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The IABC EMENA Podcast

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Setting a standard of excellence since 1970, the International Association of Business Communicators (IABC) is a vibrant global membership association with a network of 10,000 members in more than 80 countries, representing many of the Global Fortune 500 companies. A broadly diverse community of communication professionals, IABC connects members to ideas, job opportunities, and people, through professional learning and a generous culture of sharing. We believe that in today’s world, communication can be a force for good in business and society. We connect members and business people together for this purpose. With thousands of members worldwide, representing diverse industries, sectors and disciplines, this is a community alive with knowledge, experience, ideas and support; all of which are freely exchanged.

Setting a standard of excellence since 1970, the International Association of Business Communicators (IABC) is a vibrant global membership association with a network of 10,000 members in more than 80 countries, representing many of the Global Fortune 500 companies. A broadly diverse community of communication professionals, IABC connects members to ideas, job opportunities, and people, through professional learning and a generous culture of sharing. We believe that in today’s world, communication can be a force for good in business and society. We connect members and business people together for this purpose. With thousands of members worldwide, representing diverse industries, sectors and disciplines, this is a community alive with knowledge, experience, ideas and support; all of which are freely exchanged.
More Information

Location:

United Kingdom

Description:

Setting a standard of excellence since 1970, the International Association of Business Communicators (IABC) is a vibrant global membership association with a network of 10,000 members in more than 80 countries, representing many of the Global Fortune 500 companies. A broadly diverse community of communication professionals, IABC connects members to ideas, job opportunities, and people, through professional learning and a generous culture of sharing. We believe that in today’s world, communication can be a force for good in business and society. We connect members and business people together for this purpose. With thousands of members worldwide, representing diverse industries, sectors and disciplines, this is a community alive with knowledge, experience, ideas and support; all of which are freely exchanged.

Twitter:

@iabceme

Language:

English


Episodes

The IABC EMENA Podcast with Michael Ambjorn on how you can serve the industry through board service

5/15/2019
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We speak to arguably IABC EMENA's most famous member Michael Ambjorn, who explains why service on a board is the best way to both give back to the industry and also to grow as a communications professional. For more information about IABC EMENA and details on how you can stand for board nominations, go to https://iabcemena.com/blog/2019/04/27/do-you-want-to-make-a-difference-to-the-profession-stand-for-the-19-20-emena-board/

Duration:00:06:42

Communicating through Purpose with EY's Lewis Woodward

5/7/2019
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Communicating through Purpose with EY's Lewis Woodward by IABC EMENA

Duration:00:22:45

Neil Griffiths on why you should serve on the IABC EMENA board

5/5/2019
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IABC EMENA's former chair Neil Griffiths shares why you should stand for a board role with the world's largest family of communicators.

Duration:00:00:58

Joss Mathieson And Perspectives On Internal Communications

3/21/2019
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One of our EMENAComm keynote speakers was Joss Mathieson, the founder and director of Change Oasis. Joss spoke eloquently about his experiences heading up internal communications at companies such as GlaxoSmithKline. He joins us on the podcast to talk about managing change, how technology can help, and why internal communicators should be the "Rock Stars" of the communications industry.

Duration:00:14:30

The IABC EMENA Podcast With Maysoun Ramadan On Showing Communications Value

2/8/2019
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Communication has always been a creative from of bringing thoughts, new ideas and concepts to life. Industries are changing very fast and this requires a strong alignment. How can you become the game changer with your communication expertise? Maysoun Ramadan will be joining us at EMENAComm to talk value. She shares insights on the podcast today as to how we can prove our strategic worth.

Duration:00:07:34

The IABC EMENA Podcast With Casilda Malagon On The Importance Of Sustainability To Communicators

2/7/2019
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Let’s bring the world of sustainability and NGOs to communicators. It is more than just reports or CSR, it is transforming the way we do business. At EMENAComm Casilda Malagon will talk about why sustainability matters to communicators. She joins us on the podcast to discuss why sustainability should matter to us all.

Duration:00:06:26

The IABC EMENA Podcast On Digital Marketing And Communications With Jasna Suhadolc

2/3/2019
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How many of us communicators are digitally savvy? Can you tell a Google analytics page from a MailChimp EDM? How can we do more to understand digital marketing? IABC EMENA board member Jasna Suhadolc will be joining us at EMENAComm to talk the audience through how they can deliver a best-in-class digital marketing strategy. Today she joins us on the podcast to give us a taste of what to expect.

Duration:00:09:18

The IABC EMENA Podcast On Social Media Listening And Engagement With Laila Mousa

2/3/2019
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For brands that are willing to listen on social media, there’s a lot to discover about one’s target audience. Communicators often forget that social media is more than an engagement & content-sharing platform, but also a comprehensive research tool that gives brands a direct look into the thoughts of their target audience. So how can brands rethink the traditional use of social media and harness its true power for a holistic and effective communications strategy? Meltwater's Laila Mousa will...

Duration:00:08:14

The IABC EMENA Podcast On Communications In A Global Landscape With Muriel Pineau

1/31/2019
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Globalisation and the ubiquity of social media have impacted how we practice communications; we’ve moved from being transactional to collaborative, both internally and externally. How did that happen,what are the influences, and what do these trends mean for communicators? Muriel Pineau joins us on the podcast today to share insights from her presentation at EMENAComm on how communicators can and should adapt to communicating in a global landscape. Enjoy the podcast and see Muriel in Bahrain...

