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CTRL+CLICK CAST

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CTRL+CLICK CAST inspects the web for you! We proudly feature diverse voices from the industry’s leaders and innovators, who tackle everything from design, code and content management systems, to culture and business challenges. Our focused, topical discussions teach, inspire and waste no time getting to the heart of the matter. Formerly the EE Podcast, CTRL+CLICK is produced by Bright Umbrella and hosted by industry veterans Lea Alcantara and Emily Lewis.

CTRL+CLICK CAST inspects the web for you! We proudly feature diverse voices from the industry’s leaders and innovators, who tackle everything from design, code and content management systems, to culture and business challenges. Our focused, topical discussions teach, inspire and waste no time getting to the heart of the matter. Formerly the EE Podcast, CTRL+CLICK is produced by Bright Umbrella and hosted by industry veterans Lea Alcantara and Emily Lewis.
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Location:

United States

Description:

CTRL+CLICK CAST inspects the web for you! We proudly feature diverse voices from the industry’s leaders and innovators, who tackle everything from design, code and content management systems, to culture and business challenges. Our focused, topical discussions teach, inspire and waste no time getting to the heart of the matter. Formerly the EE Podcast, CTRL+CLICK is produced by Bright Umbrella and hosted by industry veterans Lea Alcantara and Emily Lewis.

Language:

English


Episodes

Debugging our Feelings with Jamie Strachan

10/12/2017
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You can’t be a great web developer if you don’t take care of your mental health. Jamie Strachan, web developer and mental health advocate, stops by the show to explain the practical techniques that cognitive behavioral therapy provides and how it ties to developer mindset. Listen in as we share our own stories alongside Jamie’s, what we’ve done to overcome mental health issues, how we can help others, and other practical therapies. Let’s help our industry and community be better mental...

Duration: 01:07:14


Strategic Planning & Cold Outreach with Jake Jorgovan

9/27/2017
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Need to grow your web agency, but don’t know how? Struggling to attract leads for your freelance business? Get practical advice from marketing expert Jake Jorgovan! Jake joins the show to discuss how forging new relationships — through strategic partnerships and outreach — can build your business. He offers tips on identifying strategic partners, connecting with them, and establishing and nurturing the partnership over time.  Jake also dives into strategies for cold...

Duration: 00:57:44


Demystifying Web Design for Clients

2/2/2017
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Don’t expect your clients to understand every aspect of the web — that’s our job! And the first step to improving sales and client relationships is to break down technical language barriers. Industry terms can confuse and intimidate, so Emily and Lea share analogies and scenarios that more clearly explains the value of web design at every step. Through non-technical explanations (complete with examples) Emily and Lea bridge the gap between what we do as web designers and how it relates to...

Duration: 00:50:49


Success from Failure with Erik Reagan

1/19/2017
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Start 2017 with a new perspective on success and failure! Web developer and entrepreneur Erik Reagan returns to the show to share his own lessons learned about finding professional success and managing failure. We discuss what success and failure really is (hint: it isn’t you), how to define measurable goals, and the importance of learning and reflection. Erik also offers suggestions for managing the ebb and flow of priorities, so that success (or failure) at work doesn’t negatively impact...

Duration: 01:02:48


2016 Year in Review

12/1/2016
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For the final episode of 2016, Bright Umbrella assistant Erin Lewis joins us for one last Year in Review. We look back at all we learned in business, technology and life this past year. As we reflect on recurring and changing goals, we also address what we hope for 2017 with conviction and solidarity. And finally, the year’s Rapidfire Questions analyzed! Do pancakes triumph over waffles? Tune in to find out! We’re on hiatus until the new year (tune back in January 19, 2017), and we wish...

Duration: 00:49:26


Ecommerce Shipping & Fulfillment with Noah Bernsohn & Peter Compernolle

11/17/2016
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It’s simple: Ecommerce development is complicated. There are a lot of moving parts, from understanding business rules and tribal knowledge to designing for user experience and building internal systems that work. We tackle all of these points with Noah Bersohn and Peter Compernolle, with a focus on shipping and fulfillment. Noah and Peter share two client case studies, each with unique shipping and fulfillment needs. They detail their approach, which starts with a strong focus on discovery...

Duration: 00:59:22


Marketing for Web Freelancers and Agencies with Ilise Benun

11/3/2016
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Do you have a marketing plan? If you’re a tiny freelancer or agency, the answer may be no — and can be contributing to your business’s feast and famine cycle! Marketing Mentor Ilise Benun helps peel back the realities of marketing to help your creative business. We discuss the three main marketing techniques to use, specific tips and examples from real-world clients (including Bright Umbrella!), and the mind shift required to be better at marketing your services to get the clients and...

Duration: 00:59:40


Securing Site Content with Rachel Andrew

10/20/2016
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Ever needed to build a login-protected “member portal”? Or support subscriptions for digital downloads? Then you’ve secured site site content. But have you covered all the bases? Rachel Andrew joins the show to explain the what, why and how of secure sites. We each share real-world client examples, particularly in context with content management systems. Rachel specifically details how Perch CMS supports secure content, including using a paywall with Perch Shop. She also explains the core...

Duration: 00:55:03


Overhauling Epicurious with Eric Gillin

10/6/2016
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How do you rehaul a 21-year-old brand? Eric Gillin explains how he helped relaunch Epicurious’ site through a phased, practical approach. We focus on the most important features of the site and which tools helped narrow these assumptions down. We talk about the difficulty of launching new features on a site with exponential visitor growth, developer impact, user experience, and parsing criticism. We also chat about their upcoming mobile app, how it differs from the site, as well as the...

