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GatherGeeks

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The GatherGeeks podcast by @BizBash is where people passionate about the power of live experiences connect.

The GatherGeeks podcast by @BizBash is where people passionate about the power of live experiences connect.
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Location:

United States

Description:

The GatherGeeks podcast by @BizBash is where people passionate about the power of live experiences connect.

Twitter:

@GatherGeeks

Language:

English


Episodes

How to Plan Events Clients Will Love (Episode 81)

1/15/2018
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Hosts: David Adler, Beth Kormanik Guest: Jes Gordon In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Jes Gordon, the owner of Jes Gordon/Proper Fun, a New York-based event production and design firm. Gordon walks us through the initial conversations she has with clients, discussing ways to break through emotional walls and get them to open up, and how to define specific event goals. She then launches into the event...

Duration: 00:34:19


How to Plan Big Events Without Sacrificing the Guest Experience (Episode 80)

1/8/2018
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Hosts: David Adler, Beth Kormanik Guest: Julie Hanson In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Julie Hanson of Hanson Productions, a longtime Washington-based event producer. Hanson takes us behind the scenes of the annual Leukemia and Lymphoma Society Ball, Washington’s largest black-tie fund-raiser, which she has produced for 20 years. She discusses how she puts together the 2,000-attendee event, diving...

Duration: 00:23:39


How to Grow Your Event Portfolio (Episode 79)

12/18/2017
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Hosts: David Adler, Beth Kormanik Guest: Rebecca McFarland In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Rebecca McFarland, former associate publisher of ‘Washingtonian’ magazine. McFarland discusses how the magazine conceives and oversees all of its events, which range from 75 to 10,000 guests, and how she added 31 new events to the magazine’s portfolio during her 12-year tenure. McFarland also dives into the...

Duration: 00:16:51


Does Your Caterer Need a Research and Development Department? (Episode 78)

12/11/2017
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Most caterers are familiar with the concept of a test kitchen. But one caterer has taken that a step further with its own research and development department. In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Eric and Mark Michael, twin brothers and co-founders of Washington-based Occasions Caterers. The pair dives into their 30-year catering career, discussing how they create a sense of consistency and confidence...

Duration: 00:26:02


Do Pomp and Pageantry Have a Place in Modern Events? (Episode 77)

12/4/2017
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Hosts: David Adler, Beth Kormanik Guest: Susan Davis In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Susan Davis, chairman of Washington-based PR and event company Susan Davis International. Davis shares stories from her 35-year career, where she has produced high-profile events and provided public relations counsel to heads of state, worldwide cabinet-level ministers, Fortune 100 C.E.O.s, and more. She also...

Duration: 00:23:46


GatherGeeks Sponsored Edition: An Interview with Surkus C.O.O. and Founder, Stephen George

12/1/2017
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David Adler, C.E.O., and Founder of BizBash conducts a one-on-one interview with Stephen George, his counterpart at Surkus. Founded in 2015, Surkus specializes in event attendee acquisition and engagement. Whether you represent a brand or venue that needs to supplement its audience or simply an individual who enjoys attending events, Surkus matches events with attendee interest using its extensive database. From product launches and experiential marketing to nightlife and entertainment,...

Duration: 00:21:19


A Conversation With BizBash C.E.O. David Adler and President Richard Aaron (Episode 76)

11/27/2017
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Hosts: David Adler, Beth Kormanik Guest: Richard Aaron In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Richard Aaron, president of BizBash and longtime industry veteran. Adler and Aaron trace the history of BizBash since its founding in 2000, and discuss how the industry has changed and what they know now that they didn’t know then. Aaron explains how his background as an actor translated into event production...

Duration: 00:42:30


Taking the Pain Out of Paying Vendors (Episode 75)

11/13/2017
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Hosts: David Adler, Beth Kormanik Guest: Talia Mashiach In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Talia Mashiach, the founder and C.E.O. of Eved. Mashiach’s Chicago-based software company developed technology for meeting and event planners to bring efficiency and automation to event supplier payments. She discusses how she grew the company to over $9 million in revenue in four years. She also shares how she...

Duration: 00:43:17


Three Decades of Event Design Evolution (Episode 74)

11/6/2017
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Hosts: David Adler, Beth Kormanik Guest: Matthew David Hopkins In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Matthew David Hopkins of 360 Design Events. He shares how he got his start in event design and how his architecture degree impacted his approach, then dives into some of the more memorable gatherings—including large-scale benefits and mayoral inaugurations—he’s planned. Hopkins also explains his rules...

Duration: 00:26:25


The Benefits of an In-House Event Department (Episode 73)

10/30/2017
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Hosts: David Adler, Beth Kormanik Guest: Carol Muldoon In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Carol Muldoon, who oversees event management for KPMG. Muldoon takes us behind the scenes of the accounting firm’s massive in-house events department, which boasts 120 employees and manages roughly 2,500 events per year. She shares the thinking behind handling everything in-house, and the ways KPMG is investing...

