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The Author Switch

Business & Economics Podcasts

So many people dream of becoming an author but then never realize that dream. Others publish a book only to see it fade into obscurity. Join bestselling and award-winning author Carma Spence as she shares practical advice and interviews with authors that will inspire you. Turn on The Author Switch and grow your business with books. Whether you’ve always wanted to be an author, have toyed with the idea, or are a frustrated author languishing in obscurity, this podcast is for you.

Location:

United States

Description:

So many people dream of becoming an author but then never realize that dream. Others publish a book only to see it fade into obscurity. Join bestselling and award-winning author Carma Spence as she shares practical advice and interviews with authors that will inspire you. Turn on The Author Switch and grow your business with books. Whether you’ve always wanted to be an author, have toyed with the idea, or are a frustrated author languishing in obscurity, this podcast is for you.

Language:

English

Contact:

5624350136


Episodes

The Golden Topic: How to Choose What Your Readers Crave

1/8/2024
Are you writing what they want to read? Knowing your audience's pain points, desires, and aspirations is key to finding the golden topic that resonates with your readers. In this episode of The Author Switch Podcast, I share how to identify topics that your readers crave. Gain the confidence to write content that stands out and sells. Make your next book a hit. The post The Golden Topic: How to Choose What Your Readers Crave appeared first on The Author Switch.

Duration:00:16:31

Writing Like a Pro: Overcoming Non-Writer Doubts

12/11/2023
Have you ever felt that your insights could inspire many, yet doubted your ability to put them into words as an author? In this episode of The Author Switch, I share 10 tips (plus a few bonus tips) on how you can embrace your expertise, effectively communicate your ideas, create compelling content, and connect authentically with your audience, turning your knowledge into a powerful tool for business growth. The post Writing Like a Pro: Overcoming Non-Writer Doubts appeared first on The Author Switch.

Duration:00:18:40

From Hello to Hooked: Crafting a Book Description that Sells

12/4/2023
First impressions count! If you've been struggling to make your book stand out, tune in to this episode of The Author Switch Podcast. Host Carma Spence will be sharing tips on how to create a blurb that sells! Learn how to create a book description that instantly captivates your audience, transforming your book description into one of your most powerful marketing tools. The post From Hello to Hooked: Crafting a Book Description that Sells appeared first on The Author Switch.

Duration:00:14:21

Pen Pals: Two Experts, Two Styles in the World of Book Coaching

11/27/2023
Host Carma Spence and guest Ben Gioia discuss books, self-publishing and more in this episode of The Author Switch Podcast. The post Pen Pals: Two Experts, Two Styles in the World of Book Coaching appeared first on The Author Switch.

Duration:00:23:30

Echoes of Expertise: The Art of Finding Your Author’s Voice

11/20/2023
Picture this: Your words leaping off the page, connecting with readers on a deep level, and supercharging your business. How do you make that happen? You find your unique Author's Voice! But how do you do that? In this episode of The Author Switch, I share 7 tips on how to find and develop your unique author's voice. The post Echoes of Expertise: The Art of Finding Your Author’s Voice appeared first on The Author Switch.

Duration:00:12:34

Turning Minutes into Manuscripts: Efficient Time Management Tips for Authors

11/13/2023
Does it seem like your day zips by before you can jot down a single word of your book? Imagine converting even fleeting minutes into substantial strides in your writing journey. My guest for this episode of The Author Switch Podcast, Sheila Hawkins, has honed this craft to perfection. In this episode, she shares her time-savvy methods for authors. The post Turning Minutes into Manuscripts: Efficient Time Management Tips for Authors appeared first on The Author Switch.

Duration:00:30:06

Beyond Bestseller Lists: Measure the True Impact of Your Book

11/6/2023
Have you ever wondered about the true impact of your book ... beyond just royalties, but also how it might change the world? Join me for this episode of The Author Switch Podcast, where I explore the multifaceted impact your book can have on both your business and the world. Learn how to measure this influence and leave a lasting legacy. The post Beyond Bestseller Lists: Measure the True Impact of Your Book appeared first on The Author Switch.

Duration:00:21:53

Monetizing Your Manuscript: Creative Revenue Streams for Authors

10/30/2023
Ever thought about how your book could be the golden key to multiple revenue streams in your business? In this episode of The Author Switch Podcast, I share how to strategically transform your manuscript into more than just pages—turning it into profit avenues that you might not have thought of. Why stop at royalties or using your book as a big business card, when it can unlock so much more? The post Monetizing Your Manuscript: Creative Revenue Streams for Authors appeared first on The Author Switch.

