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LunchBreak Marketing

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format is simple. Each week, we get together during lunch to discuss marketing & design. Enjoy!

format is simple. Each week, we get together during lunch to discuss marketing & design. Enjoy!
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Location:

United States

Description:

format is simple. Each week, we get together during lunch to discuss marketing & design. Enjoy!

Language:

English


Episodes

25: Business Farts

10/31/2017
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Everyone does it. Don’t deny it. It’s something that scares us. It can be your worst nightmare. I am talking about farting. It’s not a mystery that everyone farts. No exceptions – it’s science… However, it’s what you do with after you fart that matters. Do you claim it and take extreme ownership? Do you […]

Duration: 00:39:48


24: Your old sales and marketing funnel is dead

10/17/2017
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The traditional sales and marketing funnels are changing. There is nothing you can do about it. No longer are the days of linear funnels. Because there are so many mediums available today, the funnel is more like a web. Everything is connected in achieving the main goal of conversions. It was just 3 years ago […]

Duration: 00:26:52


23: Why Your Website Conversions Suck

10/12/2017
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Your website is your best employee… when it converts customers. If you had a sales team member who wasn’t closing sales, would you keep them around? You would probably cut them from the team OR you could diagnosis the reason why they aren’t converting sales and help them make the adjustments to start succeeding. So […]

Duration: 00:23:02


22: How to Stand Out in a Noisy World

10/3/2017
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It’s no surprise that we live a world that is bombarded with images, design, and marketing all the time. We have mini computers in our pockets and even on our wrists not. Our attention span is very limited and as a marketer your job is to stand out among all of that noise. How do […]

Duration: 00:40:16


21: SEO Tips

9/26/2017
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Recently, Google released Hawk into the world, a new algorithm focused mostly on local search. Zack wrote a blog that detailed what all you can expect from that new update. In that blog, he gave the readers tips for what they could be doing to outperform their competitors and begin to rank higher in search […]

Duration: 00:28:33


20: Micro Marketing, AI & Automation with Emma

9/19/2017
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Last month, Jason and Zack discussed micromarketing and how most brands are missing some of these little moments to extend their brand. Emma is the company that started this micro marketing journey the guys discussed on the show. In today’s episode, we discuss micromarketing, Seth Godin, marketing automation, and who will play Zack and Jason […]

Duration: 00:32:14


Busting Email Myths

9/12/2017
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Today’s show is all about busting the myths surrounding email. Is email dead? Is it stuck in 1999? Is CAN-SPAM really that strict? Listen & find out. Our guest is none other than the Queen of Email Testing herself, Justine Jordan from Litmus.

Duration: 00:47:05


18: How WP Engine is Developing Brand Trust Through Content Marketing

9/5/2017
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There are literally hundreds of thousands of website hosting platforms in the world today… all of them claiming to be the best in the industry. With the rise in WordPress over the last decade as a viable means for a content management system for building your next website, we have seen more companies specialize in […]

Duration: 00:38:06


17: Helpful is Changing Business Communication

8/29/2017
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In today’s podcast, we are joined by Daniel Debow, the CEO, and co-founder of Helpful.com, a video messenger for professionals. Most recently, he was SVP, Emerging Technologies at Salesforce. Previously, Daniel was the co-founder and co-CEO of Rypple, which was acquired by Salesforce in 2011. Prior to Rypple, Daniel was on the founding team of Workbrain, which was acquired […]

Duration: 00:43:55


16: What is Native Advertising?

8/22/2017
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This episode of the podcast is all about native advertising What is native advertising? How does it differ from content marketing? Tips to improve your own native advertising The future of native advertising according to Melanie That annoying dragon fruit picture popping up everywhere Content marketing, native advertising, the lines can get blurred between the […]

Duration: 00:27:54


15: Stop Overlooking Video Marketing!

8/15/2017
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We are drawing closer and closer to the end of 2017 and with that comes the blogs releasing what they believe to be the trends for 2018. Without a doubt, just about every blog you will read will mention video marketing as it has been for the past couple of years. Why is that? That […]

Duration: 00:32:50


14: How Drift Does Marketing

8/8/2017
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In today’s podcast, we are honored to be joined by Drift’s very own Dave Gerhardt. He’s the Head Fire-Starting Chief of Marketing Production and Culture over at Drift. He’s not into titles and this one is obviously BS. In the 2 years that Dave’s been at Drift, he’s had the opportunity to gather great insight […]

Duration: 00:30:54


13: Redefining Micro Marketing

8/1/2017
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If you Google “Micro Marketing,” you will probably find a definition that states that micro marketing is a strategy used by marketers to target a small group of highly targeted customers. Where that might be true, the guys have made it a mission to redefine the meaning. Micro Marketing can also be seen as a […]

Duration: 00:32:19


12: 5 Tips for Better Conversions with Brian Massey

7/25/2017
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While attending Digital Summit in Atlanta, Jason and Zack had the wonderful privilege of meeting our guest today: Brian Massey. Brian is the Founder and Conversion Scientist over at Conversion Sciences. Conversion Sciences is a growth optimization agency specializing in increasing conversion rate, average transaction value, and digital marketing ROI. Brian’s specialty, if you haven’t guessed […]

Duration: 00:36:02


11: Crafting the Perfect Headline

7/18/2017
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Be honest, how many times have you sat down after writing a beautiful piece of content and had no idea what the headline or title should be? Raise your hands. I see you. Nothing to be ashamed of. If you have spent all of this time and effort into putting together this incredible content, don’t […]

Duration: 00:29:06


09: 500 Free Resources for Designers and Marketing Pros

7/14/2017
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Jason originally started out on a quest to make a valuable resource for designers. It sucked. It was nothing and barely more than a go-to-resource for him to bookmark some links. If you even care, here’s the link to those design resources. Then, enter Brian Dean and the Backlinko blog. Jason is an avid reader […]

Duration: 00:27:56


08: How much should your website cost?

6/27/2017
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In a world where DIY websites are becoming more and more prevalent and more and more business are turning to these websites, it’s important to understand that just because you CAN do it yourself doesn’t mean you should. In this podcast, the guys take a look at what all goes into a professional website and […]

Duration: 00:25:51


07: Make Email Great Again, Again [Michael Barber Interview – Part 2]

6/20/2017
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Welcome back to part two of our sit down with Michael Barber of Barber&Hewitt. Last week, Michael gave us a run down of how we are doing email wrong and how as marketers, we are wasting this amazing marketing channel. As we continue our conversation from last week about email marketing, Michael gives us the […]

Duration: 00:31:02


06: Michael Barber Interview – Part 1

6/13/2017
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Jason and I recently attended Digital Summit here in Atlanta. If you haven’t attended the conference before, you should. They come to most of the major cities across the United States. Head on over to their website and check it out. You won’t regret it. While we were at the conference we learned so much […]

Duration: 00:20:43


05: How to combat creative block

6/6/2017
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In this podcast, we discuss the dreaded creative block that we all go through. As creative people, we often find ourselves running out of steam on projects. Don’t worry, nothing is wrong with you. In fact, it’s completely normal. By the end of the show, you will have several practical methods to apply right away […]

Duration: 00:21:34

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