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DAWCast: Music Entrepreneurship

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Calgary, AL




Now that we're in the information age, the music industry can no longer remain in the industrial age thinking and expect to survive. Independent artists need to understand how they can adapt their music marketing and social media strategies to cut through the noise and be noticed in these changing times. Music entrepreneurship is about adopting a business mindset towards your music. It's about growing yourself and creating more freedom in your life to pursue your passions. DAWCast features interviews with industry experts, a fun and entertaining look into current events in the music industry, and everything from body image to consumer reports to social media and all manner of randomness.






#082: Until Red Interview – Touring & Building a Fan Base as a Young Band

I had the chance to catch up with Until Red at a local Starbucks while they were still on tour here in Western Canada. Although guitarist Dylan MacDonald could not be there, I had a good chat with drummer Roman Clarke and keyboardist Liam Duncan, who provided some insights into their work ethic, what inspires […]

Duration: 00:48:04

#081: Scott Kirby (Music Revolt) Interview – Payola & Collusion in the Music Industry

I recently had the opportunity to chat with Scott Kirby, founder of Music Revolt. I had no idea what I was in for. Did you know that the music industry is the only creative industry that has a Payola law? Did you know that the 99 cent song proposed by Steve Jobs could be considered […]

Duration: 00:42:41

#080: Is Popularity the New Currency in Music?

Wait, what? Since when does popularity pay the bills? Well, I couldn’t tell you, because I refused to play the popularity game, even in high school. Granted, I was a bit of a weird kid (which means I’m probably still pretty weird; why do you listen to me again?). Anyway, maybe audience – and not […]

Duration: 00:12:17

#079: Are Your Friends Your Fans?

If you’re just getting started in music, odds are you’re turning to your friends and family for support. It seems pretty logical at first. These people know you. They’ve seen you change and grow. They’ve seen you go through challenges, and maybe they’ve even helped you along the way. But what many business owners and […]

Duration: 00:05:26

#078: Defining Your Music Career Success

Is Andrew W.K. a prophet or a poser? Well, I’m not here to judge either way. In fact, I rather liked what he had to say in his advice column on The Village Voice. And that’s essentially the subject of this podcast: what does it mean to be successful in life and in music? What […]

Duration: 00:09:10

#077: Thoughts and Reflections on Product Launches & Album Releases

In episode 77, I take a closer look at product launches. Having recently released my new eBook, I share the story behind its development, and what I learned along the way. I also answer a listener question on the topic of product launches. In this episode, you will discover: The changes and improvements I’ve been […]

Duration: 00:38:44

Enjoy Your Summer!

At long last, it’s time for a little bit of a break. The podcast has been going steady on a weekly schedule without much of a break since the beginning of 2014. It has been a lot of fun, but we’d like to come back stronger and better in September, so we look forward to […]

Duration: 00:05:34

#076: Radioheaded 3 Retrospective, Catching Up with Anna

In episode 76 of DAWCast: Music Entrepreneurship, Anna and I reflect on the Radioheaded 3 experience. In addition to that, it’s been a while since Anna has been on the show (well, except for episode 75), so I thought I would catch up with her. Our interview with Wil Knoll (who performed in Radioheaded 3) […]

Duration: 00:46:42

#075: Radioheaded 3: A Listening Party to Watch

In episode 75 of DAWCast: Music Entrepreneurship, David and Anna chat with Will from Radioheaded 3. Radioheaded 3 is a visual listening party that’s happening at Calgary’s annual Sled Island festival, from June 24 to June 27. The show will feature music from Radiohead’s Hail To The Thief. Topics of discussion also include music streaming, […]

Duration: 01:28:40

#074: Offline Marketing 101

In this episode of DAWCast: Music Entrepreneurship, I take a look at offline marketing 101. You can find a lot of different tools to promote your music online, but that doesn’t mean that you should limit your marketing to the internet. There is so much more you can do in the real world! In this […]

Duration: 00:24:47

#073: Amos Bracewell Interview – TheWorldsWatching.com

In episode 73 of DAWCast: Music Entrepreneurship, I talk to Amos Bracewell of TheWorldsWatching.com. Amos is sharing vocal tips as well as personal development principles on his new website, and I just had to learn more about this unique concept. In this podcast episode, you’ll learn about Amos’ personal growth journey, what he hopes to […]

Duration: 00:34:31

#072: Dave Cool Interview – Bandzoogle

In episode 72 of DAWCast: Music Entrepreneurship, I talk to Dave Cool from Bandzoogle. Bandzoogle is a comprehensive website platform solution for musicians. For several years, I have been an advocate for the web host + domain name + WordPress route, but I wanted to find out how Bandzoogle was different and what it could […]

Duration: 01:04:36

#071: Marketing Channels 101

In this episode of DAWCast: Music Entrepreneurship, I take a look at marketing channels 101. Though it can be a bit of a confusing topic, it basically comes down to the various sites, apps, publications, and other channels you can use to gain more exposure for your art. Being aware of marketing channels will allow […]

Duration: 00:12:34

#070: Social Media 101

In this episode of DAWCast: Music Entrepreneurship, I take a look at social media 101. There are a variety of different ways for musicians to use social media to connect with their fans and build an audience. This episode covers the very basics of social networking, how to use it, and what the most popular […]

Duration: 00:16:51

#069: Artist Websites 101

In episode 69 of DAWCast: Music Entrepreneurship, I take a look at artist websites 101. If you’ve been following me for a while, you already know what my thoughts on having a website are, and how important I think it is. This episode of the podcast will give you the information you need to get […]

Duration: 00:17:44

#068: Email Marketing 101

In episode 68 of DAWCast: Music Entrepreneurship, I get into email marketing 101. You’ll learn about the three basic elements that make up online strategy, and what role each of them play in an artist’s career. Even just a superficial, surface-level look at these subjects can prove to be a big boost for your career. […]

Duration: 00:10:23

#067: Online Strategy 101

In episode 67 of DAWCast: Music Entrepreneurship, I take a closer look at online strategy 101. You’ll learn about the three basic elements that make up online strategy, and what role each of them play in an artist’s career. Even just a superficial, surface-level look at these subjects can prove to be a big boost […]

Duration: 00:10:36

#066: Mindset 101

In episode 66 of DAWCast: Music Entrepreneurship, I explore mindset 101 principles. Mindset may not be the sexiest topic on planet earth, but it is critically important to your success. If you are positive, enthusiastic, and have a long-term perspective that allows you to blow through the challenges that are sure to come your way, […]

Duration: 00:10:01

#065: Music Sales 101

In episode 65 of DAWCast: Music Entrepreneurship, I get into music sales 101. In the last show, I talked about how – as musicians – we need to get more comfortable selling. In this episode, I demystify the basic sales process so that you can easily identify the different phases and understand what selling looks […]

Duration: 00:12:28

#064: Music Marketing 101

In this episode of DAWCast: Music Entrepreneurship, I talk about music marketing 101 concepts. It can take a while to figure out your marketing, and if you just copy what others are doing without understanding the method behind the madness, you’re likely to come away feeling frustrated. Take advantage of the ideas outlined within this […]

Duration: 00:34:50

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