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Marketing Over Coffee Podcast

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Marketing over coffee is a weekly discussion of what's new in marketing with John Wall and Christopher Penn.

Marketing over coffee is a weekly discussion of what's new in marketing with John Wall and Christopher Penn.
More Information

Location:

Natick, MA

Description:

Marketing over coffee is a weekly discussion of what's new in marketing with John Wall and Christopher Penn.

Language:

English

Contact:

617-606-3661


Episodes

TED Level Presentations with Tamsen Webster

1/18/2018
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In this Marketing Over Coffee: In this episode we talk presentation skills with Tamsen Webster Direct Link to File Brought to you by our sponsors: ActiveCampaign and Prezi She’s coached 40+ speakers to the TEDxCambridge stage. Five of them have had their videos promoted to TED.com with well over 7 million views. Helping People Spread … Continue reading TED Level Presentations with Tamsen Webster The post TED Level Presentations with Tamsen Webster appeared first on Marketing Over Coffee.

Duration: 00:37:09


We Predict the Instant Pot is Going to Be Huge

1/11/2018
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In this Marketing Over Coffee: Learn about AI as Co-Creator, 2018 Predictions, Prezi and more! Direct Link to File Brought to you by our sponsors: ActiveCampaign and Prezi 2018 Predictions – More volitile? Is a soft landing possible? Interesting Politics The 5: Search = AI, Social = Paid, Public Relations = level, Content = exploding, Advertising … Continue reading We Predict the Instant Pot is Going to Be Huge The post We Predict the Instant Pot is Going to Be Huge appeared first on...

Duration: 00:16:27


Changing How You See Passwords

12/21/2017
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In this Marketing Over Coffee: In this episode Brent Heeringa, CEO and co-founder of Valt talks about next generation multi-factor authentication Direct Link to File Brought to you by our sponsors: StackAdapt and ActiveCampaign Where did Valt come from? Using images to remember a master password Recognition memory with images and the dual encoding theory StackAdapt … Continue reading Changing How You See Passwords The post Changing How You See Passwords appeared first on Marketing Over...

Duration: 00:28:10


Training a Machine to Train a Machine

12/15/2017
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In this Marketing Over Coffee: Learn about Topic Modeling, Training AI, Tracking Reach and more! Direct Link to File Brought to you by our sponsors: StackAdapt and ActiveCampaign The 3 Solutions for Topic Modeling StackAdapt is the number 1 performance native advertising platform helping brands accelerate customer engagement and acquisition. With StackAdapt’s machine learning and data-intelligence … Continue reading Training a Machine to Train a Machine The post Training a Machine to Train...

Duration: 00:19:09


Branding Yourself

12/8/2017
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In this Marketing Over Coffee: In this episode author Erik Deckers talks about his book Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself (3rd Edition) (Que Biz-Tech) Direct Link to File Brought to you by our sponsors: StackAdapt and ActiveCampaign Check out the past interview with Erik on The Owned Media Doctrine … Continue reading Branding Yourself The post Branding Yourself appeared first on Marketing Over Coffee.

Duration: 00:22:42


Now with More Inverted Unicorns!

12/1/2017
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In this Marketing Over Coffee: Learn about Black Friday, Gmail Add-Ons, Harry Potter and more! Direct Link to File Brought to you by our sponsors: StackAdapt and ActiveCampaign The Curious Case of Chris’ Holiday Sale! Cards Against Humanity Black Friday Promo How about Unsubscribe Saturday? John buys a vacuum cleaner and Chris gets some cheap headphones … Continue reading Now with More Inverted Unicorns! The post Now with More Inverted Unicorns! appeared first on Marketing Over Coffee.

Duration: 00:22:06


Dreamforce, Hardware and Influencers

11/16/2017
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In this Marketing Over Coffee: Learn about Salesforce and Google, Twitter updates, iPhone X and more! Direct Link to File Brought to you by our sponsors: StackAdapt and ActiveCampaign Dreamforce – Salesforce and Google Analytics 360 (analysis)! Get Chris’ secret file!! (sign up for the newsletter) Twitter to 280 and $99 promoted accounts Snap earnings down … Continue reading Dreamforce, Hardware and Influencers The post Dreamforce, Hardware and Influencers appeared first on Marketing Over...

Duration: 00:21:20


David Beisel of NextView Ventures

11/10/2017
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In this Marketing Over Coffee: David talks about their third fund and its focus on The Everyday Economy Direct Link to File Brought to you by our sponsors: StackAdapt and ActiveCampaign Masthead, Venrock, NextView Ventures First WebInno, which is now Boston Innovators Group The thematic focus of the Third Fund StackAdapt is the number 1 performance … Continue reading David Beisel of NextView Ventures The post David Beisel of NextView Ventures appeared first on Marketing Over Coffee.

Duration: 00:27:24


Now with More Humor and Matrix!

11/2/2017
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In this Marketing Over Coffee: Learn about Your Virtual Office, How We Got Ripped Off Curing Diarrhea, AI for Marketers and more! Direct Link to File Brought to you by our sponsors: StackAdapt and ActiveCampaign Chris’ road trip and talking predictive analytics New book from Chris!! AI for Marketers Boomerang Mail Every single cognitive bias StackAdapt … Continue reading Now with More Humor and Matrix! The post Now with More Humor and Matrix! appeared first on Marketing Over Coffee.

Duration: 00:24:29


Christopher Lochhead on Play Bigger, and Legends and Losers

10/25/2017
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In this Marketing Over Coffee: Christopher Lochhead talks about Category Design, Positioning Yourself, and The Future of The Company Direct Link to File Brought to you by our sponsors: StackAdapt and ActiveCampaign Some not safe for work language, if that offends you check out our other episodes. Meeting at DCI Play Bigger – How Pirates, … Continue reading Christopher Lochhead on Play Bigger, and Legends and Losers The post Christopher Lochhead on Play Bigger, and Legends and Losers...

