Sujatha Bergen Jahagirdar, NRDC
There's no better way to campaign for social change than by doing it face to face, person to person—even in the age of digital media. [Research is proving this. Check out Grasstops’ interview with Vanessa Bohns (http://bit.ly/Bohns-Face-to-Face-Fundraising) The Cornell University professor's research on Face-To-Face versus Digital was published recently in Harvard Business Review (HBR)]. For this reason, Grassroots Campaigns (GCI) has spent more than a decade recruiting, training, and hiring...
Kathryn Poindexter, Campaign Greenhouse
There are over 500,000 elected officials in the United States and more than 240,000 races for these positions each year. Meet the woman who believes—that no matter how small the race—every candidate for elected office deserves to have an expert campaign consultant within arms reach. Kathryn Poindexter, known more commonly known as “KP,” wants to recruit candidates for all these races and coach them all the way to Election Day. And KP believes it’s easier than ever before thanks to new...