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The PPC Show Podcast

Technology Podcasts

Each week The PPC Show covers all the headlines in marketing and paid advertising. We cover Google, Facebook, Instagram, Twitter, Quora, LinkedIn, Snap, TikTok and more! We also occasionally bring you interviews with the movers and shakers in paid marketing. Listen today!

Location:

United States

Description:

Each week The PPC Show covers all the headlines in marketing and paid advertising. We cover Google, Facebook, Instagram, Twitter, Quora, LinkedIn, Snap, TikTok and more! We also occasionally bring you interviews with the movers and shakers in paid marketing. Listen today!

Twitter:

@adstage

Language:

English


Episodes

This Week in Marketing News (May 8th, 2020)

5/15/2020
This week we dive into all the marketing headlines you care about. A new better, faster, stronger Facebook desktop experience is rolling out. Dark Mode is here (Do you really care? Does anyone use dark mode?) on Quora and Facebook. Pinterest and Shopify team up to take down Amazon. TikTok joins the club of product people copying Snap. JD and Paul feel like terrible sons for underspending on Mother's Day. Sorry Mom! --- Send in a voice message:...

Duration:00:36:53

This Week in Marketing News (May 1st, 2020)

5/8/2020
Special guest alert! Joe Martinez from Clix Marketing joins us to talk about the Etsy boom, Amazon's copy cat business, Facebook placement tactics, and he successfully sneaks in a plug for his YouTube channel. Best of all, I mistakenly say "YouTube" instead of "Instagram" at some point in the episode...can you find it? Listen Now! --- Send in a voice message: https://podcasters.spotify.com/pod/show/the-ppc-show-podcast/message

Duration:00:39:04

This Week in Marketing News (April 27th, 2020)

4/29/2020
What's going on this week? Atlas Shrugged book reviews meets Google Ads advertiser disclosures as Paul Wicker of TapClicks (you read that right) and JD Prater of Quora discuss the latest headlines in marketing. CVS launches a new ad network, NBC hopes to make TV shoppable, and Twitter is being overrun by video game Tweets. Listen now! --- Send in a voice message: https://podcasters.spotify.com/pod/show/the-ppc-show-podcast/message

Duration:00:35:16

This Week in Marketing News (April 17th, 2020)

4/21/2020
This week Paul Wicker of AdStage and JD Prater of Quora discuss the brand new, very new, totally redesigned, and absolutely new, Quora SuperNew Ads UI. (You'll have to listen to get the joke) Reddit introduces new political ad regulations, Google and Facebook are about to have their first down quarters (in terms of revenue growth) ever, Amazon introduces product-targeted display ads, and BMW shifts (pun!) budget from live sports to eSports. Listen now! --- Send in a voice message:...

Duration:00:28:38

This Week in Marketing News (April 3rd, 2020)

4/17/2020
A week late but still just as exciting! Listen in as JD of Quora and Paul of AdStage talk about work-from-home, #passiveincome strategies, and all the latest headlines from Facebook, Google, Quora and more. Listen now! --- Send in a voice message: https://podcasters.spotify.com/pod/show/the-ppc-show-podcast/message

Duration:00:40:41

This Week in Marketing News (Mar 27th, 2020)

3/31/2020
Is there anything to talk about other than COVID-19!? Listen as Paul Wicker (@wickerpedia) and JD Prater (@JDPrater) share their views on the marketing and economic impact of the pandemic. Our hosts also dig up the few non-COVID-19 marketing headlines they could find. Listen now! --- Send in a voice message: https://podcasters.spotify.com/pod/show/the-ppc-show-podcast/message

Duration:00:31:30

Between Two Marketers: Big Agency Life with Keith Stoeckeler from MKTG

3/26/2020
They met on Twitter a mere week ago and now these two marketing pros sit down in their home offices to talk WFH tips (or lack thereof), coffee, gin, and what exactly "strategy" people do at big agencies. Fun fact, Keith has worked at four of the five major agency holding companies and worked with some of the largest brands in the world. Join Paul Wicker of AdStage and Keith Stoeckeler of MKTG as they nerd out about marketing and life! --- Send in a voice message:...

Duration:00:38:33

This Week in Marketing News (Mar 20th, 2020)

3/23/2020
Etsy adds mandatory advertising fee for sellers, LinkedIn goes live with Conversation Ads, eMarketer drops the advertising forecast due to COVID19, and more! Most importantly Baby Jude makes his first #ppcshow appearance. 👶Listen now! --- Send in a voice message: https://podcasters.spotify.com/pod/show/the-ppc-show-podcast/message

Duration:00:34:21

Between Two Marketers: Performance Marketing for Software with Garrett Mehrguth

3/18/2020
In today's interview Paul sits down with Garrett Mehrguth from Directive. They discuss how to get quickly get educated on SEO, reasons to reallocate midfunnel spend to top/bottom funnel, and how Garrett approaches client reporting. In a turn of events only marketers will find remotely interesting... they discover they share the same MarTech stack! Listen now: Sign up with Directive's Institute to learn SEO and get 4 free lessons today! --- Send in a voice message:...

