Exposure Ninja Digital Marketing Podcast-logo

Exposure Ninja Digital Marketing Podcast

15 Favorites

Looking for ways to increase your website’s visibility and significantly grow the sales it generates? Then you’re in the right place. In the Exposure Ninja Digital Marketing podcast, Tim, the Ninjas, and special guests share ‘real life’ actionable tips straight from the digital marketing front line. Discover what’s working out there for businesses like yours and hear about real life case studies from companies that have grown and capitalised on their online visibility and turned it into profit. Some of the topics we cover include: How to get to the top of Google Getting the most from Facebook ads, whether you’re generating leads or sales How digital PR can get you in front of your target audience by tapping into high authority magazine and news sites, as well as piggybacking high profile blogs Tips to convert more of your website traffic into sales using data-driven conversion rate optimisation Website design tips to make your business stand out and maximise revenue ECommerce strategies to grow visibility and revenue, whatever platform you are using Google Adwords advice to bring down that all-important CPA How to launch a new business online Using direct response marketing principles in an online environment Understanding what your competitors are and aren’t doing, so that you can copy the best bits and exploit the gaps More information and show notes are available at the podcast website www.exposureninja.com/podcast

Looking for ways to increase your website’s visibility and significantly grow the sales it generates? Then you’re in the right place. In the Exposure Ninja Digital Marketing podcast, Tim, the Ninjas, and special guests share ‘real life’ actionable tips straight from the digital marketing front line. Discover what’s working out there for businesses like yours and hear about real life case studies from companies that have grown and capitalised on their online visibility and turned it into profit. Some of the topics we cover include: How to get to the top of Google Getting the most from Facebook ads, whether you’re generating leads or sales How digital PR can get you in front of your target audience by tapping into high authority magazine and news sites, as well as piggybacking high profile blogs Tips to convert more of your website traffic into sales using data-driven conversion rate optimisation Website design tips to make your business stand out and maximise revenue ECommerce strategies to grow visibility and revenue, whatever platform you are using Google Adwords advice to bring down that all-important CPA How to launch a new business online Using direct response marketing principles in an online environment Understanding what your competitors are and aren’t doing, so that you can copy the best bits and exploit the gaps More information and show notes are available at the podcast website www.exposureninja.com/podcast
More Information

Location:

United Kingdom

Description:

Looking for ways to increase your website’s visibility and significantly grow the sales it generates? Then you’re in the right place. In the Exposure Ninja Digital Marketing podcast, Tim, the Ninjas, and special guests share ‘real life’ actionable tips straight from the digital marketing front line. Discover what’s working out there for businesses like yours and hear about real life case studies from companies that have grown and capitalised on their online visibility and turned it into profit. Some of the topics we cover include: How to get to the top of Google Getting the most from Facebook ads, whether you’re generating leads or sales How digital PR can get you in front of your target audience by tapping into high authority magazine and news sites, as well as piggybacking high profile blogs Tips to convert more of your website traffic into sales using data-driven conversion rate optimisation Website design tips to make your business stand out and maximise revenue ECommerce strategies to grow visibility and revenue, whatever platform you are using Google Adwords advice to bring down that all-important CPA How to launch a new business online Using direct response marketing principles in an online environment Understanding what your competitors are and aren’t doing, so that you can copy the best bits and exploit the gaps More information and show notes are available at the podcast website www.exposureninja.com/podcast

Language:

English

Contact:

0115 896 2348


Episodes

#80: How to Build an Autopilot 5* Review Collection Process for Your Business

11/16/2017
More
Studies show that 79% of consumers trust online reviews as much as a personal recommendation from a friend or family member. That’s almost 8 out of 10 people! Needless to say, online reviews are powerful persuaders working in your favour when you position yourself online. In this episode of the Exposure Ninja Digital Marketing Podcast, Head Ninja Tim meets Doren Aldana, founder of several highly acclaimed training programs, such as the Mortgage Superstar Coaching Program, Autopilot...

Duration: 00:30:50


#79: Email Marketing Secrets From The World’s #1 Email Marketing Platform

11/9/2017
More
Email marketing is so much more than having a “sign up for the newsletter” opt-in at the bottom of your website. It is a powerful tool to optimise deliverability and subscriber engagement, as well as a serious revenue-driver. In this episode, Head Ninja Tim meets Email Marketing platform AWeber’s CMO Erik Harbison to discuss the most effective ways to use email marketing, whether it’s automation or segmentation of customers to guide them into your sales funnel effectively. One of Erik’s...

