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Podcast stories of data and tech in the nonprofit world.

Podcast stories of data and tech in the nonprofit world.
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Location:

United States

Description:

Podcast stories of data and tech in the nonprofit world.

Twitter:

@WholeWhale

Language:

English


Episodes

105: (short) Don’t build that app!

9/21/2018
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We make the case for not building an app. When you balance the cost and facts of app usage it is probably the worst technical investment your organization can make. Consider that about 20% of apps are used once then deleted (flurry + Statista), and 80% apps don’t make it 30 days (Quettra mobile analytics).... Read more »

Duration:00:12:38

104: Keeping your Nonprofit Brand Current

9/17/2018
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Sarah Durham, author of the book Brandraising and CEO and founder of Big Duck shares current trends in nonprofit branding and communications. We discuss how much has changed since the company’s founding in 1994 and what has stayed the same. The question of whether to evolve a brand or rebrand entirely is also discussed. Resources Books... Read more »

Duration:00:35:36

103: Understanding Facebook Fundraising

9/4/2018
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Facebook’s donation tool charges 0% and has raised hundreds of millions for nonprofits that know how to use it. Digital fundraising strategist, Julia Campbell walks us through how your organization can use this powerful platform. Julia is also the author of – Storytelling in the Digital Age: A Guide for Nonprofits! Resources Free and low-cost... Read more »

Duration:00:39:48

102: Crafting a digital strategy for TFA

8/20/2018
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A case study of how Teach For America implemented a digital strategy across the organization. This case study goes through the process that Peter Petralia, Partner at Modern Craft led. We learn the key elements involved in steering an organization of this size. Resources Modern Craft TFA case study Episode 12: Teach For America Podcast... Read more »

Duration:00:32:33

091.5: Things we Learned from #18NTC

5/9/2018
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Bonus episode! George and Olivia talk through some of the highlights from #18NTC, the 2018 Nonprofit Technology Conference, including the state of play for Facebook, what we can look forward to with GDPR, and how we can apply lessons from a digital newsroom for nonprofit communications. We may have also had a few sazeracs. Resources... Read more »

Duration:00:27:55

091: Sasha Samochina on how NASA fuses science and art (Live from SXSW)

5/3/2018
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In our final Live from SXSW episode (for 2018 at least), Olivia speaks with Sasha Samochina of NASA’s Jet Propulsion Laboratory. While everyone else was at Westworld, Olivia talks about the Wild West of VR with Sasha, one of the JPL’s Immersive Visualization Producers in Pasadena, CA after her panel, “Let’s Get Real: Practical Uses... Read more »

Duration:00:20:42

90.5 CFC drops $66M – news update from America’s Charities

4/27/2018
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The Combined Federal Campaign (CFC) reported that $101M was raised in 2017 by federal employees, this represents a 40% or $66M decline in funds raised for nonprofits. In 2009, this same program raised over $200M has steadily declined over the past years and Jim Starr, the President and CEO of America’s Charities helps us understand... Read more »

Duration:00:24:14

090: CERN — Doing the things a particle can with James Beacham (Live from SXSW)

4/26/2018
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Science, y’all. Olivia is (at least in podcast terms) still at SXSW 2018, talking with Dr. James Beacham, with the ATLAS Experiment at the Large Hadron Collider at CERN, who was part of the panel Decrypting the Universe: Science and Art at CERN last month in Austin. The Higgs boson particle? The Large Hadron Collider?... Read more »

Duration:00:40:18

089: Lean Data with Emma Lalley and Twisha Mehta (Live from SXSW)

4/20/2018
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When we see a conference session titled “Lean Data: How to Use Data to Drive Social Progress,” you can bet we’re signing up, and that’s exactly what happened when Account Strategist Whaler Olivia Marlowe-Giovetti went to SXSW last month. After a great session co-led by Emma Lalley of New Story and Twisha Mehta of Samasource (along... Read more »

Duration:00:33:36

088: WTF with Tim O’Reilly (Live from SXSW)