Duration:00:40:40

This Week in Marketing News (Mar 13th, 2020)

3/14/2020
Happy Friday the 13th! Live from their respective home offices, Paul Wicker of AdStage and JD Prater of Quora discuss the latest headlines in AdTech while comparing WFH tips. Reddit launches a new promoted trends ad unit, Google introduces some next level demographic reporting/attribution for Conversion Values and a whole lot more! Best of all, JD closes the show with an inspiring, patriotic speech! NOT ON MY WATCH, CORONAVIRUS! --- Send in a voice message:...

Duration:00:28:29

This Week in Marketing News (Mar 6th, 2020)

3/10/2020
Cornonavirus impacts everything! Tech events get canceled, travel budgets cut, and everyone in silicon valley has been told to WFH. In other news, Twitter launches their version of stories called "Fleets" and the Twitter CEO, Jack Dorsey, may get the boot. 👢We debate the most overhyped trends in tech and Paul sneaks in some sound effects. Join Paul Wicker of AdStage and JD Prater of Quora as we dig into the marketing headlines for the week. --- Send in a voice message:...

Duration:00:39:25

Between Two Marketers: Deep Funnel Conversion Optimization with Harry Hawk

3/7/2020
In the first of our "Between Two Marketers" interview series, Paul sits down with Harry Hawk from Birdeye. Harry explains how he improved revenue by 4x by switching Facebook and Google AI to run off of Salesforce deep funnel conversions. Harry gets into the nitty gritty and shows you why AI should be your best friend. Listen now! Learn more in Harry's blog post: https://birdeye.com/blog/why-performance-marketers-need-to-embrace-machine-learning-optimization/ --- Send in a voice message:...

Duration:00:47:49

This Week in Marketing News (Feb 28th, 2020)

2/29/2020
Join us for episode 200 🔥 and listen in as Paul Wicker of AdStage and JD Prater of Quora dig into issues affecting marketers. From canceled conferences due to the Cornona virus to Tik Toks latest growth numbers we cover all things marketing! --- Send in a voice message: https://podcasters.spotify.com/pod/show/the-ppc-show-podcast/message

Duration:00:38:18

This Week in Marketing News (Feb 21st, 2020)

2/22/2020
Google is changing up their agency partner program, Amazon Ads and Amazon Twitch are booming, Bloomberg spends more on marketing than all other candidate combined, TikTik adds a watch warning, Shopify joins Libra, Twitter acquires a stories company, and more! Join Paul Wicker of AdStage and JD Prater of Quora as we dig into the marketing headlines for the week. --- Send in a voice message: https://podcasters.spotify.com/pod/show/the-ppc-show-podcast/message

Duration:00:43:56

This Week in Marketing News (Feb 13th, 2020)

2/14/2020
Happy Valentine's Day marketing lovers! This week we cover the new social video platform, Byte. What's App breaks 2 billion users. LinkedIn shuts down part of their product. Amazon sues the Pentagon and more! Join Paul Wicker of AdStage and JD Prater of Quora as we dig into the headlines for the week. --- Send in a voice message: https://podcasters.spotify.com/pod/show/the-ppc-show-podcast/message

Duration:00:38:45

This Week in Marketing News (Feb 7th, 2020)

2/7/2020
Ad Tech Revenue Roundup Part 2! Twitter, Snap, and Pinterest all released earnings. The Linkedin CEO is gone. Facebook is getting out of parts of their audience network and more! Join Paul Wicker of AdStage and JD Prater of Quora as we dig into the headlines for the week. Also, a nice easter egg for those who survive the full episode. 🥚 --- Send in a voice message: https://podcasters.spotify.com/pod/show/the-ppc-show-podcast/message

Duration:00:27:26

This Week in Marketing News (Jan 35th?, 2020)

2/1/2020
Revenue Roundup Part 1! Apple, Microsoft, Amazon and Facebook release their quarterly numbers and Paul Wicker of AdStage and JD Prater of Quora dig in. Also, welcome to the #postfacts world we live in where I can invent January 35th. --- Send in a voice message: https://podcasters.spotify.com/pod/show/the-ppc-show-podcast/message

Duration:00:37:40

This Week in Marketing News (Jan 27, 2020)

1/28/2020
This week Paul Wicker of AdStage and JD Prater of Quora talk about influencer marketing, chocolate rain, Google's search results' backpedal, Pinterest, Etsy and more. Listen now! --- Send in a voice message: https://podcasters.spotify.com/pod/show/the-ppc-show-podcast/message

Duration:00:35:50

This Week in Marketing News (Jan 17, 2020)

1/18/2020
This week Paul Wicker of AdStage and JD Prater of Quora breakdown the top headlines in marketing. TikTok ad revenues are through the roof, Facebook backpedals from placing ads on WhatsApp, Chrome hops on the cookie blocking bandwagon, Instagram brings DMs to desktop and more. --- Send in a voice message: https://podcasters.spotify.com/pod/show/the-ppc-show-podcast/message

Duration:00:40:14

This Week in Marketing News (Jan 10, 2020)

1/10/2020
Listen in as JD Prater of Quora and Paul Wicker of AdStage cover the latest headlines in paid marketing. Apologies in advance... JD was onsite in our AdStage "studio" but it STILL took us 10 minutes to get the audio figured out...hang in there! We talk about TikTok's cash grab, Twitter's updates / new ad unit, Spotify going big on podcasts, and a whole lot more. Listen now! --- Send in a voice message: https://podcasters.spotify.com/pod/show/the-ppc-show-podcast/message

Duration:00:26:03