Duration: 00:29:52


What Is a Cognitive Event? (Episode 72)

10/23/2017
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Hosts: David Adler, Beth Kormanik Guests: Chris Drury, Jill Taub Drury In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Chris Drury and Jill Taub Drury, the owners of New York-based Drury Design. The husband and wife team discuss the ways the industry has changed in the last decade—and the ways it has stayed the same. They also share the idea of “cognitive events”—meaning, events and event apps that learn who...

Duration: 00:29:06


Why Swag Is an Important Business Tool (Episode 71)

10/16/2017
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Hosts: David Adler, Beth Kormanik Guest: Larry Cohen In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Larry Cohen, the president of marketing agency Axis Promotions, which creates promotional swag for major brands. Cohen discusses why swag has transformed from a derogatory term into an important business tool, and how a well-done promotional product will resonate with attendees for a long time. He shares how swag can...

Duration: 00:36:05


How Event Planners Are Using Holograms in Surprising Ways (Episode 70)

10/9/2017
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Hosts: David Adler, Beth Kormanik Guest: Ashley Crowder In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, speaks to Ashley Crowder, C.E.O. and co-founder of the event tech company Vntana. The company has created custom holograms for events and brands such as the U.S. Open, Lexus, Intel, and more, and Crowder shares how the immersive, interactive technology works and can even be used to collect data on engagement. Crowder also delves into how these “futuristic photo booths”...

Duration: 00:31:34


An Insider Look at Booking Celebrities for Corporate Events (Episode 69)

10/2/2017
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In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Amir Epstein of talent-booking company RER Productions. Epstein pulls back the curtain on how planners hire big-name musicians, actors, athletes, comedians, and others for events. He discusses how performances at corporate events differ from public events, how to tell which stars would be a good fit, and how commission rates work. He also shares what to expect from...

Duration: 00:39:17


Should You Consult an Astrologist Before Planning Your Next Event? (Episode 68)

9/25/2017
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Hosts: David Adler, Beth Kormanik Guest: Leslie McGuirk In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from astrologer and author Leslie McGuirk, who shares why astrology is much more than “horoscopes in the back of magazines.” She dives into the history and science of astrology, and how everything in nature has a pattern—including humans. She also shares how astrology can help planners find the best possible date for...

Duration: 00:27:14


How Caterers Can Surprise Their Clients (Episode 67)

9/18/2017
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Hosts: David Adler, Beth Kormanik Guest: Peter Callahan In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Peter Callahan, principal of Peter Callahan Catering and one of the country’s most seasoned event caterers. Callahan discusses his new book Party Food, which came out on August 22 and compiles tips and recipes from his 30 years of entertaining experience. He also shares where he gets ideas for new food...

Duration: 00:48:54


The Evolution of New York Fashion Week (Episode 66)

9/11/2017
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Hosts: David Adler, Beth Kormanik Guest: Catherine Bennett, Laurie DeJong In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Catherine Bennett, the senior vice president and managing director of fashion events for IMG, and Laurie DeJong, the C.E.O. of LDJ Productions, the producers behind New York Fashion Week. The group discusses how Fashion Week has evolved, growing to become New York’s largest media event twice...

Duration: 00:40:15


Today's Secrets to Smart PR and Creative Events (Episode 65)

7/31/2017
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Host: David Adler Guests: Allyn Magrino, Susan Magrino In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, sits down with Susan and Allyn Magrino, co-founders of the New York-based PR firm Magrino. The sisters discuss how the field of public relations has changed—and how it hasn’t changed—in the 25 years they’ve been in business, explaining how the decline of print and the rise of social media and email have affected the entire industry. They also share behind-the-scenes...

Duration: 00:27:16


GatherGeeks Special Report: The Art of Statement Events

7/27/2017
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In this special audio white paper, hear from more than 45 event professionals as they give their take on “statement events,” explaining how to make an impact and provide a return on investment for brands, companies, and organizations. This distinguished group discusses smart use of data from events, how to deal with V.I.P.s, and advice for making 1,000 people feel special at the same time. Listen as they explain what it means to be a collaboration artist, how decor can get people to talk...

Duration: 01:38:09


Finding the Courage to Reinvent Your Career (Episode 64)

7/24/2017
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Host: David Adler Guest: Michael Cerbelli In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, sits down with Michael Cerbelli, a 40-year event-industry veteran and the creator of “The Hot List.” Cerbelli discusses how he made the leap from bar mitzvah DJ to global event producer, using the same principles and skills of leadership and charisma, and the ability to engage and understand an audience. He gives tips for creating and marketing your own company, and shares stories...

Duration: 00:43:33

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