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PowerPress Podcast

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The official podcast for Blubrry Podcasting and their plugin, PowerPress.

The official podcast for Blubrry Podcasting and their plugin, PowerPress.
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The official podcast for Blubrry Podcasting and their plugin, PowerPress.








Most Popular Apple Podcast Categories and The Importance of a Podcast Site - PowerPress Podcast

Podcast listeners enjoy a variety of content categories, and someone was able to track the most popular ones in Apple for a year. The data and trends were not surprising, but it's how a podcaster uses that data for their own show that matters. The guest this week was, John Wilkerson, of the show The Wired Homeschool. He noted the importance of including additional content on your website, besides your podcast. This way, podcasters are increasing their search engine optimization and getting a...


Using Categories or Channels For Your Podcast - PowerPress Podcast

PowerPress offers a wide variety of options on how to set up a podcast. Two Blubrry team members, Mike Dell and Shawn Thorpe explain the pros and cons of using either option. Podcasters that have a network of shows on their website should be using the professional hosting option with Blubrry. It allows for easy management of multiple shows, all in one account. Before they discuss the differences in PowerPress, Mike and MacKenzie recap Podfest, from earlier this month in Orlando. It was a...


Some Guy and the Bug Man Give Their Opinions on YouTube - PowerPress Podcast

Podcasts do not truly belong on Youtube, and you most likely should not be putting your episodes on that video platform. Most podcasts are audio and by putting them on YouTube you are risking your content rights, channel and more. Daniel J. Lewis explains why podcasters should shy away from this practice. The two hosts, Chase and Bradley, of the show Some Guy and the Bug Man joined MacKenzie to discuss the multiple reasons why YouTube can hurt your podcast and share information on their...


Radio Cutbacks and the Edible-Alpha podcast from the Food Finance Institute - PowerPress Podcast

Big changes are coming to some 30 radio stations around the country. E.W Scripps is cutting their radio department and will be selling off their 34 stations. In a move to focus more on podcasts, the multimedia company is also restructuring in other departments to improve all resources. Adam Symson, Scripps' relatively new CEO, has been influential in the move to podcasts. Edible-Alpha, a podcast from the Food Finance Institute in Madison, Wisconsin is making waves with the food business....


2018 Podcasting Predictions with Guest Clay Conry - PowerPress Podcast

Podcasting is not slowing down in 2018, at least that's what these pros and experts have to say. 2017 was a very successful year for many podcasters, networks, newbies, etc, and 2018 will be no exception, with quality content and delivery taking precedence this year, based on the predictions from experts in the media industry. Host of the show, Working Cows, Clay Conry discusses with MacKenzie what we'll see later on and how he got started with his show this past fall. Thanks for listening...


Celebrating New Comings and Past Achievements - PowerPress Podcast

It's a new year and you should have new goals for the year. Due to taking some time off for the holidays - which gave MacKenzie some time to think of new goals for herself - the following episode is a re-run. Past show notes from the episode release in September of 2017: Back in September of 2015 MacKenzie was tasked with restarting Blubrry’s show, the PowerPress Podcast. With consistent bi-weekly episodes, it’s finally the two year anniversary of the show. The official date, birthday,...


Starting a Show, Net Neutrality and Apple Stats - PowerPress Podcast

Starting a podcast can be simple, if podcasters follow a few guidelines. A Blubrry intern, Justin Mosley, recently started his own podcast called Pressing Clarification and used a PowerPress Site to get started. Net Neutrality was repealed in a vote by the FCC on December 14th. For those that oppose the repeal, there is some hope. Many Congress members have stated that they will be doing all they can to fight against this repeal. Apple has released a beta of their podcast statistics,...


Services Podcasters Need and Don’t Need - PowerPress Podcast

With all of the options out there for podcasters to choose from on what can be helpful to their show, and their audience, it can be a little overwhelming to figure out which services podcasters need and don't need. There are some out there worth their salt that are important everyday for podcasting, while others can easily be left behind. For instance, Spotify is currently not considered one of the necessary or crucial services to have for your podcast at the moment. Neither is a search...


Super Speed Listening - PowerPress Podcast

Almost every podcast app out there offers the ability to listen to the episode at a faster speed. Speeds range from 1.5x to 10x. Buzzfeed went the extra mile to find out just how often people do listen at rates faster than normal. Mike Dell and MacKenzie don't seem too interested in listening this way, but read more in the show notes below. Make sure to head to PodCon to see Todd and MacKenzie in Seattle in early December. Podcasting requires quite a bit of different software at times and...


Podcasting Around the Holidays - PowerPress Podcast

Blubrry has been collecting podcasting data since day one when they started in 2005. Our statistics allows us to collect information on how people are listening - the trends, what they do, what they don't do, etc. At the end of the day we regularly come to conclusions on this data and share it with the world. Recently, a blog post went out about some of this information, you can find it on PowerPressPodcast.com. An RSS feed can be confusing or a hassle to some, which is why services such...


