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GatherGeeks

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The GatherGeeks podcast by @BizBash is where people passionate about the power of live experiences connect.

The GatherGeeks podcast by @BizBash is where people passionate about the power of live experiences connect.
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Location:

United States

Description:

The GatherGeeks podcast by @BizBash is where people passionate about the power of live experiences connect.

Twitter:

@GatherGeeks

Language:

English


Episodes

Taking the Pain Out of Paying Vendors (Episode 75)

11/13/2017
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Hosts: David Adler, Beth Kormanik Guest: Talia Mashiach In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Talia Mashiach, the founder and C.E.O. of Eved. Mashiach’s Chicago-based software company developed technology for meeting and event planners to bring efficiency and automation to event supplier payments. She discusses how she grew the company to over $9 million in revenue in four years. She also shares how she...

Duration: 00:43:17


Three Decades of Event Design Evolution (Episode 74)

11/6/2017
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Hosts: David Adler, Beth Kormanik Guest: Matthew David Hopkins In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Matthew David Hopkins of 360 Design Events. He shares how he got his start in event design and how his architecture degree impacted his approach, then dives into some of the more memorable gatherings—including large-scale benefits and mayoral inaugurations—he’s planned. Hopkins also explains his rules...

Duration: 00:26:25


The Benefits of an In-House Event Department (Episode 73)

10/30/2017
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Hosts: David Adler, Beth Kormanik Guest: Carol Muldoon In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Carol Muldoon, who oversees event management for KPMG. Muldoon takes us behind the scenes of the accounting firm’s massive in-house events department, which boasts 120 employees and manages roughly 2,500 events per year. She shares the thinking behind handling everything in-house, and the ways KPMG is investing...

Duration: 00:29:52


What Is a Cognitive Event? (Episode 72)

10/23/2017
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Hosts: David Adler, Beth Kormanik Guests: Chris Drury, Jill Taub Drury In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Chris Drury and Jill Taub Drury, the owners of New York-based Drury Design. The husband and wife team discuss the ways the industry has changed in the last decade—and the ways it has stayed the same. They also share the idea of “cognitive events”—meaning, events and event apps that learn who...

Duration: 00:29:06


Why Swag Is an Important Business Tool (Episode 71)

10/16/2017
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Hosts: David Adler, Beth Kormanik Guest: Larry Cohen In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Larry Cohen, the president of marketing agency Axis Promotions, which creates promotional swag for major brands. Cohen discusses why swag has transformed from a derogatory term into an important business tool, and how a well-done promotional product will resonate with attendees for a long time. He shares how swag can...

Duration: 00:36:05


How Event Planners Are Using Holograms in Surprising Ways (Episode 70)

10/9/2017
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Hosts: David Adler, Beth Kormanik Guest: Ashley Crowder In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, speaks to Ashley Crowder, C.E.O. and co-founder of the event tech company Vntana. The company has created custom holograms for events and brands such as the U.S. Open, Lexus, Intel, and more, and Crowder shares how the immersive, interactive technology works and can even be used to collect data on engagement. Crowder also delves into how these “futuristic photo booths”...

Duration: 00:31:34


An Insider Look at Booking Celebrities for Corporate Events (Episode 69)

10/2/2017
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In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Amir Epstein of talent-booking company RER Productions. Epstein pulls back the curtain on how planners hire big-name musicians, actors, athletes, comedians, and others for events. He discusses how performances at corporate events differ from public events, how to tell which stars would be a good fit, and how commission rates work. He also shares what to expect from...

Duration: 00:39:17


Should You Consult an Astrologist Before Planning Your Next Event? (Episode 68)

9/25/2017
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Hosts: David Adler, Beth Kormanik Guest: Leslie McGuirk In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from astrologer and author Leslie McGuirk, who shares why astrology is much more than “horoscopes in the back of magazines.” She dives into the history and science of astrology, and how everything in nature has a pattern—including humans. She also shares how astrology can help planners find the best possible date for...

Duration: 00:27:14


How Caterers Can Surprise Their Clients (Episode 67)

9/18/2017
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Hosts: David Adler, Beth Kormanik Guest: Peter Callahan In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Peter Callahan, principal of Peter Callahan Catering and one of the country’s most seasoned event caterers. Callahan discusses his new book Party Food, which came out on August 22 and compiles tips and recipes from his 30 years of entertaining experience. He also shares where he gets ideas for new food...

Duration: 00:48:54


The Evolution of New York Fashion Week (Episode 66)

9/11/2017
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Hosts: David Adler, Beth Kormanik Guest: Catherine Bennett, Laurie DeJong In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Catherine Bennett, the senior vice president and managing director of fashion events for IMG, and Laurie DeJong, the C.E.O. of LDJ Productions, the producers behind New York Fashion Week. The group discusses how Fashion Week has evolved, growing to become New York’s largest media event twice...

Duration: 00:40:15


Today's Secrets to Smart PR and Creative Events (Episode 65)

7/31/2017
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Host: David Adler Guests: Allyn Magrino, Susan Magrino In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, sits down with Susan and Allyn Magrino, co-founders of the New York-based PR firm Magrino. The sisters discuss how the field of public relations has changed—and how it hasn’t changed—in the 25 years they’ve been in business, explaining how the decline of print and the rise of social media and email have affected the entire industry. They also share behind-the-scenes...

