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Marketing in 2 Minutes or Less

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Location:

United States

Description:

If you’re a time-starved small business owner looking for the best marketing strategies to help your business grow, CONGRATS – you’re in the right place. Every week, “Small Business Stacey” will give you marketing tips and tricks that you can put into action right away to start seeing results. Marketing In Two Minutes Or Less is the fastest – and most productive way – to get MORE: MORE leads, customers, clients, patients, sales and money.

Language:

English

Contact:

3015233600


Episodes

It’s September

9/16/2017
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It’s September. Do you know what that means in regards to your marketing? Watch as “Small Business Stacey” shares why this month is so important. Episode Transcript http://smallbizmarketingspecialist.com/episode54

Duration: 00:03:22


You Must Have a Big Reason Why

9/10/2017
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Do you have a big reason why? “Small Business Stacey” shares her big reason why and how it’s helped her create a business, not a job. Before you even start a business, you should have a big reason why. If you don’t then likely you are creating likely creating a job, not a business. Episode Transcript http://smallbizmarketingspecialist.com/episode53

Duration: 00:02:24


It’s Not The Customers Job To Remember You

8/25/2017
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In this podcast learn yet another valuable lesson from “Small Biz Stacey” that it is not the customers’ job to remember you or your business when they are ready to buy. As the business owner/marketer it’s your job to stay in front of your customers to keep your business front of mind when the buying decision arises. Episode Transcript http://smallbizmarketingspecialist.com/episode52

Duration: 00:03:43


What Else Marketing

8/15/2017
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In this podcast learn a valuable lesson in “what else marketing” as “Small Biz Stacey” clearly explains why it’s not up to your customers to know what you offer. It’s up to you to make sure your customers know what else you offer. Episode Transcript http://smallbizmarketingspecialist.com/episode51

Duration: 00:02:41


Reason Why Marketing

8/6/2017
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You know sometimes we over think things in our marketing and spend way too much time trying new shiny marketing objects when most of the time it’s as simple as just giving our customers a reason why to do business with us. In this podcast “Small Biz Stacey” lays out some very simple reasons why customers should do business with her coffee and smoothie business that completely filled the calendar. Episode Transcript http://smallbizmarketingspecialist.com/episode50

Duration: 00:02:35


Value Your Customers - Retention Matters

7/30/2017
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Do you really value your customers? Find out from “Small Business Stacey” why treating new customers better than current customers can be bad for business. Episode Transcript http://smallbizmarketingspecialist.com/episode49

Duration: 00:02:17


The Only Marketing Metric That Matters

7/23/2017
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So are you interested to find out in your marketing the only tracking metric that matters? Then stay tuned to this podcast where “Small Biz Stacey” fills you in on the metrics that are not as important as the only metric that really matters. Episode Transcript http://smallbizmarketingspecialist.com/episode48

Duration: 00:03:31


Copywriting - Tell a Story

7/17/2017
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Copywriting is definitely an art that many small business owners totally forget about when creating their websites. In this podcast, “Small Biz Stacey” outlines the number one technique for creating content that will make your website convert into customers. Episode Transcript http://smallbizmarketingspecialist.com/episode47

Duration: 00:04:49


Give Your Customers Something To Talk About

7/10/2017
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As you may already know getting your audience engaged in your social media is not as easy as some will make it sound. In this podcast “Small Business Stacey” lays out a couple of simple techniques for getting your audience engaged and talking about your company, product or services. Episode Transcript http://smallbizmarketingspecialist.com/episode46

Duration: 00:02:34


Website Additional Resources Area

6/24/2017
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Website Additional Resources Area - 16 Critical Elements of a Online Front Door - Element 16 of 16 Your homepage should tell a story from top to bottom. “Small Business Stacey” shares how to tell your story and move visitors to the next step via the resources area. This is part 16 of 16 part series. Please be sure to listen to all 16 episodes. Download 16 Elements of a Great Online Home Page http://smallbizmarketingspecialist.com/episode27

Duration: 00:04:15


Promoting Your Core Products and Services

6/12/2017
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Promoting Your Core Products and Services - 16 Critical Elements of a Online Front Door - Element 14 of 16 Promoting your core products and services on your home page seems like a no-brainer, but done wrong you can completely overwhelm your visitors who will then just bounce. “Small Business Stacey” shares how to use your homepage to showcase your core products and services in a way that invites and engages them. This is part 15 of 16 part series with Part 16 of 16 to follow. Please be...