Everyday Superhumans, a Podcast for the Passionate - PowerPress Podcast

Non-profit organizations - have you ever thought about how many there are just in your neighborhood? Kyle Smith of the podcast, Everyday Superhumans, shares his experience as co-host of the show and how it evolved into focusing solely on non-profit organizations, and highlighting those that are trying to bring a little more humanity to the world. Give it a listen to hear about passionate humans in the Austin area. Government agencies and organizations are trying to improve their outreach...


NaPodPoMo – Podcasting for 30 Days Straight - PowerPress Podcast

National Podcast Post Month, better known as NaPodPoMo, begins on November 1st. Do podcasters have what it takes to podcast for 30 days straight? Here is the chance - no restrictions or rules - just a desire for podcasters to challenge themselves. This is the 10th anniversary of the challenge and if you're a podcast alumni, you can schedule your interview to be part of the NaPodPoMo community with Jennifer Navarrete. Learn about the Werk It Festival, a podcasting festival solely for women,...


The America Out Loud Network and International Podcast Day - PowerPress Podcast

Malcolm Out Loud, host and owner of the America Out Loud network sees the potential of podcasting and creating a network that provides something for everyone. Malcolm started his network a few years ago and has continuously added shows with about a dozen active at the moment. Recently the network wrapped season one of the podcast Life, Liberty and the Pursuit of Pleasure; season 2 starts in November. He's currently looking for new hosts for the show, check out his site if you're...


Celebrating Two Years of the PowerPress Podcast - PowerPress Podcast

Back in September of 2015 MacKenzie was tasked with restarting Blubrry's show, the PowerPress Podcast. With consistent bi-weekly episodes, it's finally the two year anniversary of the show. The official date, birthday, whatever one wants to call it, is September 10th, 2015. Podcasting comes with highs and lows, regardless of how much support a podcaster has surrounding them. To help MacKenzie celebrate, she brought on Jane Ellen, a past guest to talk about what they've learned, experienced...


Podcast Movement 2017 Recap - PowerPress Podcast

Podcast Movement 2017 has officially come and gone, and thanks to everyone that Blubrry was able to meet, catch up with and discuss anything to do with podcasting last week. We were so happy to once again be able to head out to Anaheim and sponsor and participate in one of the largest gatherings of podcasters that happens every year. Shawn Thorpe was attending for the first time this year and MacKenzie got his opinion on how the entire event felt day by day. She has been to multiple events...


Podcasting is Here to Stay Without a Patent - PowerPress Podcast

All the podcasters out there, let's give a big round of applause for the Electronic Frontier Foundation, as they just won their appeal against Personal Audio in the podcasting patent trial. This means that podcasting is here to stay, without a patent that podcasters would have to abide by. This is a big win for the entire podcasting community, and the broadcasting and media community. MacKenzie discussed what this could have meant for the podcasting community with her guest Abel. Abel A....


Be in Control of Your Original Podcast Content - PowerPress Podcast

Look out podcasters, Hollywood is coming for your original content! Be in control of your original podcast content, and don't let anyone tell you any different. Podcast Movement is coming up quick, in about three weeks, and don't wait to permanently move or redirect your feed. Nick Howell joined MacKenzie on episode 50 to share how he has used PowerPress and what's changed for his shows over the years. Check out multiple shows on his network, the Orbital Jigsaw. Join Nick and MacKenzie at...


Podcasting Services Updates, Advice and Experiences - PowerPress Podcast

Blubrry recently updated PowerPress, Ryan Wheaton of the Branding Brews podcast shares his podcasting experience, and Aaron Mahnke of Lore gives podcasting advice. MacKenzie and Ryan discuss the changes that came in the PowerPress 7.1 update - including the Apple RSS feed tags - and you're able to download the latest version now. Ryan tells about why he started his show and who he thinks will benefit from listening. If you've ever thought about diving into a podcasting network, Lore host...


Advertising Revenue and Using PowerPress Multiple Times - PowerPress Podcast

In 2017 podcasting revenue is making a huge jump and PowerPress can be used in so many ways. Catch up with MacKenzie and her guest, Ken Gagne, as they discuss how much money podcast advertising is slated to make this year and Ken's podcasts over the years. Podcasting advertising has been a topic of conversation on the PowerPress Podcast multiple times, and it was time for an update on the increasing monetary platform. Ken has never dabbled in podcast advertising, but that doesn't mean he...


The Next Track and Apple’s RSS Feed Tags - PowerPress Podcast

Big thanks to Kirk McElhearn and Angelo Mandato for being on this episode of the PowerPress Podcast. Before the discussion about new rss feed tags, they start the episode talking about some of Apple's announcements from WWDC earlier this month as well as the show that Kirk co-hosts, The Next Track. His podcast dissects how people listen to music and has featured many well-known authors, artists and music lovers. They have lots to say on the topic of preparing for your podcast, so if you're...


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