4/12/2018
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In a special (perhaps Very Special?) episode of Using the Whole Whale recorded live in Austin, Olivia Marlowe-Giovetti speaks with Tim O’Reilly of O’Reilly Media. If you’re using the Internet today (and you are if you’re listening to this podcast), you can thank Tim in at least some small part. He wrote the first popular... Read more »

Duration:00:20:19

087.5: Things We Learned from Strata Data Conference

4/5/2018
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In the second of 2 episodes between Chief Whaler George and Account Strategist Whaler Olivia, we talk about (taco-bout?) our recent conference adventures, wrapping up with George’s time at the Strata Data Conference in San José (where our Design Whaler Ann presented on Machine Learning and A/B Testing). Much like SXSW, tacos were had. Attending... Read more »

Duration:00:17:53

087: Things We Learned from SXSW

3/29/2018
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In the first of 2 episodes between Chief Whaler George and Account Strategist Whaler Olivia, we talk about (taco-bout?) our recent conference adventures, beginning with Olivia’s time at SXSW 2018. There were discussions on digital sanctuary, empathy, VR, blockchain, and — of course — tacos. Panels and talks referenced include insights into race and digital... Read more »

Duration:00:17:51

086: Using the Thank You Strategy (short)

3/12/2018
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A short podcast where George talks about a simple, yet powerful way to think about thanking your audience in order to increase the impact of your communications. Resources Thank You Economy book Donor’s Choose Drip campaign strategy Environmental Defense Fund podcast

Duration:00:09:44

085: The Testimonial Tactic (short)

3/2/2018
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This is a short ideacast from George Weiner about how you can better leverage testimonials in your business. Our online reputations are shaped by how others report on our services and work – how are you being deliberate about asking for these reviews? Per the request made in the podcast, please consider taking a minute... Read more »

Duration:00:07:04

084: Totally Uncorked with Nonprofit Branding Evangelist Elaine Fogel

2/5/2018
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If you think nonprofit branding is important, this podcast is for you. We speak with author, speaker, marketer, brand and customer experience evangelist, educator, and consultant Elaine Fogel, president and CMO of Solutions Marketing & Consulting LLC located in Scottsdale, Arizona. A sought-after marketing and branding thought leader who specializes in small-to-medium businesses and nonprofit organizations, Elaine... Read more »

Duration:00:29:12

083: Bringing classical music into the digital age with 21C Media Group

1/25/2018
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In M+R’s 2017 Benchmarks Study, cultural nonprofits emerged as the MVP in several areas. Email list size growth was more than double the overall nonprofit average (21% compared to 10%). Website visitor signup rates were simiarly higher than average — 2.7% for cultural nonprofits versus the overall average of 1.1%. This sector also had the... Read more »

Duration:00:34:35

082: Understanding workplace giving with America’s Charities

1/3/2018
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Workplace giving contributes roughly $4 billion to charities in the U.S. each year. As the data show, there is a burgeoning interest in the workforce of aligning with organizations that share their personal values, and that includes giving back either through monetary contributions or in-kind pro bono work. There’s no organization better suited to talk... Read more »

Duration:00:33:21

081: Risky Business with Risk Alternatives

12/14/2017
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Risk: Grey hair generator, or force for good? We talk with Ted Bilich, CEO of DC-based Risk Alternatives. Their mission is to build stronger communities by helping nonprofits and startups master risk management and process improvement, implementing a regular cycle to create a resilient culture. No one wants to talk about all of the things that can... Read more »

Duration:00:30:54

080: Using Facebook Messaging for Impact with @Mssg

11/29/2017
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We interview Michael Sabat, Founder of @Mssg and talk about how organizations can more easily use Facebook messaging to collect information and connect with their audience. Facebook messenger and messaging continue to grow and audiences may be expecting your page to respond with a chat experience. This episode covers different ways your organization can leverage... Read more »

Duration:00:26:46

079: The role of a digital team at Communities in Schools

11/16/2017
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We interview Shakirah A. Hill| Director, Digital Strategy at the Communities In Schools National Office. The discussion covers breaking down silos across the organization and how to balance data and anecdotes in storytelling. Resources Communities in Schools On Twitter @cisnational Find Shakirah on Twitter @ShakirahAdianna About Shakirah Hill Shakirah Hill is the... Read more »

Duration:00:38:51