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Inside PR

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Inside PR 4.24: The Networking Leeches

It’s the end of the third quarter and it’s time to get serious about the end of the year. There are, after all, only 12 more Fridays until Christmas (as Buddy the Elf likes to …

Duration: 00:20:12

Inside PR 422: The Business of Podcasting, YouTube, and More

It’s the last week of summer and Joe, Martin, and I are ready to read some books. We hope you enjoyed our first installment of book club…and will participate in future events. This week, we …

Duration: 00:17:55

Inside PR 421: The Business of Podcasting

This week, on Inside PR 421, we introduce our first Inside PR Book Club #IPRBookClub, featuring The Business of Podcasting by Donna Papacosta and Steve Lubetkin. We’re not alone in the book club. Mark Blevis, …

Duration: 00:20:19

Inside PR 420: Neville Hobson Hangs Up His Mic

This week, we have something special: Joe’s interview with Neville Hobson, co-host of the Hobson & Holtz Report and one of the first PR podcasters. But first, our #InsidePRMustKnow segment. Martin: The social news distribution …

Duration: 00:26:50

Inside PR 419: The Internet is Dead

In this week’s edition of #IPRMustKnow, we discuss: It is theend of an era. Neville Hobson hangs up the podcasting kit after a decade on air. Spin really does suck when apps are called “social …

Duration: 00:16:48

Inside PR 418: The IPR Book Club

Joseph Thornley here. On this week’s Inside PR, Gini Dietrich, Martin Waxman and I talk about Gini’s experiment reposting older content and some of the trends in blogging and publishing that it pointed to. Also, …

Duration: 00:21:10

Inside PR 417: Ezra Klein’s vision of the future of media

On this week’s Inside PR podcast, Martin Waxman, Gini Dietrich and I talk about three #IPRMustKnows. All three involve either Google or Facebook and two relate to video. Listen to the podcast for news about …

Duration: 00:19:47

Inside PR 416: All the news you can get on Facebook and Twitter

Martin here and I hope you don’t mind if I start with a plug. I’m heading to SXSWV2V in Las Vegas to be a mentor and ona panel called, The Best City in the World …

Duration: 00:16:59

Inside PR 415: You Talkin’ to Me?

In this week’s editionof #IPRMustKnow, which you, our dear listeners, seem to like, we discuss: Yelp traffic could decline for the first time ever after Google changed its search algorithm. Web design is dead…and what …

Duration: 00:16:56

Inside PR 414: End of Days for Human Content Creators?

This week on Inside PR, Martin Waxman, Gini Dietrich and I give you three#IPRMustKnows plus we talk about First, the #IPRMustKnows: Meerkat introduces and embeddable player. Now you can put your streaming media on your …

Duration: 00:20:48

Inside PR 412: The Industry that Must Change

Though we recorded this the afternoon of game six, the Blackhawks won the Stanley Cup that evening! Go Blackhawks! The parade was yesterday and more than two million people descended on Soldier Field (which only …

Duration: 00:14:47

Inside PR 411: Communications across borders

What happens when we are trying to communicate with people who live in another place with a distinctively different culture? Do they do things differently there? How can we be sensitive to these differences? As …

Duration: 00:23:56

Inside PR 410: Martin, You complete me

You want to make your point. So, which do you try to do? Appeal to your listeners emotions? Or hit them with cold, hard reason? Martin Waxman and I have a wide ranging and maybe …

Duration: 00:14:01

Inside PR 409: Living in a world of micro-moments and video to go

Martin here and excuse me while I check my phone. I’m having a micro-moment. But more on that in a few, er-moments. This week it’s Joe and me; Gini’s on the road. And because of …

Duration: 00:18:34

Inside PR 408: Now we all are Irish

On this week’s Inside PR, Gini Dietrich, Martin Waxman and I talk about three things: Twitter’smove of non-American account holders to Ireland; LinkedIn as a content publishing platform; and Buzzfeed’s bowing to advertisers’ demands to …

Duration: 00:20:21

Inside PR 407: PR generalists versus specialists

Martin here and it’s a jam-packed episode this week. But first a milestone: it’s been nine years since Terry Fallis and David Jones started Inside PR and we want to give Terry and Davea bigcongratulations …

Duration: 00:22:11

Inside PR 406: All Things News

It’s been a big couple of weeks in the worlds of social media and journalism. Periscope. Meerkat. Facebook hosting news sites. More snow in Ottawa. Oh my! Facebook is in discussion with several media outlets …

Duration: 00:18:07

Inside PR 405: Starbucks Starcrossed

On this week’s Inside PR, Gini Dietrich, Martin Waxman and I talk about three issues: Starbuck’s #RaceTogether initiative, the change to Google’s search algorithm to penalize Websites that are not mobile-friendly, and another move by …

Duration: 00:20:23

Inside PR 404: Media just keeps on changing…

Martin here. And while this may be episode 404, we’re not sending you to a page like this… On today’s show we talk about a couple of things: the ever-evolving media landscape and a new …

Duration: 00:19:18

Inside PR 403: PR Has an HR Issue

Yes, PR has an HR problem. There are two things at play: A recent Bloom & Gross study shows there still is a salary gap between men and women in the PR industry…sometimes as much …

Duration: 00:20:57

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