Duration:00:08:52

The IABC EMENA Podcast On How To Make Your Leaders Great Communicators With Colin Hatfield

1/27/2019
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Communication lies at the heart of leadership, and yet leaders are often ill-prepared for the specific communication challenges change presents, and often under-served by the communication professionals who support them. At EMENAComm, Colin Hatfield will reveal a few of the tools and techniques he has developed that strategic advisers can deploy with leaders to help them be more effective, inspiring and influential communicators and engage more strongly and productively with their teams....

Duration:00:09:57

The IABC EMENA Podcast On The Rise Of Brand Journalism With Gay Flashman

1/23/2019
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In today’s world, organisations and companies must build an authentic and two-way relationship with their clients, customers and wider stakeholders. One increasingly popular way to achieve this is through brand journalism, by telling journalism-style stories about a company that make readers want to know more, stories that don’t read like marketing or advertising copy. Former journalist Gay Flashman will be at EMENAComm to share her thought leadership on how brand journalism can play a part...

Duration:00:13:34

The IABC EMENA Podcast On Reputation Drivers With Matt Painter

1/20/2019
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We all understand the importance of reputation, but how much do we know about what shapes reputation? Matthew Painter UK Managing Director – Corporate Reputation at Ipsos MORI, will be joining us at EMENAComm to explore how communications leaders across the world are responding to shifting demands from consumers, policy-makers and the media – drawing on Ipsos’s latest global research, including: the findings from our 2018 ‘Reputation Council’ study. Today, Matt talks about how reputation...

Duration:00:08:40

The IABC EMENA Podcast With Monaem Ben Lellahom On The Importance Of Sustainability To Reputation

1/17/2019
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A pioneer in the CSR space across EMENA, Monaem Ben Lellahom will be joining us at EMENAComm. Today he talks us through why corporate social responsibility matters, both as an opportunity as well as a risk to organizational reputations. He'll be sharing unique insights at EMENAComm on pioneering research into sustainability and CSR trends across the Middle East and Africa. Enjoy the podcast and see Monaem at EMENAComm this February in Bahrain.

Duration:00:13:27

The IABC EMENA Podcast On Goal - Setting Success With Jan Spence

1/14/2019
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Research shows that only 4% of people meet their goals each year. Part of the issue may be that using an old, traditional approach to goal-setting often leads to mounting frustration and undue stress. Jan Spence will be joining us at EMENAComm to share a fresh, innovative perspective on how to develop a game plan and maintain momentum to achieve their goals and objectives. She joins us today on the podcast to give us a taste of what to expect in February.

Duration:00:09:23

The IABC EMENA Podcast With Adrian Cropley On Artificial Intelligence

1/10/2019
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We're in for a treat at EMENAComm. IABC’s past global chair and the CEO of the Centre for Strategic Communication Excellence, Adrian Cropley will be sharing his insights on how Artificial Intelligence will change the communications function, and what we need to do to prepare for this change. Today he joins us on the podcast to give us a glimpse into what AI means for us and what we should be doing to get ready for this shift in communications.

Duration:00:10:21

The IABC EMENA Podcast With Dr Rajeev Kumar On The Use Of Metaphors

1/6/2019
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Metaphors are an incredibly powerful tool for communicating, especially when talking about change. IABC’s past APAC Chair Dr Rajeev Kumar will being joining us at EMENAComm to share his expertise in how figures of speech can be used to promote change and engagement internally. He joins us to share a teaser into his talk, and discusses what we can all do to make the most of metaphors in storytelling.

Duration:00:15:15

The IABC EMENA Podcast With Darren Briggs On Cutting Through The Noise

1/3/2019
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The many competing demands for our attention can feel like a wall of noise, making it hard to pick out the really important messages that we need to hear. For example, research shows that Google is a more credible source of information than CEOs and, with trust in society at a low point, leaders are struggling to be heard. So how do both leaders and employees get heard? Drawing on extensive experience and case studies, Darren Briggs will be running an exclusive workshop at EMENAComm. Today...

Duration:00:09:12

The IABC EMENA Podcast With Cameron Craig On Comms Lessons From Apple

12/28/2018
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It's no secret that we're incredibly excited to welcome Cameron Craig to EMENAComm. Cameron worked at Apple during its turnaround, and he will share how communication played a pivotal role in the period from Steve Jobs return as CEO to the launch of the iPhone. Over this period, Apple would prove the cynics wrong and dazzle the world with its groundbreaking innovations, masterful marketing and against-the-grain approach. Cameron will share five communications lessons from those days and how...

Duration:00:08:51

The IABC EMENA Podcast With Daniel Schraibman On Modern Crises

12/28/2018
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Who doesn't love a crisis? One of our speakers at EMENAComm, Daniel Schraibman, certainly does! Based on his own experiences, including the oil and gas sector, Daniel Schraibman will talk attendees through how can you prepare for, respond to and learn lessons from a crisis in Bahrain this February. Daniel joins us on the podcast to discuss modern-day crisis issues and how we need to respond. Join him in Bahrain this February, and enjoy the podcast!

Duration:00:09:13

The IABC EMENA Podcast With Tasneem Chopra On Communications And Diversity

12/26/2018
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Diversity, inclusion and representation are issues that we often talk about, but which are practiced less often. What are the benefits to applying a culturally diverse lens to your communication strategy, and how can you harness diversity within your organisation to leverage social change? Tasneem Chopra, one of Australia's leading consultants on the issue, joins us on the podcast to talk about what she will be presenting at EMENAComm, and why we need to rethink communications to promote...

Duration:00:08:12