Duration: 00:47:39


Copywriting and the User Experience with Stephanie Morillo

9/22/2016
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Is copy the same as content? Can copy influence design? Professional copywriter Stephanie Morillo joins the show to explain copywriting and how it impacts user experience. She shares examples of copy on the web — such as headings, form labels, alerts and notifications — and details how copy helps you connect with your audience and support your brand. Stephanie talks about where copywriting fits into the project process, as well as the importance of collaboration with...

Duration: 00:56:12


Discovery Only with J Cornelius

9/8/2016
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Ever dive into a project and realize the scope is completely off? How about realizing the client is the wrong fit? Paid discovery projects help minimize these issues. J Cornelius of Nine Labs explains how being more focused and intentional with a small discovery project benefits both you and your client’s business.  We chat the various ways discovery projects can be executed, what they include, why they’re important, and how it sets the tone for the rest of the project. Show...

Duration: 00:48:40


Performance Optimization: A Tale of Two EE Sites

8/25/2016
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Performance matters. Tune in to hear real-world examples on how Lea and Emily tackle their client site speed issues! From fixing emergencies to thoughtful rebuilds, we discuss the specific ways we manage client expectations, budgets and resources while isolating bottlenecks. We reveal real solutions to fixing slow EE sites from different angles, including front-end, and discuss why it’s important to fix, test, and review in the first place! Show Notes: PingdomDiagnosing Performance Using...

Duration: 01:14:03


The QA Process with Lewis Francis

8/11/2016
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Quality Assurance isn’t just testing. QA is a process that spans the lifecyle of a project. Lewis Francis, Director of Quality Assurance at Threespot, joins the show with a primer on QA for websites and apps. He talks about the difference between quality assurance and quality control, and explains where QA should fit into the project cycle. Lewis details how budget can dictate the scope of QA, but also the elements that are important for any QA process. And he shares a bunch of great tools...

Duration: 00:50:34


Data-driven Design with Matthew Oliphant

7/28/2016
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UX expert Matthew Oliphant stops by the show to help define what data-driven design even means! We discuss testing assumptions before a project begins, as well as how UX research affects process and the project lifecycle. From critical business decisions to design and development, we chat about different ways to test a website or app, real-world scenarios of testing, and how to make sense of it all to fulfill client and user goals. Show Notes: usertesting.comusability.govOptimizelySalt &...

Duration: 01:02:29


Landing Pages & CMS Workflows with Shawn Maida

7/14/2016
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Landing pages are bound to come up for almost any type of client. How can we designers and developers help clients reach their conversion goals, while making it easy for them to create these landing pages? Special guest Shawn Maida returns to the show to discuss how his company uses landing pages themselves, as well as how they build landing pages for clients. We run the gamut of different types of landing pages, as well as different client goals.  We discuss solutions we’ve built in...

Duration: 01:03:06


Developing a Signature Design Style

6/30/2016
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Tired of websites looking the same? So are we! Hosts Lea and Emily discuss how signature design style benefits designers and their clients. We weigh in on the pros and cons, how to find a signature design style and apply it, as well as how other phases of a project cycle is affected by a design style. Lea also shares some resources to help designers create their own signature design style. Show Notes: Designers! You Should have a Signature Style!Can You Justify Design?Art of...

Duration: 01:09:04


Emotional Intelligence in Design with Beth Dean

6/16/2016
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When we go online, the stresses and triggers of our offline lives go with us. So the apps, sites and technology we use online need to account for those stressors. Special guest Beth Dean returns to the show, this time to talk about emotional intelligence in design. She shares her own lessons learned working at Facebook, trying to anticipate and avoid the friction that can occur when the design process doesn’t consider the human factor. Beth also offers tips for how to be more emotionally...

Duration: 00:56:27


Connecting to 3rd Party APIs with Mitchell Kimbrough

6/2/2016
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Websites are no longer silos. There is an increasing need to connect various services together through their APIs. Solspace founder and developer Mitchell Kimbrough returns to the show to explain how he approaches requests for 3rd-party API integration. He shares what a good API looks like, emphasizes a discovery-first approach, goes through technical tips like his “crud” script to help test assumptions and troubleshoot, but most importantly, shares scenarios on how to navigate the human...

Duration: 00:59:32


Intro to SVGs with Brenda Storer

5/19/2016
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SVGs arent just another image format. They are code. They are infinitely scalable. And they can be manipulated with CSS and JS to create both subtle and dramatic interface experiences. Designer and frontend dev Brenda Storer joins the show to give us a primer on scalable vector graphics, from how they are different from the familiar PNG, JPG and GIF, to browser support, to the underlying code elements and attributes. Brenda offers recommendations for optimizing SVGs and making them more...

Duration: 00:56:56


Progressive Enhancement, Revisited, with Aaron Gustafson

5/5/2016
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Where does progressive enhancement fit in the web today? Developer Aaron Gustafson, author of Adaptive Web Design, returns to the show to update us on how progressive enhancement fits for todays mobile web design amp; development workflow. Not only do we go through the technical specifics of progressive enhancement, we chat about how design and user experience work handinhand alongside the business benefits inherent when building an inclusive site or app. Download MP3 Listen on...

Duration: 01:22:53

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