Duration: 00:03:50


Use Content Upgrades For Lead Capture

6/5/2017
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Use Content Upgrades For Lead Capture - 16 Critical Elements of a Online Front Door - Element 14 of 16 In this podcast “Small Biz Stacey” explains and shows why the best way to capture real leads from your website is by adding non-obtrusive calls to action with your content expanding on access to additional content of value. Obtrusive pop-ups that used to work no longer work well or provide qualified leads, and if you are using them you may be being penalized by Google. This is part 14 of...

Duration: 00:04:47


Do You Have Social Proof On Your Website

5/21/2017
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Do You Have Social Proof On Your Website - 16 Critical Elements of a Online Front Door - Element 12 of 16 In this podcast learn from “Small Biz Stacey” how important is social proof on your website. You can bring visitors to your site, but as the saying goes “the proof is in the pudding” meaning if you can’t show that others trust you and your business why should they. This is part 12 of a 16 part series with Part 13 of 16 to follow. Please be sure to listen to all 16 episodes. Download...

Duration: 00:05:43


Incorporate Personality and Fun Into Your Website

5/14/2017
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Engage your website visitors immediately with some personality and fun on your homepage. In this podcast “Small Biz Stacey” outlines and gives some great examples of how adding personality and fun to your website can really grab and stick in your website visitors minds, even after they have left your website. This is part 11 of a 16 part series with Part 12 of 16 to follow. Please be sure to listen to all 16 episodes. Download 16 Elements of a Great Online Home...

Duration: 00:03:50


It’s Critical To Change Your Website Content and Keep It Fresh

5/8/2017
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16 Critical Elements of a Online Front Door - Element 10 of 16 - Changing Your Website Content and Keeping It Fresh If the front page of your website just looks like an online brochure that doesn’t have anything new, visitors won’t come back. “Small Business Stacey” shares how you can feature changing content on your homepage to show your company is active and wants visitors to return. This is part 10 of a 16 part series with Part 11 of 16 to follow. Please be sure to listen to all 16...

Duration: 00:04:27


Including Trust Elements On Your Homepage

5/1/2017
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Would you do business with someone you couldn’t trust? Of course not! That’s why it’s so important to put trust elements on your home page. “Small Business Stacey” shares 3 examples of companies that do a great job of this. This is part 9 of a 16 part series with Part 10 of 16 to follow. Please be sure to listen to all 16 episodes. Download 16 Elements of a Great Online Home Page - Element 9 of 16 - Trust Elements http://smallbizmarketingspecialist.com/episode27 Episode...

Duration: 00:03:53


16 Critical Elements of a Online Front Door - Element 8 of 16 - Problems or Issues You Solve

4/23/2017
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On your home page you only have seconds to capture the potential customers attention so one of the most effective ways to do this is to prominently display the main issues or problems that you will solve for them. They likely have a problem, and are searching for a resolution on the internet, that is how they found on your website to begin with. In this podcast of the 16 Critical Elements of a Online Front Door “Small Biz Stacey” will illustrate why it is critical to display the main...

Duration: 00:04:07


16 Critical Elements of a Online Front Door - Element 7 of 16 - Video

4/16/2017
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Incorporating video into your online front door is a great way to tell/show your story. “Small Biz Stacey” provides examples of how other small businesses are using the power of video to engage with visitors. This is part 7 of a 16 part series with Part 8 of 16 to follow. Please be sure to listen to all 16 episodes. Download 16 Elements of a Great Online Home Page http://smallbizmarketingspecialist.com/episode27 Episode Transcript http://smallbizmarketingspecialist.com/episode35

Duration: 00:03:56


16 Critical Elements of a Online Front Door - Element 6 of 16 - Visual Branding

4/8/2017
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How do you develop a brand identity that tells a consistent, coherent story without saying a word? In this podcast “Small Business Stacey” shares Why is visual branding important to your online front door. This is part 6 of a 16 part series with Part 7 of 16 to follow. Please be sure to listen to all 16 episodes. Download 16 Elements of a Great Online Home Page http://smallbizmarketingspecialist.com/episode27 Episode...

Duration: 00:03:33


16 Critical Elements of a Online Front Door - Element 5 of 16 - How Do They Contact You?

4/1/2017
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Your web site’s home page is your online front door. There are 16 elements it must have. In this episode, “Small Business Stacey” discusses element #5: Having clear ways to contact you for more information. Conversions, revenue, business and profit — they all depend on the mighty call to action and having easy to find ways for them to contact you on your webiste. The key word in that last phrase was “ways” meaning, yes, more than just one. This episode is crucial to a successful website....

Duration: 00:03:57

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