Duration:00:38:32

Building Buzz: Effective Pre-launch Strategies for Your Book

10/23/2023
Are you ready to hack your way to a killer book launch? Do you dream of your book being a Rolls-Royce among used sedans? Then check out this episode of The Author Switch in which I share some tried and true, as well as out-of-the-box ideas for building buzz about your book before you launch it. The post Building Buzz: Effective Pre-launch Strategies for Your Book appeared first on The Author Switch.

Duration:00:30:33

Boosting Book Sales: Unleashing the Power of Your Amazon Author Page

10/16/2023
Don't underestimate the power of the seemingly simple Amazon Author page. It's prime virtual real estate that Amazon generously provides for FREE! In this episode of The Author Switch Podcast, I share tips on how to unlock the potential of this gold mine and leverage it to boost your book sales and fortify your author platform. The post Boosting Book Sales: Unleashing the Power of Your Amazon Author Page appeared first on The Author Switch.

Duration:00:21:06

Pages and Positivity: Celebrating Your Journey as an Author

10/9/2023
In this episode of The Author Switch Podcast, host Carma Spence shares some creative ideas for celebrating the six key milestones along the Author's Journey. She also shares her personal experience of celebration and how it helped her achieve better results in life and business. The post Pages and Positivity: Celebrating Your Journey as an Author appeared first on The Author Switch.

Duration:00:24:07

The Authorneer’s Edge: Leveraging Books as Strategic Business Assets

10/2/2023
In the world of business, a well-crafted book is more than just words on paper; it's a powerful asset. Join me in this episode of The Author Switch Podcast where I share the top 10 strategies for leveraging a book as a business asset. The post The Authorneer’s Edge: Leveraging Books as Strategic Business Assets appeared first on The Author Switch.

Duration:00:12:27

Writing Your Path to Authority: How Your Personal Story Can Transform Your Business

9/25/2023
Learn how to leverage your memoir as a transformative tool for building authority, establishing thought leadership, and attracting clients to your business. The post Writing Your Path to Authority: How Your Personal Story Can Transform Your Business appeared first on The Author Switch.

Duration:00:22:13

Crafting a Magnetic Author Brand: Aligning Values, Voice, and Vision

9/18/2023
In this episode of The Author Switch Podcast, host Carma Spence chats about the art of building an irresistible author brand that resonates with readers. She shares her insights and strategies for aligning your core values, unique voice, and creative vision to create a brand that attracts and engages a dedicated fanbase. The post Crafting a Magnetic Author Brand: Aligning Values, Voice, and Vision appeared first on The Author Switch.

Duration:00:21:18

Navigating the Yuletide Shelves: Top Trends and Strategies for Holiday Book Marketing

9/11/2023
Learn the trends and buyer psychology of the last two months of the year that will help you sell more books The post Navigating the Yuletide Shelves: Top Trends and Strategies for Holiday Book Marketing appeared first on The Author Switch.

Duration:00:25:59

Unshackling the Muse: Answering Your Questions about Writer’s Block

9/4/2023
In this episode of The Author Switch Podcast, host Carma Spence taps into both research and personal experience to answer the top 15 questions that authors have regarding writer's block. The post Unshackling the Muse: Answering Your Questions about Writer’s Block appeared first on The Author Switch.

Duration:00:24:13

Quieting the Whisper of Doubt: Conquering Imposter Syndrome and Unleashing Your Inner Author

8/28/2023
Ready to silence your inner critic and unlock your true authorial potential? In this episode of The Author Switch Podcast, talk about Imposter Syndrome and how to conquer it. Discover practical strategies to unleash your inner author, boost confidence, and confidently share your unique voice with the world. The post Quieting the Whisper of Doubt: Conquering Imposter Syndrome and Unleashing Your Inner Author appeared first on The Author Switch.

Duration:00:14:06

Navigating the Editing Journey as an Author: Listener Q&A

8/21/2023
In this episode of The Author Switch Podcast, host Carma Spence answers listener questions about the editing journey as an author. The post Navigating the Editing Journey as an Author: Listener Q&A appeared first on The Author Switch.

Duration:00:16:47

Demystifying Book Marketing: Simple Steps to Boost Your Book’s Visibility

8/14/2023
In this episode The Author Switch Podcast, I talk about, how to make your books stand out and get more attention. This includes 1) understanding who might want to read your book so that you market to the right people; 2) showing what your book is about in a clear way; and 3) being authentically you. I also share tips about launching a new book; book reviews, and more. The post Demystifying Book Marketing: Simple Steps to Boost Your Book’s Visibility appeared first on The Author Switch.

Duration:00:30:50

Beyond Imagination: Must-Reads for Speculative Fiction Writers from Published Authors

8/7/2023
Speculative fiction authors share their recommendations for books to read if you want to write in their genre. The post Beyond Imagination: Must-Reads for Speculative Fiction Writers from Published Authors appeared first on The Author Switch.

Duration:00:16:42