systems that allow you to generate cash flow for the long term. It’s important to focus on your legacy, and generating passive income through your investments is the key. If you want to be rich, you’ll need to think like rich people. What’s Inside: —How your money mindset influences your financial status. —The three psychological approaches to money. —Why you should focus on your legacy.


Happy Easter! A Simple Message » REI In Your Car » 1224

Happy Easter! This short episode is something different from what I usually talk about but it's very important. Today is what we consider the Christian New Year and I love this holiday for a lot of reasons. I have found something here that gets me so excited and I just can’t help but talk about it because I want other people to experience the same kind of joy and peace that I have in my heart. So in this short special episode, I talk about a very important message…something even more exciting and less complicated than real estate! I encourage you to take a listen with an open mind and heart. What’s Inside: —A simple Easter message from Joe.


Ground Up Cashflow Development w/ Daniil Kleyman » 1223

Daniil Kleyman is one of the smartest guys I know in the real estate business. He’s here to talk about how he generates cash flow from the ground up and he’s doing some really cool things. Daniil and his family came to the US from Russia in ’92 just as the Berlin Wall fell and the country was experiencing crazy hyperinflation. He originally had a corporate job on Wall Street but started studying real estate because he wanted to build assets. After getting laid off during the 2008 crisis, Daniil went all in on real estate investing. Daniil shares insights into how he built his empire, including the strategies he used to build his portfolio and how he calculates cash flow. We also talk about his property management strategy, advice for folks looking to expand their business, and which asset classes he targets. Daniil has an amazing software program called Rehab Valuator that crunches offers, analyzes deals, and manages real estate projects. For more info, head to the What’s Inside: —How Daniil ramped up his real estate business after working on Wall Street. —How Daniil calculates cash flow. —Info on Daniil’s software program, Rehab Valuator.


A Zimple Way to Collect Payments for Your Land Deals & Grow Your Portfolio » 1222

Paul, Steve, and Ted from Zimple Money are here and we’re talking about collecting payments for vacant land deals. We know there are software programs out there that people use, but some are a little clunky and they don’t offer much support. Another issue people run into is when merchant accounts like Stripe shut businesses down. Paul reached out to me and said he had a solution for land investors, helping them to collect payments on their notes with his software program. Zimple Money places a lot of emphasis on making sure their product meets land investors’ needs and makes their businesses run smoothly. Here, we dive into what Zimple Money looks like and how you can use it to create and manage all your notes for your land deals. You can do great things with it, like creating automatic payment schedules that sync with your borrower’s pay schedule. You can also easily set up one-time fees and deposits and attach all contract documents. The guys walk through a typical loan deal, and we go over a bunch of questions I had along the way. If you’re interested in giving Zimple Money a try, head to the link below. What’s Inside: —How Zimple Money is simplifying loan management for land deals. —Why Stripe cuts real estate investors off and how Zimple Money is different. —A walkthrough of Zimple Money’s features.


Don't Tell Me It Doesn't Work » REI In Your Car » 1221

This is a little bit of a rant, but I’m going to try to be as nice and friendly as I can. Stop telling me it doesn’t work. Maybe you sent out 500 letters and didn’t get a deal. Maybe you’re thinking about quitting and that this whole real estate thing is a scam. Here’s the thing: I’ve been in this business for years doing deals and educating people on how to do it themselves. It’s awesome and exciting and I have students who are killing it. I also get emails and complaints from people telling me it just doesn’t work. I’m left scratching my head trying to figure out what the difference is between people that do it and people that don’t. If you’re diving in and getting started, you have to trust the system. Hang out with successful people in the business and don’t get advice from broke people. If you’re tempted to complain and tell me your situation is different, stop it. Put your big boy panties on, make more offers, and figure it out! What’s Inside: —The real reason why real estate might not be working for you.


House Hacking 101: The Magic of Duplexes with Jim Park » 1220

Crazy stuff is happening in our economy today, including big bank collapses. A lot of people are freaking out, but I’m happy to be here. Having multiple streams of income and working for myself allows me to follow the opportunities and adjust during times of crisis. Wealth and money never disappear, they just transfer. One thing I love about real estate is that whenever something’s not working in the market, that means something else is. Jim Park is doing something really cool with vacant land: he’s buying up property and putting duplexes on them. He’s pre-selling them and there’s a huge demand, especially in Florida where he’s most active. Jim started out back in 1994 in California as a mortgage broker and he had a nice run in the industry. When the market crashed, he burned out and started to focus more on digital marketing. Jim eventually got into the duplex model and has been seeing massive success with his strategy. Jim and I discuss how his strategy solves both investor and buyer problems in today’s market and why there’s such a huge demand for duplexes. Right now, there’s a small window of opportunity and it might be the perfect time for you to jump in. What’s Inside: —Jim’s house hacking strategy with vacant land and duplexes. —Why there’s so much current demand for duplexes. —How to get in touch with Jim for more info.


Joe & Gavin’s Massive Implementation Workshop

Every year or two, Gavin and I put on a workshop, unlike any other workshop you’ve ever been to. The last time we did one was before COVID, so we’re way overdue. This one’s going to be live and in-person and we’re only letting 12 people in. In fact, we just sent the details out to our email list and the event’s already almost full. I like to call this workshop a massive implementation workshop because it’s not an event where you can just sit back and listen to someone teach. Gavin and I are actually doing the stuff you need to succeed in real estate. The workshop is happening in Saint Louis on April 11th and 12th. Here, we’re giving you all the details so you can decide if you want to grab a seat. Gavin and I will be doing pre-work, so you’ll have leads ready to go during the workshop. People are going to be getting out of their comfort zone making calls and offers and we’ll be standing by to help you win. We’ll also help you build out a team so you can outsource tasks and get ready to scale. Your speed to income is directly proportional to the offers you make and at this workshop, you could potentially do your very first deal. To find out more, go to What’s Inside:


The Harsh TRUTH About Wholesaling Real Estate » 1219

Tim Oppelt’s been in the real estate industry for a long time and his YouTube channel has a bit of a controversial angle to it. He got on my radar a few weeks ago when he put out a video about the harsh reality of what goes on in the wholesaling business. Tim did his first deal in 2014 and it’s been a lucrative side hustle for him. He works full-time at Carrot, a company that makes websites for real estate investors. So many people fail in wholesaling and we’re talking about why it happens and what to do about it. We also talk about the content Tim has been producing on his channel and how you can get some value from it. One of the biggest reasons people fail at wholesaling is because they have the wrong expectations. Part of that comes from some of these gurus who make it sound easier than it actually is. Tim debunks some of these issues, including how today’s real estate content marketing and online courses attract people looking to get rich quickly. Even though anyone can find success with wholesaling, it takes a lot of hard work and business skills to really make it. Tim shares a ton of great tips on how to get into real estate without making the common beginner mistakes we see all too often. What’s Inside: —The harsh reality of wholesaling and what the gurus don’t tell you. —How to avoid making common mistakes in wholesaling. —Why wholesaling isn’t a get-rich-quick scheme.


LIVE Land Marketing Bootcamp

The biggest challenge most land investors have is #1 - GETTING LEADS. (The other is finding the money... but more on that later...) I am doing a LIVE Land Marketing Bootcamp next, breaking/shattering these challenges - HEAD ON... Go here to sign up now: