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Grow Your Business

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OverGo Studio's founder Rick Kranz reveals his best tips, strategies and online marketing techniques for growing your business. From his experiences helping other business owners grow their companies to his personal experience growing many of his own businesses Rick shares what is working in the world of internet marketing and social media marketing including actual data from real businesses.




GYB 006: The Secret To YouTube Video Ads | Lower Cost Leads

Are you thinking about running video ads on YouTube but don’t know if it will perform? In this episode I reveal the cost and effectiveness of YouTube video ads for both B2B and B2C businesses. I discuss several real world campaigns and reveal how much video ads cost per view, per visit, and per lead. We compare these costs to the same campaigns using display ads and search ads. You will be surprised by the results. Why would you want to use video ads? You would include video ads in your...

GYB 005: Using Marketing Automation To Grow Sales

Wow, today’s topic is one that is very near and dear to me - something we marketing geeks like to call marketing automation. So what is marketing automation and why am I telling you about it? Well... Marketing automation refers to software platforms designed to automate repetitive tasks and amplify your marketing results.

Duration: 00:14:26

GYB 004: Social Media Made Simple

Are you the type of person that’s not completely comfortable using social media in your business? Then you’ll want to listen to this episode because I am going to give you a way to use social media to grow your business that doesn’t require any more of your time.I am going to put forth an explanation of Social Media here - that we - as business owners - can easily wrap our heads around. Then with this framework I will show you a really cool principle I’m using to apply this in my business...

Duration: 00:09:40

GYB 003: Close Sales Faster With Signals

In this episode I will reveal a new application called Signals and how I have been using it to help close sales faster. Oh, did I mention that this tool is free? Did you ever notice that there seems to be a never ending supply of internet tools for marketers but what about tools for salespeople? Well recently HubSpot answered that by launching a free tool called Signals. Signals is not a CRM. CRM’s are designed for VP’s of Sales to track sales efforts. Signals is designed for Salespeople...

Duration: 00:06:12

GYB 002: How to Quadruple Your Search Traffic | SEO The Right Way

Im excited about this episode of the Grow Your Business Podcast because it is one that will have a really big impact on your top line growth. In this short episode I am going to share with you a very powerful lesson about how to get traffic from Google and other search engines. As a bonus we created a free SEO toolkit to help you on your way to generating more traffic for your business. Search engine traffic is still the number one driving force behind business growth, even more than...

Duration: 00:09:10