Duration: 00:52:11


Now with More Animojis!

10/12/2017
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In this Marketing Over Coffee: Learn about Next Gen Phones, Facebook Targeting, Content Repurposing, and more! Direct Link to File Brought to you by our sponsors: StackAdapt and ActiveCampaign Who’s pre-ordering the iPhone X? IKEA VR app New Google Pixel 2 Facebook targeting woes, Snooze is here! Bonfire Video Chat Test in Denmark FreeConferenceCall.com on hold … Continue reading Now with More Animojis! The post Now with More Animojis! appeared first on Marketing Over Coffee.

Duration: 00:18:57


Special Interview with David Steinberger of comiXology

10/4/2017
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In this Marketing Over Coffee: comiXology CEO and co-founder David Steinberger talks about the state of comics, subscription services, and getting the world hooked. Direct Link to File Brought to you by our sponsors: StackAdapt and ActiveCampaign The Kindle Cast Interview with David Steinberger The Secret Origin! Pull list for NYU Stern Business Plan Competition … Continue reading Special Interview with David Steinberger of comiXology The post Special Interview with David Steinberger of...

Duration: 00:42:41


HQ2 and Tales of the Golden Cookbook

9/27/2017
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In this Marketing Over Coffee: Learn about Amazon HQ2, Support Vector Machines, Golden Cookbooks, and more! Direct Link to File Brought to you by our sponsors: Criteo and StackAdapt Chris’ 3 Google Takeaways: Analytics – Data Studio – Optimize Amazon to lower prices at Whole Foods This episode is brought to you by Criteo Sponsored Products. Criteo integrates … Continue reading HQ2 and Tales of the Golden Cookbook The post HQ2 and Tales of the Golden Cookbook appeared first on Marketing...

Duration: 00:18:24


Elizabeth Barrutia of BARU

9/18/2017
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In this Marketing Over Coffee: Learn more about an Executive and Agency that works in multi-cultural marketing in both the entertainment and food and beverage verticals, among others. Direct Link to File Brought to you by our sponsors: Criteo and StackAdapt BARU Marketing + Media is hitting its 10th anniversary this year, as a female … Continue reading Elizabeth Barrutia of BARU The post Elizabeth Barrutia of BARU appeared first on Marketing Over Coffee.

Duration: 00:21:51


Naked Shopping and the Holy Trifecta

9/7/2017
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In this Marketing Over Coffee: Learn about CX, Einstein Vision, Twitter Bot Stacks and more! Direct Link to File Brought to you by our sponsors: Criteo and StackAdapt Chris on CX and its lack of integration 2017 Retail Meltdown – Part 2 – Future of Retail and Microsoft Congnitive AI – Amazon Go Store This episode is brought … Continue reading Naked Shopping and the Holy Trifecta The post Naked Shopping and the Holy Trifecta appeared first on Marketing Over Coffee.

Duration: 00:19:30


Jonathan Pellegrin on The Art of Selling the Family Business

8/31/2017
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In this Marketing Over Coffee: Author Jonathan Pellegrin talks about his book and The Art of Selling the Family Business Direct Link to File Brought to you by our sponsors: Criteo and StackAdapt Step one – not getting squeezed out of your own deal What happened to Jonathan after his deal? What drove him to … Continue reading Jonathan Pellegrin on The Art of Selling the Family Business The post Jonathan Pellegrin on The Art of Selling the Family Business appeared first on Marketing Over...

Duration: 00:46:28


Twenty-Five Score

8/24/2017
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In this Marketing Over Coffee: Learn about Biased Machine Learning, Sharing GA Reports, Amazon Smile, and more! Direct Link to File Brought to you by our sponsors: Criteo and StackAdapt Unconscious Bias in Machine Learning Google Ad Blocker for Chrome? This episode is brought to you by Criteo Sponsored Products. Criteo integrates with the world’s largest retailers such … Continue reading Twenty-Five Score The post Twenty-Five Score appeared first on Marketing Over Coffee.

Duration: 00:21:36


Special Interview with Mike Damphousse

8/17/2017
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In this Marketing Over Coffee: Mike talks Category Design, GreenLeads, and he’s on a boat! Direct Link to File Brought to you by our sponsors: Criteo and StackAdapt Our guest today is Mike Damphousse – he is the secret weapon. Air BnB stands for Bed & Boat Starting as the Engineer that can do demos … Continue reading Special Interview with Mike Damphousse The post Special Interview with Mike Damphousse appeared first on Marketing Over Coffee.

Duration: 00:35:47


Frog Boiling

8/11/2017
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In this Marketing Over Coffee: Learn About Taking Back Free Services, Link Building, Retargeting, and more! Direct Link to File Brought to you by our sponsors: Criteo and StackAdapt Can a decade of digital culture vanish? Yes, unless people start to realize that you do need to pay for some stuff. Google Search Console – … Continue reading Frog Boiling The post Frog Boiling appeared first on Marketing Over Coffee.

Duration: 00:22:43


Renew Your Domains

8/3/2017
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In this Marketing Over Coffee: Learn About Machine Learning and Business Strategy, Bots, Google Glass 2 and more! Direct Link to File Brought to you by our sponsors: Criteo and StackAdapt How do you dig out after coming back from vacation? Machine Learning in Business Strategy Marketo Domain Renewal, Dharmesh scores the newsjack. This episode … Continue reading Renew Your Domains The post Renew Your Domains appeared first on Marketing Over Coffee.

Duration: 00:21:12

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