Wrestlenomics Radio-logo

Wrestlenomics Radio

Wrestling

Wrestlenomics Radio focuses of the economics of the pro-wrestling industry. We discuss pro-wrestling business news and key metrics for companies like WWE, NJPW, ROH, Impact, indies and more.

Wrestlenomics Radio focuses of the economics of the pro-wrestling industry. We discuss pro-wrestling business news and key metrics for companies like WWE, NJPW, ROH, Impact, indies and more.

Location:

United States

Description:

Wrestlenomics Radio focuses of the economics of the pro-wrestling industry. We discuss pro-wrestling business news and key metrics for companies like WWE, NJPW, ROH, Impact, indies and more.

Language:

English


Episodes

Pop culture extravaganza

1/17/2021
Wrestlemania will have fans in attendance, April 10 and 11, at Raymond James Stadium. Former WWE co-presidents George Barrios and Michelle Wilson open investment firm. What's WWE popularity like in India ahead of the Superstar Spectacle program? WWE CFO Kristina Salen was interviewed as part of the Consumer Electronics Show. Who are the most searched-for wrestlers in WWE, AEW, and NJPW? All that and more! Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on...

Duration:00:54:33

No chance in hell

1/11/2021
NJPW has an India TV deal. A media deal in the U.S. and U.K. seems imminent. WWE Raw scores big ratings for its Legends Night program. Vince McMahon has countersued Oliver Luck. What does MLB's apparent downgrade in TV rights fees from ESPN mean for the sports rights market? Linda McMahon contributes millions to her Trump super PAC. Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter: https://twitter.com/wrestlenomics Read Brandon's written work at...

Duration:00:40:54

Cable makes wrestling richer than ever

1/3/2021
This week we explain how the modern wrestling media economy works and just why cable TV gives WWE and AEW so much money for rights fees. Plus, Covid prevalence in Japan and Tokyo are on the rise as Wrestle Kingdom approaches. And WWE Smackdown gets a huge lead-in on Christmas day, followed by normal viewership on New Years Day. Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter: https://twitter.com/wrestlenomics Read Brandon's written work at...

Duration:01:03:54

Year 2020 retrospective

12/27/2020
This week's episode opens with some memories about Brodie Lee (Jon Huber). Through a compilation of clips from earlier episodes of Wrestlenomics Radio, we take a look back at the unforgettable year of 2020, the challenges brought by Covid, the changes in the wrestling industry, and more. Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter: https://twitter.com/wrestlenomics Read Brandon's written work at https://wrestlenomics.com Support on Patreon:...

Duration:01:32:00

More fans than ever

12/19/2020
WWE Raw hit a new viewership low on Monday, but what does it mean in this evolving media landscape? What does it mean for the USA Network? Brandon puts WWE viewership and popularity in context. In case you missed it, former Wrestlenomics co-host and current AEW VP Chris Harrington and Brandon talked about Wednesday night minute-by-minute viewership here: https://www.youtube.com/watch?v=JlMHWoIo35Y Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter:...

Duration:00:46:29

Code of Champions

12/12/2020
AEW Dynamite had stronger viewership than the more heavily hyped episode the week before. We analyze the ratings for Impact, AEW Dynamite, and WWE NXT this week. How close is AEW getting to the numbers put up by WWE Raw? Plus: NXT India coming soon, age demographic breakdowns, NXT Takeover reception, the Code of Champions, pure Performance Center projects, and more. Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter:...

Duration:01:05:31

Is TV more valuable than PPV?

12/5/2020
Following a heavily hyped episode of AEW Dynamite, we analyze the viewership and the apparent beginning of relationship between All Elite Wrestling and Impact Wrestling. Plus, we'll unpack whether the wrestling economy is now at the point where one episode of a major weekly wrestling program is more valuable than a pay-per-view event. Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter: https://twitter.com/wrestlenomics Read Brandon's written work...

Duration:00:59:25

Pay-per-view price inelasticity

11/28/2020
This podcast is like an MBA class but pro-wrestling examples and no college credits. Brandon Thurston unpacks the history of pay-per-view price points and discusses how or if it affected wrestling PPV sales. Plus, what challenges will independent wrestling face in the hopefully near post-corona era? Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter: https://twitter.com/wrestlenomics Read Brandon's written work at https://wrestlenomics.com Support...

Duration:01:01:08

But all TV is down

11/21/2020
Join Wrestlenomics host Brandon Thurston as we harness big data to ask the big questions related to wrestling economics and wrestling popularity. Is WWE's viewership decline really that much worse than other wider trends in television and major sports? Plus news on WWE executive moves, the settlement of a class-action shareholder lawsuit. And analysis of the latest in viewership as AEW Dynamite edged out Raw this week in P18-34. Follow Brandon on Twitter: https://twitter.com/BrandonThurston...