Duration: 00:41:06


#78: How to Be Like Expedia and Design a Loyalty Program That Sends Profits Soaring

11/2/2017
More
Loyalty programs are an important part of managing the relationship between your marketing and your customers in several industries. They provide customers with incentives such as points or rewards, playing a huge role in customer retention and the value you can offer to consumers. In this episode, Head Ninja Tim interviews Edward Nevraumont, Chief Marketing & Revenue Officer at General Assembly. Hear how Edward, after creating Expedia Rewards, the Expedia VIP program, led the five-year...

Duration: 01:00:34


#77: How to Create and Market to Your Ideal Customer Avatar

10/26/2017
More
Many businesses make the mistake of targeting their marketing efforts to a broad audience. It’s easy to see why; you want to introduce as many potential customers as you can to your brand. But, when reaching out to eager consumers, you should really aim to reach out to one single individual: your target person, or ‘avatar’. Failing to clearly identify an avatar will result in diffused information and, ultimately, plenty of wasted money. You will speak to no-one, because you are trying to...

Duration: 00:30:29


#76: How To Use Redirects Effectively

10/19/2017
More
Whether you’re the owner of a growing e-commerce site or have recently redesigned or launched a site with a new URL, staying on top of your pages and avoiding “404’s” can be tricky. Having “404 page not found” errors on your site can have a negative impact on your SEO, so it’s important to understand how redirects work. Redirection is the process of forwarding one URL to a different URL, if for example the first URL has been moved or no longer exists. In this episode, we meet with...

Duration: 00:16:41


#75: How To Run Your Own Mastermind Group

10/4/2017
More
Mastermind groups are a great way to get access to some of the smartest and most switched on marketers in the World and in this episode Tim interviews Nate Lind, who runs advertising mastermind Adsum. Hear how Nate marketed and built Adsum, the impact that it’s had on his various businesses, and how it morphed into his very own ‘anti-trade show trade show’. For show notes head to www.exposureninja.com/episode75

Duration: 00:42:52


#74: How To Sell 20,000 products a week using eCommerce sales funnels and subscriptions

10/2/2017
More
If you’re an eCommerce business with a traditional online ‘store’, this episode will introduce you to a completely new way of scaling your sales. We often talk about sales funnels to generate leads on the podcast, but in this episode Tim is joined by Trey Lewellen who has built multiple businesses using sales funnels to sell physical products too. You’ll hear how to turn your audience into a tribe, and how to choose the products that will generate the best ROI when used as lead magnets....

Duration: 00:47:37


#73: How A SEO Rookie Took His Website’s Domain Authority From Nothing To 44 In 7 Months – And Made A Million In The Process

9/21/2017
More
A good old-fashioned deep dive into the tools and strategies to use in online marketing is all good and well, but sometimes, the end goal goes unmentioned: improving sales and making your business successful. Perhaps it’s a little too brutally honest to be talked about that often, but it’s important to remember what you’re striving to achieve with your online marketing. That’s why when you see a business soaring to success and making some major profit with the help of marketing...

Duration: 00:33:17


#72: From Zero To International Best-Selling App Without Writing A Line Of Code?!

9/19/2017
More
Once unattainable or a luxury in most industries, apps are pretty much commonplace in today’s online world. Every major brand and company you can think of will have its own app. Sooner rather than later, we’ll reach the point where if your business does not have some sort of app, you’ll be behind the curve. But, just like all other avenues of your business, an app needs to be presented and promoted well to succeed. A poor-quality app that’s difficult to navigate or isn’t functional will...

Duration: 00:17:37


#71: How To Acquire Companies To Turbocharge Growth - Even If You Are Not A ‘Rich Investor’

9/14/2017
More
At a glance, the journey of a business towards success can seem like a pretty set-in-stone path, regardless of your industry. Build a client base, sell more and more products, increase your hires and expand the company – that’s the framework you’ll often find in a business, but that doesn’t mean it should be the one that you follow. Instead of battling against competitors using that standard process, what if you could acquire those competitors – or other business that possess synergy with...

Duration: 00:23:26


#70: The Digital Marketing Strategies Tutora Used To Fuel Their Explosive Growth In 2.5 Years

9/12/2017
More
From handing out flyers in a local park for proof of concept, to a consumer base of thousands of satisfied return users – all in just over 24 months. Sounds like the sort of business success story you’d want to learn more about, right? Mark Hughes is the co-founder of the Tutora and our latest guest on the Exposure Ninja Digital Marketing Podcast. Hughes has played an integral role (alongside fellow co-founder Scott Woodley) in Tutora defying the odds and flourishing as a business, less...