Duration: 00:27:16


GatherGeeks Special Report: The Art of Statement Events

7/27/2017
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In this special audio white paper, hear from more than 45 event professionals as they give their take on “statement events,” explaining how to make an impact and provide a return on investment for brands, companies, and organizations. This distinguished group discusses smart use of data from events, how to deal with V.I.P.s, and advice for making 1,000 people feel special at the same time. Listen as they explain what it means to be a collaboration artist, how decor can get people to talk...

Duration: 01:38:09


Finding the Courage to Reinvent Your Career (Episode 64)

7/24/2017
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Host: David Adler Guest: Michael Cerbelli In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, sits down with Michael Cerbelli, a 40-year event-industry veteran and the creator of “The Hot List.” Cerbelli discusses how he made the leap from bar mitzvah DJ to global event producer, using the same principles and skills of leadership and charisma, and the ability to engage and understand an audience. He gives tips for creating and marketing your own company, and shares stories...

Duration: 00:43:33


How Would the Event Doctors Diagnose Your Meeting? (Episode 63)

7/17/2017
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Host: David Adler Guests: Katie Callahan-Giobbi, John Folks In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, sits down with John Folks and Katie Callahan-Giobbi of the Chicago-based event consulting firm Minding Your Business. The self-described event “doctors” discuss how they help companies rethink their events and meetings, focusing on customizing the event for specific groups, staying relevant, and driving loyalty. The pair dives into their process and the common...

Duration: 00:36:35


Insider Tips for Running a Convention-Center Hotel (Episode 62)

7/10/2017
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Hosts: David Adler, Beth Kormanik Guest: Michael Stengel In this episode of GatherGeeks, Beth Kormanik, executive editor of BizBash, and David Adler, C.E.O. of BizBash, sit down with Michael Stengel, senior vice president of Gaylord Hotels and Convention Strategy for Marriott International. Stengel discusses design trends in convention center hotels, how hotels can show their creativity, and why planners of large meetings and conventions need to lock in their venues early. Stengel shares...

Duration: 00:29:55


Holly Peterson’s New Rules for Dinner Parties (Episode 61)

6/26/2017
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Hosts: David Adler, Beth Kormanik Guest: Holly Peterson In this episode of GatherGeeks, Beth Kormanik, executive editor of BizBash, and David Adler, C.E.O. of BizBash, hear from Holly Peterson, the TV producer, New York Times bestselling author, and consummate host. Peterson reveals the tricks she’s learned from regularly throwing large dinner parties, sharing her rules for cocktail hours, music, bar and table placement, name tags, and the role of a host. She delves into how she creates...

Duration: 00:32:53


Is Your Event-Planning Firm Endangered? (Episode 60)

6/19/2017
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Hosts: David Adler, Beth Kormanik Guest: Aaron Kaufman In this episode of GatherGeeks, Beth Kormanik, executive editor of BizBash, and David Adler, C.E.O. of BizBash, hear from Aaron Kaufman, the Toronto-based president of Fifth Element Group. Kaufman and Adler have a frank conversation on the business of being an event planner, discussing the threats vendors face from big agencies, the rise in event-production costs, and the challenges young people face while entering the industry....

Duration: 00:46:32


An Insider’s Guide to the Wedding Business (Episode 59)

6/12/2017
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Wedding-business expert and speaker Alan Berg shares what he’s learned about the $70-billion industry. Hosts: David Adler, Beth Kormanik Guest: Alan Berg In this episode of GatherGeeks, Beth Kormanik, executive editor of BizBash, and David Adler, C.E.O. of BizBash, hear from Alan Berg, a consultant on the $70-billion U.S. wedding industry and a certified speaking professional. Berg discusses everything from how to become a wedding and event supplier, secrets of the flawed commission...

Duration: 00:36:28


How to Get the Right People to Attend Your Event (Episode 58)

6/5/2017
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Hosts: David Adler, Beth Kormanik Guest: Nick Borelli In this episode of GatherGeeks, Beth Kormanik, executive editor of BizBash, and David Adler, C.E.O. of BizBash, hear from Nick Borelli of Borelli Strategies, an award-winning event consultant and educator who advises industry pros on strategies to increase attendance, utilize influencers, and improve marketing. Borelli shares his tips on getting the right people to attend your event by using the modern strategy of employing event...

Duration: 00:31:06


GG057: Secrets of Celebrity Gifting Suites

5/22/2017
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Hosts: David Adler, Beth Kormanik Guest: Gavin Keilly In this episode of GatherGeeks, Beth Kormanik, executive editor of BizBash, and David Adler, C.E.O. of BizBash, sit down with Gavin Keilly, the C.E.O. of Los Angeles-based gifting company GBK Productions. Keilly discusses why gifting suites that draw celebrities are a highly effective marketing tool for brands, and what A-list stars and influencers are looking for from these lounges. He also dives into what his company looks for in a...

Duration: 00:24:03

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