Duration:00:59:30

20-factor test

11/14/2020
A lot of AEW news this week coming off of the Full Gear pay-per-view. How many buys does it look like the event sold and how does that compare to previous AEW PPVs? Where might an additional one-hour AEW program land on TNT? Would WWE wrestlers pass the Internal Revenue Service's 20-factor test to be considered employees? A deep analysis of WWE developmental. Plus, a special presentation of Wrestlenomics Jeopardy with Kate Carney (@KateCarnage)! Follow Brandon on Twitter:...

Duration:01:23:39

A case for sports-like wrestling

11/7/2020
We'll go over a few things we've learned about WWE's finances after the Q3 report last week and a preview of a new estimate for Q4. Brandon estimates WWE will report more than $160 million in net income for the full year of 2020. Plus, now may be the time for a mainstream pro wrestling company to have a more sports-like creative approach. Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter: https://twitter.com/wrestlenomics Read Brandon's written...

Duration:01:10:47

WWE Q3 2020: Finally a new star, and it's Nick Khan

10/31/2020
WWE reported Q3 2020 earnings on Thursday. The first nine months of 2020 are already more profitable than any full year in company history. Hear the audio from call with comments from WWE executives themselves, along with Brandon Thurston explaining and breaking down the numbers and the jargon. New president and chief revenue officer Nick Khan made his debut on the call. This was also the first earnings call appearance for new chief financial officer Kristina Salen. Stephanie McMahon made a...

Duration:01:01:23

The business of everything else

10/24/2020
In advance of the WWE Q3 earnings report next week, a special WWE- and AEW-free podcast: *New Japan records positive net income for FY2020 *How close are Japan, the U.S., and Mexico to running the same number of events as in 2019? *TNA's 2017 business forecasts were disclosed as part of the Jarrett-Anthem lawsuit *How media effects independent wrestling Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter: https://twitter.com/wrestlenomics Read...

Duration:01:06:08

If a man yells in a forest and no one listens... is it a podcast?

10/17/2020
*Big WWE Q3 preview: New CFO Kristina Salen debuts, Will Vince have an easier time talking ratings?, Will online merch sales remain strong? *WWE extends its deal with Amway Center in Orlando *Total Bellas gets renewed *How did the WWE's draft episodes of Raw and Smackdown affect ratings compared to previous draft episodes? Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter: https://twitter.com/wrestlenomics Read Brandon's written work at...

Duration:01:02:57

We march backwards into the future

10/10/2020
The latest in wrestling business news: Florida Governor Ron DeSantis lifts restrictions on sports events, which might WWE could hold WrestleMania in Tampa next spring. What would happen to wrestling if Andrew Yang became Secretary of Labor? The latest on trends in wrestling viewership as WWE NXT and AEW Dynamite went against the Vice Presidential Debate. Finally, we explore the ways in which many of the creative tools used to influence wrestling economics have been diluted. Plus: Has U.S....

Duration:01:02:05

The pillars of wrestling's future

10/3/2020
We've been spending too much time focusing on linear trends in pro-wrestling viewership. There are 3 factors we can study to understand the future of wrestling TV value. Plus the latest on NJPW CEO Harold Meij's resignation from New Japan Pro-Wrestling; WWE taking control of talent third-party video accounts; and WWE EVP Paul Levesque's comments on the suggestion that NXT might move away from Wednesday nights. Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow...

Duration:01:00:37

SEC Theater

9/26/2020
This podcast contains a dramatic reading of correspondence between the Security and Exchanges Commission and World Wrestling Entertainment, Inc. SEC Theater soundtrack: https://vimeo.com/273529383 Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter: https://twitter.com/wrestlenomics Read Brandon's written work at https://wrestlenomics.com Support on Patreon: https://patreon.com/wrestlenomics Support this podcast at —...

Duration:01:01:37

The End of Pax McMahona

9/19/2020
On the eve of the opening of the G1 Climax, New Japan's parent company Bushiroad releases its annual financial report. What did we learn about New Japan's fiscal year? A major executive is leaving NBCUniversal. What will it mean for WWE Raw? How did WWE fare against the return of Monday Night Football? And what might wrestling programs learn from viewership trends for Monday Night Football? Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter:...

Duration:00:57:40

The bill's coming due

9/12/2020
An estimate of AEW pay-per-view buys for All Out 2020 and for every PPV in the short history of All Elite Wrestling so far. Plus, more news on WWE's objection to wrestlers monetizing third-party video platforms, including comments from an interview with Andrew Yang. Listener questions brings Brandon Thurston to make an attempt estimating AEW's full financial picture, including annual revenue for 2020. Is AEW really profitable already? How much of an effect with the return of Monday Night...

Duration:00:53:45

Secretary of Labor

9/5/2020
Andrew Yang tweets notwithstanding, does WWE really have the rights to its talent legal names? Vince McMahon is reportedly threatening to punish talent unless they stop using third-party monetized platforms like Cameo and Twitch. What's motivating this move? Brandon Thurston explains. Then, will NXT move away from its head-to-head competition with AEW Dynamite on Wednesdays? Does USA Network really want to compete with AEW as much as WWE does? All that and more. Plus, a theory on how some...

Duration:00:58:11