Duration: 00:37:12


#69: How To Boost Leads And Sales Without Increasing Website Traffic By Crafting A Perfect Call To Action

9/5/2017
More
With so many tactics, tips, tricks and tools involved in digital marketing, no-one would blame you for losing sight of what it’s all in the name of: generating more leads and making sales. Whatever path you go down on your online marketing journey, every step you take should be in the name of encouraging users to invest in your service, product, company or business. Perhaps there’s no greater example of this than with calls to action. A small, yet significant and emphasised feature on...

Duration: 00:59:54


#68: How Digital Marketing And SEO Took A Company To The Top Of Their Market In Two Years

8/31/2017
More
We love chatting to the head honchos of similarly progressive, ambitious companies to see what tactics they’re utilising to push the business forward. Hearing from successful, modern businesses about how they using online marketing to prosper always provides us with plenty of insight and tips that we can all tweak and use in our own way. And trust us: there aren’t many more projects right now that are moving along more rapidly than Doctify. Featured in national newspapers and...

Duration: 00:44:26


#67: How To Get Free Customers And Sell Out Live Events Using Content Marketing

8/29/2017
More
The wonderful world of content marketing may well be an online-focused industry, but that doesn’t mean there isn’t space for some face-to-face interaction. It’s very clear that events such as these can produce leads, brand exposure and some incredible results. Hosting your own digital marketing event takes it to the next level, with people attending purely to see you and your company in action. You create a more personal connection with those in attendance and can turn fleeting visitors...

Duration: 00:41:31


#66: How To Productise Your Skill-Set And Successfully Sell It Online

8/24/2017
More
If you’re an expert in something, there are people out there that will pay for your expertise. No matter the topic, no matter the niche, there is a market for you to work with and use as a source of income. Perhaps your business has a range of skills and processes that you’ve acquired and refined through practice over the years. Maybe you’re just an ambitious entrepreneur, immersing yourself in knowledge of a particular field so you can pass it on to others. Whatever your situation, it’s...

Duration: 00:31:41


#65: How To Prevent Your Website Copy From Killing Sales

8/22/2017
More
The importance of copy on your website simply cannot be underestimated. Like all other aspects of making your business website easily visible and high-converting, spot-on web copy has benefits for both search engines and the web user. Whilst targeted keywords and high word counts lay the groundworks for Google to treat your website pages kindly, it’s how you then present that text that can be the determining factor between a confused, put-off viewer, and an engaged, satisfied...

Duration: 00:32:43


#64: How To Use The Skyscraper Technique To Acquire Relevant, Authoritative Links And Boost Your Ranking

8/17/2017
More
Heard about the Skyscraper technique in online marketing but never tried it out? Had a go at using it but didn’t get results? Then this episode of the Exposure Ninja Digital Marketing Podcast is for you! Listen to our chat with Paul Kortman of nomadtogether.com on how this relatively new approach to link building can be pulled off effectively to benefit your website’s visibility. In essence, the Skyscraper technique begins with identifying a blog post or web page that’s both relevant to...

Duration: 00:50:48


#63: Use These Killer Public Speaking Tips To Captivate And Persuade Audiences In Videos, Podcasts And Webinars

8/15/2017
More
Presentation is something that is more prevalent in online marketing than you might assume. Whether you’re presenting a product, an aspect of your company, or the business as a whole, getting your point across successfully and in the right way is a key factor in successful customer engagement. Voice coaches know exactly what it takes to inspire people through the spoken word, so in this podcast episode, we chat to one of the best. Andrew Bennett from Toastmasters, a vocal performer and...

Duration: 00:39:15


#62: A Simple Guide To Anchor Text: How To Use It Effectively For SEO To Increase Your Site's Ranking

8/10/2017
More
Like so many other areas of SEO and content marketing, anchor text is all about relevance to your brand and value to your audience. When done right, anchor text plays a major role in the online visibility of your website, meaning you risk being behind plenty of competitors if you don’t utilise it. However, going in all guns blazing without knowing your stuff could prove ineffective or even costly for your business, as search engines view your scattergun approach as spammy and hit you with...

Duration: 00:17:25


#61: How To Turn A Freelance Business Into A Global Platform

8/8/2017
More
Success stories. As an entrepreneur or small business owner looking to carve your own path to prominence, success stories are something you should be paying VERY close attention to. They’re not unattainable, irrelevant tales, and they’re certainly not just another business bragging about its big numbers and rise to fame and fortune. They’re paths to success that always, without fail, hold some kind of strategy, tip, or piece of information that you can bring into your own approach to...

Duration: 00:50:21

See More